Download or read book The Baba Ramdev Phenomenon written by Kaushik Deka and published by Rupa Publications. This book was released on 2017 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patanjali Ayurved has turned out to be the most disruptive force in the Indian FMCG market...it witnessed a whopping annual growth of 146% in fiscal year 2016, grossing a turnover of $769 million.'-Assocham-TechSci research report When in 1965, at Saidalipur, a nondescript village in Haryana, a baby boy was born to a marginal farmer, there was hardly any celebration. They were happy to receive what they believed was 'the most precious gift from God' but there was no time to pause, reflect or celebrate. People needed to get on with their lives. Little did they realize that the newborn would take this philosophy of detachment to a different level altogether. And if this detachment was induced in their life by poverty and hardship, three decades later their child was to show the world how to practise the same philosophy and even, while doing so, gather unimaginable wealth-an approximate net sum of `10,000 crore. He was to become Baba Ramdev, the celebrated yoga guru, and one of the founders of Patanjali Ayurved Limited and Patanjali Yogpeeth. The Baba Ramdev Phenomenon offers a detailed account of Ramdev's journey from attaining moksha in the Himalayas to ruling the market, especially the FMCG sector, with his Patanjali products. It captures the rise and rise of Patanjali and the various factors that worked for it, most importantly, the vision of Ramdev and the able assistance of his associate Acharya Balkrishna.
Download or read book Neo Hindutva written by Edward Anderson and published by Routledge. This book was released on 2020-05-21 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neo-Hindutva explores the recent proliferation and evolution of Hindu nationalism – the assertive majoritarian, right-wing ideology that is transforming contemporary India. This volume develops and expands on the idea of ‘neo-Hindutva’ –– Hindu nationalist ideology which is evolving and shifting in new, surprising, and significant ways, requiring a reassessment and reframing of prevailing understandings. The contributors identify and explain the ways in which Hindu nationalism increasingly permeates into new spaces: organisational, territorial, conceptual, rhetorical. The scope of the chapters reflect the diversity of contemporary Hindutva – both in India and beyond – which appears simultaneously brazen but concealed, nebulous and mainstreamed, militant yet normalised. They cover a wide range of topics and places in which one can locate new forms of Hindu nationalism: courts of law, the Northeast, the diaspora, Adivasi (tribal) communities, a powerful yoga guru, and the Internet. The volume also includes an in-depth interview with Christophe Jaffrelot and a postscript by Deepa Reddy. Helping readers to make sense of contemporary Hindutva, Neo-Hindutva is ideal for scholars of India, Hinduism, Nationalism, and Asian Studies more generally. This book was originally published as a special issue of Contemporary South Asia.
Download or read book Yog Its Philosophy Practice written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2006-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Aushadh Darshan written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2005 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Yoga Guru to Swadeshi Warrior written by Sandeep Deo and published by Bloomsbury Publishing. This book was released on 2017-12-18 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Can anyone imagine that a man with such a strong, continuous and unbroken will has been reaching out to the masses with the goal 'one life-one mission'. He has been travelling the country round the clock and has been meeting lakhs of people every-day and motivating them through yoga. If Baba Ramdev would have been in any other country then there would have been so many Universities that would have done PhD on his life history.' I had once asked Baba Ramdev that yoga gives energy, good-health and zeal but how does it help when you are surrounded with so many problems? 'Baba Ramdev had started his journey for the well being of this country's citizens through yoga, especially for the poor who were not able to afford medicines. After travelling for ten years across the country he noticed that it's not only the health of the citizens that needed attention but also the 'health of the country' so from then onwards he began to voice his concerns related to the dysfunctions of the nation. Baba Ramdev is such a personality who doesn't rest till he achieves his goals.'
Download or read book THE RISE RISE OF BABA RAMDEV PATANJALI written by AK Gandhi and published by Prabhat Prakashan. This book was released on 2021-01-01 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: It goes to the credit of Baba Ramdev that he has made the ancient Yoga and herbs relevant in the modern times. He is the harbinger of ancient wisdom in the present times, so it becomes necessary to look into his life and way of living, his thinking and his doctrine, and his way of working and way of conducting himself in public life, all of which have contributed to present him to the world like a brand: a brand everybody is after, a brand everybody adores and a brand that even multinational companies envy. We cannot know of the man that Baba Ramdev is without looking deeper into his mind, and this book is just a humble effort in that direction. In the coming pages, we shall explore different shades of his personality to trace the facts which have contributed to his making the national and international brand that he is today.
Download or read book India Reloaded written by D. Sinha and published by Springer. This book was released on 2016-03-21 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands and businesses from across the globe have tried to leverage the India opportunity, based upon simplistic and widely-held assumptions. This book takes a critical look at these myths and contradictions from an inside perspective, presenting a fresh and nuanced perspective on the opportunities that the Indian market offers. It draws upon a wealth of data, from consumer research, market data, macroeconomic research, popular culture and case studies, to provide a thorough and compelling insight into what makes for success in the complex Indian market, based upon two decades of experience.
Download or read book Ayurveda written by Bālakr̥shṇa (Ācārya) and published by Diamond Pocket Books (P) Ltd.. This book was released on 2006 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Pr y ma Rahasya written by Swami Ramdev and published by Diamond Pocket Books (P) Ltd.. This book was released on 2009 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prana and Pranayama written by Swami Niranjanananda Saraswati and published by . This book was released on 2009-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prana and Pranayama, by Swami Niranjanananda Saraswati, is a comprehensive book on the philosophy of prana the life force, and pranayama the expansion and control of the life force.This book offers a complete explanation of the science of pranayama as presented in the classical texts and as taught in the Satyananda Yoga Tradition by Bihar School of Yoga. The book explores the theory of prana and its related yogic concepts such as koshas, chakras, nadis and mantras. It also discusses respiratory physiology and current research undertaken on pranayama. The book also has a practical section, which contains particular guidelines for practicing pranayama, explained through instructions and illustrations. Throughout the book, biblical sources enhance the reader's understanding, bringing to light the unique spirit and intent of these classical teachings.
Download or read book Brands of Faith written by Mara Einstein and published by Routledge. This book was released on 2007-09-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through a series of fascinating case studies of faith brands, marketing insider Mara Einstein has produced a lively account of the book in the commercialization of religion.
Download or read book The Life and Times of Baba Ramdev written by Ashok Raj and published by Hay House, Inc. This book was released on 2010-04-01 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continuing saga of a contemporary mass leader who sought out a vision and a method to amalgamate yoga and health care into the mainstream consciousness Baba Ramdev’s emergence as the new ideologue of a national and global spiritual resurgence is considered by many as a curious phenomenon. This work is a study on the making of the Ramdev spectacle with all its inescapable assertiveness, mass enthusiasm and, of course, controversies. It seeks to locate his philosophy in today’s socio-cultural milieu, while tracing its origins in Indian spiritual history, and the past landmark reformist movements that have been initiated in the country by earlier path-breakers including Sri Aurobindo, Swami Dayananda, Paramhansa Yogananda, Swami Sahajanand Saraswati, Bhagwan Nityananda, J. N. Krishnamurty and Sri Ramana Rishi. Indeed, Ramdev represents a renewed continuity to the great revival of the ancient Indian spiritual traditions and yoga that took place in the twentieth century and received recognition worldwide. With his own version of holistic yoga as a ploy for instituting the universal right to health, Baba Ramdev has proposed two distinct ideological alternatives to the current established order of the world – pranayama and the yogic way of life as the key to health restoration and well-being; and manifestation of an enabling spiritual environment for personal and social transformation. Ramdev’s arrival once again underlines the continuing significance of Oriental spiritualism the world over as it offers perhaps the most promising insights for the creation of a ‘new spiritually-awakened man’ – a man at ease with himself and with the world around him.
Download or read book World Scientific Encyclopedia of Business Sustainability Ethics and Entrepreneurship written by Gideon D. Markman and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Volume 1: This volume is the culmination of many discussions among the editors over the years, especially at the Sustainability, Ethics and Entrepreneurship (SEE) Conference, related to the growth and institutionalization of environmental and social entrepreneurship. Research on these two forms of entrepreneurial action has tried to keep pace with what is occurring in the field. While the research is diverse, attracting scholars across many disciplines and from all parts of the world, it is still in the formative stages. This volume seeks to take stock of the literature and report the state of the art in environmental and social entrepreneurship. In particular, it seeks to explore new theoretical directions that blend traditional notions of economic efficiency and social welfare and new ways of measuring and empirically testing these phenomena. The chapters in this volume demonstrate the diverse philosophical, methodological, and theoretical techniques to studying these forms of entrepreneurship. We expect this volume will contribute to this burgeoning research and that researchers will engage in theory development for the foreseeable future, as new business models are developed, tested, abandoned, and evolved. Volume 2: This volume spotlights cutting-edge research, innovative methodologies, and provocative thinking by organizational scholars and leaders committed to advancing the global sustainability agenda. Each chapter focuses on advancing one or more United Nations (UN) 2030 Sustainable Development Goals (SDGs). The chapter sequence follows a general logic of SDG numerical order and breadth. Overall, this compendium provides critical insights, practical strategies and tools, and timely inspiration to motivate individual and collective engagement with and achievement of the SDGs. With a decade remaining to achieve the 2030 Agenda, this volume supports sustainable development globally, through: identification of key challenges; theoretical, empirical, and practical exploration of potential solutions; and sharing of actionable findings. Each chapter makes an impactful contribution by spotlighting opportunities for advancing best-in-class efforts toward the achievement of the SDGs. Chapters represent diverse scholarly perspectives and include a representative range of focal SDGs, organizational contexts, applications, and initiatives from Africa, Asia, Europe, North and South America, and spanning national borders. Volume 3: Historically religious institutions have been at the forefront of social change, yet religion and spirituality are rarely discussed in contemporary entrepreneurship research. We challenge this oversight and argue that by ignoring the fundamental principles that define an overwhelming majority of people all over the world, our scholarship risks being partial, incomplete and thus misleading. This volume presents a selection of entrepreneurship perspectives - studies, essays and analyses - that integrate religion and spirituality with social change. We have deliberately sought chapters that are edgy and novel, to give different nuances on this integration of religion and spirituality with entrepreneurship for social change"--
Download or read book Devil in the Milk written by Keith Woodford and published by Chelsea Green Publishing. This book was released on 2009-03-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking work is the first internationally published book to examine the link between a protein in the milk we drink and a range of serious illnesses, including heart disease, Type 1 diabetes, autism, and schizophrenia. These health problems are linked to a tiny protein fragment that is formed when we digest A1 beta-casein, a milk protein produced by many cows in the United States and northern European countries. Milk that contains A1 beta-casein is commonly known as A1 milk; milk that does not is called A2. All milk was once A2, until a genetic mutation occurred some thousands of years ago in some European cattle. A2 milk remains high in herds in much of Asia, Africa, and parts of Southern Europe. A1 milk is common in the United States, New Zealand, Australia, and Europe. In Devil in the Milk, Keith Woodford brings together the evidence published in more than 100 scientific papers. He examines the population studies that look at the link between consumption of A1 milk and the incidence of heart disease and Type 1 diabetes; he explains the science that underpins the A1/A2 hypothesis; and he examines the research undertaken with animals and humans. The evidence is compelling: We should be switching to A2 milk. A2 milk from selected cows is now marketed in parts of the U.S., and it is possible to convert a herd of cows producing A1 milk to cows producing A2 milk. This is an amazing story, one that is not just about the health issues surrounding A1 milk, but also about how scientific evidence can be molded and withheld by vested interests, and how consumer choices are influenced by the interests of corporate business.
Download or read book Global and Local Televangelism written by P. Thomas and published by Springer. This book was released on 2012-07-30 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exploration of the many faces of televangelism in our world today, including Christian, Islamic and Hindu. The collection analyses the correspondences and major differences between global and local televangelism, focusing on the main individuals involved in televangelism, their practices and the social and cultural impact of their ministries.
Download or read book The Palgrave Handbook of Workplace Well Being written by Satinder K. Dhiman and published by Palgrave Macmillan. This book was released on 2021-03-22 with total page 1473 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook proposes to present best practices in managing and leading the 21st century workforce. It offers strategies and tools to cultivate well-being in the present day boundary-less work environment. Research shows that organizations with higher levels of employee engagement routinely out-perform those with lower employee engagement. This handbook provides valuable insights into why employee well-being is such a powerful driver of employee performance and engagement and what organizations can do to enhance workplace well-being and fulfillment. It brings the research on workplace well-being up-to-date while precisely mapping its terrain and extending the scope and boundaries of this field in an inclusive and egalitarian manner.
Download or read book Designing Destiny written by Kamlesh D. Patel and published by Hay House, Inc. This book was released on 2021-08-17 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: International best-selling author and spiritual guide Kamlesh D. Patel explains how to use the spiritual practices of Heartfulness to expand your consciousness, evolve your mind, find true happiness, and live your purpose. What does destiny mean in the course of our lives? What is fixed and what can we change? We create our destiny, step-by-step, through the journey of life. Every choice leads us in a certain direction-either toward or away from our life's purpose. We can learn to become purposeful architects of our fate with the practices and lifestyle changes described by Kamlesh D. Patel, founder of the Heartfulness Institute and fourth spiritual guide of this global movement. In Designing Destiny, you will discover: o A practical approach to the fundamental principles of destiny o The four core practices of Heartfulness-relaxation, meditation, cleaning, and prayer-that will expand your consciousness from mundane to divine o The lifestyle changes that lead to true happiness o How to transform your relationships and raise the vibration of our communities o How to progress through the levels of evolution through spiritual practice Heartfulness offers a simple, scientific approach to expand our consciousness, realize our full human potential, and live a purposeful life. As our lifestyle evolves, our ability to design our own destiny-and that of the world-becomes natural and effortless.
