Download or read book Social Media Communication written by Jeremy Harris Lipschultz and published by Taylor & Francis. This book was released on 2023-07-18 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated fourth edition presents a wide-scale, interdisciplinary guide to social media communication. Examining platforms like Facebook, Instagram, Snapchat, TikTok, Twitter and YouTube, the book analyzes social media's use in journalism, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics – all promoting the critical thinking that is needed to use new, evolving and maturing networking tools effectively within social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industry’s leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they will need to both evaluate and utilize current and future forms of social media communication. Updates to the fourth edition include expanded discussion of disinformation, the impact of artificial intelligence (AI), natural language chatbots, virtual and augmented reality technologies and the COVID-19 infodemic. Social Media Communication is the perfect social media primer for students and professionals and, with a dedicated online teaching guide, ideal for instructors, too.
Download or read book Explication written by Steven H. Chaffee and published by SAGE Publications, Incorporated. This book was released on 1991-09-11 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first volume in a series devoted to concepts in the study of communication, this is a book mainly about thinking, concerned with the disciplined use of words, with observation of human behaviour and especially with the connection between the two. Concepts establish the linkage between common communication percepts and theories, which communication scientists and critics build and test. Through examples, much is also revealed here about a number of substantive concepts in the field of communication.
Download or read book Key Concepts in Media and Communications written by Paul Jones and published by SAGE. This book was released on 2011-11-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A sprightly, critical and intelligent guided tour around the mansion of media and communications/cultural research... enormously useful for students and researchers." - James Curran, Goldsmiths, University of London "A highly comprehensive guide to core concepts in media theory and criticism." - Andrew Goodwin, University of San Francisco "A great resource for new under-grads and something I urge my students to buy and use as a hand first ′port of call′ throughout their studies." - Paul Smith, De Montfort University This book covers the key concepts central to understanding recent developments in media and communications studies. Wide-ranging in scope and accessible in style it sets out a useful, clear map of the important theories, methods and debates. The entries critically explore the limits of a key concept as much as the traditions that define it. They include clear definitions, are introduced within the wider context of the field and each one: is fully cross-referenced is appropriately illustrated with examples, tables and diagrams provides a guide to further reading. This book is an essential resource for students of media and communications across sociology, cultural studies, creative industries and of course, media and communications courses.
Download or read book Human Information Interaction and Technical Communication Concepts and Frameworks written by Albers, Michael J. and published by IGI Global. This book was released on 2012-02-29 with total page 549 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book works to provide practical knowledge based on a sound theoretical foundation for allowing people to engage in a meaningful dialogue as they make decisions with respect to designing that communication"--Provided by publisher.
Download or read book International Communication written by Kwadwo Anokwa and published by Wadsworth Publishing. This book was released on 2003 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume of 16 readings is a collection of works from the foremost scholars of international communication. Divided into seven parts, the text is comprehensive in its coverage, including perspectives on issues and topics such as press freedom, propaganda, gatekeeping, colonialism and mass media development, globalization, cultural concerns, and diffusion.
Download or read book Key Concepts in Political Communication written by Darren G Lilleker and published by Pine Forge Press. This book was released on 2006-01-25 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a systematic and accessible introduction to the critical concepts, structures and professional practices of political communication. Lilleker presents over 50 core concepts in political communication which cement together various strands of theory. From aestheticisation to virtual politics, he explains, illustrates and provides selected further reading. He considers both practical and theoretical issues central to political communication and offers a critical assessment of recent developments in political communication.
Download or read book Inter act written by Kathleen S. Verderber and published by Oxford University Press, USA. This book was released on 2004 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Inter-Act" has long been a leading text in the interpersonal communications market. For the 10th edition of the text, the Verderbers continue to present readers with a strong framework of communication skills, supported by conclusions drawn from contemporary research and theoretical work done by scholars working in the field. Real-life examples and scenarios bring the skills and concepts presented to life. This balanced text should help students to develop an effective interpersonal communication style.
Download or read book Human Communication Theory and Research written by Robert L. Heath and published by Routledge. This book was released on 2013-06-17 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of interpersonal, organizational, and mediated settings. This second edition builds from the foundation of the original volume to demonstrate the rich array of theories, theoretical connections, and research findings that drive the communication discipline. Robert L. Heath and Jennings Bryant have added a chapter on new communication technologies and have increased depth throughout the volume, particularly in the areas of social meaning, critical theory and cultural studies, and organizational communication. The chapters herein are arranged to provide insight into the breadth of studies unique to communication, acknowledging along the way the contributions of researchers from psychology, political science, and sociology. Heath and Bryant chart developments and linkages within and between ways of looking at communication. The volume establishes an orientation for the social scientific study of communication, discussing principles of research, and outlining the requirements for the development and evaluation of theories. Appropriate for use in communication theory courses at the advanced undergraduate and graduate level, this text offers students insights to understanding the issues and possible answers to the question of what communication is in all forms and contexts.
Download or read book Essential Concepts of Environmental Communication written by Pat Brereton and published by Routledge. This book was released on 2022-04-19 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws on a broad spectrum of environmental communications and related cross-disciplinary literature to help students and scholars grasp the interconnecting key concepts within this ever-expanding field of study. Aligning climate change and environmental learning through media and communications, particularly taking into account the post-COVID challenge of sustainability, remains one of the most important concerns within environmental communications. Addressing this challenge, Essential Concepts for Environmental Communication synthesises summary writings from a broad range of environmental theorists, while teasing out provocative concepts and key ideas that frame this evolving, multi-disciplinary field. Each entry maps out an important concept or environmental idea and illustrates how it relates more broadly across the growing field of environmental communication debates. Included in this volume is a full section dedicated to exploring what environmental communication might look like in a post-COVID setting: • Offers cutting-edge analysis of the current state of environmental communications. • Presents an up-to-date exploration of environmental and sustainable development models at a local and global level. • Provides an in-depth exploration of key concepts across the ever-expanding environmental communications field. • Examines the interaction between environmental and media communications at all levels. • Provides a critical review of contemporary environmental communications literature and scholarship. With key bibliographical references and further reading included alongside the entries, this innovative and accessible volume will be of great interest to students, scholars and practitioners alike.
Download or read book Strategic Communication written by Christopher Paul and published by Bloomsbury Publishing USA. This book was released on 2011-04-07 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume in the Contemporary Military, Strategic, and Security Issues series presents a concise introduction to the evolution, key concepts, discourse, and future options for improved strategic communication in today's U.S. government. Strategic Communication: Origins, Concepts, and Current Debates is a groundbreaking study, the first book explicitly focused on strategic communication as it is currently used and discussed in the U.S. government. Written specifically for those who are new to strategic communication, this incisive book clarifies the definitional debate, explores the history of the term and its practice, and embraces a broad, practical definition. But that is only the beginning. Moving to the realities of the issue, author Christopher Paul reviews dozens of government reports on strategic communication and public diplomacy released since 2000, examining specific proposals related to improving strategic communication in the U.S. government and explaining the disagreements. Most important, he offers consensus and clarity for the way ahead, discussing how disparate elements of the government can be coordinated to master—and win—the "war of ideas" through fully integrated and synchronized communications and actions.
Download or read book Key Concepts in Communication written by Tim O'Sullivan and published by . This book was released on 1983 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Agenda Setting written by James W. Dearing and published by SAGE. This book was released on 1996-08-28 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agenda-Setting asks who sets the agenda that brings social problems into the public arena, on to the policy agenda and, finally, to a change of policy. It provides important practical and theoretical insight into the agenda-setting process.
Download or read book Encyclopedia of Communication Theory written by Stephen W. Littlejohn and published by SAGE. This book was released on 2009-08-18 with total page 1193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Encyclopedia of Communication Theory provides students and researchers with a comprehensive two-volume overview of contemporary communication theory. Reference librarians report that students frequently approach them seeking a source that will provide them with a quick overview of a particular theory or theorist - just enough to help them grasp the general concept or theory and its relation to the discipline as a whole. Communication scholars and teachers also occasionally need a quick reference for theories. Edited by the co-authors of the best-selling textbook on communication theory and drawing on the expertise of an advisory board of 10 international scholars and nearly 200 contributors from 10 countries, this work finally provides such a resource. More than 300 entries address topics related not only to paradigms, traditions, and schools, but also metatheory, methodology, inquiry, and applications and contexts. Entries cover several orientations, including psycho-cognitive; social-interactional; cybernetic and systems; cultural; critical; feminist; philosophical; rhetorical; semiotic, linguistic, and discursive; and non-Western. Concepts relate to interpersonal communication, groups and organizations, and media and mass communication. In sum, this encyclopedia offers the student of communication a sense of the history, development, and current status of the discipline, with an emphasis on the theories that comprise it.
Download or read book Communication Cultural and Media Studies The Key Concepts written by John Hartley and published by Routledge. This book was released on 2003-12-16 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the third edition of an up-to-date, multi-disciplinary glossary of the concepts you are most likely to encounter in the study of communication, culture and media, with new entries and coverage of recent developments.
Download or read book Business Communication for Success written by Scott McLean and published by . This book was released on 2010 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cross Cultural Communication Concepts Cases and Challenges written by and published by Cambria Press. This book was released on with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Fundamental Modeling Concepts written by Andreas Knopfel and published by John Wiley & Sons. This book was released on 2005 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: A must-have book for systems analysts, architects and managers interested in enhancing successful communication in their organisation. Provides detailed examples of how to understand and implement ‘fundamental modeling concepts’ for IT-systems communication Provides an already successfully implemented model that has been used at: Siemens, Alcatel, SAP and others Benefits from extensive theoretical and practical research Provides guidelines on how ‘fundamental modeling concepts’ can be used to support UML, OO, MDA and Architectural Patterns
