Download or read book Field Guide to Case Study Research in Tourism Hospitality and Leisure written by Kenneth F. Hyde and published by Emerald Group Publishing. This book was released on 2012-06-26 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: This international field guide provides methods and studies on how-to-do case study research in natural settings. This text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict case behavior.

Download or read book Tourist Destination Management written by Nazmi Kozak and published by Springer. This book was released on 2019-04-27 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.

Download or read book Case Based Research in Tourism Travel Hospitality and Events written by Marianna Sigala and published by Springer Nature. This book was released on 2022-01-05 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book consolidates international, contemporary and topical case study based research in tourism, travel, hospitality and events. Case studies can make learning more attractive and interesting as well as enable students to understand the theory better and develop their analytical and problem-solving skills. Using industry as an open living lab, case study based research infuses scholars into real-world industry challenges and inspires them to theorise and advance our knowledge frontiers. The book includes international case studies that can help tourism scholars build and advance (new) theories and enrich their educational practices. Case studies are accompanied with a teaching note guiding scholars to integrate case studies into instruction. Dr Kirsten Holmes, Chair, Council for Australasian Tourism and Hospitality Education (CAUTHE) There is a vital need for contemporary and well-structured case studies for use in tourism teaching. By including case studies from Australasia and key destination regions in Asia, Europe, and the Caribbean, the book is helpful for tertiary teachers globally. Professor Xander Lub, President, EuroCHRIE The book inspires educators and students. The cases provide context to students’ learning and demonstrate the richness and variation of the industry. The book also clearly demonstrates how research can inform our teaching. Professor Brian King, Chair, THE-ICE Assessment Panel The book includes cases under five themes: experiences, operations, technologies, strategy and marketing, and destinations. The book provides subject lecturers with a structure to guide students of applying theory into practice. Dr Paul Whitelaw, Academic Director, Southern Cross University This book marks a significant contribution to hospitality, tourism and events pedagogy at undergraduate and postgraduate level. At a time when the industry is demanding that our graduates have a strong grasp of “real world issues”, the case study approach provides an accessible, meaningful and relatable means by which students can engage in real world issues.

Download or read book Sustainable Hospitality and Tourism as Motors for Development written by Willy Legrand and published by Routledge. This book was released on 2012-09-10 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is now widely agreed that the climate is changing, global resources are diminishing and biodiversity is suffering. Developing countries – many of them considered by the World Tourism Organization to be 'Top Emerging Tourism Destinations' (UNWTO, 2009) – are already suffering the full frontal effect of environmental degradation. The challenge for developing countries is a triple-edged sword, how can economic prosperity be achieved without the perpetual depletion of nature’s reserves, the destruction of rural habitat and the dislocation of traditional societies? Many emerging nations are looking increasingly to the tourism industry as the motor for economic development, with hospitality businesses at the forefront. This book uses twenty-five case studies to demonstrate how it is possible to create income and stimulate regional socio-economic development by using sustainable hospitality and tourism attractions. These case studies focus on issues such as the protection of indigenous cultures as a source of touristic curiosity; the preservation of the environment and the protection of endangered species – such as the plight of turtles in Sri Lanka or butterflies in Costa Rica to encourage tourism. Some cases cover government supported projects, for example, the green parks venture and regional tourism development in the Philippines, an archaeological park initiative in Honduras and the diversity of nature tourism in St. Vincent. Sustainable Hospitality and Tourism as Motors for Development is designed to give students, academics and practitioners a guide for best practices of sustainable hospitality operations in developing countries. Based on case studies, it provides a road map of how to achieve the goals of sustainability giving benchmark examples. The book not only taps into a contemporary business subject, but aims to provide readers with a better understanding of how sustainable theories can be put into practice in hospitality and tourism industries in developing countries.

Download or read book Case Histories of Tourism Hospitality written by James Blackwell and published by . This book was released on 1989 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Social Media in Travel Tourism and Hospitality written by Professor Evangelos Christou and published by Ashgate Publishing, Ltd.. This book was released on 2012-10-01 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

Download or read book Tourism and Hospitality Marketing written by Simon Hudson and published by SAGE. This book was released on 2009-05-12 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate their learning, including: - Chapter objectives - Key terms - Discussion questions and exercises - Links to useful websites - Profiles of successful individuals and organizations Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, PowerPoint slides and a list of additional teaching resources.

Download or read book Successful Case Studies in the Canary Islands Tourism Industry written by Rosa M. Batista Canino and published by Cambridge Scholars Publishing. This book was released on 2017-08-21 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an interesting overview of good practices in the tourism industry. Its main strength is that its focus is not solely limited to hotels; rather, it provides several snapshots of the way economic activities of various different natures have been properly managed in order to make the Canary Islands a successful symbol of integrated tourist supply for a range of customers. Each case study provided here offers particular insights into the way local resources, including physical, environmental, human, and entrepreneurial factors, have been exploited in order to boost tourism. The book can be also serve as a reference tool for those who are thinking about improving their business or starting a new one.

Download or read book Cases In Hospitality And Tourism Management written by Halloran and published by Pearson Education India. This book was released on 2008-09 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Tourism and Hospitality written by Richard George and published by Springer Nature. This book was released on 2021-05-08 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism industry. It includes examples from a wide range of destinations, from emerging markets to high-income countries. Taking a comprehensive approach, the book covers the whole spectrum of tourism and hospitality marketing including destination marketing, marketing research, consumer behaviour, and digital and social media marketing. Practical in focus, it gives students the tools, techniques, and underlying theory required to design and implement successful tourism marketing plans. Chapters contain in-depth case studies, including companies like Marine Dynamics Shark Tours (South Africa), Reality Tours & Travel (Mumbai, India), and Makeover Tours (Turkey). Thematic case studies include ‘Halal Tourism in Southeast Asia’, and ‘Marketing and Branding Rwanda’. These illustrate key concepts and theory, with definitions, key summaries, and discussion questions providing further insights. This textbook is ideal for undergraduate and postgraduate students looking for a comprehensive text with a practical orientation.

Download or read book Strategic Management for Hospitality and Tourism written by Fevzi Okumus and published by Routledge. This book was released on 2019-10-30 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.

Download or read book Consumer Behavior in Tourism and Hospitality Research written by Arch G. Woodside and published by Emerald Group Publishing. This book was released on 2017-08-09 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.

Download or read book Explorations in Thai Tourism written by Erik H. Cohen and published by Emerald Group Publishing. This book was released on 2008-05-08 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intends to contribute to the formation, embodiment, and advancement of knowledge in the field of tourism. This series includes application of theoretical, methodological, and substantive contributions from such fields as anthropology, business administration, ecology, economics, geography, history, hospitality, leisure, and planning.

Download or read book Journeys of Discovery in Volunteer Tourism written by Kevin D. Lyons and published by CABI. This book was released on 2008 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an insight into how volunteer tourism is growing and developing. This title includes case studies from researchers in the field which explore the experiences of the volunteer tourist and the relationships between volunteers and host communities and commercial, non-commercial and government entities involved in volunteer tourism.

Download or read book The History and Evolution of Tourism written by Prokopis A. Christou and published by CABI. This book was released on 2022-02-11 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the history and evolution of tourism to the present, and speculates on possible and probable change into the future. It discusses significant travel, tourism and hospitality events while referring to tourism-related notions and theories that have been developed since the beginnings of tourism. Its scope moves beyond a comprehensive historical account of facts and events. Instead, it bridges these with contemporary issues, challenges and concerns, hence enabling readers to connect tourism past with the present and future. This textbook aspires to enhance readers' comprehension of the perplexed system of tourism, promoting decision-making and even the development of new theories. This book will be of great interest to academics, practitioners and students from a wide variety of disciplines, including tourism, hospitality, events, sociology, psychology, philosophy, history and human geography.

Download or read book Advances in Culture Tourism and Hospitality Research written by Arch G. Woodside and published by Emerald Group Publishing. This book was released on 2008-07-25 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination? How do some firms in the same industry end up embracing industrial tourism while other firms reject such business models? How do executive leadership styles affect employee satisfaction in international tourist hotels?

Download or read book The Study of Food Tourism Hospitality and Events written by Sue Beeton and published by Springer. This book was released on 2018-06-14 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the backdrop of the larger question of how universities and other institutions of higher learning are evolving and addressing the new relationships between research, scholarship and teaching.