EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book 2009 Book Consumer Annual Review

Download or read book 2009 Book Consumer Annual Review written by Jim Milliot and published by . This book was released on 2010-08-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2009 Book Consumer Annual Review is the publishing industry's premier source for consumer-based research, integrating channel, motivation and category analysis of book buyers in the U.S. This 'must-have' annual review will give you the information you need to answer the critical who, what, where, why, and how of today's book consumer.

Book Data and Goliath  The Hidden Battles to Collect Your Data and Control Your World

Download or read book Data and Goliath The Hidden Battles to Collect Your Data and Control Your World written by Bruce Schneier and published by W. W. Norton & Company. This book was released on 2015-03-02 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Bruce Schneier’s amazing book is the best overview of privacy and security ever written.”—Clay Shirky “Bruce Schneier’s amazing book is the best overview of privacy and security ever written.”—Clay Shirky Your cell phone provider tracks your location and knows who’s with you. Your online and in-store purchasing patterns are recorded, and reveal if you're unemployed, sick, or pregnant. Your e-mails and texts expose your intimate and casual friends. Google knows what you’re thinking because it saves your private searches. Facebook can determine your sexual orientation without you ever mentioning it. The powers that surveil us do more than simply store this information. Corporations use surveillance to manipulate not only the news articles and advertisements we each see, but also the prices we’re offered. Governments use surveillance to discriminate, censor, chill free speech, and put people in danger worldwide. And both sides share this information with each other or, even worse, lose it to cybercriminals in huge data breaches. Much of this is voluntary: we cooperate with corporate surveillance because it promises us convenience, and we submit to government surveillance because it promises us protection. The result is a mass surveillance society of our own making. But have we given up more than we’ve gained? In Data and Goliath, security expert Bruce Schneier offers another path, one that values both security and privacy. He brings his bestseller up-to-date with a new preface covering the latest developments, and then shows us exactly what we can do to reform government surveillance programs, shake up surveillance-based business models, and protect our individual privacy. You'll never look at your phone, your computer, your credit cards, or even your car in the same way again.

Book 2012 U  S  Book Consumer Demographics and Buying Behaviors Annual Review

Download or read book 2012 U S Book Consumer Demographics and Buying Behaviors Annual Review written by Jim Milliot and published by . This book was released on 2012-08-08 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: What can we learn about book consumers in an increasingly digital world? This report answers the myriad questions surrounding the transition by helping the publishing industry understand who the current American book buyer is and how their purchase behavior and attitudes toward digital and print books are changing. The 2012 Annual Review is the publishing industry's exclusive resource for consumer-based research, integrating channel, motivation and category analysis of book buyers in the U.S. Issued for the fourth year, it answers the critical who, what, where, why, and how of today's book consumer.The Annual Review explores demographic changes in the context of overall market trends culled from the Bowker Market Research consumer panel, revealing another pivotal year in the evolution of the book industry.

Book Consumer Policy Toolkit

    Book Details:
  • Author : OECD
  • Publisher : OECD Publishing
  • Release : 2010-07-09
  • ISBN : 9264079661
  • Pages : 126 pages

Download or read book Consumer Policy Toolkit written by OECD and published by OECD Publishing. This book was released on 2010-07-09 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines how markets have evolved and provides insights for improved consumer policy making. It explores, for the first time, how what we have learned through the study of behavioural economics is changing the way policy makers are addressing problems.

Book 2013 U S  Book Consumer Demographics and Buying Behaviors Annual Review

Download or read book 2013 U S Book Consumer Demographics and Buying Behaviors Annual Review written by Jim Milliot and published by . This book was released on 2013 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The publishing industry's only complete consumer-based report integrating channel, motivation and category analysis of U.S. book buyers. Prepared by Bowker's PubTrack Consumer and Publishers Weekly."--Cover.

Book Annual Report

    Book Details:
  • Author : India. Ministry of Labour and Employment
  • Publisher :
  • Release : 2012
  • ISBN :
  • Pages : 336 pages

Download or read book Annual Report written by India. Ministry of Labour and Employment and published by . This book was released on 2012 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Survey of Current Business

Download or read book Survey of Current Business written by and published by . This book was released on 2012 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fair Trade and the Citizen Consumer

Download or read book Fair Trade and the Citizen Consumer written by K. Wheeler and published by Springer. This book was released on 2012-10-23 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: As sales of fair-trade goods explode across the globe, Fair Trade and the Citizen-Consumer provides a timely analysis of the organizations, institutions and grassroots networks behind this growing movement. Drawing on examples from the UK, Sweden and USA, this book moves away from models of individualized consumer choice and instead explores the collective cultures and practices that motivate and sustain fair-trade consumer behaviour. Although the fair-trade citizen-consumer has been called to action and publicly represented as an individual 'voting' in the marketplace, this book reveals how market interventions are editing the choices available to consumers, at the same time as 'Fairtrade Town' consumer networks are flourishing. Offering new and critical insights into the fair-trade success story, this book also contributes to debates about sustainable consumption behaviour and the growth of 'new' forms of political participation and citizenship.

Book Publishing for Profit

Download or read book Publishing for Profit written by Thomas Woll and published by Chicago Review Press. This book was released on 2014-04-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, as well as self-publishers who want to understand the industry, this revised and expanded fifth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams, approaches to online marketing and sales, key concepts of e-book publishing, and provides new information about using financial information to make key management decisions. A new title P & L that incorporates e-books is provided. Over 30 highly practical forms and sample contracts are also included for up-to-the-minute advice.

Book Statistical Abstract of the United States 2011

Download or read book Statistical Abstract of the United States 2011 written by United States. Department of Commerce and published by . This book was released on 2010-12 with total page 1040 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the vocation experts at the U.S. Department of Labor, this fully updated 2011.2012 edition of the Occupational Outlook Handbook features the most important details of more than 250 occupations--90 percent of the jobs available in the United States. What is the average salary of a legal assistant? What job competition do I face as a museum curator? Will I find a job in this economy as a computer programmer? Written by the U.S. Department of Labor, this handbook is designed to provide valuable, up-to-date assistance to individuals making decisions about their futures. Accompanying each profession are descriptions of the nature of the work, working environment, job outlook training, the required education, as well as job earnings, related occupations, and additional information sources. Keep up in the scramble to stay afloat in the waning job market by staying informed as you plan your training and career.

Book Community Psychology and the Socio economics of Mental Distress

Download or read book Community Psychology and the Socio economics of Mental Distress written by Carl Walker and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing unique global perspectives on community psychology, this is exciting and important reading for students and researchers alike, written by leading experts in the field. Drawing on a wealth of experience and examples, it offers an essential guide to the political global context of this fast-developing area of psychology.

Book The Dark Side of Marketing Communications

Download or read book The Dark Side of Marketing Communications written by Tim Hill and published by Routledge. This book was released on 2020-10-28 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: What fuels capitalism and what stops it from collapsing? Does marketing communications support and sustain the economic and political status quo? This book is not about describing the ways in which businesses can optimize the messages they put across or about adding to the marketing communicator’s toolkit. This book argues that marketing communications plays an increasingly important role in bolstering contemporary capitalism. Drawing on conceptualizations of the ‘market’ from political economy and sociology, it focusses on five logics that underpin and sustain the form of capitalism in which we live: the logic of competition, the logic of sustainability, the logic of individualism, the logic of objectivity, and the logic of distraction. It does this by exploring those arenas which are increasingly dominated by the communicative activities of business: sport, CSR, social media, statistics, and entertainment. Bringing theories from marketing and consumer research, sociology, cultural studies, technology and media studies to bear on marketing communications, this book is necessary reading for undergraduate and postgraduate students and academics who wish to understand the broader role of marketing communications in the reproduction of contemporary capitalism.

Book Research Handbook on Luxury Branding

Download or read book Research Handbook on Luxury Branding written by Felicitas Morhart and published by Edward Elgar Publishing. This book was released on 2020-04-24 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unique and timely, this Research Handbook on Luxury Branding explores and takes stock of the current body of knowledge on luxury branding, as well as offering direction for future research and management in the field. Featuring contributions from an international team of top-level researchers, this Handbook offers analysis and discussion of the profound socioeconomic, psychological, technological and political changes that are affecting the luxury industry, and that will continue to shape its future.

Book Luxury and Fashion Marketing

Download or read book Luxury and Fashion Marketing written by Satyendra Singh and published by Routledge. This book was released on 2020-12-06 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The globalization of the world’s markets has forced luxury brands to, in turn, become global and accessible in many developing countries and emerging markets. As a result, the demand for these luxury products has increased globally, creating a need for an education in luxury that acknowledges the global perspective yet, at the same time, incorporates subtle regional nuances into luxury and fashion marketing. Keeping this global and regional perspective, Luxury and Fashion Marketing: The Global Perspective examines the elements of luxury marketing that contribute to superior luxury brand performance. Specifically, this volume focuses on mission statements, logos, airport retailing, franchising, challenges in luxury marketing, fashion relating to politics, environment, and beachwear, and case studies on luxury brands and emerging markets. Luxury and Fashion Marketing: The Global Perspective is unique in that it is written in a simple and engaging style to explain the theories and concepts of luxury in relation to the ordinary in the global context. Each chapter has to-do activities, making the book essential reading for students, trainers, and practitioners interested in luxury and fashion marketing and management.

Book Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society

Download or read book Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society written by Burns, David J. and published by IGI Global. This book was released on 2018-10-12 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer culture influences virtually all activities within modern societies and has become an important area of study for businesses. Logical analysis of consumer behavior is difficult as humans have different reasons for repeatedly buying products they need or want, and it is challenging to follow why they buy unneeded or unwanted products regularly. Without a comprehensive understanding of consumer culture as the basis, market discussions become empty and produce little insight into the power consumers hold in affecting other individuals and society. Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society provides emerging research from different perspectives on the basis and ramifications of consumer culture, as well as how it affects all aspects of the lives of individuals. While providing a platform for exploring interpersonal interactions and issues related to ethics in marketing, readers will gain valuable insight into areas such as consumer vs. producer mentality, the effects of consumerism on developing countries, and the consequences of consumerism. This book is an important resource for marketing professionals, business managers, sociologists, students, academicians, researchers, and consumer professionals.

Book Credit and Debt in an Unequal Society

Download or read book Credit and Debt in an Unequal Society written by Jürgen Schraten and published by Berghahn Books. This book was released on 2020-02-01 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: South Africa was one of the first countries in the Global South that established a financialized consumer credit market. This market consolidates rather than alleviates the extreme social inequality within a country. This book investigates the political reasons for adopting an allegedly self-regulating market despite its disastrous effects and identifies the colonialist ideas of property rights as a mainstay of the existing social order. The book addresses sociologists, political scientists, anthropologists and legal scholars interested in the interaction of economy and law in contemporary market societies.

Book The Cambridge Handbook of Psychology and Economic Behaviour

Download or read book The Cambridge Handbook of Psychology and Economic Behaviour written by Alan Lewis and published by Cambridge University Press. This book was released on 2018-02-15 with total page 1240 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has recently been an escalated interest in the interface between psychology and economics. The Cambridge Handbook of Psychology and Economic Behaviour is a valuable reference dedicated to improving our understanding of the economic mind and economic behaviour. Employing empirical methods - including laboratory and field experiments, observations, questionnaires and interviews - the Handbook provides comprehensive coverage of theory and method, financial and consumer behaviour, the environment and biological perspectives. This second edition also includes new chapters on topics such as neuroeconomics, unemployment, debt, behavioural public finance, and cutting-edge work on fuzzy trace theory and robots, cyborgs and consumption. With distinguished contributors from a variety of countries and theoretical backgrounds, the Handbook is an important step forward in the improvement of communications between the disciplines of psychology and economics that will appeal to academic researchers and graduates in economic psychology and behavioral economics.