Download or read book Building Your Business the Right Brain Way written by Jennifer Lee and published by New World Library. This book was released on 2014 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Advice, exercises, and real-world examples for small-business owners and self-employed artists for establishing solid business practices, growing and expanding, and troubleshooting problems. Addresses finding, marketing to, and keeping customers; working with staff and vendors; strategic planning, goal setting, and brand building; and taking time to celebrate"--Provided by publisher.

Download or read book The Right brain Business Plan written by Jennifer Lee and published by New World Library. This book was released on 2011 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life

Download or read book The Right Brain Business Plan written by Jennifer Lee and published by New World Library. This book was released on 2011-02-09 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach. Discover how to: • Develop a financial plan with fun and flair • Select your circle of support to get the work done • Clarify your business values and goals • Paint a picture of your business landscape • Understand your competition and what makes you stand out from the crowd • Identify your perfect customers and create a marketing plan to reach them • Map out concrete action steps to bring your Right-Brain Business Plan to life

Download or read book Building a Second Brain written by Tiago Forte and published by Simon and Schuster. This book was released on 2022-06-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--

Download or read book Jump Start Your Business Brain written by Doug Hall and published by ReadHowYouWant.com. This book was released on 2011-01-22 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jump Start Your Business Brain details data-proven methods that can make your sales, marketing and business development measurably more effective. What makes this book unique is that the methods detailed are backed up with hard data. They're grounded in statistical analysis of the success and failures of more than 4,000 new products and services, and more than 6,000 innovation teams. The research quantifies the impact of a back-to-basic, customer-focused approach to sales, marketing and business development. The research also uncovers news regarding how you can measurably increase effectiveness in today's super-competitive, time-compressed and overstressed marketplace. It's the perfect book for today's up-and-coming executive.

Download or read book The Right Brain Way written by Charles T. Kenny and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Right Brain Way will help you access and leverage the power of emotion to differentiate your brand, establish your strategy, optimize your messaging and gain a clear competitive advantage.

Download or read book Building a StoryBrand written by Donald Miller and published by HarperCollins Leadership. This book was released on 2017-10-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

Download or read book A Whole New Mind written by Daniel H. Pink and published by Penguin. This book was released on 2006-03-07 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller An exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect Timing The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't. Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how to master them. A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

Download or read book Built for Growth written by Chris Kuenne and published by Harvard Business Press. This book was released on 2017-06-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal Bestseller Are You a Driver, an Explorer, a Crusader, or a Captain? Many factors shape the success or failure of a new business, whether it’s a stand-alone startup or a venture inside a larger corporation. But the most important and least understood of these factors is the personality of the entrepreneur—the particular combination of beliefs and preferences that drives his or her motivation, decision making, and leadership style. And your builder personality is the one resource you can directly control in growing a business that wins. Simply put, who you are shapes how you build for growth. Built for Growth decodes the interplay between builder personality and new business success. Using a patented analytic methodology, authors Chris Kuenne and John Danner discovered four distinct types of highly successful entrepreneurial personalities—the Driver, the Explorer, the Crusader, and the Captain. Each is motivated, makes decisions, manages, and leads their businesses differently. Kuenne and Danner blend pioneering research and exclusive personal interviews to illustrate how each type handles the five dynamic challenges in building a business of lasting value: converting ideas into products, galvanizing individual talent for collaborative impact, transforming buyers into partners, aligning financial and other supporters, and scaling the business. With assessments and tools, including a brief Builder Personality quiz and in-depth profiles of each builder type, Built for Growth is the ultimate guide for how to play to your strengths, complement and compensate for your gaps, and build a successful business—from startup to scale-up. Its vivid stories and practical advice show how you can unlock the potential of your builder personality to shape your business, your team, and your ability to win in the marketplace. Please visit builtforgrowthbook.com to learn more and access the Builder Personality Discovery tool.

Download or read book Beef Up Your Brain The Big Book of 301 Brain Building Exercises Puzzles and Games written by Michel Noir and published by McGraw Hill Professional. This book was released on 2010-01-08 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The other titles in this series have sold extremely well Scientific Brain Training, the company behind the series, is becoming increasingly popular in the U.S. Weekly puzzles featured in AARP magazine

Download or read book The Creative Entrepreneur written by Isa Maria Seminega and published by Hachette UK. This book was released on 2015-10-22 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Calling all you artists, crafters, makers and designers - you have a gift! You know what makes a great product. Now you need to turn your vision into money. The Creative Entrepreneur is the ultimate guide to building a successful creative business on your terms. It takes you step by step through the process, from the seeds of your idea, giving you the encouragement and confidence to take action and steadily grow your business with intention. It's easier than ever to start your own business, but entrepreneurs - especially creatives - can feel overwhelmed and unsure of the right steps to move their business forward. The Creative Entrepreneur sets you on the right path, taking the stress out of business planning, and offering actionable, straightforward advice that you can refer back to again and again.

Download or read book The Goal written by Eliyahu M Goldratt and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "Alex Rogo is a harried plant manager who has been given 90 days to save his failing factory. If he doesn't improve the plant's performance, corporate headquarters will close it down and hundreds of workers will lose their jobs. It takes a chance meeting with Jonah, a former professor, to help him break out of his conventional thinking and figure out what needs to be done. As Alex identifies the plant's problems and works with his team to find solutions, the reader gains an understanding of the fundamental concepts behind the Theory of Constraints. Visual and fun to read, The Goal: A Business Graphic Novel offers an accessible introduction to the Theory of Constraints concepts presented in The Goal, the business novel on which it was based. The Goal is widely considered to be one of the most influential business books of all time. A bestseller since it was first published in 1984, the business novel has sold over 7 million copies, been translated into 32 languages and is taught in colleges, universities, and business schools around the world. Named to Time magazine's list of the 25 Most Influential Business Management Books, it is frequently cited by executives as a favorite or must-read title."--Provided by publisher.

Download or read book War in the Boardroom written by Al Ries and published by Harper Collins. This book was released on 2009-10-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—and argue that the solution lies not in what we think but in how we think There's a reason why the marketing programs of the auto industry, the airline industry, and many other industries are not only ineffective, but bogged down by chaos and confusion. Management minds are not on the same wavelength as marketing minds. What makes a good chief executive? A person who is highly verbal, logical, and analytical. Typical characteristics of a left brainer. What makes a good marketing executive? A person who is highly visual, intuitive, and holistic. Typical characteristics of a right brainer. These different mind-sets often result in conflicting approaches to branding, and the Ries' thought-provoking observations—culled from years on the front lines—support this conclusion, including: Management deals in reality. Marketing deals in perception. Management demands better products. Marketing demands different products. Management deals in verbal abstractions. Marketing deals in visual hammers. Using some of the world's most famous brands and products to illustrate their argument, the authors convincingly show why some brands succeed (Nokia, Nintendo, and Red Bull) while others decline (Saturn, Sony, and Motorola). In doing so, they sound a clarion call: to survive in today's media-saturated society, managers must understand how to think like marketers—and vice versa. Featuring the engaging, no-holds-barred writing that readers have come to expect from Al and Laura Ries, War in the Boardroom offers a fresh look at a perennial problem and provides a game plan for companies that want to break through the deadlock and start reaping the rewards.

Download or read book At Left Brain Turn Right written by Anthony Meindl and published by Createspace Independent Pub. This book was released on 2012-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: ."..shows you how to silence the noise of your left brain, ignite your creative side, and live the life you've always imagined"--P. [4] of cover.

Download or read book Two brain Business 2 0 written by Chris Cooper and published by Createspace Independent Publishing Platform. This book was released on 2015-07-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help OTHER gym owners build happier lives.Chris brings a "big picture" perspective unmatched by anyone else in the industry. After thousands of hours spent one-on-one with gym owners, hundreds of blog posts and more interviews than he can recall, Chris shares his best lessons in the second edition of "Two-Brain Business." From Australia to Europe to North America, these are what Chris' clients--some of the best gyms in the world--are doing RIGHT.This is the follow-up to Two-Brain Business, one of the most popular fitness business books of all time. But its content is all new, with fresh stories, smart ideas and proven tactics.www.twobrainbusiness.com

Download or read book Unfuck Your Business written by Joe Biel and published by Microcosm Publishing. This book was released on 2023-05-23 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you start and run a successful business, despite the odds? This unique guide to entrepreneurship teaches you practical math and management skills alongside the emotional intelligence, self-awareness, and coping skills that you need in order to overcome internal barriers to success no matter what type of business you are in. Joe Biel, author of A People's Guide to Publishing, draws on 26 years of business ownership and management experience to walk you through how to think like a business owner, plan, strategize, manage budgets, scale up, and keep your focus on what's most important.Dr. Faith Harper, author of the bestselling Unfuck Your Brain, provides vital skills that aren't often lauded in business books, such as overcoming imposter syndrome and other fears, communicating your boundaries, building mutually beneficial relationships, and preventing your emotional baggage from becoming your biggest business pitfall.If you've ever dreamed of starting a small business, or if you currently run a business and want to strengthen it for long term success, this practical guide cuts through the jargon and teaches you the skills you need to enjoy facing the challenges and surprises every day in business brings.

Download or read book The Create Clarity Institute Mind Your Business written by Kimberly Eddins and published by . This book was released on 2020-08-29 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Business Journal For Creatives is designed to allow you, the Creative, to use the tools you possess inherently to develop a plan for your creative business. And, in a thought provoking way. The most productive way to use the Journal is to follow and complete each exercise. Be thoughtful. Really lean into them and write anything that comes to your mind. The first things that come to your mind! All of the answers you need for your business are ultimately inside of your head. The Create Clarity Institute has developed a program to help you clear your mind, organize your thoughts, tap into all of your creativity and develop a complete business plan. All by allowing you, the Creative, the space to fully explore every aspect of your business. The journal provides step-by-step instructions on how to start your creative business. By the end of the Journal you will have a clear and concise collection of your own ideas, research findings, and the ability to make informed decisions. And, the ability to formulate a plan that reflects exactly what it is you want your business or collection of businesses to look like. This journal will allow you to work step-by-step through all of the elements needed to start a business that is true to your vision and mission. It also effectively provides you, the Creative, a clear idea of what products and services you want to provide to help you to derive from your business the type of income needed to sustain you; enough to provide money for additional investment opportunities or many other streams of income. Your business can be the stepping stone for building wealth for yourself or for building a family legacy of wealth. The Create Clarity Institute, through a series of products design specifically for creative thinkers...Webinars, Online Training, Instructional Journaling, and One-On-One Consulting... endeavors to make you a successful Creative Entrepreneur. Our series of products all work together or stand alone a method we call Modular Consulting, which allows you the Creative to jump right in ... where ever you decide. Enjoy your journal journey into business ownership! For more resources on becoming a successful Creative Entrepreneur. Minding Your Business, a business journal designed specifically for how CREATIVES planning to start a business and need a blueprint, is based on how they think, plan, and develop their products. The journal takes into account what CREATIVES do instinctively, habitually; makes it easier for them to organize their thoughts into a detailed strategy of execution that allows them to be more productive. It is designed to walk the CREATIVE through ever aspect of forming a solid, profitable business, step by step, with explanations, definitions, resources, and journal pages designed to record their thoughts, concerns, open projects, projected completions and one page business plans for each open project. CREATIVES have many talents but logical business development is not usually among them. The author takes into account the differences between a left and right brain thinker and has developed a product- in this journal, that evens the playing field to allow the artistic CREATIVE to identify, brand, package, market, price, and sale their product in the same concise, progressive and complete manner as a LOGICAL. Minding Your Business is a journal designed for CREATIVES that will allow them to use their right brain talents and gifts to make left brain profits without apologies and without feeling like they don't have the right to expect the same success as a LOGICAL thinker. It will give the artist a chance to breathe, grow, and thrive by providing a tool to cultivate disciplines and develop a routine. These routines will quickly put them on a clearer path to their now elusive goals. This journal is designed to clear up any creative confusion, or overwhelming thoughts that may hinder the CREATIVE from achieving the success they seek, but have not been able to obtain.