Download or read book The I Hate Selling Book written by Allan S. Boress and published by AMACOM/American Management Association. This book was released on 1995 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most consultants and service professionals can't stand selling. This book provides consultants with proven and painless techniques for building their businesses. It shows how readers can: listen to potential clients, ask questions and evaluate answers effectively; avoid fatal mistakes; differentiate themselves from the competition; conduct a sales examination; and sustain and grow their business. Allan Boress is the editor of Quality Client Service.
Download or read book Selling Hate written by Dale W. Laackman and published by University of Georgia Press. This book was released on 2020-09-21 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling Hate is a fascinating and powerful story about the power of a southern PR firm to further the Ku Klux Klan’s agenda. Dale W. Laackman’s uncovered never-before-published archival material, census records, and obscure books and letters to tell the story of an emerging communications industry—an industry filled with potential and fraught with peril. The brilliant, amoral, and spectacularly bold Bessie Tyler and Edward Young Clarke—together, the Southern Publicity Association—met the fervent William Joseph Simmons (founder of the second KKK), saw an opportunity, and played on his many weaknesses. It was the volatile, precarious terrain of post–World War I America. Tyler and Clarke took Simmons's dying and broke KKK, with its two thousand to three thousand associates in Georgia and Alabama, and in a few short years swelled its membership to nearly five million. Chapters were established in every state of the union, and the Klan began influencing American political and social life. Between one-third and one-half of the eligible men in the country belonged to the organization. Even to modern sensibilities, the extent of Tyler and Clarke’s scheme is shocking: the limitlessness of their audacity; the full-scale and ongoing con of Simmons; the size of the personal fortunes they earned, amassed, and stole in the process; and just how easily and expertly they exploited the particular fears and prejudices of every corner of America. You will recognize in this pair a very American sense of showmanship and an accepted, even celebrated, brash entrepreneurial hustle. And as their story winds down, you will recognize the tainted and ultimately ineffectual congressional hearings into the Klan's monumental growth.
Download or read book Anti Sell written by Steve Morgan and published by . This book was released on 2019-03-24 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Repeat after me: I. Hate. Sales." Sales is the bane of the freelancing life. As freelancers, all we want to do is crack on and do the work we enjoy doing (whatever that work/specialism may be), but in order to do that, we have to sell ourselves to people first. ...Ack. One of the biggest challenges that freelancers face is the sales process. Don't just take my word for it: various polls conducted in freelance communities show that "finding new leads/customers/clients" is what freelancers self-identify as their biggest weakness and the area of self-employment that they struggle with the most. We see it as an intimidating and overwhelming prospect, with many of us considering 'selling yourself' as a slimy, sleazy process. We have to go out to business events, hand out business cards and brag about ourselves to complete strangers, right? Wrong. Well, you can do that, sure. ...Or you can sell yourself in a way that really isn't sales-y at all. The best way to sell is not to sell. Let that sink in. The best way to sell is not to sell. It sounds completely and utterly counterintuitive, but it's the truth. Hence the name of this book: Anti-Sell. And in this book, I'll tell you how and why it works, and how to do it. Its chapters cover the following: There's a long list of sales, marketing, networking and lead generation tactics and tips, to give you an idea of some of the traditional ways - but also a number of alternative ways - to get your name and your face out there, How you can tie the sales process into your passions and your strengths - so that sales won't even feel like sales, Getting you thinking differently about the types of events/communities to go to and get involved with, resulting in potentially being the only [insert specialism here] person in the room, rather than spending your time networking alongside your competitors, How being visible, altruistic and contributory within communities is an incredible way to be recognised as the go-to person in your field, There's tips and advice on how to find 'good-fit' clients, as well as why honing in on a niche makes you a lot easier to refer, Plus it covers a whole bunch of other sales-related topics, such as testimonials, awards, how to handle 'freebie' requests, competing against agencies for work, and keeping your cool in stressful moments, Right at the end, there's a list of recommended books for further reading, to help you to take your non-sales-y sales tactics even further, Throughout the book there's also 'Anti-Sell Stories': 8 case studies contributed by real-life freelancers, each of whom details how they've fought the fight with sales (and won). An important note: I'm not a salesperson. I'm a freelancer, just like you. This book runs through my story, my journey and my tactics on how I've managed to win work without selling myself too much (or selling my soul too much, for that matter). So if you're a freelancer who hates the idea of sales and selling yourself, then hopefully this book will suit you and serve you well. Happy Anti-Selling, folks.
Download or read book The Gentle Marketing Revolution written by Sarah Santacroce and published by . This book was released on 2021-01-27 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing has become a dirty word, a source of mistrust and a nightmare for many entrepreneurs.But what if marketing didn't have to be pushy, soul stealing, and focused on hustle and hype? What if there was a way you could connect with clients authentically and in alignment with your values and still make money? What if purpose and profit could coexist in the business world? Enter the Gentle MARKETING REVOLUTION.Structured around three phases of transformation that revolutionize the traditional Ps of marketing, along with thought-provoking questions to guide the way, Santacroce lays out the necessary steps to replace the old way of marketing with a way that is aligned with your values, your story, and your own unique approach-with profound results. You are in business to share your gifts with the world. The Gentle Marketing Revolution is the compass you need on your journey!
Download or read book Book Yourself Solid Illustrated written by Michael Port and published by John Wiley & Sons. This book was released on 2013-03-28 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.
Download or read book I Love You But I Hate Your Politics written by Jeanne Safer and published by Macmillan + ORM. This book was released on 2019-06-11 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you thrust unsolicited partisan articles upon your spouse? Are you convinced that you can change your coworker’s mind, if you could only argue forcefully enough? Have you gone from befriending to “defriending” the people once closest to you? Don’t give up hope; Dr. Jeanne Safer is here to help. Since the election of Donald J. Trump, political disagreements have been ravaging our personal relationships like never before. This already widespread phenomenon will continue to grow unless we learn to fight it. From friends to relatives to lovers, no relationship is immune to this crisis. I Love You, but I Hate Your Politics draws from interviews with every type of politically mixed couple, as well as Dr. Safer’s own experiences as a die-hard liberal happily married to a stalwart conservative. The result is a practical guide to maintaining respect and intimacy in our increasingly divided world. I Love You, but I Hate Your Politics is sure to educate and entertain anyone who has felt the strain of ideological differences in their personal life. No matter which side of the fence you're on, Dr. Safer offers frank, practical advice for salvaging and strengthening your bonds with your loved ones. This book is required reading for any politically minded friend, relative, or significant other in the Trump era.
Download or read book How to Sell Anything to Anybody written by Joe Girard and published by Simon and Schuster. This book was released on 2006-02-07 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.
Download or read book Marketing Your Services written by Rick Crandall and published by McGraw Hill Professional. This book was released on 2003 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: To many people, marketing means personal selling or advertising, imposing oneself on others, and trying to get people to buy something they may not want. In this guide to marketing and building relationships with customers to achieve success, Rick Crandell debunks these myths.
Download or read book I Hate Everyone But You written by Gaby Dunn and published by Macmillan + ORM. This book was released on 2017-09-05 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER! A POPSUGAR "Best Young Adult Book of 2017" Pick An Autumn 2017 Indie Next Pick! Named by Bustle as one of the "16 Books The Internet Is Going To Be Obsessed With This Year" A Barnes & Noble Pick for “Most Anticipated LGBTQIAP YA Books of the Second Half of 2017” "Gaby Dunn and Allison Raskin have captured everything about the pain and excitement of that first terrifying, fabulous, confusing year on your own in college... In this epistolary novel, you live day by day with Ava and Gen, deep inside that friendship, so deep, it feels like it’s your own." —Francine Pascal, bestselling author of the Sweet Valley High series Perfect for fans of “Robin Talley’s What We Left Behind or Rainbow Rowell’s Fangirl” (School Library Journal, Starred Review), Gaby Dunn and Allison Raskin’s I Hate Everyone But You is a hilarious and heartfelt debut novel about new beginnings, love and heartbreak, and ultimately the power of friendship. Dear Best Friend, I can already tell that I will hate everyone but you. Sincerely, Ava Helmer (that brunette who won’t leave you alone) We're still in the same room, you weirdo. Stop crying. G So begins a series of texts and emails sent between two best friends, Ava and Gen, as they head off to their first semesters of college on opposite sides of the country. From first loves to weird roommates, heartbreak, self-discovery, coming out and mental health, the two of them document every wild and awkward moment to each other. But as each changes and grows into her new life, will their friendship be able to survive the distance?
Download or read book But I Hate Selling written by and published by . This book was released on 2015-10-24 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does The Thought of Selling Scare You? If you are trying to make money online then part of your job description is to market and sell something whether it be your own product or someone else's. But How Can You Do That If You Just Hate Selling? So often I hear people say things like: "I hate selling" "But I'm not a sales person" "Sales people are so annoying" "I'd be too scared to try and sell something" It seems that we all have preconceived ideas about 'selling' and 'sales people'. Perhaps we have had a bad experience ourselves or have fallen prey to an online scam. I know I have! What Can You Do About It? In this book I spell out the truth about selling and how anyone can get the most out of their efforts. You will discover the best ways to engage with your audience and how to be confident that what you are selling is what they actually want and need. I'll reveal why: What you sell makes a huge difference not only for your customers but also for you. When you believe in your product you'll feel much more confident promoting it and your honesty will draw customers to you. How you sell something can mean the difference between success and failure. There is a lot of hype associated with online marketing and it can be tempting to join in and copy what everyone else is doing. However, to stand out against the crowd you need to discover your own unique style. If you're not sure what that is then go through the exercise I provide and you'll uncover your own natural selling style. When you sell is critical. Too soon and you put people off but too late and you lose them to a competitor. Inside this book I'll share the two most important factors for getting it just right. Why you sell is the foundation of your business. Understanding what motivates you will keep you going through the good and difficult times. Go through the exercise to reveal your 'reason why' on a regular basis to ensure you keep your passion alive. Where you sell can help or hinder your success. After reading this section you'll be able to make sure that you are using the best platform and protecting your business assets. This book is ideal for beginners and those who are struggling to see any success with their online business endeavor. If you are frustrated by your lack of sales and need to improve your selling technique then download a copy of this book now.
Download or read book Sell the Way You Buy written by David Priemer and published by Page Two. This book was released on 2020-04-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: While a Vice President at Salesforce, David Priemer had an epiphany during one of the company's high-pressure selling periods: the very sales tactics they were using were not working on him. Yes, the numbers still showed results, but through brute force rather than elegance and efficiency. Priemer also discovered that his sales colleagues were spending far more time on leads that did not convert to sales than on those that did. His company--and his entire profession--was acting with more than enough gusto, but without enough awareness and empathy. They were not selling the way they buy. Sell the Way You Buy is about much more than putting yourself in the customer's shoes. Customers don't always know what they want or need, or they may be seeking a solution for something that isn't their core problem. They suffer from status quo bias, from recency bias, from confirmation bias. And meanwhile, the state of overwhelming choice has most products and solution providers adrift in the "Sea of Sameness." In today's world, almost everyone is in sales, but as Priemer realized, we don't teach it. Sell the Way You Buy will show you how to ask questions, how to listen, how to tell a compelling brand story, and how to talk to customers (how to talk to people). Priemer reveals scientifically supported methods to understand the customer, identify their needs, and move them toward the right solution--all the while teaching you to avoid all the reasons why the average person doesn't like salespeople. In short, to sell the way you buy.
Download or read book Why Do You Hate Money written by Joey Percia and published by Createspace Independent Publishing Platform. This book was released on 2017-12-14 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Do You Hate Money takes an ethical approach to marketingfor health and fitness professionals. The truth is, most people choose a career in health and fitness because it's changed their life and they want to return the favor. But if you can't communicate with your audience you're going to get lost in the noise. Many people make marketing confusing, but it doesn't have to be this way. This book makes it simple, even if you're just starting out. In Why Do You Hate Money, former fit pro turned copywriter; Joey Percia walks you through the same proven strategies industry experts pay him thousands to implement into their businesses. The best part is, these time-tested lessons are easy to apply so you can put them to work right away. Whether you're a new personal trainer, an expert nutritionist, local box owner, a seasoned chiropractor, an experienced physical therapist, a martial arts studio owner, or in another health and fitness related field, this book will show you how to use direct response marketing to build a business you love. You'll discover: - Four expert hacks to cure writer's block once and for all...this chapter alone will give you back hours of your life every single week - An honest and ethical approach to market your business in a way that makes you feel good but still gets you more clients. - 13 ways to spark inspiration and get your creative juices pouring out (you will LOVE #7) - The most common fitness marketing mistakes and how to avoid them... if you can avoid these 4 mistakes you'll be blown away at how much your business will grow - How to use Kickass Copywriting to make loads of cash without being salesy - Simple storytelling strategies to boost sales and make people fall in love with you (don't worry you don't have to be a storytelling master) - How to write cash-generating emails like a million dollar copywriter without actually being one - Health and fitness related examples, checklists, templates, and guides to writing high converting copy which means more clients ... and so much more Why Do You Hate Money' is the go-to fitness marketing guide to create content that kills, craft copy that converts, and master the science of selling without selling out. What are you waiting for? Scroll up, and grab your copy right now.
Download or read book I Hate Selling for the Fitness Professional 6 Steps to Making Serious Money in the Fitness Industry written by Ryan McKenzie and published by Lulu.com. This book was released on 2016-12-20 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most fitness professionals love helping people change their lives, but many struggle to gain new clients and build a profitable business. They end up drained instead of energized, worried instead of free, tied down instead of creating their own schedule! Following these six simple steps of I Hate Selling for the Fitness Professional will empower you to build your business from the bottom up and keep it growing-all while maintaining your love of serving your clients and members. This book will free you from the ups and downs of the fitness world and help you reach more people than ever before.
Download or read book Selling for People who Hate to Sell written by Brigid McGrath Massie and published by Prima Lifestyles. This book was released on 1996 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers suggestions for organizing successful meetings, creating effective presentations, networking, becoming self-motivated, and coping with stress.
Download or read book But Never Hate written by DeAna Nelson and published by Xlibris Corporation. This book was released on 2015-08-25 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stuck in a family of cousins and with no friends, Sasha, who loses her mother at a young age, goes through life depending on her husband, Tray. Aside from her aunt Trudy, Tramaine Longston has basically raised her to be the woman she is today. She lived, breathed, and thought in Trays world. After finding out some startling news, she realizes its time to wake up and smell the coffee. During the battle with her inner self, she takes some bold steps toward recovery and realizes her life was never what it seemed. You can dislike a persons ways or even the person for who they are, but never hate. We all have our ways about us, and we wouldnt want people to hate us for the thoughts we think or the mistakes weve made. Its just human nature to fall short.
Download or read book The Art of Influencing and Selling written by Ardi Kolah and published by Kogan Page Publishers. This book was released on 2013-01-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're new to sales or have at least one year's experience in selling, this book will leapfrog your selling skills and understanding of sales techniques to a more sophisticated, satisfying and more genuinely customer and client-oriented level. If you're more experienced, then this book provides a comprehensive refresher which uses fresh insights, the latest ideas and practical useable tools like checklists to help you sell more and sell better. Fully reference and researched, The Art of Influencing and Selling covers: The psychology of selling a product or service; the sales pipeline and how to ensure it's realistic; making an effective sales presentation; up-selling, cross-selling, cold-calling and warm calling; effective approaches to prospective customers and clients; how to interrogate a database of contacts to get more sales; how to write effective sales materials; the power of business networking; how to get senior level appointments in your diary and closing a sale and follow up. If you want to improve your sales performance by learning how to listen to your customer and client and collaborate with them profitably, The Art of Influencing and Selling is the book for you.
Download or read book How to Be Great at The Stuff You Hate written by Nick Davies and published by John Wiley & Sons. This book was released on 2012-02-02 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have to do it... you might as well enjoy it No one likes a pushy, smarmy salesman – no one wants to be that guy ... but most of us need to sell to some extent. How else can we get any business? We all have to do it now, whether we're lawyers, accountants or start-ups. But don't despair – there's no need to go on some cringey sales training day. How to be Great at the Stuff You Hate shows you how to develop all the skills you need to sell yourself, your business and your ideas. So ditch the dread, forget the fear and start enjoying yourself! Selling isn't something you 'do' to people, it's not some dark art practised by pushy and manipulative people – it's a process, it's a relationship ... it's fun! All you need to do is cut the crap, be yourself and win some business. How to be Great at the Stuff You Hate shows you how to: Pull together a target list – who do you want to approach and do business with? Connect with those people – writing letters/emails Master meeting and networking – conquering small talk! Follow up once you’ve chatted to someoneAsk for what you want
