Download or read book Becoming American Express written by Reed Massengill and published by . This book was released on 1999 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Backable written by Suneel Gupta and published by Little, Brown. This book was released on 2021-02-23 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking book that boldly claims the key to success is not talent, connections, or ideas, but the ability to persuade people to take a chance on your potential. "The most exceptional people aren't just brilliant...they're backable." —Daniel Pink, #1 New York Times bestselling author of When, Drive and To Sell is Human No one makes it alone. But there’s a reason some people can get investors or bosses to believe in them while others cannot. And that reason has little to do with experience, pedigree, or a polished business plan. Backable people seem to have a hidden quality that inspires others to take action. We often chalk this up to natural talent or charisma...either you have “it” or you don’t. After getting rejected by every investor he pitched, Suneel Gupta had a burning question: Could “it” be learned? Drawing lessons from hundreds of the world’s biggest thinkers, Gupta discovered how to pitch new ideas in a way that has raised millions of dollars, influenced large-scale change inside massive corporations, and even convinced his eight-year-old daughter to clean her room. Inside Backable are long-held secrets from producers of Oscar-winning films, members of Congress, military leaders, culinary stars, venture capitalists, founders of unicorn-status startups, and executives at iconic companies like Lego, Method, and Pixar. Backable reveals how the key to success is not charisma, connections, or even your résumé, but rather your ability to persuade others to take a chance on you. This original book will show you how.
Download or read book Dusk and Other Stories written by James Salter and published by Modern Library. This book was released on 2010-07-06 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published nearly a quarter-century ago and one of the very few short-story collections to win the PEN/Faulkner Award, this is American fiction at its most vital—each narrative a masterpiece of sustained power and seemingly effortless literary grace. Two New York attorneys newly flush with wealth embark on a dissolute tour of Italy; an ambitious young screenwriter unexpectedly discovers the true meaning of art and glory; a rider, far off in the fields, is involved in an horrific accident—night is falling, and she must face her destiny alone. These stories confirm James Salter as one of the finest writers of our time. BONUS: This edition includes an excerpt from James Salter's All That Is.
Download or read book Vendetta written by Bryan Burrough and published by . This book was released on 1993-06-14 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exposes how American Express used ruthless tactics to destroy the reputation of its competitor, Swiss banker Edmond Safra. This is a dramatic true crime story of corporate espionage and dirty dealing in the powerful world of international banking. Moving from the American Express offices in New York City to a luxurious estate in the South of France to secret meetings with government officials in Peru, it involves a rift between two men who have millions of dollars at stake, the shadowy peddling of information and a cast of characters that includes some of the most influential and successful bankers of the 80s.
Download or read book Expressing America written by George Ritzer and published by SAGE Publications. This book was released on 1995-02-09 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The explosive growth of consumer credit, as well as the shift from cash to "plastic" in societies throughout the world signals a transformation in social relations, which is the focus of this book. For student readers who know the world of credit cards all too well, this is a great way to interest and educate them on the power of thinking sociologically.
Download or read book About American Express written by American Express Company and published by . This book was released on 1987 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Express written by Ralph Thomas Reed and published by . This book was released on 2012-06-01 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How the World Sees You written by Sally Hogshead and published by Harper Collins. This book was released on 2014-07-01 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award. She frequently appears in national media including NBC's Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, the industry's highest award for professional excellence. Her advertising work hangs in the Smithsonian Museum of American History. The science of fascination is based on Hogshead's decade of research with 250,000 participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives.
Download or read book Investing for Middle America written by K. Lipartito and published by Springer. This book was released on 2001-09-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1892, John Elliott Tappan, a twenty-four year old Minneapolis lawyer, was worried how people saved their money. Out of these concerns, Investors Syndicate was born, one of the first of a new type of financial institution designed to meet the savings needs of the average person. Here is the story of this financial pioneer, whose innovation has today grown into one of the nation's largest financial services companies, American Express Financial Advisors. The book draws on Tappan's diaries, business correspondence, and various family oral histories. Tappan's life, work and ideas chronicle the changes in spending and savings, work and leisure, the culture of politics and money, that have given rise to our modern notions of consumer finance.
Download or read book Operation Pineapple Express written by Scott Mann and published by Simon and Schuster. This book was released on 2022-08-30 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER An edge-of-your-seat thriller about a group of retired Green Berets who come together to save a former comrade—and 500 other Afghans—being targeted by the Taliban in the chaos of America’s withdrawal from Afghanistan. In April 2021, an urgent call was placed from a Special Forces operator serving overseas. The message was clear: Get Nezam out of Afghanistan now. Nezam was part of the Afghan National Army’s first group of American-trained commandos; he passed through Fort Bragg’s legendary Q course and served alongside the US Special Forces for over a decade. But Afghanistan’s government and army were on the edge of collapse, and Nezam was receiving threatening texts from the Taliban. The message reached Nezam’s former commanding officer, retired Lt. Col. Scott Mann, who couldn’t face the idea of losing another soldier in the long War on Terror. Immediately, he sends out an SOS to a group of Afghan vets (Navy SEALs, Green Berets, CIA officers, USAID advisors). They all answer the call for one last mission. Operating out of basements and garages, Task Force Pineapple organizes an escape route for Nezam and gets him into hiding in Taliban-controlled Kabul. After many tense days, he braves the enemy checkpoints and the crowds of thousands blocking the airport gates. He finally makes it through the wire and into the American-held airport thanks to the frantic efforts of the Pineapple express, a relentless Congressional aide, and a US embassy official. Nezam is safe, but calls are coming in from all directions requesting help for other Afghan soldiers, interpreters, and at-risk women and children. Task Force Pineapple widens its scope—and ends up rescuing 500 more Afghans from Kabul in the three chaotic days before the ISIS-K suicide bombing. Operation Pineapple Express is a thrilling, suspenseful tale of service and loyalty amidst the chaos of the US withdrawal from Afghanistan.
Download or read book Brand Intimacy written by Mario Natarelli and published by Hatherleigh Press. This book was released on 2017-10-23 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Patagonia to Apple, Whole Foods to New Balance, we love our favorite products--and, by extension, the companies that provide them. The emotional connections we form with our beloved brands and services are important relationships--relationships that are potentially worth billions. In the fast-paced, constantly-changing world of the modern marketplace, brands must adapt or perish—strategies, methods, and techniques must evolve to remain effective and relevant. Are you using yesterday’s thinking for tomorrow’s challenges? Brand Intimacy details ways to build better marketing through the cultivation of emotional connections between brand and consumer. The book provides lessons for marketers and business leaders alike who are seeking to understand these ultimate brand relationships and the opportunities they represent. Divided into three sections, Brand Intimacy starts with Context and Understanding. This explains today’s marketing landscape, the effects of technology, consumer behaviors and the advancements around decision making. Through research we discovered that people form relationships with brands the same way they develop relationships with other people. This section provides guidance on how to think about complimentary concepts such as loyalty, satisfaction and brand value. We then explore and compare established approaches and methodologies and showcase why intimacy is a compelling new and enhanced opportunity to build your brand or market your business. The second section, Theory and Model reveals and dimensions the brand intimacy model and dissects it into steps to help you better factor it into your marketing approaches or frameworks. Here you will learn the core concepts and components that are essential to build bonds and the role emotion can play to help you achieve greater customer engagement. You can also review the rankings of the best brands in terms of Brand Intimacy. A summary of our annual research reveals the characteristics of best performers, the most intimate industries, and differences based on geography, age, gender and income. By examining the top intimate brands, we reveal and decode the secrets of the bonds they form with their customers. The third section is Methods & Practice, this details the economic benefits and advantages of a strategy that factors Brand Intimacy. Intimate brands are proven to outperform the Fortune 500 and Standards and Poors’ index of brands. Intimate brands create more revenue and profit and last longer. Consumers are also willing to pay more for a brand they are more intimate with. Conversely, we also explore a series of brand failures and lessons learned to help you avoid common pitfalls in brand management. We articulate the steps to build a more intimate brand as well as share a glimpse on the future where software will play a more important role in brand building. The book outlines a proprietary digital platform that we use to help manage and enable intimacy through collaboration, simulators and real-time tracking of emotions. Business and marketing owners face an increasing difficult task to build brands that rise above the clutter, engage more and grow. Brand Intimacy explains how to better measure, build and manage enduring brands. Brands that are built to inspire as well as profit. Written by experienced marketers and backed by extensive research, Brand Intimacy rewrites the rulebook on how to establish and expand your marketing. The book is equal parts theory, research and practice, the result of 7 year journey and a new marketing paradigm for the modern marketer.
Download or read book Rules Regulations and Imstructions of the American Express Company Western Division with the General Western Tariff Including Also the Tariff to Principal Points of Connecting Express Comapnies written by American Express Company and published by . This book was released on 1862 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Being Direct written by Lester Wunderman and published by . This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being Direct describes in vivid detail Leste r Wunderman''s discovery of the revolutionary advertising age ncy. It is essential reading for any business owner today lo oking for advertising stratgies that work. '
Download or read book American Express Company written by American Express Company. Western Division and published by . This book was released on 1862 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Become Your Own Boss in 12 Months written by Melinda Emerson and published by Simon and Schuster. This book was released on 2014-12-05 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Become Your Own Boss is a must-read if you're thinking of launching a business of your own." --Jean Chatzky, bestselling author of Money 911 and Financial Editor, NBC Today Create a successful business this year! Written by America's #1 Small Business Expert, this essential handbook shows you how to launch your own business in just twelve months. Using her years of experience in business development, Melinda Emerson guides you through the process with step-by-step instructions for developing an effective marketing plan, setting a budget, and maintaining your business once it's up and running. She also offers brand-new strategies for obtaining financing through means like crowdsourcing as well as social media techniques that help build your business--all of which has been updated for today's market. With Emerson's expert business advice, you will finally follow your dreams and become your own boss!
Download or read book Becoming a Man written by P. Carl and published by Simon & Schuster. This book was released on 2021-01-26 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A “scrupulously honest” (O, The Oprah Magazine) debut memoir that explores one man’s gender transition amid a pivotal political moment in America. Becoming a Man is a “moving narrative [that] illuminates the joy, courage, necessity, and risk-taking of gender transition” (Kirkus Reviews). For fifty years P. Carl lived as a girl and then as a queer woman, building a career, a life, and a loving marriage, yet still waiting to realize himself in full. As Carl embarks on his gender transition, he takes us inside the complex shifts and questions that arise throughout—the alternating moments of arrival and estrangement. He writes intimately about how transitioning reconfigures both his own inner experience and his closest bonds—his twenty-year relationship with his wife, Lynette; his already tumultuous relationships with his parents; and seemingly solid friendships that are subtly altered, often painfully and wordlessly. Carl “has written a poignant and candid self-appraisal of life as a ‘work-of-progress’” (Booklist) and blends the remarkable story of his own personal journey with incisive cultural commentary, writing beautifully about gender, power, and inequality in America. His transition occurs amid the rise of the Trump administration and the #MeToo movement—a transition point in America’s own story, when transphobia and toxic masculinity are under fire even as they thrive in the highest halls of power. Carl’s quest to become himself and to reckon with his masculinity mirrors, in many ways, the challenge before the country as a whole, to imagine a society where every member can have a vibrant, livable life. Here, through this brave and deeply personal work, Carl brings an unparalleled new voice to this conversation.
Download or read book American Express in Europe written by American Express Company and published by . This book was released on 1981* with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:
