Download or read book La comunicazione interna alle imprese e alle organizzazioni Modalit linguaggio circuiti mezzi offline e online written by Foglio and published by FrancoAngeli. This book was released on 2015 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Crisis Communication written by Finn Frandsen and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-08-24 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finn Frandsen and Winni Johansen have won the 2019 Danish communication prize (KOM-pris) for their world-class research in organisational crises, crisis management and crisis communication. This prize is awarded by The Danish Union of Journalists (Dansk Journalistforbund) and Kforum. http://mgmt.au.dk/nyheder/nyheder/news-item/artikel/finn-frandsen-and-winni-johansen-win-the-kom-pris-2019/ The aim of this handbook is to provide an up-to-date introduction to the discipline of crisis communication. Based on the most recent international research and through a series of levels (from the textual to the inter-societal level), this handbook introduces the reader to the most important concepts, models, theories and debates within the field of crisis communication. Crisis communication is a young and very vibrant field of research and practice. It is therefore crucial that researchers, students and practitioners have access to presentations and discussions of the most recent research. Like the other handbooks in the HOCS series, this handbook contains a general introduction, a chapter on the history of crisis communication research, a series of thematic chapters on crisis communication research at various levels, a chapter perspectives, a glossary of key terms, and lists of further reading for each chapter (with references to publications in English, German, and French). Overview Section I – Introducing the field General introduction A brief history of crisis management and crisis communication: From organizational practice to academic discipline Reframing the field: Public crisis management, political crisis management, and corporate crisis management Section II – Between text and context Image repair theory Situational crisis communication theory: Influences, provenance, evolution, and prospects Contingency theory: Evolution from a public relations theory to a theory of strategic conflict management Discourse of renewal: Understanding the theory’s implications for the field of crisis communication Making sense of crisis sensemaking theory: Weick’s contributions to the study of crisis communication Arenas and voices in organizational crisis communication: How far have we come? Visual crisis communication Section III – Organizational level To minimize or mobilize? The trade-offs associated with the crisis communication process Internal crisis communication: On current and future research Whistleblowing in organizations Employee reactions to negative media coverage Crisis communication and organizational resilience Section IV – Interorganizational level Fixing the broken link: Communication strategies for supply chain crises Reputational interdependence and spillover: Exploring the contextual challenges of spillover crisis response Crisis management consulting: An emerging field of study Section V – Societal level Crisis and emergency risk communication: Past, present, and future Crisis communication in public organizations Communicating and managing crisis in the world of politics Crisis communication and the political scandal Crisis communication and social media: Short history of the evolution of social media in crisis communication Mass media and their symbiotic relationship with crisis Section VI – Intersocietal level Should CEOs of multinationals be spokespersons during an overseas product harm crisis? Intercultural and multicultural approaches to crisis communication Section VII – Critical approaches Ethics in crisis communication Section VIII – The future The future of organizational crises, crisis management and crisis communication For a detailed table of contents, please see here.
Download or read book Managing Corporate Communication written by Rossella Gambetti and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.
Download or read book La comunicazione interna nell economia dell azienda Evoluzione teoria tecnica written by Roberto P. Nelli and published by Vita e Pensiero. This book was released on 1994 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Comunicazione specialistica e traduzione written by Lorenza Rega and published by Gunter Narr Verlag. This book was released on 2004 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book L era della Web Communication written by Riccardo Di Bari and published by Tangram Ediz. Scientifiche. This book was released on 2012-10-17 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Da quando il World Wide Web – la Rete delle Reti – è entrato prepotentemente a far parte delle nostre vite, la nostra società sta sperimentando un cambiamento profondo. Ma come è cominciato tutto questo? Quando, come e perché il Web ha cessato di essere una semplice fonte di informazioni, per diventare uno strumento di interazione tra persone? E come si evolverà il Web nel futuro? Partendo dalle origini di Internet e del Web, il testo esamina in profondità le caratteristiche del Web 2.0, il Web Sociale; affronta poi il tema del Web del futuro prossimo, il Web 3.0 (Web Semantico), senza tralasciare l’evoluzione futura più remota, ossia il Web 4.0 (Web Ubiquo). Spiega come tutto ebbe inizio con la digitalizzazione, il presupposto fondamentale per fenomeni di grande attualità come la convergenza digitale e quella multimediale, la crossmedialità, la rimediazione digitale. Dal punto di vista più strettamente comunicazionale, il lavoro – nell’attribuire al Web una natura mediale – affronta il tema del passaggio dalla comunicazione tradizionale alla web communication, in tutte le sue declinazioni e modalità: la comunicazione screen to face asincrona e quella sincrona. Anche gli aspetti più concreti non vengono trascurati: un intero capitolo spiega come comunicare nel Web e fornisce utili indicazioni pratiche per fare web communication in modo efficace. La seconda parte del libro è dedicata a un’approfondita analisi delle tre aree mediali del Web di oggi: l’area della conoscenza e condivisione (dai motori di ricerca alle enciclopedie online, sino alla nuova didattica rappresentata dall’e-learning), l’area del business (e-commerce come strategia di e-business, marketing virale e web advertising come strumenti di web marketing) e l’area delle relazioni sociali (social media e blog, colonne portanti del Web 2.0). Il libro comprende oltre 30 focus, approfondimenti relativi a casi concreti – tutti legati al Web – di storie di successo o particolarmente significative. Prefazione di Marino Livolsi, sociologo e Presidente del Corso di Laurea in Scienze della Comunicazione, Facoltà di Psicologia, Università Vita – Salute San Raffaele, Milano.
Download or read book Language and Football written by Eva Lavric and published by Narr Francke Attempto Verlag. This book was released on 2024-06-03 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wie kommen Fußballklubs mit der Sprachenvielfalt in der Mannschaft zurecht? Welche Funktionär:innen und Politiker:innen beschimpfen französische Fans auf ihren Foren? Ticken "Live-Ticker" in verschiedenen Kulturen gleich oder unterschiedlich? Wenn bei einem Fußball-Videogame der digitale Schiedsrichter Abseits konstatiert, kann man dann auch dagegen sein? Wie kämpfen Fans für die Beibehaltung der traditionellen Stadiennamen? Um welche Mannschaften handelt es sich bei den Rivalen "Herne-West" und "Lüdenscheid Nord"? Inwiefern bestimmt die Kultur Ghanas die Bildhaftigkeit seiner Fußballkommentare? Dieses Buch beantwortet nicht nur alle Ihre Fragen über Sprache(n) und Fußball, sondern auch viele weitere, die Sie sich noch nicht gestellt haben. Eine Fülle an linguistischen Disziplinen, zahlreiche Länder und Sprachen auf mehreren Kontinenten: der Fußball bringt sie alle zusammen.
Download or read book Internal Communication Management written by Antonio Ragusa and published by Bookboon. This book was released on 2011 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Citt e guerra difese distruzioni permanenze delle memorie e dell immagine urbana Tomo II tracce e patrimoni written by Maria Ines Pascariello and published by FedOA - Federico II University Press. This book was released on 2023-12-31 with total page 1178 pages. Available in PDF, EPUB and Kindle. Book excerpt: [Italiano]: In un momento così significativo per la storia europea e mondiale, questo volume vuole essere la raccolta di riflessioni scientifiche condotte sui rapporti tra le scelte politiche, le azioni militari e la fisionomia delle città e del paesaggio urbano, sull’evoluzione delle strutture e delle tecniche di difesa, sulla rappresentazione della guerra e dei suoi effetti sull’immagine urbana, sul recupero delle tracce della memoria cittadina. Da una parte il campo delle Digital Humanities apre nuove prospettive per studiare l'immagine della città prima, durante e dopo la guerra, dall’altro le tecnologie digitali impegnano studiosi e ricercatori di varie discipline: in particolare nell’ambito del disegno viene esplorato il ruolo della rappresentazione nella formulazione dei progetti urbani di difesa e nella documentazione degli eventi bellici e delle tracce lasciate dai conflitti, mentre nell’ambito del restauro vengono approfondite le sfide teoriche e pratiche imposte dai danni arrecati dai conflitti ai centri storici, passando in rassegna casi studio, soluzioni e dibattiti relativi alla conservazione del patrimonio urbano coinvolto in azioni di guerra, con un'attenzione particolare all'identità e alla memoria collettiva./[English]: At such a significant moment in European and world history, this volume aims to be a collection of scientific reflections about the relationships between political choices, military actions and the physiognomy of cities and the urban landscape, about the evolution of defence structures and techniques, about the representation of war and its effects on the urban image, and about the recovery of the traces of city memory. On the one hand the field of Digital Humanities opens up new perspectives to study the image of the city before, during and after the war, on the other hand digital technologies engage academics and researchers from various disciplines: In particular, in the area of drawing, the role of representation in the formulation of urban defence projects and in the documentation of wartime events and the traces left behind by conflicts is explored, while in the area of conservation, the theoretical and practical challenges imposed by the damage caused by conflicts to historic centres are explored, reviewing case studies, solutions and debates relating to the conservation of urban heritage involved in wartime actions, with a focus on identity and collective memory.
Download or read book Knowledge and the Family Business written by Manlio Del Giudice and published by Springer Science & Business Media. This book was released on 2010-12-06 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Family businesses—the predominant form of business organization around the world—can make numerous, critical contributions to the economy and family well-being in both financial and qualitative terms. But dysfunctional family businesses can be difficult to manage, painful experiences at best, and they can destroy family wealth and personal relationships. This book explores the dynamics of family business management, in the context of constantly changing market conditions and the role that knowledge management plays in strategic planning and adaptation. Integrating the literature from family business, entrepreneurship, industrial psychology, and knowledge management, and with illustrative examples from a variety of enterprises, the authors address such topics as: •How family businesses can compete in the new knowledge economy •How to manage a family business when knowledge is its main asset •How to transfer knowledge (and how to keep it alive) through family generations Within this framework, the authors argue that effective resource management—especially intangible resources—is central to enabling a family-run organization to maintain a sustainable competitive advantage over time. They note that families often develop systemic, intuitive, or tacit knowledge that transcends rational decision making and needs to be recognized and nurtured as a distinctive asset. The authors demonstrate that trans-generational value is achieved when the family firm innovates and adapts itself to changing external and internal conditions. This kind of entrepreneurial performance requires dynamic capabilities and processes designed to acquire, exchange, combine and even shed knowledge and practices; and, in turn, dynamic capabilities result from mechanisms of knowledge sharing, collective learning, experience accumulation, and transfer.
Download or read book Multilingual Dictionary of Knowledge Management written by Otto Vollnhals and published by Walter de Gruyter. This book was released on 2011-09-06 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital preservation is an issue faced by practitioners in Ross Harveythe library and recordkeeping professions, yet most professionalshave little time to keep up with the latest techniquesand standards. This invaluable work provides a single-volume introduction to the principles, strategies and practices currently applied by librarians and recordkeepers to the preservation of digital information and will assist them to make informed decisions about the role of digital information in their care. The book is presented in four parts: Why do we preserve? What do we preserve? How do we preserve? and How do we manage digital preservation? Each part covers the area in detail and addresses current issues in a clear and informative manner. The terminology of the field is explained clearly throughout the book. Each chapter includes a range of case studies from institutionsat the forefront of digital object preservation. An index facilitates quick access. This book will be essential as a professional reference tool for all librarians, recordkeepers and archivists with preservation responsibilities as well as being a definitive source of information for the whole profession including students.
Download or read book Das Staatsarchiv written by and published by . This book was released on 1896 with total page 800 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Translating Promotional and Advertising Texts written by Ira Torresi and published by Routledge. This book was released on 2014-07-16 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Promotional and advertising texts come in different forms and account for a considerable share of the translation market. Advertisements, company brochures, websites, tourist guides, institutional information campaigns, and even personal CVs all share a common primary purpose: that of persuading the reader to buy something, be it a product or a lifestyle, or to act in a particular way, from taking preventive measures against health risks to employing one candidate in preference to another. Consequently, their translation requires the application of techniques which, although they vary depending on the specific text type, are all aimed at preserving that persuasive purpose. This often requires in-depth cultural adaptation and, on occasion, thorough rewriting. Translating Promotional and Advertising Texts covers different areas of personal promotion, business to business promotion, institutional and business to consumer promotion, including advertising. Numerous examples from a wide variety of languages and media, taken from the author's own professional experience and from real-life observation, are provided throughout. The volume is designed for use as a coursebook for classroom practice or as a handbook for self-learning. It will be of interest to undergraduate and postgraduate students, but also freelance and in-house translators, as well as other professionals working in sales, public relations or similar departments whose responsibilities include involvement in the management of multilingual advertising and promotion activities.
Download or read book The Global Pontificate of Pius XII written by Simon Unger-Alvi and published by Berghahn Books. This book was released on 2024-08-01 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2020, the Vatican opened its archives for the pontificate of Pius XII (1939-1958), the pope that led the Catholic Church during WWII, the Holocaust, and the beginning of the Cold War. The Global Pontificate of Pius XII brings together historians who were among the first to consult the previously unseen Vatican materials. These long-awaited records allow for an expansion of the current historiography beyond the pope’s biography. Methodologically, the volume works to transcend the rigidity of religious history and engage with new approaches in global, transnational, and postcolonial history to re-introduce questions surrounding religion into modern post-war historiography.
Download or read book Handbook of Research on Management of Cultural Products E Relationship Marketing and Accessibility Perspectives written by Aiello, Lucia and published by IGI Global. This book was released on 2014-01-31 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: An integrated approach to investigate, create, and propose a model for the value creation of cultural products is essential in maintaining its connection with e-relationship marketing; this examination is important in recognizing a common perspective. The Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives examines the potential value of cultural products and how the support of new technologies can enable non-conventional and social-media marketing relationships. This book aims to highlight an emerging subject area in the field of financial management, management of value creation, and marketing that will be essential for scientists, researchers, and practitioners.
Download or read book Beyond Pompeii written by Antonio Franco Mariniello and published by Gangemi Editore spa. This book was released on 2016-05-29T00:00:00+02:00 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between the Vesuvio slopes and the front coastline, there are several archaeological sites of significant cultural and landscape interest, far less popular than Pompei but not less fascinating. These sites, including the ancient towns of Stabiae and Oplontis up until the coastal city of Sorrento, resemble a constellation surrounded by the metropolitan sprawl and lay in the country of the Campania Region like hidden pearls, as the lack of efficient public transport connections makes these destinations difficult to reach for international tourists. This paper, therefore, discusses different ideas for the design of a Cultural and Touristic District, which may improve their accessibility by linking all these archeological sites together with both physical and ICT networks. Back in 2010, such ideas were presented in Castellammare di Stabia International Workshop “Restoring Ancient Stabiae” by a number of scholars from seven Schools of Architecture of both USA and Italian Universities (Maryland UMD, Miami, Oregon, Cornell Univ.; Napoli Federico II, Bari Politecnico, Roma-Sapienza). The main aim of the workshop was to allow actual team working for designing urban requalification and projects of touristic and cultural development, as well as to stimulate debate between local administrators and experts of urban studies, landscape and archaeology. The results achieved by combination of these objectives paved the way for an ambitious goal, that is presenting a realistic scenario of sustainable development based on recovering and exploitation of archeological sites. ANTONIO FRANCO MARINIELLO (1948) is Architect and Full Professor of Architectural and Urban Design at the Departement of Architecture - University of Naples Federico II, Research Director at L.U.P.T. and past member of the PhD board Architectural Composition at the same Faculty of Architecture. He is autor of many works in Architectural Theory and Criticism; furthermore he has published: Questioni di Forma (Napoli 1985), Variazioni-13 esperimenti di Composizione (Napoli 1996), Pre.Testi - sussidiario di Composizione (Napoli 2005).
