Download or read book Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2006-05-11 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.
Download or read book Taking action to protect children from the harmful impact of food marketing written by World Health Organization and published by World Health Organization. This book was released on 2023-07-07 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Children s Rights and Food Marketing written by Katharina Ó Cathaoir and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a thorough account of states' obligations to prevent childhood obesity under the Convention on the Rights of the Child, focusing on restricting unhealthy food marketing to children. It argues that while political momentum is sluggish and stilted, children's rights provide a compelling basis for action. This is important because unhealthy food marketing is a transnational concern that no one state can effectively regulate alone. Furthermore, the book fills gaps in research on socioeconomic rights by offering an analysis of states' obligations under the rights to health and nutrition in relation to non-communicable disease prevention in high-income states. It zeroes in on provisions of the Convention on the Rights of the Child (CRC), allowing for a detailed analysis of the Convention as a whole. The book avoids a myopic focus, examining state obligations in the context of conflicting and complementary international duties including international health law, the European Convention on Human Rights, European Union law and international trade law. Children's Rights and Food Marketing focuses on the CRC as it binds all states parties to a basic framework, which, if fully implemented, provides children in developed and developing countries with entitlements to universal standards. The Convention adds legal and moral accountability to states' public health duties. Furthermore, children's rights not only impose obligations to regulate, but also obligations to do so in a manner that fully respects children's rights, namely by respecting the best interests and views of children. Besides analysing state obligations, the book presents a blueprint for what a child rights approach to regulating unhealthy food marketing could look like. It focuses on the restriction of unhealthy food marketing in the European Union, spanning consumer protection, media law and data protection law. Current law is evaluated using the WHO recommendations and children's rights. The extent to which children's rights principles are reflected in the texts of the rules and the manner in which complaints are handled are considered. To allow for a detailed analysis, complaints from the EU Pledge and Irish bodies are included. Ireland is an interesting case study as regulations are some of the most stringent in the EU. The state is also home to many of the world's leading technology companies, and thereby its laws have a wide reach. This book is of interest to academics, practitioners and organisations working in the field of public health law and children's rights."--
Download or read book Policies to protect children from the harmful impact of food marketing written by World Health Organization and published by World Health Organization. This book was released on 2023-07-03 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children continue to be exposed to powerful food marketing in settings where they gather (e.g. schools, sports clubs), during children’s typical television viewing times or on children’s television channels, on digital spaces popular with young people, and in magazines targeting children and adolescents. Such food marketing predominantly promotes foods that are high in saturated fatty acids, trans-fatty acids, free sugars and/or sodium (HFSS), and uses a wide variety of marketing strategies that are likely to appeal to children, including celebrity/sports endorsements, promotional characters, product claims, promotion, gifts/incentives, tie-ins, competitions and games. Food marketing has a harmful impact on children’s food choice and their dietary intake. It affects their purchase requests to adults for marketed foods and influences the development of children’s norms about food consumption. This WHO guideline provides Member States with recommendations and implementation considerations on policies to protect all children from the harmful impact of food marketing, based on evidence specific to children and to the context of food marketing.
Download or read book Challenges and Opportunities for Change in Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2013-05-14 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of girls aged 2-19 are obese, and almost a third of U.S. children and adolescents are overweight or obese (Ogden et al., 2012). The obesity epidemic will continue to take a substantial toll on the health of Americans. In the midst of this epidemic, children are exposed to an enormous amount of commercial advertising and marketing for food. In 2009, children aged 2-11 saw an average of more than 10 television food ads per day (Powell et al., 2011). Children see and hear advertising and marketing messages for food through many other channels as well, including radio, movies, billboards, and print media. Most notably, many new digital media venues and vehicles for food marketing have emerged in recent years, including Internet-based advergames, couponing on cell phones, and marketing on social networks, and much of this advertising is invisible to parents. The marketing of high-calorie, low-nutrient foods and beverages is linked to overweight and obesity. A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006). To review progress and explore opportunities for action on food and beverage marketing that targets children and youth, the IOM's Standing Committee on Childhood Obesity Prevention held a workshop in Washington, DC, on November 5, 2012, titled "New Challenges and Opportunities in Food Marketing to Children and Youth."
Download or read book Taking Action to Protect Children from the Harmful Impact of Food Marketing a Child Rights Based Approach written by and published by . This book was released on 2023-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Challenges and Opportunities for Change in Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2013-06-14 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of girls aged 2-19 are obese, and almost a third of U.S. children and adolescents are overweight or obese (Ogden et al., 2012). The obesity epidemic will continue to take a substantial toll on the health of Americans. In the midst of this epidemic, children are exposed to an enormous amount of commercial advertising and marketing for food. In 2009, children aged 2-11 saw an average of more than 10 television food ads per day (Powell et al., 2011). Children see and hear advertising and marketing messages for food through many other channels as well, including radio, movies, billboards, and print media. Most notably, many new digital media venues and vehicles for food marketing have emerged in recent years, including Internet-based advergames, couponing on cell phones, and marketing on social networks, and much of this advertising is invisible to parents. The marketing of high-calorie, low-nutrient foods and beverages is linked to overweight and obesity. A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006). To review progress and explore opportunities for action on food and beverage marketing that targets children and youth, the IOM's Standing Committee on Childhood Obesity Prevention held a workshop in Washington, DC, on November 5, 2012, titled "New Challenges and Opportunities in Food Marketing to Children and Youth."
Download or read book The Psychology of Food Marketing and Overeating written by Frans Folkvord and published by Routledge. This book was released on 2019-07-31 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrating recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, this timely collection explores how food promotion techniques can be used to promote healthier foods. Numerous factors influence what, when, and how we eat, but one of the main drivers behind the unhealthy dietary intake of people is food marketing. Bringing together important trends from different areas of study, with state-of-the-art insights from multiple disciplines, the book examines the important factors and psychological processes that explain the effects of food marketing in a range of contexts, including social media platforms. The book also provides guidelines for future research by critically examining interventions and their effectiveness in reducing the impact of food marketing on dietary intake, in order to help develop new research programs, legislation, and techniques about what can be done about unhealthy food marketing. With research conducted by leading scholars from across the world, this is essential reading for students and academics in psychology and related areas, as well as professionals interested in food marketing and healthy eating.
Download or read book Marketing Nutrition written by Brian Wansink and published by University of Illinois Press. This book was released on 2010-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.
Download or read book Protecting children from the harmful impact of food marketing written by and published by World Health Organization. This book was released on 2022-05-31 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consuming Kids written by Susan Linn and published by Anchor. This book was released on 2005 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the way corporations and advertisers target children as a profitable demographic, as well as their methods for getting past parental safeguards to make products of all kinds appeal directly to even the youngest children.
Download or read book Food Marketing to Children and Youth written by Institute of Medicine (U.S.). Committee on Food Marketing and the Diets of Children and Youth and published by National Academy Press. This book was released on 2006 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media and Its Role in Protecting the Rights of Children in Africa written by Oyero, Olusola and published by IGI Global. This book was released on 2019-10-18 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many international and national charters and declarations have sought to define and protect the rights of children and ensure their safety. Although many African countries subscribe to these international conventions and charters, rights violations against children have not diminished, and negative actions against children are still carried out daily. Though the media have been charged with the responsibility of active involvement in protecting the interest of the child, it is important to examine how well they have fared in the performance of this duty and the challenges that occur in the process, as well as identify future pathways to ensure that the media succeeds in this assignment. Media and Its Role in Protecting the Rights of Children in Africa is an essential research publication that examines media roles, challenges, theories, and strategies to ensuring the realization of the rights of children. Featuring a range of topics such as cyber-ethics, media studies, and sustainable development, this book is essential for reporters, journalists, newscasters, broadcasters, communication specialists, government officials, activists, humanitarians, sociologists, psychologists, social workers, professionals, researchers, non-governmental organizations, policymakers, academicians, and students.
Download or read book Food Marketing to Children and Adolescents written by Oscar C. Thomas and published by Nova Science Publishers. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report from the Federal Trade Commission provides the results of a comprehensive study of food and beverage industry marketing expenditures and activities directed to children and teens. It gauges the progress the industry has made since first launching self-regulatory efforts to promote healthier food choices to kids.
Download or read book Children s Food written by G. Smith and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to serve as essential reading for those innovating and marketing food products for children as well as those determined to better understand the children's marketplace in order to ensure that it is administered in a manner consistent with the long-term aspirations of society. The book begins by setting the scene and looking at the way children influence food choices within the family and the role advertising is thought to play in driving those choices. Professor Stratton of The Psychology Business (Department of Psychology, Leeds University) has world renowned expertise in the methodology of researching family dynamics and he shows which are the prime influences on the family diet. J.W. Thompson Advertising Board Director Jane Mathews then evaluates what constitutes effective advertising and reveals enduring themes within the children's marketplace. In Chapter 3, Dr Kathryn O'Sullivan of the Kellogg's company examines the nutritional importance of food under the title 'Starting the day right'. She demonstrates her expertise for introducing young taste buds to products which 'Break the fast'. Simon Lang, Senior Consultant at the Henley Centre follows by examining not only why food tastes change in children but also why family eating is itself changing and the implications for the future.
Download or read book The United Nations Convention on the Rights of the Child written by Ton Liefaard and published by BRILL. This book was released on 2016-11-01 with total page 964 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2014 the world’s most widely ratified human rights treaty, one specifically for children, reached the milestone of its twenty-fifth anniversary. The UN Convention on the Rights of the Child was adopted after the fall of the Berlin Wall, and in the time since then it has entered a new century, reshaping laws, policies, institutions and practices across the globe, along with fundamental conceptions of who children are, their rights and entitlements, and society’s duties and obligations to them. Yet despite its rapid entry into force worldwide, there are concerns that the Convention remains a high-level paper treaty without the traction on the ground needed to address ever-continuing violations of children’s rights. This book, based on papers from the conference ‘25 Years CRC’ held by the Department of Child Law at Leiden University, draws together a rich collection of research and insight by academics, practitioners, NGOs and other specialists to reflect on the lessons of the past 25 years, take stock of how international rights find their way into children’s lives at the local level, and explore the frontiers of children’s rights for the 25 years ahead.
Download or read book A Children s Rights Perspective on Obesogenic Food Marketing written by Katharina Ó Cathaoir and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
