Download or read book Consumer Magazine and Agri media Rates and Data written by and published by . This book was released on 1989-12 with total page 962 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1993 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Download or read book Regional Interest Magazines of the United States written by Sam Riley and published by Bloomsbury Publishing USA. This book was released on 1990-11-30 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Regional Interest Magazines of the United States, Sam G. Riley and Gary W. Selnow focus on those magazines that direct their attention to a particular city or region and reach a fairly general readership intersted in entertainment and information. This work is a follow-up to their earlier Index to City and Regional Magazines of the United States. Titles are arranged alphabetically to facilitate access; each entry includes a historical essay on the magazine's founding, development, editorial policies, and content. Entries also include two sections that provide data on information sources and publication history, arranged in tabular form for ready reference. In choosing the magazines to be profiled, Riley and Selnow attempted to represent not only the biggest and most successful of this genre, but also some smaller and newer titles, plus significant earlier magazines that are no longer in print. Special care was also taken to achieve an even geographical spread. To attain greater accuracy, regional writers were enlisted to do the entries on their own region. These writers provide valuable information on how the various magazines began, how conditions have caused them to change, their problems, their editors and publishers, and their content as well as colorful and little known facts of their operation. Magazines were arranged alphabetically, and two informative appendices list the profiled titles by founding date and geographic location. This volume will be a valuable resource for students of magazine publishing history.
Download or read book U S Industrial Outlook written by and published by . This book was released on 1994 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents industry reviews including a section of "trends and forecasts," complete with tables and graphs for industry analysis.
Download or read book Favored Flowers written by Catherine Ziegler and published by Duke University Press. This book was released on 2007-07-10 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVCultural history of the flower trade in New York City and the transformation of the cut-flower industry into a global commodity system./div
Download or read book Women s Periodicals in the United States written by Kathleen L. Endres and published by Bloomsbury Publishing USA. This book was released on 1995-07-24 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer magazines aimed at women are as diverse as the market they serve. Some are targeted to particular age groups, while others are marketed to different socioeconomic groups. These magazines are a reflection of the needs and interests of women and the place of women in American society. Changes in these magazines mirror the changing interests of women, the increased purchasing power of women, and the willingness of advertisers and publishers to reach a female audience. This reference book is a guide to women's consumer magazines published in the United States. Included are profiles of 75 magazines read chiefly by women. Each profile discusses the publication history and social context of the magazine and includes bibliographical references and a summary of publication statistics. Some of the magazines included started in the 19th century and are no longer published. Others have been available for more than a century, while some originated in the last decade. An introductory chapter discusses the history of U.S. consumer women's magazines, and a chronology charts their growth from 1784 to the present.
Download or read book U S Industrial Outlook 1994 written by and published by DIANE Publishing. This book was released on 1994-02 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlights U.S. industrial activities and features: economic assumptions; recent financial performance of U.S. manufacturing corporations; the U.S. export boom and economic growth; highlights of the 1993 U.S. outlook; the top 50 trade events in 1993; Dept. of Commerce competitive assessments; industry reviews; trade finance; educational training; and forecasts. Also lists industry analysts by name with a phone number.
Download or read book Distribution Data Guide written by and published by . This book was released on 1954 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Spot Television Rates and Data written by Standard Rate & Data Service and published by . This book was released on 1993-07 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Newspaper Rates and Data written by and published by . This book was released on 1992-12 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Popular Culture and Acquisitions written by Linda S Katz and published by Routledge. This book was released on 2014-02-04 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is an accessible book containing strategies to help librarians expand their popular culture collections in an organized manner. Many publications explain why libraries should collect popular culture materials; this one explains how. Packed full of useful information, Popular Culture and Acquisitions provides numerous practical approaches to collecting this ever-expanding, often unwieldy mass of information. It aids both beginning and experienced librarians as they sort through the vast array of materials available to them. Discussions ranging from what to collect and how to collect it to what to do with the material once it’s obtained give librarians solid information on how to establish cohesive popular culture collections. Chapters provide first-hand advice on: the importance of collection development policies problems of budgets, storage, and preservation working with donors methods of resource sharing what to collect, for whom, and for what purposes the struggle for legitimacy competition from collectors and fans locating obscure acquisitions or review sources Popular Culture and Acquisitions also includes chapters on how to acquire specific types of popular culture materials, such as children’s series books, comic books, mystery and detective fiction, popular recordings, romance novels, and tabloids. Librarians attempting to collect such materials systematically will find this book to be an invaluable guide for their efforts.
Download or read book Agricultural Libraries Information Notes written by and published by . This book was released on 1990 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Commercial Library Publications List written by and published by . This book was released on 1991 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book SRDS Consumer Magazine Advertising Source written by and published by . This book was released on 2006 with total page 1018 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Madison Avenue written by and published by . This book was released on 1983 with total page 1252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Lifestyle Zip Code Analyst written by and published by . This book was released on 1992 with total page 896 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Communications written by and published by . This book was released on 1984 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt:
