Download or read book Beyond Powerful Radio written by Valerie Geller and published by Taylor & Francis. This book was released on 2012-07-26 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here: http://cw.routledge.com/textbooks/9780240522241/

Download or read book Creating Powerful Radio written by Valerie Geller and published by Taylor & Francis. This book was released on 2007 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: * PROMOTIONS Learn methods to spread the word about your station and write powerful copy for more effective promos and commercials * AIRCHECKING A comprehensive step-by-step guide to show prep and effective airchecking. Valerie Geller is an internationally acclaimed broadcast consultant working with stations that emphasize news, talk, information and personality radio. www.gellermedia.com * GROW AUDIENCES - Increase your ratings! LifeStage Demographics: Know your audience and how they listen. * PROGRAMMING - Build exciting programming - even on dull news days - with proven techniques to guide programmers and talent to the next level of performance. * PERSONALITY - Identify winning talent. Develop strong air personalities. Learn to manage high ego talent and motivate your staff to do their best. * TALK - Secrets to improve your show. Learn powerful radio interview techniques and ways to make the talk win big. * INFORMATION - Break down the walls between news and entertainment radio.-

Download or read book Creating Powerful Radio written by Valerie Geller and published by . This book was released on 1996 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: A handbook of sound byte advice on making talk radio a success written by Rush Limbaugh's consultant--a dubious distinction depending on one's point of view. As Geller points out in her preface, this is her "STUFF," and she regales the reader with often repetitive and unoriginal advice on "how to handle the talent," avoid burnout, interviews, news programming, and promotion. The scanty text is beefed up with vignettes on popular radio personalities from the reputable Mervin Block (former CBS news writer) to the more disreputable Danny Bonaduce (of Partridge Family fame). Not surprisingly, lacks a bibliography although there's a recommended reading list which includes Men are from Mars, Women are from Venus for effective communication strategies. Annotation copyright by Book News, Inc., Portland, OR

Download or read book Beyond Powerful Radio written by Valerie Geller and published by Taylor & Francis. This book was released on 2011 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contents of this book cover tools, storytelling and voice, news, working across multi-platforms, marketing content, making money, understanding the audience, and Internet broadcasting.

Download or read book Creating Powerful Radio written by Valerie Geller and published by Taylor & Francis. This book was released on 2009-10-15 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2007. Routledge is an imprint of Taylor & Francis, an informa company.

Download or read book The Radio Producer s Handbook written by Rick Kaempfer and published by Skyhorse Publishing Inc.. This book was released on 2004-10 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two award-winning major market producers present the definitive how-to guide for producing a radio show, explaining every duty a radio producer is expected to perform. With refreshing honesty and the humorous flair of professional radio comedy writers, the authors reveal how to get one's professional foot in the radio door, book celebrity guests, craft great interviews, come up with ideas, create great phone segments, write and pitch material, and cope with the pressure that accompanies producing a show in progress. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Download or read book Essential Radio Skills written by Peter Stewart and published by A&C Black. This book was released on 2010-06-25 with total page 835 pages. Available in PDF, EPUB and Kindle. Book excerpt: "One of the few books we'd recommend" BBC Training "The perfect guide for anyone who wants to get on in this ever-changing and challenging media" Controller BBC Radio 5 Live "A rich repository of real, practical experience" Director - BBC Nations & Regions "An invaluable guide" Director - The Radio Academy This is a practical, how-to guide to producing and presenting radio to a professional standard. Packed with day-to-day advice that captures the essence and buzz of live broadcasting; from preparing your show before it goes out, last minute changes to running orders, deciding what to drop in over a track, how to sell a feature or promote a programme, setting up competitions, thinking fast in a phone in - this book will help you do all that and more. It covers network and commercial, music and talk radio skills and is particularly suited to the independent local or community radio. It features advice from professionals, covers industry-wide best practice with enough 'need-to-know' technical information to get you up and running. This edition has been updated throughout and has more than 500 weblinks to downloads and audio and video examples, as well as cross-references to the official National Occupational Standards for Radio Content.

Download or read book Cutting Edge Radio written by Jim Aitchison and published by . This book was released on 2003 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Build Your Own Transistor Radios written by Ronald Quan and published by McGraw Hill Professional. This book was released on 2012-11-22 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: A DIY guide to designing and building transistor radios Create sophisticated transistor radios that are inexpensive yet highly efficient. Build Your Own Transistor Radios: A Hobbyist’s Guide to High-Performance and Low-Powered Radio Circuits offers complete projects with detailed schematics and insights on how the radios were designed. Learn how to choose components, construct the different types of radios, and troubleshoot your work. Digging deeper, this practical resource shows you how to engineer innovative devices by experimenting with and radically improving existing designs. Build Your Own Transistor Radios covers: Calibration tools and test generators TRF, regenerative, and reflex radios Basic and advanced superheterodyne radios Coil-less and software-defined radios Transistor and differential-pair oscillators Filter and amplifier design techniques Sampling theory and sampling mixers In-phase, quadrature, and AM broadcast signals Resonant, detector, and AVC circuits Image rejection and noise analysis methods This is the perfect guide for electronics hobbyists and students who want to delve deeper into the topic of radio. Make Great Stuff! TAB, an imprint of McGraw-Hill Professional, is a leading publisher of DIY technology books for makers, hackers, and electronics hobbyists.

Download or read book PR Magnet written by Debbi Dachinger and published by Createspace Independent Publishing Platform. This book was released on 2016-12-16 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestseller books and radio-two of today's most powerful mediums, if you know how to use them! How do you write and promote a best-selling book? How do you attract media? How do you get asked on radio? How do you interview elegantly in order to receive return engagements? The benefits are astounding, but where do you start? In this book, you will discover how to get known as the expert, how to get your book done easily, how you can make big money before you write a word, and how you can bridge the gap between publishing and promoting your work to bestseller and beyond. Viki Winterton and Debbi Dachinger are two experts who have come together to take you on a journey to discover how to become a best-selling author and PR radio magnet.

Download or read book Hello Everybody written by Anthony J. Rudel and published by Houghton Mifflin Harcourt. This book was released on 2008 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: When amateur enthusiasts began sending fuzzy signals from their garages and rooftops, radio broadcasting was born. Sensing the medium's potential, snake-oil salesmen and preachers took to the air, at once setting early standards for radio programming and making bedlam of the airwaves. Into the chaos stepped a young secretary of commerce, Herbert Hoover, whose passion for organization guided the technology's growth. When a charismatic bandleader named Rudy Vallee created the first on-air variety show and America elected its first true radio president, Franklin Delano Roosevelt, radio had arrived. Rudel tells the story of the boisterous years when radio took its place in the nation's living room and forever changed American politics, journalism, and entertainment.

Download or read book Reality Radio written by John Biewen and published by Univ of North Carolina Press. This book was released on 2010-03-15 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last few decades, the radio documentary has developed into a strikingly vibrant form of creative expression. Millions of listeners hear arresting, intimate storytelling from an ever-widening array of producers on programs including This American Life, StoryCorps, and Radio Lab; online through such sites as Transom, the Public Radio Exchange, Hearing Voices, and Soundprint; and through a growing collection of podcasts. Reality Radio celebrates today's best audio documentary work by bringing together some of the most influential and innovative practitioners from the United States, Canada, the United Kingdom, and Australia. In these nineteen essays, documentary artists tell--and demonstrate, through stories and transcripts--how they make radio the way they do, and why. Whether the contributors to the volume call themselves journalists, storytellers, even audio artists--and although their essays are just as diverse in content and approach--all use sound to tell true stories, artfully. Contributors: Jad Abumrad Jay Allison damali ayo John Biewen Emily Botein Chris Brookes Scott Carrier Katie Davis Sherre DeLys Lena Eckert-Erdheim Ira Glass Alan Hall Natalie Kestecher The Kitchen Sisters Maria Martin Karen Michel Rick Moody Joe Richman Dmae Roberts Stephen Smith Sandy Tolan

Download or read book Radio Production written by Robert McLeish and published by CRC Press. This book was released on 2015-09-16 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: Radio Production is for professionals and students interested in understanding the radio industry in today’s ever-changing world. This book features up-to-date coverage of the purpose and use of radio with detailed coverage of current production techniques in the studio and on location. In addition there is exploration of technological advances, including handheld digital recording devices, the use of digital, analogue and virtual mixing desks and current methods of music storage and playback. Within a global context, the sixth edition also explores American radio by providing an overview of the rules, regulations, and purpose of the Federal Communications Commission. The sixth edition includes: Updated material on new digital recording methods, and the development of outside broadcast techniques, including Smartphone use. The use of social media as news sources, and an expansion of the station’s presence. Global government regulation and journalistic codes of practice. Comprehensive advice on interviewing, phone-ins, news, radio drama, music, and scheduling. This edition is further enhanced by a companion website, featuring examples, exercises, and resources: www.focalpress.com/cw/mcleish.

Download or read book How to Make Great Radio written by David Lloyd and published by Biteback Publishing. This book was released on 2015-05-19 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no such thing as perfect radio - and therein lies its delicious unpredictability. In fact, so charming is this quality that 90 per cent of UK adults tune into the medium every week. Like many things, radio done well sounds effortless. It is not. Producing great radio is partly down to instinct and partly down to learning then mastering the basics. Drawing upon his thirty years spent working with some of the finest talents in British radio, David Lloyd shares a plethora of valuable tips and tricks of the trade in this unique and authoritative guide to broadcasting success. Covering speech and music formats, local and national stations, technical and artistic skills, content and style considerations, and much, much more, this how-to is essential and accessible reading for all - whether you are taking your tentative first steps in radio or refreshing your existing industry knowledge. Lloyd's hugely entertaining selection of anecdotes, examples, research, insight and pointers sets out to bottle the very essence of memorable radio, determining the factors that differentiate a truly great broadcaster from a distinctly average one, and helping budding hopefuls achieve their radio goals.

Download or read book Love Radio written by Ebony LaDelle and published by Simon and Schuster. This book was released on 2022-05-31 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prince Jones, a self-professed teen love doctor known for his radio segment on the local hip-hop station, believes he can get the bookish, anti-romance Dani Ford to fall in love with him in three dates.

Download or read book Radio Television Commercial written by Albert C. Book and published by . This book was released on 1984 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Radio Master written by John Lewis and published by Langdon st Press. This book was released on 2010 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the story of the most controversial, provocative and influential sports announcer the industry has ever known.