Download or read book News Business and Public Information written by Arthur der Weduwen and published by Library of the Written Word. This book was released on 2020 with total page 667 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.
Download or read book A Bibliography of Fishes written by Bashford Dean and published by . This book was released on 1916 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book An Introduction to the True Astronomy Or Astronomical Lectures Read in the Astronomical School of the University of Oxford written by John Keill and published by . This book was released on 1793 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Amsterdam s Atlantic written by Michiel van Groesen and published by University of Pennsylvania Press. This book was released on 2017 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1624 the Dutch West India Company established the colony of Brazil. Only thirty years later, the Dutch Republic handed over the colony to Portugal, never to return to the South Atlantic. Because Dutch Brazil was the first sustained Protestant colony in Iberian America, the events there became major news in early modern Europe and shaped a lively print culture. In Amsterdam's Atlantic, historian Michiel van Groesen shows how the rise and tumultuous fall of Dutch Brazil marked the emergence of a "public Atlantic" centered around Holland's capital city. Amsterdam served as Europe's main hub for news from the Atlantic world, and breaking reports out of Brazil generated great excitement in the city, which reverberated throughout the continent. Initially, the flow of information was successfully managed by the directors of the West India Company. However, when Portuguese sugar planters revolted against the Dutch regime, and tales of corruption among leading administrators in Brazil emerged, they lost their hold on the media landscape, and reports traveled more freely. Fueled by the powerful local print media, popular discussions about Brazil became so bitter that the Amsterdam authorities ultimately withdrew their support for the colony. The self-inflicted demise of Dutch Brazil has been regarded as an anomaly during an otherwise remarkably liberal period in Dutch history, and consequently generations of historians have neglected its significance. Amsterdam's Atlantic puts Dutch Brazil back on the front pages and argues that the way the Amsterdam media constructed Atlantic events was a key element in the transformation of public opinion in Europe.
Download or read book The Dutch Republic and the Birth of Modern Advertising written by Arthur der Weduwen and published by BRILL. This book was released on 2019-12-16 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the birth of a serial press in the seventeenth century, the introduction of paid advertising was the most crucial step in pointing the newspaper industry towards a sustainable future. Here, as in so much else, the laboratory of invention was the seventeenth-century Dutch Republic. In this study, based on an exhaustive examination of the first six thousand advertisements placed in Dutch newspapers between 1620 and 1675, Arthur der Weduwen and Andrew Pettegree chart the growth of advertising from an adjunct to the book industry, advertising newly published titles, to a broad reflection of a burgeoning consumer society. Businesses and private citizens used the newspapers to offer a wide range of goods and services, publicise new inventions, or appeal for help in recovering lost and stolen goods, pets or children. In these evocative, colourful and sometimes deeply moving notices, we see the beginnings of marketing strategies that would characterise the advertising world over the following centuries, and into the modern era.
Download or read book Early Modern Media and the News in Europe written by Joop W. Koopmans and published by BRILL. This book was released on 2018-09-04 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the seventeenth and eighteenth centuries, the Dutch Republic was one of the main centers of media in Europe. These media included newspapers, pamphlets, news digests, and engravings. Early Modern Media and the News in Europe brings together fifteen articles dealing with this early news industry in relation to politics and society, written by Joop W. Koopmans in recent decades. They demonstrate the important Dutch position within early modern news networks in Europe. Moreover, they address a variety of related themes, such as the supply of news during wars and disasters, the speed of early modern news reports, the layout of early newspapers and the news value of their advertisements, and censorship of books and news media.
Download or read book A Familiar History of Birds written by Edward Stanley and published by . This book was released on 1890 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Intertraffic of the Mind written by Cornelis W. Schoneveld and published by Brill Archive. This book was released on 1983-01-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Drugs on Trial written by Andreas-Holger Maehle and published by Rodopi. This book was released on 1999 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the main issues of eighteenth-century pharmacology and therapeutics and provides detailed case studies of three key areas: lithontriptics (remedies against urinary stones), opium, and Peruvian bark (quinine).
Download or read book A Short History of the Drug Receptor Concept written by C. Prüll and published by Springer. This book was released on 2009-06-25 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concept of specific receptors for drugs, hormones and transmitters lies at the very heart of biomedicine. This book is the first to consider the idea from its 19th century origins in the work of John Newport Langley and Paul Ehrlich, to its development of during the 20th century and its current impact on drug discovery in the 21st century.
Download or read book The Cambridge Companion to Galen written by R. J. Hankinson and published by Cambridge University Press. This book was released on 2008-08-14 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: Galen of Pergamum (AD 129–c.216) was the most influential doctor of later antiquity, whose work was to influence medical theory and practice for more than fifteen hundred years. He was a prolific writer on anatomy, physiology, diagnosis and prognosis, pulse-doctrine, pharmacology, therapeutics, and the theory of medicine; but he also wrote extensively on philosophical topics, making original contributions to logic and the philosophy of science, and outlining a scientific epistemology which married a deep respect for empirical adequacy with a commitment to rigorous rational exposition and demonstration. He was also a vigorous polemicist, deeply involved in the doctrinal disputes among the medical schools of his day. This volume offers an introduction to and overview of Galen's achievement in all these fields, while seeking also to evaluate that achievement in the light of the advances made in Galen scholarship over the past thirty years.
Download or read book The Body in Balance written by Peregrine Horden and published by Berghahn Books. This book was released on 2013-08-01 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on practice more than theory, this collection offers new perspectives for studying the so-called “humoral medical traditions,” as they have flourished around the globe during the last 2,000 years. Exploring notions of “balance” in medical cultures across Eurasia, Africa and the Americas, from antiquity to the present, the volume revisits “harmony” and “holism” as main characteristics of those traditions. It foregrounds a dynamic notion of balance and asks how balance is defined or conceptualized, by whom, for whom and in what circumstances. Balance need not connoteegalitarianism or equilibrium. Rather, it alludes to morals of self care exercised in place of excessiveness and indulgences after long periods of a life in dearth. As the moral becomes visceral, the question arises: what constitutes the visceral in a body that is in constant flux and flow? How far, and in what ways, are there fundamental properties or constituents in those bodies?
Download or read book Reinventing Hippocrates written by David Cantor and published by Routledge. This book was released on 2002 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays explores the multiple uses, constructions and meanings of Hippocrates and Hippocratic medicine since the Renaissance, and elucidate the cultural and social circumstances that encouraged the creation of such varied proposals.
Download or read book The Microscope Made Easy Or I The Nature Uses and Magnifying Powers of the Best Kinds of Microscopes Together with Full Directions how to Prepare Apply Examine and Preserve All Sorts of Objects II An Account of what Surprising Discoveries Have Been Already Made by the Microscope And Also a Great Variety of New Experiments and Observations written by Henry Baker and published by . This book was released on 1987 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of eight volumes that have been seclected for publication from original editions or new manuscripts, describing history and progress in the art and science of microscopy and microtechnique.
Download or read book Mechanism Experiment Disease written by Domenico Bertoloni Meli and published by JHU Press. This book was released on 2011-05-02 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading early modern anatomist and physician, Marcello Malpighi often compared himself to that period’s other great mind—Galileo. Domenico Bertoloni Meli here explores Malpighi’s work and places it in the context of seventeenth-century intellectual life. Malpighi’s interests were wide and varied. As a professor at the University of Bologna, he confirmed William Harvey’s theory of the circulation of blood; published groundbreaking studies of human organs; made important discoveries about the anatomy of silkworms; and examined the properties of plants. He sought to apply his findings to medical practice. By analyzing Malpighi’s work, the author provides novel perspectives not only on the history of anatomy but also on the histories of science, philosophy, and medicine. Through the lens of Malpighi and his work, Bertoloni Meli investigates a range of important themes, from sense perception to the meaning of Galenism in the seventeenth century. Bertoloni Meli contends that to study science and medicine in the seventeenth century one needs to understand how scholars and ideas crossed disciplinary boundaries. He examines Malpighi’s work within this context, describing how anatomical knowledge was achieved and transmitted and how those processes interacted with the experimental and mechanical philosophies, natural history, and medical practice. Malpighi was central in all of these developments, and his work helped redefine the intellectual horizon of the time. Bertoloni Meli’s critical study of this key figure and the works of his contemporaries—including Borelli, Swammerdam, Redi, and Ruysch—opens a wonderful window onto the scientific and medical worlds of the seventeenth century.
Download or read book Trials of an Ordinary Doctor written by Harold John Cook and published by . This book was released on 1994 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: On July 27, 1694, Suzanna Withall and three of her neighbors appeared before the Censors of the London College of Physicians to lodge a complaint against Dr. Joannes Groenevelt. The doctor, according to the women's testimony, had given Withall a "secret remedy" that left her bedridden. When the Censors learned the remedy contained outlawed cantharides - or "Spanish Fly" - they seized what they saw as an opportunity to assert their authority over all London practitioners, including dissenters in their own ranks. The resulting series of legal charges, suits, and countersuits would leave Groenevelt impoverished and the reputation of London physicians subject to public ridicule. Harold J. Cook's microhistory shows how a medical malpractice case against an otherwise obscure Dutch physician in London became the center of one of the era's great medical controversies. Beginning with Groenevelt's boyhood in the provincial city of Deventer, Cook follows Groenevelt through his Dutch medical education, his modest but successful practice in England, his conflict with the medical establishment, and his impoverished old age. He shows how society and politics, as well as the scientific and professional uncertainties and jealousies of the early Enlightenment, helped dictate the course of one man's life - and how the actions he took against those forces helped bring down the authority of the physicians of London.
Download or read book Ligozzi written by Lucia Conigliello and published by 5Continents. This book was released on 2008-10-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exhibition of drawings by the Italian late-Renaissance and Mannerist artist.
