Download or read book Careers in Advertising written by S. William Pattis and published by McGraw Hill Professional. This book was released on 2004-04 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides information on how to begin a career in advertising, offering specific information on each profession, career choices, working conditions, details on responsibilities, education, and training required.
Download or read book Business Careers in Advertising written by and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Careers in Focus written by Ferguson and published by Ferguson Publishing Company. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profiles jobs in the advertising and marketing industry such as advertising account executives, advertising and marketing managers, art directors, models, photo stylists, and more.
Download or read book Business Careers in Advertising written by Institute for Research (Chicago, Ill.) and published by . This book was released on 1992 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Careers in Focus written by Facts on File and published by Infobase Publishing. This book was released on 2010-05-19 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profiles jobs in the advertising and marketing industry such as advertising account executives, advertising and marketing managers, art directors, models, photo stylists, and more.
Download or read book Careers in Focus written by Facts on File and published by Infobase Publishing. This book was released on 2010-05-17 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profiles jobs in the business industry such as business managers, chief information officers, financial institution officers and managers, retail managers, and more.
Download or read book Careers For Creative People written by Chris Gomersall and published by Peachpit Press. This book was released on 2014-05-15 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: Right now on Facebook there are over 100 million people interested in topics directly related to the Advertising industry–and that’s just in the United States alone. We know this because they’ve actively listed one or more of these things as interests under their real names right next to their profile photo. Unfortunately, the amount of people who hope to turn their creativity into a professional career wildly outnumber the very select few who actually end up doing so. Why is that? Are they lazy? Uninformed? Uninspired? In reality, it’s none of the above. The biggest reasons many amazingly gifted people never pursue a career in creativity are because they don’t know where to start or how to do so. Professional creativity has always been a bit of an enigma to those who seek it. The average person believes every artist is a starving one, while the average artist will tell you there is an impenetrable wall between commerce and art. ¿ Neither of these statements is true, and the end result of all this misinformation is that many incredibly talented people don’t realize that there are others like them out in the world making a (rather good) living by doing something they love. This book provides a comprehensive list of creative jobs in advertising, career best practices, and advice from experts in their field, helping talented creative people: Understand the vast universe of creative occupations in advertising Choose which career path to follow Master the social and business politics of the creative world Learn the truth about the Advertising industry (the good, the bad, and the ugly) from people who are already making money doing it There are many books about teaching people how to be creative or how to find their inner creativity. This is not one of those books. Creativity isn’t something you can actually teach. You either have it, or you don’t. This book is for those who have it. You’ve heard how ridiculously talented you are your whole life. People already crave your work and envy your skills. Friends ask you for favors. “A+” is the baseline for your art. Your work has graced the front of refrigerators, dorm rooms, and cubicles for years. This book is for you–the rock stars, juggernauts, and creative beasts who know you’re talented, but don’t know how to use your skills to attain and maintain a career. Whether you want a solo career, your own business, a position at a well-known company, or a promotion from within, this book will be your guide.
Download or read book Advertising and the Business of Brands written by Bruce Bendinger and published by Routledge. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twelve of the top professors in ad education team up to create an up-to-date introduction to the fast-changing worlds of advertising and marketing. If you want to learn how the ad business really works and where you can get started, this book is worth reading. From the Introduction all the way through "You and Your Career." Want to know more? Visit the Study Hall at adbuzz.com and try the Practice Tests.
Download or read book Careers in Marketing written by Lila B. Stair and published by VGM Career Books. This book was released on 1995 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the role of marketing in today's society and details careers in areas of marketing research, product development, advertising and sales promotion, public relations and customer service, sales and retailing, corporate marketing, international marketing, etc. Also looks at job trends, entry level jobs, and sources for further information.
Download or read book Hey Whipple Squeeze This written by Luke Sullivan and published by John Wiley & Sons. This book was released on 2016-01-19 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to creating great advertising now covers all media: Digital, Social, and Traditional Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict. Advertising is in the midst of a massive upheaval, and while creativity is still king, it's not nearly enough. This book is an essential resource for advertising professionals who need up-to-date digital skills to reach the modern consumer. Turn great ideas into successful campaigns Work effectively in all media channels Avoid the kill shots that will sink any campaign Protect your work Succeed without selling out Today's consumer has seen it all, and they're less likely than ever to even notice your masterpiece of art and copy, let alone internalize it. Your job is to craft a piece that rises out of the noise to make an impact. Hey Whipple, Squeeze This provides the knowledge to create impressive, compelling work.
Download or read book Advertising written by American Association of Advertising Agencies and published by . This book was released on 1958 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A 50 year Adventure in the Advertising Business written by Ernest W. Baker and published by Wayne State University Press. This book was released on 1999 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ernie Baker elaborates on his lifelong career in the world of advertising, and provides an insiders perspective on the business. His experiences range from very small local firms to some of the world's largest advertising agencies, where he worked for a multitude of clients.
Download or read book How to Get a Job in Advertising written by Ken Haas and published by . This book was released on 1979 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising the Business of Brands written by Bruce Bendinger and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Careers in Advertising and Public Relations written by WetFeet (Firm) and published by WETFEET, INC.. This book was released on 2008 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the work environments, duties, salaries, advancement possibilities, and educational requirements of careers in the advertising and public relations fields with profile of top agencies, information industry trends and rankings, advice on interviewing.
Download or read book STEAM Jobs in Marketing written by Curtis Ross and published by Carson-Dellosa Publishing. This book was released on 2016-08-01 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science, technology, engineering, art, and math each play an important role in the marketing industry. From analyzing consumer habits to designing advertising campaigns, the marketing business is an exciting place to put your skills to work. This title supports Common Core Standards for college and career readiness.
Download or read book Careers in Communications and Entertainment written by Leonard Mogel and published by Leonard Mogel. This book was released on 2000-01-02 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:
