Download or read book Current Theories in Scandinavian Mass Communication Research written by Mie Berg and published by . This book was released on 1977 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Current theories in Scandinavian mass communication research 1 ed by Mie Berg et al written by Mie Berg and published by . This book was released on 1977 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Scandinavian Mass Communication Research written by Nordicom and published by . This book was released on 1978 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The NORDICOM Review of Nordic Mass Communication Research written by and published by . This book was released on 1990 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Using Communication Theory written by Swen Windahl and published by SAGE. This book was released on 1992-01-09 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This broad-ranging textbook provides a clear and comprehensive introduction to using communication theory in real-life communication activities. Planned communication, both interpersonal and through the mass media, is a standard facet of modern life. It is as evident in public health campaigns on smoking, drugs or AIDS as in commercial advertising and public relations. This textbook outlines how such communication can be informed by an understanding of the theories of communication that have evolved over the last thirty years. How are ideas diffused through the mass media and other channels of communication? How does the audience read a message? What is known about the impact of different ways of handling a communication ca
Download or read book Using Communication Theory written by Sven Windahl and published by SAGE. This book was released on 2008-11-18 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Using Communication Theory was a rarity in bridging the gap between ideas and practice. It was itself a model of good communication and in its second, revised edition, it is still a most reliable and accessible guide to the lessons that communication theory and research offer to practitioners, especially in planning for change." - Denis McQuail, Professor Emeritus, University of Amsterdam "Using Communication Theory has become a classic in the education of communication. It is the comprehensive and self-evident source for theories and models, forming the base for the study of professions requiring communication planning." - Larsåke Larsson, Örebro University What does theory have to do with the practice of communication? Communication planning is used daily by thousands of people: public relations practitioners, technical writers, information campaigners, advertising professionals, organization consultants, educators, health communicators and more. Without a solid understanding of communication theory, practitioners have difficulty getting their messages heard. The second edition of this best-selling textbook has been updated with the student firmly in mind. With new learning features that directly engage with the practical side of theory, students will: Practice what they learn with activities and exercises. Apply their own experiences to theory through prompts to reflection. Consolidate their learning with highlighted definitions and lists of key terms. Take it further with boxed excerpts from classic texts. Showing how theories relate directly to the planning and experience of effective communication, Using Communication Theory - 2nd Edition provides indispensable insights into the practical nature of communication theory. In today’s landscape of communication overload, this book remains an essential, authoritative guide for both students and practitioners.
Download or read book A Handbook of Media and Communication Research written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2013-04-15 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Handbook of Media and Communications Research presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. The Handbook offers a comprehensive review of earlier research and a set of guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts. Divided into sections on the history, systematics and pragmatics of research, and written by internationally acknowledged specialists in each area, the Handbook will be a standard reference work for students and researchers.
Download or read book The International History of Communication Study written by Peter Simonson and published by Routledge. This book was released on 2015-10-14 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International History of Communication Study maps the growth of media and communication studies around the world. Drawing out transnational flows of ideas, institutions, publications, and people, it offers the most comprehensive picture to date of the global history of communication research and education. This volume reaches into national and regional areas that have not received much attention in the scholarship until now, including Asia, Latin America, Africa, and the Middle East alongside Europe and North America. It also covers communication study outside of academic settings: in international organizations like UNESCO, and among commercial and civic groups. It moves beyond the traditional canon to cover work by forgotten figures, including women scholars in the field and those outside of the United States and Europe, and it situates them all within the broader geopolitical, institutional, and intellectual landscapes that have shaped communication study globally. Intended for scholars and graduate students in communication, media studies, and journalism, this volume pushes the history of communication study in new directions by taking an aggressively international and comparative perspective on the historiography of the field. Methodologically and conceptually, the volume breaks new ground in bringing comparative, transnational, and global frames to bear, and puts under the spotlight what has heretofore only lingered in the penumbra of the history of communication study.
Download or read book Mass Communication Theory written by Stanley J. Baran and published by Cengage Learning. This book was released on 1995 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a comprehensive, historically based, authoritative introduction to mass communication theory. It is clearly written with examples, graphics, and other materials to illustrate key theories. It traces the emergence of two main bodies of mass communication theory; social and behavioral and critical and cultural, providing many examples of each and an in-depth discussion of the strengths and limitations of these two types of theory.The book emphasizes that media theories are human creations that typically are intended to address specific problems or issues.The books contextual information about the motives of theorists and the problems/issues they address make it easier for students to learn theory.
Download or read book A Theory of Communication and Justice written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2020-12-29 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines a theory of communication and justice for the digital age, updating classic positions in political philosophy and ethics, and engaging thinkers from Aristotle through Immanuel Kant and the American pragmatists to John Rawls, Jürgen Habermas, and Amartya Sen. In communication seeking to define justice and call out injustice, there is such a thing as the last word. The chapters in this book trace the historical emergence of communication as a human right; specify the technological resources and institutional frameworks necessary for exercising that right; and address some of the challenges following from digitalization that currently confront citizens, national regulators, and international agencies. Among the issues covered are public access to information archives past and present; local and global networks of communication as sources of personal identities and imagined communities; the ongoing reconfiguration of the press as a fourth branch of governance; and privacy as a precondition for individuals and collectives to live their lives according to plans, and to make their own histories. The book will be of interest to students and researchers in media and communication studies, cultural studies, political philosophy and ethics, and interdisciplinary fields examining the ethical and political implications of new information and communication infrastructures.
Download or read book Media Convergence written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2010-02-05 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these ‘new’ media in a comparative perspective together with ‘old’ mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media? Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. Features include: case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action diagrams, figures, and tables summarizing key concepts beyond standard ‘models of communication’ systematic cross-referencing. Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes.
Download or read book Advances in Experimental Social Psychology written by and published by Academic Press. This book was released on 1980-01-18 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Experimental Social Psychology
Download or read book Public Communication and Behavior written by George Comstock and published by Academic Press. This book was released on 2013-09-24 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Communication and Behavior, Volume 2, is devoted to the study of communicatory behavior that has a public or social character. More concretely, it encompasses research and theory designated as ""within a range of disciplines and fields—advertising, child development, education, journalism, political science, sociology, and wherever else such scholarly activity occurs including, of course, social psychology"". The book opens with a chapter on television exposure as a potential cause of aggression. This is followed by separate chapters on barriers to information flow and the manner in which news audiences make use of TV news; various television forms and their impact on children; and the characterization and formalization of some elements of the evolving paradigm of communications research. The final chapter discusses the research findings concerning the public impact of the 1983 television movie about the aftermath of nuclear war, The Day After.
Download or read book Media and Communication written by Helge Rønning and published by . This book was released on 1991 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advances in Foundational Mass Communication Theories written by Ran Wei and published by Routledge. This book was released on 2018-02-02 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century. Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.
Download or read book Communication Research Volume 10 No 1 January 1983 written by and published by . This book was released on 1983 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Different Road Taken written by John A Lent and published by Routledge. This book was released on 2019-04-02 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dallas Smythe, George Gerbner, Herbert Schiller, James Halloran, Kaarle Nordenstreng- these five seminal figures form the backbone of current scholarship in critical communication. From policy research to television demographics and from economic globalization to cultural imperialism, their insights and discoveries have given both scholars and the
