Download or read book BulletProof Branding written by Chris Westfall and published by . This book was released on 2014-05 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone wants loyal, raving customers. But how to you build loyalty-and create brand influence - when traditional advertising and marketing strategies don't work? How can you create real engagement - where your URL matches up with IRL (that's "in real life")? Here's the book that shows you how to build and influence a new kind of conversation - taking your message beyond the likes, tweets and pokes, with a strategic guidebook to branding in the digital age. Learn how to match your message to your market, create new types of engagement, and inspire every division within your organization. Branding isn't just a part of your business - it is your business. Written by Chris Westfall (author of The NEW Elevator Pitch), this book turns traditional marketing ideas into actionable results for your brand. Whether you are a solopreneur, or a brand manager for a multi-national company, you owe it to yourself to understand what organizations like Cargill, Cisco and the Huffington Post know about building a world-class brand. Today, customers have more ammunition than ever. That's why you've got to have bulletproof branding.
Download or read book The Bulletproof Diet written by Dave Asprey and published by Rodale Books. This book was released on 2014-12-02 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his mid-twenties, Dave Asprey was a successful Silicon Valley multimillionaire. He also weighed 300 pounds, despite the fact that he was doing what doctors recommended: eating 1,800 calories a day and working out 90 minutes a day, six times a week. When his excess fat started causing brain fog and food cravings sapped his energy and willpower, Asprey turned to the same hacking techniques that made his fortune to "hack" his own biology, investing more than $300,000 and 15 years to uncover what was hindering his energy, performance, appearance, and happiness. From private brain EEG facilities to remote monasteries in Tibet, through radioactive brain scans, blood chemistry work, nervous system testing, and more, he explored traditional and alternative technologies to reach his physical and mental prime. The result? The Bulletproof Diet, an anti-inflammatory program for hunger-free, rapid weight loss and peak performance. The Bulletproof Diet will challenge—and change—the way you think about weight loss and wellness. You will skip breakfast, stop counting calories, eat high levels of healthy saturated fat, work out and sleep less, and add smart supplements. In doing so, you'll gain energy, build lean muscle, and watch the pounds melt off. By ditching traditional "diet" thinking, Asprey went from being overweight and sick in his twenties to maintaining a 100-pound weight loss, increasing his IQ, and feeling better than ever in his forties. The Bulletproof Diet is your blueprint to a better life.
Download or read book Bulletproof Web Design written by Dan Cederholm and published by New Riders. This book was released on 2007-08-09 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: No matter how visually appealing or content-packed a Web site may be, if it's not adaptable to a variety of situations and reaching the widest possible audience, it isn't really succeeding. In Bulletproof Web Desing, author and Web designer extraordinaire, Dan Cederholm outlines standards-based strategies for building designs that provide flexibility, readability, and user control--key components of every sucessful site. Each chapter starts out with an example of an unbulletproof site one that employs a traditional HTML-based approach which Dan then deconstructs, pointing out its limitations. He then gives the site a make-over using XHTML and Cascading Style Sheets (CSS), so you can see how to replace bloated code with lean markup and CSS for fast-loading sites that are accessible to all users. Finally, he covers several popular fluid and elastic-width layout techniques and pieces together all of the page components discussed in prior chapters into a single-page template.
Download or read book Handcrafted CSS written by Dan Cederholm and published by New Riders. This book was released on 2010-04-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: There’s a real connection between craftsmanship and Web design. That’s the theme running through Handcrafted CSS: More Bulletproof Web Design, by bestselling author Dan Cederholm, with a chapter contributed by renowned Web designer and developer Ethan Marcotte. This book explores CSS3 that works in today’s browsers, and you’ll be convinced that now’s the time to start experimenting with it. Whether you’re a Web designer, project manager, or a graphic designer wanting to learn more about the fluidity that’s required when designing for the Web, you’ll discover the tools to create the most flexible, reliable, and bulletproof Web designs. And you’ll finally be able to persuade your clients to adopt innovative and effective techniques that make everyone’s life easier while improving the end user’s experience. This book’s seven chapters deconstruct various aspects of a case-study Web site for the Tugboat Coffee Company, focusing on aspects that make it bulletproof and demonstrate progressive enrichment techniques over more traditional labor-intensive methods. Subjects covered in this book include: building for unanticipated future use progressively enriching designs using CSS3 properties using RGBA color for transparency with an alpha channel modular float management crafting flexible frameworks fluid layouts using grid-based design principles craftsmanship details on typography, jQuery, and shifting backgrounds
Download or read book Game Changers written by Dave Asprey and published by HarperCollins. This book was released on 2018-12-04 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling author of Head Strong and The Bulletproof Diet answers the question, “How can I kick more ass at life?” by culling the wisdom of world-class thought leaders, maverick scientists, and disruptive entrepreneurs to provide proven techniques for becoming happier, healthier, and smarter. When Dave Asprey started his Bulletproof Radio podcast more than five years ago, he sought out influencers in an array of disciplines, from biochemists toiling in unknown laboratories to business leaders changing the world to mediation masters discovering inner peace. His guests were some of the top performing humans in the world, people who had changed their areas of study or even pioneered entirely new fields. Dave wanted to know: What did they have in common? What mattered most to them? What made them so successful—and what made them tick? At the end of each interview, Dave asked the same question: “What are your top three recommendations for people who want to perform better at being human?” After performing a statistical analysis of the answers, he found that the wisdom gleaned from these highly successful people could be distilled into three main objectives: finding ways to become smarter, faster, and happier. Game Changers is the culmination of Dave’s years-long immersion in these conversations, offering 46 science-backed, high performance “laws” that are a virtual playbook for how to get better at life. With anecdotes from game changers like Dr. Daniel Amen, Gabby Bernstein, Dr. David Perlmutter, Arianna Huffington, Esther Perel, and Tim Ferris as well as examples from Dave’s own life, Game Changers offers readers practical advice they can put into action to reap immediate rewards. From taming fear and anxiety to making better decisions, establishing high-performance habits, and practicing gratitude and mindfulness, Dave brings together the wisdom of today’s game-changers to help everyone kick more ass at life.
Download or read book Bulletproof The Cookbook written by Dave Asprey and published by Rodale Books. This book was released on 2015-12-01 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Bulletproof Diet, Dave Asprey turned conventional diet wisdom on its head, outlining the plan responsible for his 100-pound weight loss, which he came to by "biohacking" his body and optimizing every aspect of his health. The unconventional plan urges you to skip breakfast, stop counting calories, eat high levels of healthy saturated fat, work out less, sleep better, and add smart supplements. In doing so, Dave says you'll gain energy, build lean muscle, and watch the pounds melt off—just as he and so many others have. Bulletproof: The Cookbook picks up where the diet plan leaves off, arming you with 125 recipes to stay Bulletproof for life and never get bored. Famous for his butter-laden Bulletproof Coffee, Dave packs the book with the delicious, filling meals he uses to maintain his weight loss and sustain his boundless energy. Once you get your hands on these mouthwatering recipes, you’ll be hungry for more—and this book is just what you’ll reach for. The Bulletproof lifestyle is your blueprint to a supercharged life.
Download or read book The New Elevator Pitch written by Chris Westfall and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The elevator platform has been replaced with the social platform, so whether someone tweets it or tells it, their story has to be authentic and powerful, or it's lost in the noise. Getting clear on the story is the first step to creating the kinds of connections that matterNthe new elevator pitch.
Download or read book Bulletproof Asset Protection written by William S. Reed and published by Synervision Inc. This book was released on 2000 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bulletproof written by Maci Bookout and published by Post Hill Press. This book was released on 2015-07-21 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: *** NOW A NEW YORK TIMES BESTSELLER *** Maci Bookout was just a normal, slightly overachieving high school girl in Chattanooga, Tennessee. But then she got pregnant, and everything turned upside down. Even as she rose to fame on MTV's hit series Teen Mom, Maci was struggling to balance life as a single teen mom with her own hopes and dreams...all while honoring her own sense of independence. This is the true story of how she took charge of the unexpected to build a life for herself and her son Bentley, and managed not to go crazy in the process. Because sometimes growing up is an act of will...and Maci's will is bulletproof.
Download or read book LogoLounge 7 written by Bill Gardner and published by . This book was released on 2012-08 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of 2,000 logos by top designers from around the world. Profiles selected designers and highlights successful new designs. Describes the creative process behind some logos by reviewing early designs and their evolution.
Download or read book Branding Essentials written by Danny Calmes and published by Independently Published. This book was released on 2021-08-18 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, technology brings us closer together as people. However, as marketers, we have to look at new technologies not as solutions, but as tools for driving conversation. We need to be more focused on personal connection and on using technology to build and nurture relationships. In this book, you will discover: Introduction: When Brands Are Broken Chapter 1: Redefining Your Brand Chapter 2: Consistency Chapter 3: Clarity Chapter 4: Collaboration Chapter 5: Context And so much more! Scroll up and click the "Buy now with 1-Click" button to get your copy now!
Download or read book Easier written by Chris Westfall and published by John Wiley & Sons. This book was released on 2021-12-21 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock your potential with practical strategies for simplifying your biggest challenges A frustrated client hires a coach. He's looking for answers. Direction. And clarity. He wants to leave his job but can't find the self-confidence to do so. Should he stick it out? Is entrepreneurship a good idea? Little does he know, he's about to be fired in just five days. Inside Easier: 60 Ways to Make Your Work Life Work for You, a self-leadership inquiry becomes a story of transformation—and powerful universal discovery. Can a single conversation change your life? Easier is the hold-your-handbook on coaching, leadership, and resilience. The story offers leadership insights on creating the future of work, finding connection and guidance, and uncovering 60 ways to make everything—yes, everything—easier. For team players, and team leaders, and everyone in between, see how self-leadership creates lasting and powerful change, in the midst of the most difficult career challenges. In this book, you'll discover: How to pivot from "How do I get through this?" to "What can I get from this?" How to access innovation and empathy, for yourself and others, regardless of your circumstances—and find true personal freedom How resilience and adaptability are available to anyone, anytime Who doesn’t want to make things easier? Tap into peak performance, by understanding that you don't have to go it alone. The coaching conversation begins with a common concern and leads to a reimagined future of work, because everything in life can be made easier—if you just know where to look.
Download or read book Bulletproof Problem Solving written by Charles Conn and published by John Wiley & Sons. This book was released on 2019-03-04 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complex problem solving is the core skill for 21st Century Teams Complex problem solving is at the very top of the list of essential skills for career progression in the modern world. But how problem solving is taught in our schools, universities, businesses and organizations comes up short. In Bulletproof Problem Solving: The One Skill That Changes Everything you’ll learn the seven-step systematic approach to creative problem solving developed in top consulting firms that will work in any field or industry, turning you into a highly sought-after bulletproof problem solver who can tackle challenges that others balk at. The problem-solving technique outlined in this book is based on a highly visual, logic-tree method that can be applied to everything from everyday decisions to strategic issues in business to global social challenges. The authors, with decades of experience at McKinsey and Company, provide 30 detailed, real-world examples, so you can see exactly how the technique works in action. With this bulletproof approach to defining, unpacking, understanding, and ultimately solving problems, you’ll have a personal superpower for developing compelling solutions in your workplace. Discover the time-tested 7-step technique to problem solving that top consulting professionals employ Learn how a simple visual system can help you break down and understand the component parts of even the most complex problems Build team brainstorming techniques that fight cognitive bias, streamline workplanning, and speed solutions Know when and how to employ modern analytic tools and techniques from machine learning to game theory Learn how to structure and communicate your findings to convince audiences and compel action The secrets revealed in Bulletproof Problem Solving will transform the way you approach problems and take you to the next level of business and personal success.
Download or read book Book of Branding written by Radim Malinic and published by Brand Nu Limited. This book was released on 2019-11-11 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.
Download or read book Guerrilla Marketing for Artists written by Barney Davey and published by Createspace Independent Publishing Platform. This book was released on 2013-04-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Discover how to seize control of your career and create a loyal collector fan base that buys directly from you"--Page 1 of cover.
Download or read book The Bulletproof Firearms Business written by Bennet K. Langlotz and published by Arbogast Pub Llc. This book was released on 2008-01 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Firearms Business Owners: There's a Target on Your Back. Who's aiming at you? Knock-off artists who want to steal your technology and copy your products? Unscrupulous competitors who copy your brands? Anti-gun politicians eager to shut you down? Greedy trial lawyers ready to file frivolous lawsuits when someone misuses one of your products? Death Tax collectors who'll shut down your business to pay your estate taxes? Are you neglecting simple legal matters, and putting the target on your OWN back? Are you a lawsuit magnet, because you pick brands without searching to see if they infringe some else's rights? Are you more likely to end up in court because you failed to register your important brands? Are you losing valuable patent rights because you wait too long to talk to a Patent Attorney? Is your failure to keep good invention records jeopardizing your rights? Does your business structure attract Trial Lawyers like fleas, when it could make them lose interest even before they sue? The Bulletproof Firearms Business - The Legal Secrets to Success Under Fire provides the firearms business executive with all the critical information it takes to increase business asset value, avoid lawsuits, and manage legal issues efficiently and economically. Branding, trademarks, patents, and corporate structuring are all covered in detail, with a focus on the special needs of firearms industry companies.
Download or read book Brand Dna written by Suzanne Tulien and published by iUniverse. This book was released on 2010-05-06 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simplified branding. Whether youre a start-up or a seasoned entrepreneur, this step-by-step, brand-defining methodology guides you and your employee teams toward uncovering your brands unique genetic code; your Dimensional Nucleic Assets, from the inside out. Once defined, your business begins its transformation as it gets highly focused and infuses your brand DNA into your systems, leadership and culture, then through your promotional efforts. Brand DNA will help you establish a foundation for success by defining your distinguishing brand attributes: VALUES, STYLE, DIFFERENTIATORS, and STANDARDS upon which to create competitive advantage and build your authentic brand. It is the foundation that enables you to: Cultivate a unified, inspired, and engaged employee culture that supports your brand 100% and shares common core values and performance standards Create consistent brand experiences that win customers for life Adapt your business strategy and set the rules for doing business Establish the basis for brand awareness by leveraging your distinctive brand attributes through the behaviors of your employees Create long term growth and sustainability for your business Leverage your brand DNA attributes within your external marketing efforts, social media, and PR to create distinction and competitive advantage
