Download or read book Key Account Management written by Diana Woodburn and published by John Wiley & Sons. This book was released on 2012-11-13 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is crammed with distilled, practical wisdom for key account managers and their directors. Organizations claiming to practise key account management should equip everyone involved with a copy, so they really understand what they are supposed to be doing. Anything less is just old-fashioned selling." Developing successful business-to-business relationships with more customers in highly competitive markets requires processes and skills that go beyond traditional selling activity. The very best state-of-the-art strategies are set out clearly in this book by intentionally known authors who have worked at the highest levels with more key and strategic account managers worldwide than probably any other leading advisors. Based on the hugely influential KEY CUSTOMERS it looks at: Why has account management become so critical to commercial success? What are the key challenges and how do successful companies respond? What part does key account management play in strategic planning? How do companies build profitable relationships with their customers? How does key account management actually work? What does a successful key account manager look like and what skills does he/she need? How should key account managers be evaluated and rewarded? How do companies achieve key account management? By addressing these key questions Woodburn and McDonald provide tools and processes for success honed by tough consultancy projects with the boards of some of the world's leading companies. The book stresses the elements that really matter - from developing a customer categorization system that really works and analyzing the needs of key accounts; to understanding the new skills required by key account managers and ensuring that key account plans are implemented. The 'real world' approach is backed by tested principles and the latest research from the renowned Cranfield School of Management. Key Account Management comes from authors who have taught leading companies how to approach their most powerful and demanding customers and still make money. It is essential reading for all senior management with strategic responsibility, for key or strategic account directors, and for marketing and sales executives. The clear and authoritative approach also makes it an outstanding text for the serious MBA and executive student as well as business-to-business company directors and key account managers.

Download or read book Execution written by Larry Bossidy and published by Crown Currency. This book was released on 2009-11-10 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • More than two million copies in print! The premier resource for how to deliver results in an uncertain world, whether you’re running an entire company or in your first management job. “A must-read for anyone who cares about business.”—The New York Times When Execution was first published, it changed the way we did our jobs by focusing on the critical importance of “the discipline of execution”: the ability to make the final leap to success by actually getting things done. Larry Bossidy and Ram Charan now reframe their empowering message for a world in which the old rules have been shattered, radical change is becoming routine, and the ability to execute is more important than ever. Now and for the foreseeable future: • Growth will be slower. But the company that executes well will have the confidence, speed, and resources to move fast as new opportunities emerge. • Competition will be fiercer, with companies searching for any possible advantage in every area from products and technologies to location and management. • Governments will take on new roles in their national economies, some as partners to business, others imposing constraints. Companies that execute well will be more attractive to government entities as partners and suppliers and better prepared to adapt to a new wave of regulation. • Risk management will become a top priority for every leader. Execution gives you an edge in detecting new internal and external threats and in weathering crises that can never be fully predicted. Execution shows how to link together people, strategy, and operations, the three core processes of every business. Leading these processes is the real job of running a business, not formulating a “vision” and leaving the work of carrying it out to others. Bossidy and Charan show the importance of being deeply and passionately engaged in an organization and why robust dialogues about people, strategy, and operations result in a business based on intellectual honesty and realism. With paradigmatic case histories from the real world—including examples like the diverging paths taken by Jamie Dimon at JPMorgan Chase and Charles Prince at Citigroup—Execution provides the realistic and hard-nosed approach to business success that could come only from authors as accomplished and insightful as Bossidy and Charan.

Download or read book Smart and Gets Things Done written by Avram Joel Spolsky and published by Apress. This book was released on 2007-10-17 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "good" programmer can outproduce five, ten, and sometimes more run-of-the-mill programmers. The secret to success for any software company then is to hire the good programmers. But how to do that? In Joel on Hiring, Joel Spolsky draws from his experience both at Microsoft and running his own successful software company based in New York City. He writes humorously, but seriously about his methods for sorting resumes, for finding great candidates, and for interviewing, in person and by phone. Joel’s methods are not complex, but they do get to the heart of the matter: how to recognize a great developer when you see one.

Download or read book Getting Things Done written by David Allen and published by Penguin. This book was released on 2015-03-17 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book Lifehack calls "The Bible of business and personal productivity." "A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru'"—Fast Company Since it was first published almost fifteen years ago, David Allen’s Getting Things Done has become one of the most influential business books of its era, and the ultimate book on personal organization. “GTD” is now shorthand for an entire way of approaching professional and personal tasks, and has spawned an entire culture of websites, organizational tools, seminars, and offshoots. Allen has rewritten the book from start to finish, tweaking his classic text with important perspectives on the new workplace, and adding material that will make the book fresh and relevant for years to come. This new edition of Getting Things Done will be welcomed not only by its hundreds of thousands of existing fans but also by a whole new generation eager to adopt its proven principles.

Download or read book Account Executive Get Shit Done written by Everyday Planner and published by . This book was released on 2019-05-25 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2019-2023 FIVE YEAR PLANNER AND YEARLY BUDGET FOR BOSS & GIRL BOSS, 60 MONTHS PLANNER AND CALENDAR, PERSONAL FINANCE PLANNER YEARLY PERSONAL FINANCE PLANNER: Organize your personal finances in 2019 - 2023 with this budget planner and financial workbook that has everything you need to succeed! Set yearly goals and establish your family mission statement, Track your yearly budget goals, banking information, monthly bill tracker and yearly saving goals for the next five years, 2019 - 2023! Visions & Goals: For 2019 - 2023 INCLUDES: 1 five-year planner for 2019 to 2023. Cover is high gloss finish with flower cover; inner pages are printed on high quality durable paper. Perfect bound to secure pages for the next five years and beyond. USEFUL & HANDY GRID BOX DESIGN: Each monthly page has a grid design which affords enough room (large date boxes) to record and plot events for the future at a glance. Just imagine, five calendars in one place with recording space! Functional and efficient, fits perfectly beside a desk, keyboard, nightstand, affords for daily notes. PLAN AHEAD: Use the 5-year planner to arrange and co-ordinate your important events. You will be sure never to forget important dates with this simple and easy to carry around planner. Perfect alternative or supplement to your phone or computer. GOAL SETTING: As the old sayings go "If you fail to plan, you plan to fail". Thus, set your goals and use the planner to keep you in check so that you will meet your deadline. Inspire action, remove procrastination and get things done with the Five Year Planner. ESSENTIAL FOR: Family appointments, Planning ahead, Scheduling of appointments and events, medical visits, anniversaries, holiday planning, work schedules, booking entertainment, business planning. SIZE: 8.5 X 11 inches.

Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Download or read book The Effective Executive written by Peter Drucker and published by Routledge. This book was released on 2018-03-09 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: The measure of the executive, Peter Drucker reminds us, is the ability to 'get the right things done'. Usually this involves doing what other people have overlooked, as well as avoiding what is unproductive. He identifies five talents as essential to effectiveness, and these can be learned; in fact, they must be learned just as scales must be mastered by every piano student regardless of his natural gifts. Intelligence, imagination and knowledge may all be wasted in an executive job without the acquired habits of mind that convert these into results. One of the talents is the management of time. Another is choosing what to contribute to the particular organization. A third is knowing where and how to apply your strength to best effect. Fourth is setting up the right priorities. And all of them must be knitted together by effective decision-making. How these can be developed forms the main body of the book. The author ranges widely through the annals of business and government to demonstrate the distinctive skill of the executive. He turns familiar experience upside down to see it in new perspective. The book is full of surprises, with its fresh insights into old and seemingly trite situations.

Download or read book How to Win in Key Account Management written by Jan Lind and published by BoD - Books on Demand. This book was released on 2017-01-12 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a growing requirement for truly successful and effective Key Account Management (KAM) in the ever increasingly competitive global market. Increased digitalization requires improved personal communication to make a difference. Key account business is made between people. Stakes are high. The potential reward with a key account is tremendous while cost of people is considerable and the required time to get to success is getting shorter and shorter. This is not a theoretical book. It is all about how to do it in real life. Regardless if you are a beginner or if you are already experienced in the business, there are ideas and inspiration to pick up. The reader gets a lot of practical tips: How to analyze, plan and influence. How to work in teams, local and global. How and when to look at partnership. How to sell professionally and effectively. How to set pricing, negotiate and follow up. How to manage problems. How to use the right attitude. How to increase the probability to win in every step. Everything explained in a down to earth language, with a lot of examples and a twinkle in the eye. Whether you take the book from scratch and do everything in it, or use your current work methods and add or change what can be improved, it will help you in increasing the probability to win. And that is what it is all about.

Download or read book More Time for You written by Rosemary Tator and published by AMACOM. This book was released on 2010-08-11 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this step-by-step guide, authors Rosemary Tator and Alesia Latson unpack the things that lead people to feeling burnt out and unfulfilled in their lives and careers and offer a solution to getting more of the thing they really want--time for themselves! Employing a healthy mix of upbeat encouragements and get-to-it messages, they offer a proven, practical approach for prioritizing, achieving goals, reducing stress, and increasing your capacity to do what matters most. More Time for You does this by explaining how to take advantage of today’s most versatile and effective productivity enhancers--mobile devices, online tools, and calendar software--to get things done with ease and efficiency. You’ll learn how to make better, faster decisions based on your priorities; tame your inbox with easy and efficient email triage techniques; set up a calendar management and reminder system; handle distractions and interruptions; lose that nagging sense you are forgetting something; and maximize the benefits (and minimize the time sink) of social media. Complete with helpful illustrations and the authors’ actionable tips, More Time for You teaches readers how to get organized and make life happen--so they have more time to live it!

Download or read book New York Magazine written by and published by . This book was released on 1971-12-20 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.

Download or read book Idea Industry written by and published by . This book was released on with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: You love advertising, so much so that you're thinking about starting a career in it. But aside from creative directors who think up the ideas for ads, who does what at an ad agency? Idea Industry: How to Crack the Advertising Career Codes is the first book that breaks it all down and explains what everyone does, which job might be the right fit for you and how you can get that job. We cover the major areas in six straightforward chapters-creative, production, account management, account planning, media and digital media. Through interviews with people working at the best agencies and first person accounts, this book explains what you can expect and what you'll need to know before you even start looking for that dream job. With four-color photos throughout, Idea Industry promises to be the best career guide for anyone interested in the advertising industry.

Download or read book Getting Things Done Understanding and Enhancing Corporate and Individual Productivity written by Asligul Aktas and published by GRIN Verlag. This book was released on 2015-11-11 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Document from the year 2015 in the subject Psychology - Work, Business, Organisation, grade: A-, Technical University of Applied Sciences Mittelhessen, language: English, abstract: This paper will help to understand the causes of unproductivity and how corporates and individuals can improve productivity through hands-on tips and example cases. Productivity basically measures how effective the sources used are. In the US, 60% or less of work time is actually spent productively. To be able to manage sustainable development, independent from its sector, every organization must develop credible methods to measure the productivity of their employees and processes. Those methods should always include the humanity factor and be based on actionable metrics, not on vanity metrics, which can be easily manipulated and may not correlate to the numbers that really matter. Cost of either corporate or individual unproductivity can be sleepless nights, leaving money on the table, paying a fine, missing an one-time opportunity, preventing to fulfill people`s potential or many other immediate or long-lasting effects.

Download or read book Project Management Case Studies written by Harold Kerzner and published by John Wiley & Sons. This book was released on 2012-10-05 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revised edition of the single-best source of project management case studies Compiled by Harold Kerzner, the leading authority on project management, Project Management Case Studies, Third Edition presents the most comprehensive collection of project management case studies available today. Featuring more than 100 case studies, this essential book illustrates both successful implementation of project management by actual companies as well as the pitfalls to avoid in a variety of real-world situations. This new edition: Contains case studies illustrating successful and poor implementation of project management Represents a wide range of industries, including medical and pharmaceutical, aerospace, manufacturing, automotive, finance and banking, and telecommunications Covers cutting-edge areas of construction and international project management plus a new "super case" on the Iridium Project, covering all aspects of project management Follows and supports preparation for the Project Management Professional (PMP®) Certification Exam Project Management Case Studies, Third Edition is a valuable resource for students, as well as practicing engineers and managers, and can be used on its own or with the latest edition of Harold Kerzner's landmark reference, Project Management: A Systems Approach to Planning, Scheduling, and Controlling. Other powerful tools by Harold Kerzner, Ph.D.: Project Management: A Systems Approach to Planning, Scheduling, and Controlling, Tenth Edition (978-0-470-27870-3) Project Management Workbook and PMP®/CAPM® Exam Study Guide, Tenth Edition (978-0-470-27872-7)

Download or read book You re a Badass Account Executive Keep That Shit Up written by Dreams Novelty Books and published by . This book was released on 2019-08-27 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're A Badass Account Executive Keep That Shit Up: Blank Lined Journal To Write in - Funny Gifts For Account Executive Jot down your thoughts and to-do lists in this 6" x 9" lined 120 page soft cover journal. In this journal you can pen your thoughts and ideas that inspire and motivate you. Buy It Now! You'll be glad you did.

Download or read book How to Get the Best Advertising from Your Agency written by Nancy L. Salz and published by Prentice Hall. This book was released on 1983 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Printers Ink written by and published by . This book was released on 1920 with total page 2582 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book It S About Time written by Mitzi Weinman and published by iUniverse. This book was released on 2014-06-19 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have the same twenty-four hour day as everyone else. The challenge is making the most of that time being able to accomplish your goals while also making time for yourself and those you love. In order to do this, you must first accept that you cannot manage time; you can adjust and be flexible. Written in an A-to-Z format with the busy reader in mind, this guidebook seeks to help you reduce stress and boost productivity. Each chapter stands on its own, allowing you to hone in on the things that are most important to you. For instance, chapter J focuses on jumpstarting your day; chapter M helps you avoid maxed-out schedules; chapter S encourages you to slow down and stop; and chapter W helps you change your approach to waiting. Every chapter concludes with next steps to keep you moving forward. You can turn the chaos in your life into calm and be more organized by taking action and focusing on controlling what you can truly manage you.