Download or read book Attitudes of College Students Towards Catalog Shopping written by Yousef Al-Wasmi and published by . This book was released on 1984 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Attitudes Toward Catalog Purchasing of Apparel by Female College Students in Korea written by Soonhwa Choi and published by . This book was released on 1996 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Technology and Customer Commitment in the New Economy written by Harlan E. Spotts and published by Springer. This book was released on 2014-11-03 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

Download or read book College Students Attitudes Toward Shopping at a Discount Clothes Store Versus a Retail Clothes Store written by Vasseliki Vervilos and published by . This book was released on 1987 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Fashion Attitudes and Buying Behaviors of Cross cultural College Students Toward Apparel Products written by Yuanyuan Zhang and published by . This book was released on 2012 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book E Retailing Challenges and Opportunities in the Global Marketplace written by Dixit, Shailja and published by IGI Global. This book was released on 2016-02-26 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: The internet has become a flexible platform upon which global retail brands can expand and grow. With a greater emphasis on and opportunity for new market opportunities in the digital sphere, the global retail market is undergoing an era of rapid transformation as new web-based retail models emerge to meet the needs of the modern consumer. E-Retailing Challenges and Opportunities in the Global Marketplace explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. Emphasizing the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development, this publication is a critical reference source for business professionals, product strategists, web managers, IT specialists, and graduate-level students in the fields of business, retail management, and advertising.

Download or read book Gender Differences of Perceived Risks in Catalog Shopping written by Kyong Ryun Pyun and published by . This book was released on 1999 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Diversity in Advertising written by Jerome D. Williams and published by Psychology Press. This book was released on 2004-04-13 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields of social psychology, advertising, and marketing, the chapters all focus on discussing existing and needed research to face the challenges of diversity in the next millennium. The contributors are researchers who have pushed the envelope in understanding diversity in advertising, rather than merely relying on theoretical frameworks developed decades ago when the demographics of the population were much different. This volume provides a vast array of information for academics and practitioners seeking to better understand how individual characteristics impact on the sending, receiving, and processing of communication efforts. It highlights past and current knowledge on diversity in advertising, important questions that have not been addressed satisfactorily in this area, and how current theories can be used to construct better communication plans and message content. The various chapters draw upon existing literature from the fields of psychology, marketing, and related disciplines to amplify understanding and insight into developing effective advertising approaches to reach diverse audiences. This book will contribute to the understanding of the diversity of people, the changing landscape of the U.S., and the need for a more inclusive society.

Download or read book Mobile Commerce Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-06-19 with total page 1584 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.

Download or read book Factors Associated with African American Women s Attitudes Toward Afrocentric Apparel Catalogs written by Allison Parker Young and published by . This book was released on 1998 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Positive Attitudes of Undergraduate Students Toward Online Shopping written by Ali Acılar and published by . This book was released on 2015 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, computers and the Internet have become an important part of modern societies. These technologies have influenced almost all aspects of daily life; from education to communication, from entertainment to business. Along with the spread of the Internet use, the acceptance of online shopping has been growing, especially in the developed parts of the world. However, electronic commerce is still in its infancy in developing countries. In this study, the author explored positive attitudes of undergraduate students toward online shopping and examined the association between positive attitudes of undergraduate students toward online shopping and their demographics variables: gender, age and income. And attitudes of online shoppers and non-online shoppers toward online shopping were compared. Participants of this study were undergraduate business students in a public university in Turkey. A paper-based questionnaire was used containing five-point Likert type scale to explore students' attitudes toward online shopping. A total of 314 students voluntarily participated to the study. It is found that in general participants have positive attitudes toward online shopping. Online shoppers have more positive attitudes than non-online shoppers toward online shopping. Generally male students have more positive attitudes toward online shopping than female counterparts. There is a positive correlation between income level and positive attitude toward online shopping; as monthly family income increases, participants have more positive attitudes toward online shopping.

Download or read book MSIEID 2022 written by Haocun Wu and published by European Alliance for Innovation. This book was released on 2023-03-14 with total page 1596 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Management Science Informatization and Economic Innovation Development Conference is a leading conference held annually. It aims at building an academic platform for the communication and academic exchange among participants from various fields related to management science informatization and economic innovation development. Here, scholars, experts, and researchers are welcomed to share their research progress and inspirations. It is a great opportunity to promote academic communication and collaboration worldwide. This volume contains the papers presented at the 4th Management Science Informatization and Economic Innovation Development Conference (MSIEID 2022), held during December 9th-11th, 2022 in Chongqing, China (virtual event). For the safety concern of all participants under nowadays situation, we decided to hold it as a virtual conference which is also effective and convenient for academic exchange and communication. Everyone interested in these fields were welcomed to join the online conference and to give comments and raise questions to the speeches and presentations.

Download or read book Consumer Behaviour written by Leon Schiffman and published by Pearson Higher Education AU. This book was released on 2013-10-15 with total page 729 pages. Available in PDF, EPUB and Kindle. Book excerpt: A trusted resource for Consumer Behaviour theory and practice. Consumer Behaviour explores how the examination and application of consumer behaviour is central to the planning, development, and implementation of effective marketing strategies. In a clear and logical fashion, the authors explain consumer behaviour theory and practice, the use and importance of consumer research, and how social and cultural factors influence consumer decision making. The sixth edition of this Australian text provides expanded coverage of contemporary topics.

Download or read book College Students Attitudes Toward Clothing and Their Relation to Certain Personality Traits written by Lillian Beatrice Matthews and published by . This book was released on 1963 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Resources in Education written by and published by . This book was released on 1997 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Shopping Orientation written by Richard W. Brumfield and published by . This book was released on 1990 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book What the Best College Students Do written by Ken Bain and published by Harvard University Press. This book was released on 2012-08-27 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of the best-selling What the Best College Teachers Do is back with more humane, doable, and inspiring help, this time for students who want to get the most out of college—and every other educational enterprise, too. The first thing they should do? Think beyond the transcript. The creative, successful people profiled in this book—college graduates who went on to change the world we live in—aimed higher than straight A’s. They used their four years to cultivate habits of thought that would enable them to grow and adapt throughout their lives. Combining academic research on learning and motivation with insights drawn from interviews with people who have won Nobel Prizes, Emmys, fame, or the admiration of people in their field, Ken Bain identifies the key attitudes that distinguished the best college students from their peers. These individuals started out with the belief that intelligence and ability are expandable, not fixed. This led them to make connections across disciplines, to develop a “meta-cognitive” understanding of their own ways of thinking, and to find ways to negotiate ill-structured problems rather than simply looking for right answers. Intrinsically motivated by their own sense of purpose, they were not demoralized by failure nor overly impressed with conventional notions of success. These movers and shakers didn’t achieve success by making success their goal. For them, it was a byproduct of following their intellectual curiosity, solving useful problems, and taking risks in order to learn and grow.