Download or read book Contemporary Canadian Marketing Cases written by H.F. (Herb) MacKenzie and published by Pearson Education Canada. This book was released on 2013-09-17 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of 41 marketing cases provide flexibility to personalize your course as well as the opportunity for students to learn valuable case analysis skills. A broad selection of cases varying in focus and brevity are both interesting and fun for students and instructors alike. Cases provide an excellent basis to build rapport among everyone involved in the case-learning environment.

Download or read book Contemporary Canadian Marketing Cases written by and published by . This book was released on 2004 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highly readable and current, this Canadian casebook provides marketing students with the opportunity to gain valuable experience in marketing case analysis through active participation and discussions. The various activities foster learning through the development of independent thought and creativity, and interpersonal, communication, and decision-making skills. This text features a broad selection of cases of varying length, scope, number and difficulty, chosen to allow for flexibility. While some cases are focused on specific marketing issues, others are comprehensive cases that require a complete analysis. Detailed teaching notes provide useful suggestions for teaching the material at different levels. This collection of 50 cases is drawn from different geographic regions of Canada, covering a wide range of organizations and marketing scenarios. Reflecting current realities in the Canadian market, there is an equal balance between product and services marketing cases as well as cases that deal with marketing within an international context.

Download or read book Contemporary Canadian Marketing Cases written by H. F. MacKenzie and published by . This book was released on 2007-05-15 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Highly readable and current, this Canadian case book provides you with the opportunity to gain valuable experience in marketing case analysis through active participation and discussion. The various activities foster learning through the development of independent thought and creativity and interpersonal, communication, and decision-making skills."--Page 4 of cover.

Download or read book Basic Canadian Marketing Cases written by Gordon H. G. McDougall and published by . This book was released on 1992 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing written by Kenneth G. Hardy and published by Scarborough, Ont. : Allyn & Bacon Canada. This book was released on 1994 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing written by Charles B. Weinberg and published by . This book was released on 1991 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing written by Weinberg and published by . This book was released on 1995-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing written by Charles B. Weinberg and published by McGraw-Hill Ryerson Limited. This book was released on 1988 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Problems in Canadian Marketing written by Donald N. Thompson and published by Marketing Classics Press. This book was released on 2011-10-15 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing Cases and Exercises written by McDougall and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing written by Kenneth G. Hardy and published by . This book was released on 1994 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Case Studies in Canadian Health Policy and Management Second Edition written by Raisa B. Deber and published by University of Toronto Press. This book was released on 2014-04-30 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering a wide range of issues, the 22 cases included in Case Studies in Canadian Health Policy and Management constitute an exceptional resource for bringing real-life policy questions into the classroom. Based on actual events, the cases have been developed with input from mid-career professionals with strong field experience and extensively tested in Raisa B. Deber’s graduate case study seminar at the University of Toronto. Each case features both a substantive health policy issue and a selection of key concepts and methods appropriate to examining public policy, public health, and health care management issues. In each case, the authors provide a summary of the case and the related policy issues, a description of events, suggested questions for discussion, supporting information, and both works cited and further reading. Suitable for graduate and undergraduate classrooms in programs in a variety of fields, Case Studies in Canadian Health Policy and Management is an exceptional educational resource. This second edition features all new cases, as well as adding an introductory chapter that provides a framework and tools for health policy analysis in Canada.

Download or read book Cases in Canadian Marketing written by Nicolas Papadopoulos and published by J. Wiley & Sons Canada. This book was released on 1988 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Canadian Marketing Cases written by Gordon H. G. McDougall and published by Prentice Hall. This book was released on 2003 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Complete Canadian Marketing Cases written by McDougall and published by . This book was released on 1996-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Strategy 1st Edition written by O. C. Ferrell and published by Cengage Canada. This book was released on 2023-03-13 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​Marketing Strategy: Theory and Cases, Canadian Edition, enables students to think and act like marketers and disruptors in a dynamic and fast paced environment. Current events and examples provided through this text serve as reminders of the necessity for marketers to be proactive and adaptable. Students will learn a systematic process for developing long-term, customer-orientated marketing strategies and plans. This edition provides a truly Canadian perspective, including cases that relate to the unique Canadian environment.​

Download or read book Canadian Marketing written by Kenneth G. Hardy and published by Allyn & Bacon. This book was released on 1985 with total page 747 pages. Available in PDF, EPUB and Kindle. Book excerpt: