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EBookClubs

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Book Principles for Building Resilience

Download or read book Principles for Building Resilience written by Reinette Biggs and published by Cambridge University Press. This book was released on 2015-04-02 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting the very latest research, this book provides an in-depth review of the role of resilience in the management of social-ecological systems and the ecosystem services they provide. Leaders in the field outline seven principles for building resilience in social-ecological systems, examining how these can be applied to advance sustainability.

Book Kotler On Marketing

Download or read book Kotler On Marketing written by Philip Kotler and published by Simon and Schuster. This book was released on 2012-12-11 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 1969, Philip Kotler's marketing text books have been read as the marketing gospel, as he has provided incisive and valuable advice on how to create, win and dominate markets. In KOTLER ON MARKETING, he has combined the expertise of his bestselling textbooks and world renowned seminars into this practical all-in-one book, covering everything there is to know about marketing. In a clear, straightforward style, Kotler covers every area of marketing from assessing what customers want and need in order to build brand equity, to creating loyal long-term customers. For business executives everywhere, KOTLER ON MARKETING will become the outstanding work in the field. The secret of Kotler's success is in the readability, clarity, logic and precision of his prose, which derives from his vigorous scientific training in economics, mathematics and the behavioural sciences. Each point and chapter is plotted sequentially to build, block by block, on the strategic foundation and tactical superstructure of the book.

Book Biogas 2

    Book Details:
  • Author : Food and Agriculture Organization of the United Nations
  • Publisher : Fao
  • Release : 1986
  • ISBN :
  • Pages : 60 pages

Download or read book Biogas 2 written by Food and Agriculture Organization of the United Nations and published by Fao. This book was released on 1986 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Initially published by arrangement with INADES, Institut africain pour le développement économique et social, Abidjan, Côte d'Ivoire, the Better Farming Series booklets are designed as handbooks for intermediate-level agricultural education and training courses. They may be purchased as a set (45 booklets) or singly.

Book Agricultural Research in Africa

Download or read book Agricultural Research in Africa written by Lynam, John and published by Intl Food Policy Res Inst. This book was released on 2016-09-06 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book—prepared by Agricultural Science and Technology Indicators (ASTI), which is led by IFPRI—offers a comprehensive perspective on the evolution, current status, and future goals of agricultural research and development in Africa, including analyses of the complex underlying issues and challenges involved, as well as insights into how they might be overcome. Agriculture in Africa south of the Sahara is at a prospective tipping point. Growth has accelerated in the past decade, but is unsustainable given increasing use of finite resources. The yield gap in African agriculture is significant, and scenarios on feeding the world’s population into the future highlight the need for Africa to expand its agricultural production. Agricultural Research in Africa: Investing in Future Harvests discusses the need to shift to a growth path based on increased productivity—as in the rest of the developing world— which is essential if Africa is to increase rural incomes and compete in both domestic and international markets. Such a shift ultimately requires building on evolving improvements that collectively translate to deepening rural innovation capacity.

Book Global Trends

    Book Details:
  • Author : National Intelligence Council and Office
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2017-02-17
  • ISBN : 9781543054705
  • Pages : 80 pages

Download or read book Global Trends written by National Intelligence Council and Office and published by Createspace Independent Publishing Platform. This book was released on 2017-02-17 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition of Global Trends revolves around a core argument about how the changing nature of power is increasing stress both within countries and between countries, and bearing on vexing transnational issues. The main section lays out the key trends, explores their implications, and offers up three scenarios to help readers imagine how different choices and developments could play out in very different ways over the next several decades. Two annexes lay out more detail. The first lays out five-year forecasts for each region of the world. The second provides more context on the key global trends in train.

Book Marketing in Tanzania

Download or read book Marketing in Tanzania written by Leona Pfund and published by . This book was released on 1977 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Innovation in Brazil

Download or read book Innovation in Brazil written by Elisabeth B. Reynolds and published by Routledge. This book was released on 2019-03-15 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the early 2000s, state-led and innovation-focused strategies have characterized the approach to development pursued in countries around the world, such as China, India, and South Korea. Brazil, the largest and most industrialized economy in Latin America, demonstrates both the opportunities and challenges of this approach. Over the course of nearly 20 years, the Brazilian government enacted various policies and programs designed to strengthen the country’s capacity to innovate. It increased spending on science and technology, encouraged greater collaboration between industry and universities, and fostered the creation of new institutions whose primary aim was to facilitate greater private research and development (R&D) spending. In this book, the editors unite a diverse array of empirical contributions around a few key themes, including public policies, institutions and innovation ecosystems, and firms and industries, that collectively make the case for a new, forward-looking innovation agenda aimed at addressing persistent challenges and exploiting emerging opportunities in Brazil. Its conclusions offer valuable lessons for other developing and emerging economies seeking to accelerate innovation and growth in the modern age. With its interdisciplinary and wide-ranging contribution to the study of innovation, as well as attention to broader policy implications, this book will appeal to scholars and professionals alike.

Book States of Fragility 2020

    Book Details:
  • Author : OECD
  • Publisher : OECD Publishing
  • Release : 2020-09-17
  • ISBN : 9264985166
  • Pages : 100 pages

Download or read book States of Fragility 2020 written by OECD and published by OECD Publishing. This book was released on 2020-09-17 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: States of Fragility 2020 sets a policy agenda for fragility at a critical turning point: the final countdown on Agenda 2030 is at hand, and the pandemic has reversed hard-fought gains. This report examines fragility as a story in two parts: the global state of fragility that existed before COVID-19, and the dramatic impact the pandemic is having on that landscape.

Book Como vender produtos agr  colas online e obter rentabilidade no Agroneg  cio

Download or read book Como vender produtos agr colas online e obter rentabilidade no Agroneg cio written by Digital World and published by Digital World. This book was released on 2024-04-01 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Série Guia para o Agronegócio Bem-vindos ao mundo da agricultura moderna, onde a inovação e a sustentabilidade se unem para impulsionar o agronegócio do futuro. Nesta série de livros, mergulharemos em temas cruciais e fascinantes que moldam o cenário agrícola contemporâneo, abordando desde as mais recentes tecnologias até as estratégias essenciais para uma agricultura de precisão e sustentável. "Como vender produtos agrícolas online e obter rentabilidade no Agronegócio" é um guia prático e teórico para proprietários de pequenas empresas de agronegócios, executivos, investidores e agricultores. Com uma estrutura clara e orientada por dados, este ebook de 7000 palavras, dividido em 20 capítulos de 400 palavras cada, aborda temas essenciais como Pesquisa e Desenvolvimento, Financiamento, Organização do Agronegócio, IA, Sistemas, Automação, Escala, ROI, agrotecnologias, Direito Agrário, comportamento do agronegócio do Brasil e do mundo, vendas de produtos do agronegócio, estoque e marketing online para venda de produtos agrícolas. Utilizando um estilo informativo, persuasivo e instigante, o autor combina teoria e prática para ajudar os leitores a aplicarem os conceitos apresentados em seus próprios negócios, visando o crescimento, produtividade e rentabilidade.

Book Alley Farming

    Book Details:
  • Author : B. T. Kang
  • Publisher : IITA
  • Release : 1999
  • ISBN : 0333600800
  • Pages : 121 pages

Download or read book Alley Farming written by B. T. Kang and published by IITA. This book was released on 1999 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Tropical Agriculturalist is a series of practical field guides and textbooks for: producers, farmers and farm managers, agricultural extension officers agricultural diploma, degree and vocational students, teachers and lecturers, senior secondary students, as reference books, adult education, rural and community development programmes.

Book Risk Society

    Book Details:
  • Author : Ulrich Beck
  • Publisher : SAGE
  • Release : 1992-09-03
  • ISBN : 9780803983465
  • Pages : 270 pages

Download or read book Risk Society written by Ulrich Beck and published by SAGE. This book was released on 1992-09-03 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: An analysis of the condition of Western societies that will take its place as a core text of contemporary sociology alongside earlier typifications of society as postindustrial, and current debates about the social dimensions of the postmodern

Book Marketing Services

Download or read book Marketing Services written by Leonard L. Berry and published by Simon and Schuster. This book was released on 2004-04-16 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excellent service is the foundation for services marketing, contend Leonard Berry and A. Parasuraman in this companion volume to Delivering Quality Service. Building on eight years of research, the authors develop a model for understanding the relationship between quality and marketing in services and offer dozens of practical insights into ways to improve services marketing. They argue that superior service cannot be manufactured in a factory, packaged, and delivered intact to customers. Though an innovative service concept may give a company an initial edge, superior quality is vital to sustaining success. Berry and Parasuraman show that inspired leadership, a customer-minded corporate culture, an excellent service-system design, and effective use of technology and information are crucial to superior service quality and services marketing. When a company's service is excellent, customers are more likely to perceive value in transactions, spread favorable word-of-mouth impressions, and respond positively to employee-cross-selling efforts. The authors point out that a service company that does relatively little pre-sales marketing but is truly dedicated to delivering excellent quality service will have greater marketing effectiveness, higher customer retention, and more sales to existing customers than a company that emphasizes pre-sale marketing but falls short during actual service delivery. The focus of any company, they insist, must be customer satisfaction through integration of service quality throughout the entire system. Filled with examples, stories, and insights from senior executives, Berry and Parasuraman's new framework for effective marketing services contains the key to high-performance services marketing.

Book Managing Imitation Strategies

Download or read book Managing Imitation Strategies written by Steven P. Schnaars and published by Simon and Schuster. This book was released on 2002-04-29 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pioneers -- those innovative "first movers" who enter markets before competitors - are often deified as engines of economic growth while imitators are generally scorned as copycats and shameful followers. But who most often wins? Drawing on seven years of research, Steven Schnaars documents that, in sharp contrast to conventional beliefs, imitators commonly surpass pioneers as market leaders and attain the greatest financial rewards. How do they do it? In this ground-breaking book -- the first to formulate imitation strategies for managers -- Schnaars systematically examines 28 detailed case histories, from light beer to commercial jet liners, in which imitators such as Anheuser-Busch and Boeing prevailed over pioneers. He describes the marketing wars, court battles, and even personal vendettas that often resulted, and shows that imitators have several clear advantages. Pioneers are forced to spend heavily on both product and market development. They also risk making costly mistakes. Pioneers often aid in their own destruction, thrown into confusion by rapid growth, internal bickering, and the neverending search for expansion capital. Moreover, imitators do not have to risk expensive start-up costs or pursuing a market that does not exist, enabling them to quickly outmaneuver pioneers once the market is finally shaped. By patiently waiting on the sidelines while the innovator makes the mistakes, imitatorscan also usurp benefits from the test of time -- major defects in the product having been removed by the pioneer at an earlier stage in the game. Schnaars discusses the three basic strategies that successful imitators such as Microsoft, American Express, and Pepsi have used to dominate markets pioneered by others. First, some imitators sell lower-priced, generic versions of the pioneer's product once it becomes popular, as Bic did with ballpoint pens. Second, some firms imitate and improve upon the pioneer's product; for example, WordPerfect in the case of word processing software. Third, building on their capital, distribution, and marketing advantages that smaller pioneers cannot hope to match, imitators use the most prevalent strategy of all -- bullying their way into a pioneer's market on sheer power. In several cases a one-two-punch, or combination of strategies, is often utilized by the imitator to remove any doubt regarding their dominance in the market and in the eyes of the public. Schnaars concludes that the benefits of pioneering have been oversold, and that imitation compels recognition as a legitimate marketing strategy. It should be as much a part of a company's strategic arsenal as strategies for innovation.

Book The Gift

    Book Details:
  • Author : Marcel Mauss
  • Publisher : Routledge
  • Release : 2002-09-10
  • ISBN : 1136896848
  • Pages : 224 pages

Download or read book The Gift written by Marcel Mauss and published by Routledge. This book was released on 2002-09-10 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1990. Routledge is an imprint of Taylor & Francis, an informa company.

Book In Search of Excellence

Download or read book In Search of Excellence written by Thomas J. Peters and published by Harper Collins. This book was released on 2012-11-27 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "Greatest Business Book of All Time" (Bloomsbury UK), In Search of Excellence has long been a must-have for the boardroom, business school, and bedside table. Based on a study of forty-three of America's best-run companies from a diverse array of business sectors, In Search of Excellence describes eight basic principles of management -- action-stimulating, people-oriented, profit-maximizing practices -- that made these organizations successful. Joining the HarperBusiness Essentials series, this phenomenal bestseller features a new Authors' Note, and reintroduces these vital principles in an accessible and practical way for today's management reader.

Book Managing in the Marketspace

Download or read book Managing in the Marketspace written by Jeffrey F. Rayport and published by . This book was released on 1994 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: The core of business activity - the process of creating and extracting value - is increasingly shifting from the traditional realm of the physically defined or reality-based, marketplaces to another quite different realm. It is different because it is defined by information. We call it the "marketspace."

Book One to One  B2B

Download or read book One to One B2B written by Don Peppers and published by Broadway Business. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the second book in their successful new One to One series, two marketing gurus focus on how to implement one-to-one marketing programs within the all-important category of business-to-business sales and service.