Download or read book EBOOK Managing Organizational Change A Multiple Perspectives Approach written by Ian Palmer and published by McGraw Hill. This book was released on 2008-07-16 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Organizational Change provides managers with an awareness of the issues involved in managing change, moving them beyond "one-best way" approaches and providing them with access to multiple perspectives that they can draw upon in order to enhance their success in producing organizational change. These multiple perspectives provide a theme for the text as well as a framework for the way each chapter outlines different options open to managers in helping them to identify, in a reflective way, the actions and choices open to them. Changing organizations is as messy as it is exhilarating, as frustrating as it is satisfying, as muddling-through and creative a process as it is a rational one. This book recognizes these tensions for those involved in managing organizational change. Rather than pretend that they do not exist it confronts them head on, identifying why they are there, how they can be managed and the limits they create for what the manager of organizational change can achieve.
Download or read book The Science and Art of Branding written by Giep Franzen and published by Routledge. This book was released on 2015-02-12 with total page 843 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative work provides a state-of-the-art overview of current thinking about the development of brand strategy. Unlike other books on branding, it approaches successful brand strategy from both the producer and consumer perspectives. "The Science and Art of Branding" makes clear distinctions among the producer's intentions, external brand realities, and consumer's brand perceptions - and explains how to fit them all together to build successful brands. Co-author Sandra Moriarty is also the author of the leading Principles of Advertising textbook, and she and Giep Franzen have filled this volume with practical learning tools for scholars and students of marketing and marketing communications, as well as actual brand managers. The book explains theoretical concepts and illustrates them with real-life examples that include case studies and findings from large-scale market research. Every chapter opens with a mini-case history, and boxed inserts featuring quotes from experts appear throughout the book. "The Science and Art of Branding" also goes much more deeply than other works into the core concept of brand equity, employing new measurement systems only developed over the last few years.
Download or read book Exploring Color Photography written by Robert Hirsch and published by CRC Press. This book was released on 2014-12-17 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Hirsch’s Exploring Color Photography is the thinking photographer’s guide to color imagemaking. Now in its sixth edition, this pioneering text clearly and concisely instructs students and intermediate photographers in the fundamental aesthetic and technical building blocks needed to create thought-provoking digital and analog color photographs. Taking both a conceptual and pragmatic approach, the book avoids getting bogged down in complex, ever-changing technological matters, allowing it to stay fresh and engaging. Known as the Bible of Color Photography, its stimulating assignments encourage students to be adventurous and to take responsibility for learning and working independently. The emphasis on design and postmodern theoretical concepts stresses the thought process behind the creation of intriguing images. It’s extensive and inspiring collection of images and accompanying captions allow makers to provide insight into how photographic methodology was utilized to visualize and communicate their objectives. The text continues to deliver inspiring leadership in the field of color photography with the latest accurate information, ideas, commentary, history, a diverse collection of contemporary images, and expanded cellphone photography coverage. A "Problem Solving and Writing" chapter offers methods and exercises that help one learn to be a visual problem solver and to discuss and write succinctly about the concepts at the foundation of one’s work. Exploringcolorphotography.com, the companion website, has been revamped and updated to feature more student and teacher resources, including a new web-based timeline: As It Happened: A Chronological History of Color Photography.
Download or read book Editor Publisher written by and published by . This book was released on 1922 with total page 1250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth estate.
Download or read book Popular Photography ND written by and published by . This book was released on 1944-06 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Watching the World Change written by David Friend and published by Macmillan. This book was released on 2007-08-21 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: And he explores the controversy over whether the images of 9/11 are exploitative or redemptive - and shows how photographs help us to witness, to grieve, and finally to understand the unimaginable."--BOOK JACKET.
Download or read book Beyond 3D TV written by Tony Sperry and published by Lulu.com. This book was released on with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Reinventing Local and Regional Economies written by Gerald L. Gordon and published by CRC Press. This book was released on 2011-09-28 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent US economic history is rife with examples of cities and regions that have experienced significant decline. Many of those localities began to slide after decades, even generations, of feeling immune to economic disaster. Boeing and Kodak, the steel industry in Pittsburg, and the automotive industry in Detroit all expected to make it golden into the distant future. Tapping into the available body of knowledge as well as- through nearly 70 interviews—the experiences of those who lived and worked in those times in cities around the United States—to identify the most effective strategies, Reinventing Local and Regional Economies delineates the dos and don’ts to observe in order to sustain economic vitality in any community. Written by Dr. Gerald Gordon, president and chief executive officer of the Economic Development Authority in Fairfax County, Virginia, the book explores lessons learned and examines the messages communities must be mindful of in order to ensure future economic stability. Drawing on more than 30 years of experience, Gordon identifies a set of foundational lessons that, while they are not guarantees of success, certainly portend failure if ignored by local planners. Each chapter explores a different prerequisite and then applies it to several case studies of the reinvention of local and regional economies. Each of these basic components of economic growth will then be examined against the backgrounds of the many communities studied, thus permitting comparisons and contrasts to be drawn. A comparative analysis of results from one community to another across a wide range of case studies, this book puts into clear context the observations about what works not only in one locale but in communities with common features facing common issues and getting similar results. Using case studies and real world examples of successes and failures, Dr. Gordon provides the tools to develop a proactive strategy that positions your community for surviving and thriving regardless of external stresses and adverse economic conditions that may be out of your control.
Download or read book Queer Voices in Hip Hop written by Lauron J. Kehrer and published by University of Michigan Press. This book was released on 2022-11-02 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Notions of hip hop authenticity, as expressed both within hip hop communities and in the larger American culture, rely on the construction of the rapper as a Black, masculine, heterosexual, cisgender man who enacts a narrative of struggle and success. In Queer Voices in Hip Hop, Lauron J. Kehrer turns our attention to openly queer and trans rappers and positions them within a longer Black queer musical lineage. Combining musical, textual, and visual analysis with reception history, this book reclaims queer involvement in hip hop by tracing the genre’s beginnings within Black and Latinx queer music-making practices and spaces, demonstrating that queer and trans rappers draw on Ballroom and other cultural expressions particular to queer and trans communities of color in their work in order to articulate their subject positions. By centering the performances of openly queer and trans artists of color, Queer Voices in Hip Hop reclaims their work as essential to the development and persistence of hip hop in the United States as it tells the story of hip hop’s queer roots.
Download or read book Postage and the Mailbag written by and published by . This book was released on 1917 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Postage written by and published by . This book was released on 1917 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Preps 6 Rotinas Pr impress o written by Renato Andrade Portela and published by Preps 6. This book was released on with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visa a formação de iniciantes no Preps, e a qualificação do profissional gráfico, que atua como operador de pré-impressão, designer gráfico, arte finalista, ou profissional da área digital.
Download or read book PC Mag written by and published by . This book was released on 2000-09-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Download or read book Printers Ink Directory of House Organs written by and published by . This book was released on 1954 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing an exclusive editorial and check-list section of interest to editors of house publications.
Download or read book Indie Film Producing written by Suzanne Lyons and published by Taylor & Francis. This book was released on 2012 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Photography Techniques Digital Field Guide 3 Book Set written by Alan Hess and published by John Wiley & Sons. This book was released on 2012-01-05 with total page 844 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three Digital Field Guides in one information-packed e-book bundle Digital photographers are always looking for information on the fundamentals--composition, exposure, and lighting--and often they turn to Digital Field Guides. Now you can get the popular Composition Digital Field Guide, Exposure Digital Field Guide, and Lighting Digital Field Guide in this handy, three-in-one, e-book bundle. It includes every bit of the essential information, useful tips, and savvy techniques you love from the printed books, but in an e-book format. From setting a mood with lighting; to mixing ISO, aperture, and shutter speed to optimize exposure; to composing shots that will compel and fascinate viewers, it's all here, in an electronic format you can pull up easily on your tablet, Kindle, or Nook. Includes three popular photography guides, Composition Digital Field Guide, Exposure Digital Field Guide, and Lighting Digital Field Guide, in one e-book set Shows you when, where, and how to create and capture perfect light, every time Walks you through the complex techniques of good exposure, helping hobbyists grow into serious photographers Helps you combine and place elements in a frame and compose compelling photos Combining digital photography and e-books, the best in today's technology, Photography Techniques Digital Field Guide 3-Book Set is your e-ticket to producing better photos.
Download or read book The Art of Nature Photography written by Niall Benvie and published by Watson-Guptill Publications. This book was released on 2000 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perfect your pictures in-camera and in-computer.
