Download or read book A Concise Handbook of Movie Industry Economics written by Charles C. Moul and published by Cambridge University Press. This book was released on 2005-03-14 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This short handbook collects essays on all aspects of the motion picture industry by leading authorities in political economy, economics, accounting, finance, and marketing. In addition to offering the reader a perspective on what is known and what has been accomplished, it includes both new findings on a variety of topics and directions for additional research. Topics include estimation of theatrical and ancillary demand, profitability studies, the resolution of evident paradoxes in studio executive behavior, the interaction of the industry and government, the impacts of the most recent changes in accounting standards, and the role and importance of participation contracts. New results include findings on the true nature of the seasonality of theatrical demand, the predictive power of surveys based upon trailers, the impact of the Academy Awards, the effectiveness of prior history measures to gauge cast members and directors, and the substitutability of movies across different genres.
Download or read book An Economic History of Film written by John Sedgwick and published by Routledge. This book was released on 2004-09-09 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: The movie industry boomed in the twentieth century, and is still going strong today. However, the economics of movies has been curiously under explored until now. Innovative and informative, this accessible book, which includes contributions from some of the leading experts in the area, is a huge step forward in our understanding of this important topic.
Download or read book Essays on the Economics of the Motion Picture Industry written by Naibin Chen and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter 1 inspects how critic reviews and audience reviews impact a movie's box office performance differently. I use a Bayesian Learning model to model the process of consumers forming their beliefs about a movie's quality, based on their prior, critic reviews, and audience reviews. Consumers then make a discrete choice from the set of movies that are available in a given week. Using a dataset of 665 movies released in 2011-2015, I estimate the model and show that critic reviews and audience reviews have significant and heterogeneous effects on movies produced by major studios or minor studios, movies reviewed by critics before release (regular) or not (cold-opened), and movies with different advertising expenditures. My counterfactual analyses show that forcing movies to be screened before release harms 71% of the cold-opened movies; consumers benefit from the availability of audience reviews by watching more good movies and fewer bad movies, with the quality measured from the perspective of consumers. Chapter 2 continues to discuss how the availability of reviews may change the way that consumers respond to advertising and, in turn, affect firms' advertising strategies. Using data from the motion picture industry, I estimate the effect of advertising on consumer choices depending on whether or not consumers have access to expert reviews. Given the demand estimates, I evaluate a studio's optimal advertising choice depending on the availability of expert reviews. My results show that advertising and expert reviews both have significant impacts on demand. For an average movie, when expert reviews are absent, advertising is about 2.25 times as effective at increasing the opening week revenue as it is when expert reviews are available. It would appear that expert reviews help consumers make better choices, as the percentage of consumers who choose a movie they would not watch if they were better informed drops by 0.74% on average. Additionally, with the presence of expert reviews, the median studio saves 76.60% of advertising expenditure and studios' profits increase by $2.80 million per movie on average. Chapter 3 investigates the cultural effect of changing a product characteristic in the motion picture industry. In response to a growing Chinese market, Hollywood companies have been adding Chinese features in their movies. Such a change may improve a movie's performance in the Chinese market, but may hurt the box office revenues in other markets. Using a dataset of 501 movies released in 2011-2014, I estimate the effect of adding Chinese features on the box office revenues in the domestic market, the Chinese market, and the rest of the world. I find that adding Chinese features significantly improves the revenue in China, but has a negative and insignificant effect in the domestic and the international markets. If Chinese features were added to all 168 movies imported to China, on average, movies would suffer a net loss of $4.58 million. But as the Chinese market size grows, there could be a net gain of $12.10 million if the market size doubles, with 63% of movies benefiting from adding Chinese features.
Download or read book Economic Control of the Motion Picture Industry written by Mae D. Huettig and published by University of Pennsylvania Press. This book was released on 2017-01-30 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study was undertaken in conjunction with the Motion Picture Research Project. The research was conducted in Hollywood over a period of two years from April 1939 to April 1941.
Download or read book Hollywood Economics written by Arthur De Vany and published by Routledge. This book was released on 2003-09-25 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Movies expected to perform well can flop, whilst independent movies with low budgets can be wildly successful. In this superb new book, De Vany casts his expert eye over all aspects of the business and presents some intriguing conclusions.
Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 2013 with total page 1704 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economics of Motion Pictures 2010 written by SNL Kagan and published by . This book was released on 2011 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Hollywood Economics written by Arthur S. De Vany and published by Psychology Press. This book was released on 2004 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Movies expected to perform well can flop, whilst independent movies with low budgets can be wildly successful. In this text, De Vany casts his eye over all aspects of the business to present some intriguing conclusions.
Download or read book Economic Paper written by United States. Bureau of Mines and published by . This book was released on 1931 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Towards a Comparative Economic History of Cinema 1930 1970 written by John Sedgwick and published by Springer. This book was released on 2023-09-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the economic circumstances in which films were produced, distributed, exhibited, and consumed during the spoken era of film production until 1970. The periodisation covers the years between the onset of sound and the demise of the phased distribution of films. Films are generally appreciated for their aesthetic qualities. But they are also commodities. This work of economic history presents a new approach, considering consumption behaviour as significant as supply-side decision-making. Audiences’ tastes are considered central, with box-office an indicator of what they liked. The POPSTAT Index of Film Popularity is used as a proxy where box office knowledge is missing. Comparative analysis is conducted through the tool RelPOP. The book comprises original case studies covering film consumption in Great Britain, the Netherlands, Sweden, and the United States during the 1930s; Australia and occupied Belgium during the Second World War; and Italy, the United States, Poland and Czechoslovakia during the Post-war. An overriding theme is how the classical American business model, which emerged during the 1910s linking production to distribution and exhibition, adapted to local circumstances, including the two countries behind the Iron Curtain during the years of ‘High Stalinism’.
Download or read book Economics of Motion Pictures written by Derek Baine and published by . This book was released on 2007 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Films on Economics written by Northern Illinois University. Office for Economic Education and published by . This book was released on 1972 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Art of Useless written by Calvin Hui and published by Columbia University Press. This book was released on 2021-09-21 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since embarking on economic reforms in 1978, the People’s Republic of China has also undergone a sweeping cultural reorganization, from proletarian culture under Mao to middle-class consumer culture today. Under these circumstances, how has a Chinese middle class come into being, and how has consumerism become the dominant ideology of an avowedly socialist country? The Art of Useless offers an innovative way to understand China’s unprecedented political-economic, social, and cultural transformations, showing how consumer culture helps anticipate, produce, and shape a new middle-class subjectivity. Examining changing representations of the production and consumption of fashion in documentaries and films, Calvin Hui traces how culture contributes to China’s changing social relations through the cultivation of new identities and sensibilities. He explores the commodity chain of fashion on a transnational scale, from production to consumption to disposal, as well as media portrayals of the intersections of clothing with class, gender, and ethnicity. Hui illuminates key cinematic narratives, such as a factory worker’s desire for a high-quality suit in the 1960s, an intellectual’s longing for fashionable clothes in the 1980s, and a white-collar woman’s craving for brand-name commodities in the 2000s. He considers how documentary films depict the undersides of consumption—exploited laborers who fantasize about the products they manufacture as well as the accumulation of waste and its disposal—revealing how global capitalism renders migrant factory workers, scavengers, and garbage invisible. A highly interdisciplinary work that combines theoretical nuance with masterful close analyses, The Art of Useless is an innovative rethinking of the emergence of China’s middle-class consumer culture.
Download or read book Thought Economics written by Vikas Shah and published by Michael O'Mara Books. This book was released on 2021-02-04 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Including conversations with world leaders, Nobel prizewinners, business leaders, artists and Olympians, Vikas Shah quizzes the minds that matter on the big questions that concern us all.
Download or read book Economics of Motion Pictures written by Lutz Meade and published by . This book was released on 2004 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economics of Indian Cinema written by M. A. Oommen and published by . This book was released on 1991 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Film Marketing written by Finola Kerrigan and published by Routledge. This book was released on 2017-07-20 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of the film marketer is both vital and challenging. Promotion is one of the industry’s biggest costs, with the campaign of a large film costing up to half its production budget. Box office results, however, are wildly unpredictable: relatively few films a year make a profit. These market conditions make this a unique industry and film marketing a specific and demanding skill set that requires attention early in the career of any marketing student looking to progress in the industry. This new edition of Film Marketing is a thorough update of the first textbook in film promotion. Like in the first edition, Kerrigan takes a socio-cultural, as well as a business view of film marketing and its impact, covering different approaches to promotion according to different aims and audiences internally and externally, and across the world. This book addresses all areas of film marketing from the rigorous perspective of someone with first-hand knowledge of the trade. This new edition also includes: Additional pedagogy and visual examples to reinforce key points A more international range of cases and coverage of non-Western markets to give a global overview of film marketing across the world New and expanded sections on social media, digital promotion, transmedia and crowdfunding This is the original film marketing text which no engaged film or marketing student should be without.
