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Book Canadian Marketing Cases and Exercises

Download or read book Canadian Marketing Cases and Exercises written by McDougall and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing

    Book Details:
  • Author : Weinberg
  • Publisher :
  • Release : 1995-01-01
  • ISBN : 9780075525820
  • Pages : pages

Download or read book Canadian Marketing written by Weinberg and published by . This book was released on 1995-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing

    Book Details:
  • Author : Charles B. Weinberg
  • Publisher : McGraw-Hill Ryerson Limited
  • Release : 1988
  • ISBN : 9780075495444
  • Pages : 490 pages

Download or read book Canadian Marketing written by Charles B. Weinberg and published by McGraw-Hill Ryerson Limited. This book was released on 1988 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing

    Book Details:
  • Author : Charles B. Weinberg
  • Publisher :
  • Release : 1991
  • ISBN : 9780075512035
  • Pages : 706 pages

Download or read book Canadian Marketing written by Charles B. Weinberg and published by . This book was released on 1991 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing   Cases   Exercises  Instructor s Manual

Download or read book Canadian Marketing Cases Exercises Instructor s Manual written by Charles B. Weinberg and published by . This book was released on 1988 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing

    Book Details:
  • Author : Gordon H. G. McDougall
  • Publisher :
  • Release : 1998
  • ISBN :
  • Pages : 208 pages

Download or read book Marketing written by Gordon H. G. McDougall and published by . This book was released on 1998 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Contemporary Canadian Marketing Cases

Download or read book Contemporary Canadian Marketing Cases written by and published by . This book was released on 2004 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highly readable and current, this Canadian casebook provides marketing students with the opportunity to gain valuable experience in marketing case analysis through active participation and discussions. The various activities foster learning through the development of independent thought and creativity, and interpersonal, communication, and decision-making skills. This text features a broad selection of cases of varying length, scope, number and difficulty, chosen to allow for flexibility. While some cases are focused on specific marketing issues, others are comprehensive cases that require a complete analysis. Detailed teaching notes provide useful suggestions for teaching the material at different levels. This collection of 50 cases is drawn from different geographic regions of Canada, covering a wide range of organizations and marketing scenarios. Reflecting current realities in the Canadian market, there is an equal balance between product and services marketing cases as well as cases that deal with marketing within an international context.

Book Contemporary Canadian Marketing Cases

Download or read book Contemporary Canadian Marketing Cases written by H. F. MacKenzie and published by . This book was released on 2007-05-15 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Highly readable and current, this Canadian case book provides you with the opportunity to gain valuable experience in marketing case analysis through active participation and discussion. The various activities foster learning through the development of independent thought and creativity and interpersonal, communication, and decision-making skills."--Page 4 of cover.

Book Instructor s Manual to Accompany Canadian Marketing

Download or read book Instructor s Manual to Accompany Canadian Marketing written by Charles B. Weinberg and published by McGraw-Hill Ryerson. This book was released on 1991-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing Cases

    Book Details:
  • Author : Gordon H. G. McDougall
  • Publisher : Prentice Hall, c2003, [i.e. 2002]
  • Release : 2002-01-07
  • ISBN : 9780130878434
  • Pages : 382 pages

Download or read book Canadian Marketing Cases written by Gordon H. G. McDougall and published by Prentice Hall, c2003, [i.e. 2002]. This book was released on 2002-01-07 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Appropriate for a variety of marketing courses at the college and university level. Canadian Marketing Cases is written with today's college and university students in mind. The book is designed to provide diverse challenges for the student -- in line with the constantly expanding scope of marketing. No longer are marketing issues limited to the concerns of large companies selling manufactured goods in Canada. Today, Canadian companies need to think about worldwide markets and to anticipate and meet threats from foreign competitors. In addition, over half the economy is concerned with the marketing of services; the cases in this book contain many examples from services marketers in both the profit and nonprofit sectors.

Book Canadian Marketing in Action

Download or read book Canadian Marketing in Action written by Keith J. Tuckwell and published by Prentice Hall. This book was released on 2004 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: Appropriate for Introductory Marketing courses at the college or university level. Canadian Marketing in Action provides a careful balance between theory and practice and presents material in a clear, concise style and readable format that students appreciate. It also meets the needs of faculty who face the pressures of time and reduced course hours allocated to introductory marketing courses.

Book Contemporary Canadian Marketing Cases

Download or read book Contemporary Canadian Marketing Cases written by H.F. (Herb) MacKenzie and published by Pearson Education Canada. This book was released on 2013-09-17 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of 41 marketing cases provide flexibility to personalize your course as well as the opportunity for students to learn valuable case analysis skills. A broad selection of cases varying in focus and brevity are both interesting and fun for students and instructors alike. Cases provide an excellent basis to build rapport among everyone involved in the case-learning environment.

Book Marketing Essentials   Case Book and Computer based Exercises

Download or read book Marketing Essentials Case Book and Computer based Exercises written by Berman, Barry and published by Scarborough, Ont. : Prentice Hall Canada. This book was released on 1998 with total page 77 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Challenges

Download or read book Marketing Challenges written by Christopher H. Lovelock and published by McGraw-Hill Companies. This book was released on 1993 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadiana

    Book Details:
  • Author :
  • Publisher :
  • Release : 1991
  • ISBN :
  • Pages : 1562 pages

Download or read book Canadiana written by and published by . This book was released on 1991 with total page 1562 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing in Canada

Download or read book Marketing in Canada written by René Y. Darmon and published by . This book was released on 1989 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Canadian Marketing in Action

Download or read book Canadian Marketing in Action written by Keith John Tuckwell and published by Pearson Prentice Hall. This book was released on 2007 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: