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EBookClubs

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Book Buyology

    Book Details:
  • Author : Martin Lindstrom
  • Publisher : Currency
  • Release : 2010-02-02
  • ISBN : 0385523890
  • Pages : 274 pages

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Book Captivate

    Book Details:
  • Author : Vanessa Van Edwards
  • Publisher : Penguin
  • Release : 2017-04-25
  • ISBN : 0399564500
  • Pages : 322 pages

Download or read book Captivate written by Vanessa Van Edwards and published by Penguin. This book was released on 2017-04-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you feel awkward at networking events? Do you wonder what your date really thinks of you? Do you wish you could decode people? You need to learn the science of people. As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections. Just like knowing the formulas to use in a chemistry lab, or the right programming language to build an app, Captivate provides simple ways to solve people problems. You’ll learn, for example… · How to work a room: Every party, networking event, and social situation has a predictable map. Discover the sweet spot for making the most connections. · How to read faces: It’s easier than you think to speed-read facial expressions and use them to predict people’s emotions. · How to talk to anyone: Every conversation can be memorable—once you learn how certain words generate the pleasure hormone dopamine in listeners. When you understand the laws of human behavior, your influence, impact, and income will increase significantly. What’s more, you will improve your interpersonal intelligence, make a killer first impression, and build rapport quickly and authentically in any situation—negotiations, interviews, parties, and pitches. You’ll never interact the same way again.

Book The Husbands

    Book Details:
  • Author : Sharmila Chauhan
  • Publisher : Oberon Books
  • Release : 2014-09-02
  • ISBN : 9781783191130
  • Pages : 110 pages

Download or read book The Husbands written by Sharmila Chauhan and published by Oberon Books. This book was released on 2014-09-02 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s Aya’s wedding day. Her third. Her current two husbands aren’t too fussed. In a society in which there are few women, that’s just what happens. But as the household prepares for the wedding feast, a stranger arrives – one who threatens to challenge everything they believe in. Against a backdrop of modern rural India, Sharmila Chauhan weaves an extraordinary tale of love and wonder. From the preparation of luxury food and the sacrifice of the lamb to the dressing of the bride and the dance to end all dances, this will be an exuberant, joyful and challenging piece of theatre. ‘In parts of India, polyandry has become a necessity. Gendercide, as a consequence of the ancient preference for boys, the modern desire for smaller families and the increasing availability of ultrasound techniques to detect the gender of a baby still in the womb means that the number of females is declining. I wrote The Husbands both as a response to this but also as an exploration of the complexity of love, intimacy and trust between one woman and three men where gender differences and expectations are amplified. In a sense this play is as much a warning as an allegory for the fate of women in The West today.’ - Sharmila Chauhan

Book Eastern Curlew

    Book Details:
  • Author : Harry Sadler
  • Publisher : Affirm Press
  • Release : 2018-07-31
  • ISBN : 1925712990
  • Pages : 187 pages

Download or read book Eastern Curlew written by Harry Sadler and published by Affirm Press. This book was released on 2018-07-31 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every year around August, large flocks of Eastern Curlews leave their breeding grounds in the Arctic and embark on a perilous 10,000km journey to the coast of Australia. The birds cannot swim; if they become exhausted and fall into the ocean, they die. But it’s a journey they have taken for tens of thousands of years, tracing invisible flyways in the sky in what is one of the most spectacular mass migrations in the animal kingdom. Following the Eastern Curlew along its migratory path, award-winning nature writer Harry Saddler explores how these incredible birds have impressed themselves on the cultures of the countries they fly through, the threat to their survival posed by development, and the remarkable ways these birds and humankind may be entwined. The Eastern Curlew is a delightful and vivid portrait of a fascinating natural phenomenon.

Book The Colors of Nature

    Book Details:
  • Author : Raymond Jungles
  • Publisher : The Monacelli Press, LLC
  • Release : 2008-10-28
  • ISBN : 1580932126
  • Pages : 0 pages

Download or read book The Colors of Nature written by Raymond Jungles and published by The Monacelli Press, LLC. This book was released on 2008-10-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In exquisite gardens inspired by the lush native plants of his adopted home of Miami, landscape artist/architect Raymond Jungles uses nature as a means of self-expression. He is known for modernist groupings of geometric shapes, which highlight the natural aspects of plantings, water features, and native stone. His use of plants, drawn largely from those indigenous to subtropical regions, emphasizes their dramatic sculptural forms. Jungles's original and inviting green spaces, like those of his mentor, the master landscape architect Roberto Burle Marx, bring the comfort and beauty of nature into built settings. This monograph on the work of Raymond Jungles features more than 20 residential projects. From a rooftop garden 34 stories in the air to a natural setting of ponds and islands surrounding a 1920s residence to an informal green space in the Pearl Islands of Panama, Jungles constructs vibrant spaces that complement the natural environment. His modern vocabulary is on display in beautiful color photographs that document each landscape in both panoramic views and intimate details. Jungles's own descriptions of each garden address the process of making the landscape as well as the design elements that tie each composition to common experiences of nature.

Book City Primeval

    Book Details:
  • Author : Louis Armand
  • Publisher : Anti-Oedipus Press
  • Release : 2018-04
  • ISBN : 9780999153529
  • Pages : 554 pages

Download or read book City Primeval written by Louis Armand and published by Anti-Oedipus Press. This book was released on 2018-04 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: An anthology of personal documentaries of place and time by key figures in the art world from the 1970s to the present.

Book The Painting of Modern Life

Download or read book The Painting of Modern Life written by T.J. Clark and published by Knopf. This book was released on 2017-06-28 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: From T.J. Clark comes this provocative study of the origins of modern art in the painting of Parisian life by Edouard Manet and his followers. The Paris of the 1860s and 1870s was a brand-new city, recently adorned with boulevards, cafés, parks, Great Exhibitions, and suburban pleasure grounds—the birthplace of the habits of commerce and leisure that we ourselves know as "modern life." A new kind of culture quickly developed in this remade metropolis, sights and spectacles avidly appropriated by a new kind of "consumer": clerks and shopgirls, neither working class nor bourgeois, inventing their own social position in a system profoundly altered by their very existence. Emancipated and rootless, these men and women flocked to the bars and nightclubs of Paris, went boating on the Seine at Argenteuil, strolled the island of La Grande-Jatte—enacting a charade of community that was to be captured and scrutinized by Manet, Degas, and Seurat. It is Clark's cogently argued (and profusely illustrated) thesis that modern art emerged from these painters' attempts to represent this new city and its inhabitants. Concentrating on three of Manet's greatest works and Seurat's masterpiece, Clark traces the appearance and development of the artists' favorite themes and subjects, and the technical innovations that they employed to depict a way of life which, under its liberated, pleasure-seeking surface, was often awkward and anxious. Through their paintings, Manet and the Impressionists ask us, and force us to ask ourselves: Is the freedom offered by modernity a myth? Is modern life heroic or monotonous, glittering or tawdry, spectacular or dull? The Painting of Modern Life illuminates for us the ways, both forceful and subtle, in which Manet and his followers raised these questions and doubts, which are as valid for our time as for the age they portrayed.

Book Ultimate Exakta Repair   a CLA and New Curtains for Your Camera

Download or read book Ultimate Exakta Repair a CLA and New Curtains for Your Camera written by Miles Upton and published by . This book was released on 2003-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete and thorough DIY repair manual for Exakta VX and VXIIa cameras. The step-by-step instructions combined with excellent photographt allow a high rate of success. Much of the information specific to these models has never been published!

Book Bank Probationary Officers   Management Trainees Common Written Exam

Download or read book Bank Probationary Officers Management Trainees Common Written Exam written by T.S. Jain and published by Upkar Prakashan. This book was released on 2007 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Treasured Lands  A Photographic Odyssey Through America s National Parks  Second Expanded Edition

Download or read book Treasured Lands A Photographic Odyssey Through America s National Parks Second Expanded Edition written by Q. T. Luong and published by Terra Galleria Press. This book was released on 2019-08 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 300 visits over 25 years, QT Luong ventured deep into each of America's 61 national parks. Art book and guidebook in one, Treasured Lands: A Photographic Odyssey Through America's National Parks presents the photographer's explorations in a sumptuous gallery complemented with informative notes on nature, travel, and image making. Together, they invite photographers and nature lovers to trace his steps to both iconic landscapes and rarely seen remote views. Winner of six national book awards.

Book America s Western Frontiers

Download or read book America s Western Frontiers written by John Arkas Hawgood and published by . This book was released on 1967 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Polish Folklore and Myth

Download or read book Polish Folklore and Myth written by Alice Wadowski-Bak and published by . This book was released on 2001 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edited by Joanne Asala, the stories are vividly and dramatically interpreted and portrayed in the paper-cuts (wycinaki) by Alice Wadowski-Bak, noted paper-cut and folkore artist.¶The work of Alice Wadowski-Bak, native of Niagara Falls, New York, is found in private collections and galleries worldwide. The art of wycinanki appeared in Poland in the middle of the 1800s, especially in rural areas where sheep shears were readily available. The method of folding, layering, coloring, and overlay is related to the ancient Chinese art of the block print. Artist Wadowski-Bak explores both wycinanki and oriental stencil cutting. Her origianl designs for this book attest to her exquisite artistry.¶This is a treasure of folk art and lore. A very special gift for personal collections.This book of engaging folk stories includes such tales as "The Violin," "The Headache Cure," "Midsummer's Eve," "The Flower Queen's Daughter," "The Legend of the North Wind," "The Flaming Castle," "The Village Dance," and "The Unfinished Tune."The stories were collected by Joanne Asala, with wycinanki (paper-cutting) illustrations by Polish-American artist Alice Wadowski-Bak.

Book The Random House Book of Old Roses

Download or read book The Random House Book of Old Roses written by Roger Phillips and published by Random House (NY). This book was released on 1998 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bursting with color photos and information, this book shows gardeners how to choose and plant 200 of the finest roses in the world, plus easy-to-follow planting and growing tips. Color photos.

Book Vroom  Vroom  Trucks

Download or read book Vroom Vroom Trucks written by Karen Katz and published by Little Simon. This book was released on 2016-11-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vroom vroom! Here come the construction trucks in this new lift-the-flap book from Karen Katz featuring the cutest trucks you’ve ever seen. Rumble! Rumble! Here come the big trucks! Look for bulldozers, dump trucks, and more in this adventurous lift-the-flap book from Karen Katz sure to appeal to any preschooler who loves things that go and things that build. With Karen Katz’s signature bright, striking art, this board book with its sturdy, easy-to-lift flaps is sure to vroom onto bookshelves everywhere.

Book The Screaming Goat

    Book Details:
  • Author : Running Press
  • Publisher : RP Minis
  • Release : 2016-04-05
  • ISBN : 9780762459810
  • Pages : 0 pages

Download or read book The Screaming Goat written by Running Press and published by RP Minis. This book was released on 2016-04-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become the owner of your very own screaming goat. If you are a goat-loving fiend or you simply can't get enough of the screaming goat videos then you absolutely need to own a mini screaming goat. Your new goat companion sits on a tree stump and when you give him a gentle press he screams! The kit also includes a 32-page illustrated pocket guide of fun facts and trivia about everyone's favorite farm animal.

Book Betty Crocker s Dinner for Two Cookbook

Download or read book Betty Crocker s Dinner for Two Cookbook written by Betty Crocker and published by Golden Books. This book was released on 1986-10 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Pop up Peekaboo  I Love You

Download or read book Pop up Peekaboo I Love You written by DK and published by National Geographic Books. This book was released on 2018-12-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pop-Up Peekaboo! brings you a wonderfully engaging and all-encompassing baby book, ideal for 0-3 year olds, full of love, learning and so much more! Introducing Pop-Up Peekaboo! I Love You - a wonderfully engaging and interactive pop-up book, complete with simple read-aloud text to catch your toddler’s eye and shape their learning experience like never before. Discover who’s sending Smiley Sheep presents in this adorable baby board book, complete with lift-the-flaps, pop-ups and more! Encompassing fun first words and enchanting adventures, this beautiful baby book encourages literacy in young learners, gently introducing key terms and read-aloud rhymes within its pages of highly-interactive pop-up play! Dive straight in to discover: • Five lift-the-flaps and five interactive pop-ups revealing hidden surprises • Rhyming text and important vocabulary words to encourage early-learning in 0-3 year olds • Eye-catching illustrations bringing the key characters to life • Safe, sturdy board book with rounded edges ideal for little hands Celebrate your child’s curiosity with this chunky and easy-to-hold book, sure to positively influence their memory and motor skills, developing literacy and early-learning, whilst they stay thoroughly entertained, one pop-up peekaboo at a time! The ideal baby book for preschool school learning, Pop-up Peekaboo! I Love You is certain to keep little ones fascinated and engaged time and time again, and proves a must-have volume for parents and children to read aloud together. Why not make your baby’s first Valentine’s Day extra special, with their very own pop-up learning book, complete with cuddly characters and an excellent array of fun first words! Pop-Up Peekaboo I Love You proves the perfect Valentine’s Day gift to treat your toddler this year. Peekaboo! I see you’re looking for more fun-filled adventures! Well, look no further! Pop-Up Peekaboo! is back with a complete collection of over 20 interactive books, so you can enjoy endless hours of pop-up partying. Shortlisted for the Best Preschool Reading Range in The Progressive Preschool Awards 2018, the peekaboo books truly do have something for every young reader to enjoy! Discover all the fascinating stages of a butterfly’s life cycle in Pop Up Peekaboo! Butterfly or travel to a galaxy far away in Pop-Up Peekaboo! Space. Join the peekaboo club today, your next adventure is only one pop-up away!