Download or read book An Analysis of Classified Advertising in Newspapers written by J. D. Landes and published by . This book was released on 1960 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book An Analysis of Display Advertising in Philadelphia Newspapers to Determine Its Expressed Truth of Falsity written by John Russell Doubman and published by . This book was released on 1926 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Interactivity and Vividness in U S Newspapers Online Classified Ads written by Sarah K. Farebrother and published by . This book was released on 2005 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Discourse of Classified Advertising written by Paul Bruthiaux and published by Oxford University Press. This book was released on 1996-07-11 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linguists who have studied simplified varieties of a given language, such as pidgins or the language of care-givers, have tended to explain similarities in their structure by the fact that they use the same mechanisms of simplification. Bruthiaux tests this idea by looking at the structure of classified ads in American English, using a body of 800 ads from four categories: automobile sales, apartments for rent, help wanted, and personal ads. Bruthiaux's thesis is that strict, uniform constraints on space should result in uniformly simple texts, no matter which category they are in, and that any variation would be due to the particular needs of each category. To prove this he describes the linguistic structure of classified ads, and shows that they are characterized by a minimal degree of morphosyntactic elaboration. He then examines aspects of their conventions to highlight the role of pre-patterned and prefabricated segments whose collocational rigidity may force the inclusion of otherwise dispensable items. He finds that there is indeed significant variation across ad categories in terms of morphosyntactic elaboration, and concludes that this is due to a greater or lesser need to be explicit, as well as a greater or lesser anticipation of interaction. Finally, he examines the implications of these findings for the study of linguistic simplification and register variation.

Download or read book An Analytical Study of Classified Advertising Promotion of Small Newspapers written by Adolph Oliver Goldsmith and published by . This book was released on 1951 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Newspaper as an Advertising Medium written by American Newspaper Publishers Association. Bureau of Advertising and published by . This book was released on 1940 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Proceedings of Annual Convention of the Association of Newspaper Classified Advertising Managers written by Association of Newspaper Classified Advertising Managers (U.S.). Convention and published by . This book was released on with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Study of Classified Advertising Promotion in Weekly Newspapers written by Samuel Stubbs Talbert and published by . This book was released on 1947 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Statistical Analysis of Advertising Expenditure and of the Revenue of the Press written by Nicholas Kaldor and published by CUP Archive. This book was released on 1948 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Classified Directory Advertising Services Market Investigation written by Great Britain: Competition Commission and published by The Stationery Office. This book was released on 2006-06-29 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication sets out the Commission's provisional findings of its investigation into the market for classified directory advertising services (CDAS) in the UK. This type of advertising is often referred to as directional advertising and includes media such as classified directories, classified adverts in newspapers, online directories and certain forms of internet advertising. The Commission's inquiry focuses on advertising in printed classified directories, and the three largest classified directory publishers are Yell, Thomson and BT. Issues discussed include: the Yell undertakings in relation to prices and directory areas, market definition and concentration, pricing and revenues, barriers to entry and expansion, buyer power, the impact on competition of 'second tiering' or the introduction of additional directory publications in a given geographic area. Amongst its provisional findings, the report concludes that this sector is highly concentrated with Yell, Thomson and BT have a market share of around 98 per cent. Yell has market power and is the price setter in the market. The Commission will consider options to remedy the adverse effect on competition and will report on these separately.

Download or read book Proceedings Annual Convention of the Association of Newspaper Classified Advertising Managers written by Association of Newspaper Classified Advertising Managers (U.S.). Convention and published by . This book was released on with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Story of Classified Ads and Their Relation to Human Progress written by Gilbert N. Gundersen and published by . This book was released on 1924 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Newspaper Advertising and Promotion written by Leslie Willard McClure and published by . This book was released on 1950 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Classified Information written by David Haig Kratz and published by . This book was released on 1984 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The National Newspaper Survey written by J. Edward Gerald and published by . This book was released on 1950 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Cost Analysis Procedures for Newspaper Publishers written by Institute of Newspaper Controllers and Finance Officers and published by . This book was released on 1954 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Help Wanted written by John Walsh and published by . This book was released on 1975 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: