Download or read book The Art and Business of Teaching Yoga revised written by Amy Ippoliti and published by New World Library. This book was released on 2023-12-05 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help you: • plan dynamic classes, including engaging digital content • build a loyal student base and become more financially stable • optimize your own practice • maintain a marketing plan and develop a unique brand • teach yoga to facilitate ease and inspire creative action in a troubled world

Download or read book Your Yoga Business written by Ava Taylor and published by Human Kinetics. This book was released on 2023-08-23 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The truth is, being a yoga business owner isn’t easy. But it is absolutely possible to succeed when you have access to the tools and techniques for success used by close to 1,000 yoga teachers and studio owners who built their successful yoga businesses from the ground up. Your Yoga Business gives you the chance to learn exactly what it takes to build real and sustainable growth as a yoga business owner—without having to learn everything the hard way. In this one-of-a-kind resource, renowned yoga business expert Ava Taylor shares her insights and real-life experiences to give you an honest look at what it really takes to thrive in today’s environment. Learn what works—and what doesn’t—and apply the insights to your own business and philosophy. You’ll find “homework activities” in each chapter, supplemented with 36 downloadable and customizable business forms available online, to guide you through the process of reimagining your business by envisioning your dreams, telling your story, and crafting your visual identity; defining your goods and services such as types of sessions, workshops, trainings, immersions, retreats, and products and merchandise; building a business plan by clarifying your dreams and setting your goals; refining your message by mastering consistent and courageous marketing; implementing your plan by creating connections and identifying strategies; and getting it done by knowing how to be the boss you need to be. Create the business you’ve always dreamed of with Your Yoga Business. It is your road map to success. Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam. Note: A code for accessing HKPropel is included with this ebook.

Download or read book The Business Casual Yogi written by Vish Chatterji and published by Simon and Schuster. This book was released on 2019-10-15 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to drive success and balance through adopting the principles of the world’s oldest and most successful fitness regime: Yoga. Yoga has long been embraced by the Western world for its physical, mental, and spiritual benefits—combining lifestyle philosophy and rewarding physical exercise with socio-economic practices for internal and external strength, focus, and calm. As yoga has found a home in mainstream society, its frameworks and techniques are proving increasingly relevant to leadership demands of the modern business world. This practical guidebook provides accessible methods for using yoga and Ayurveda as a means to fully unlock the creativity and leadership potential required to achieve career success, while simultaneously finding inner harmony and overall well-being. The authors—a successful California technology entrepreneur turned executive coach and a world-renowned Himalayan yofa master with a PhD—have created a real-world approach to establishing a lasting balanced lifestyle without the need for any prior yoga experience. In this illuminating book, they leverage their understating of the priorities of the busy modern professional to present a simple and accessible system for changing your life through yoga. Filled with physical and mental exercises, personalized guides for diet and lifestyle, and tools such as meditation and breathing exercises, The Business Casual Yogi has an easy-to-follow framework that will help you attain greater happiness, balance, and success. “An excellent book that makes the ancient wisdom tradition of Yoga accessible to a modern audience.” —Gopi Kallayil, Chief Evangelist, Brand Marketing, Google, and author of The Internet to the Inner-net and The Happy Human “The teachings of The Business Casual Yogi have helped me become a better person and leader. We all know the “what” —that yoga is good for us. For an engineer like me, I needed the “why” and the “how.” This book illustrates that and helps create a roadmap to achieve balance between body, mind and career success.” —Tuhin Halder, Vice President of Finance & Operations, Comcast Corporation “For those professionals looking to take their business and their personal lives to the next level, Vish has provided all the necessary tools and ingredients for your journey. Truly a book that personally inspires through introspection and one you will want to continually refer too.” —Jim Schlager, Principal, Moss Adams Wealth Management

Download or read book The Business of Yoga written by Casey Conrad and published by . This book was released on 2014-09-02 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many more students would you like in your yoga classes? In The Business of Yoga the world's leading sales trainer for the health and fitness industry teams up with an experienced and successful yoga instructor who is also the former owner of an award winning ad agency to show you exactly how to use modern marketing concepts and tools to get more students and enjoy more profits from your studio or as an individual instructor. DISCOVER * Tons of ways to fill your classes with new students ' * How to create dozens of new profit centers within your studio or practice * Key steps to building long term students * How to stop worrying about the competition * The secrets for preventing low revenue periods & maximizing income year round Whether you're a studio owner who wants to take your yoga business to the next level, a yoga instructor who is finding it challenging to make ends meet, or just getting started with your career in the yoga business you will find this book to be transformational! You'll get the exact information, marketing methods and tools need to become successful doing what you love most - teaching yoga!

Download or read book Teaching Yoga written by Mark Stephens and published by North Atlantic Books. This book was released on 2011-09-06 with total page 867 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE FUNDAMENTALS OF YOGA: Discover the history and philosophy of yoga—plus tools for teaching 108 yoga poses, planning and sequencing your yoga classes, and much more. “Will help [yoga] instructors fine-tune their classroom skills and empower their personal practice.” —Yoga + Joyful Living Drawing on a wide spectrum of perspectives and featuring more than 150 photographs and illustrations, Teaching Yoga covers the fundamental topics of yoga for new and experienced yoga teachers. Inside, you’ll find: • A foundational overview of yoga philosophy and history • Presentations of yoga classics like Vedas; Upanishads; Bhagavad Gita; Yoga Sutras of Patanjali • Profiles of the 11 styles of contemporary yoga, including their history and distinguishing elements • Support and tools for teaching 108 yoga poses, breathing techniques, and meditations • Practical advice for classroom setup, and planning and sequencing yoga classes • Guidance through the process of starting and sustaining a career as a yoga teacher • Over 200 bibliographic sources and a comprehensive index • A useful appendix listing associations, institutes, organizations, and professional resources Addressing 100% of the teacher training curriculum standards set by Yoga Alliance—the world’s leading registry and accreditation source for yoga teachers and schools—Teaching Yoga is the perfect resource for experienced yoga teachers, teachers in training, and anyone interesed in deepening their understanding of their yoga practice.

Download or read book Tales from the Yoga Studio written by Rain Mitchell and published by Penguin. This book was released on 2010-12-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sparkling new series introducing five unforgettable women who flock to yoga at turning points in their lives and find the gift of lasting friendship. The yoga studio is where daily cares are set aside, mats are unfurled, and physical exertion leads to well-being, renewal, and friendship. An aggressively expanding chain of Los Angeles yoga "experience centers," has Lee and her extraordinary teaching abilities in its sights. They woo her with a lucrative contract, a trademarked name for her classes, and a place for her handsome musician husband. But accepting the contract means abandoning the students at the homey studio Lee runs in L.A.'s Silver Lake district- and leaving behind four women whose friendships are suddenly more important to her than retirement benefits and a salary increase. Tales from the Yoga Studio is an insider's look at the current obsession with yoga, told with enough humor, wit, and warmth to charm and delight readers, whether or not they've ever done a Downward Dog.

Download or read book Selling Yoga written by Ron Thatcher and published by Booksurge Publishing. This book was released on 2008-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A handbook for the ultimate Yoga business professional

Download or read book Pick Your Yoga Practice written by Meagan McCrary and published by New World Library. This book was released on 2013-11-01 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the surface it may appear that yoga is yoga is yoga, but take a closer look and you’ll discover myriad different yoga systems and lineages. There are dozens of yoga styles to choose from, and while yoga is for everyone, not every style is the perfect fit for every person. But how do you choose between mysterious-sounding names such as Ashtanga, Kundalini, Bikram, and Kripalu? As Meagan McCrary discovered when she began exploring different classes, finding the right style is essential for establishing a steady yoga practice. Pick Your Yoga Practice is the first book to describe the most prominent yoga styles in depth, including teaching methodology, elements of practice, philosophical and spiritual underpinnings, class structure, physical exertion, and personal attention. Those new to yoga will discover they have options and can confidently attend a class of their choosing, while experienced practitioners will expand their understanding of the vast world of modern yoga, and perhaps find themselves venturing into new territory. Ashtanga * Iyengar * Kundalini * Integral * Kripalu Bikram * Jivamukti * Sivananda * Ananda Viniyoga * Svaroopa * Power * Forrest * ISHTA Anusara * Moksha * AcroYoga

Download or read book The Business of Yoga written by Katy Appleton and published by Singing Dragon. This book was released on 2022-11-21 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many yoga teachers feel overwhelmed when it comes to grappling with the marketing and entrepreneurial aspects of their yoga business. With the market for yoga teachers becoming increasingly saturated, it is crucial that yoga teachers understand what makes their offering unique to implement a focussed business strategy. This part-guide, part workbook helps yoga teachers bridge the gap between the spiritual essence of being a yoga teacher and the financial viability of their business and is based on the authors' two decades worth of experience. Covering everything from the nuts and bolts of starting out as a yoga teacher, to navigating social media there is something for everyone, whether you're just starting out on your journey, or trying to propel your career to the next level. This book is part of the series 'Yoga Teaching Guides', which provides expert information on essential topics as well as ideas for creative teaching.

Download or read book How to Run a Successful Yoga Business and Not Go Broke written by Michelle S. Fondin and published by Createspace Independent Publishing Platform. This book was released on 2017-09-29 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: I wish I knew then what I know now. Famous last words. Seven years invested, saddled with a ton of debt, and loads of personal stress, with sadness, I closed my failing yoga studio at the end of 2015. But I found light at the end of the tunnel. I turned around a disastrous situation from all the lessons learned. Now I pass my knowledge on to you. Save thousands of dollars, jump ahead of your competition, and thoroughly understand the business of yoga before you begin. Every bit of business knowledge, I acquired over the past decade, is in this book. I have spared nothing so you can excel. From the best marketing strategies, to building a solid client base, and an unbreakable reputation, you will get to appreciate teaching yoga instead of getting caught up in the trial and error of the first years in business. Sit back, grab a cup of tea, and get cracking! Your business is not going to start all by itself you know. Who knew starting a business could be this much fun? Preface Introduction: If I Knew Then, What I Know Now Chapter One: Your Yoga Teacher Training Program Chapter Two: You Are Not A Monk, Unless You Are One Chapter Three: Hey Dharma? What's Your Karma? Chapter Four: Building a Reputation Chapter Five: Marketing Your Way to Success Chapter Six: Your Business Model Chapter Seven: Financial Intelligence Chapter Eight: Opening & Running a Successful Yoga Studio Chapter Nine: Balancing Work & The Rest of Your Life Epilogue

Download or read book Stretched written by Karen Fabian and published by . This book was released on 2014-07-28 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once yoga teachers complete a basic training program and begin to teach, they often find they're faced with a number of teaching and business related questions. "Stretched, Build Your Yoga Business, Grow Your Teaching Techniques," is written for yoga teachers about both the business and teaching aspects of a career as a yoga teacher. The book is by Karen Fabian, Founder of Bare Bones Yoga (www.barebonesyoga.com). Karen is a Certified and Experienced Registered Yoga Teacher based in Boston. She has been teaching since 2002. The book guides readers through both business and teaching topics and provides detailed tools and templates for tracking leads, revenue and other key performance indicators. One aspect of the book is to help teachers make informed choices and healthy transitions if and when they decide to shift from their current job to a full-time career as a yoga teacher. It is also a guide for those that wish to learn more about teaching yoga as a part time or full time career choice.

Download or read book Your Body Your Yoga written by Bernie Clark and published by . This book was released on 2016-04 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn alignment cues that are skillful, safe, and best suited to you.

Download or read book Yoga Business Mastery written by Lucas Rockwood and published by . This book was released on 2022-10-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Art and Business of Teaching Yoga revised written by Amy Ippoliti and published by New World Library. This book was released on 2023-12-05 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help you: • plan dynamic classes, including engaging digital content • build a loyal student base and become more financially stable • optimize your own practice • maintain a marketing plan and develop a unique brand • teach yoga to facilitate ease and inspire creative action in a troubled world

Download or read book Yoga Studio Marketing written by Mathieu Van Steenberge and published by . This book was released on 2018-03-05 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you facing the challenges of opening a yoga studio, attracting students in a competitive environment, or getting your yoga studio financially healthy?Many successful yoga teachers and studio owners have had to figure out - through trial and error - how to make a profession out of their passion.By combining all of their knowledge and making it available to you, you don't have to suffer the same fate. The preparation for your entrepreneurial adventure is right here in your hands. Have fun reading and exploring!"Yes, it is an unfortunate truth that there is competition in a subject that strives to cultivate equanimity and this is where a business model that aims to support the overall expansion of Yoga must be applied. Rather than looking at 'yours' and 'mine, ' Yoga businesses can follow a greater vision of creating programs, courses, trainings and events that feed the totality of humanity which in turn supports other teachers and studios. When we all are successful at finding, supporting and keeping students then the success multiplies. This book is such a tool as it is written with a business exterior and a Yogi interior." - David Lurey (Founder & Director of Find Balance Yoga)

Download or read book The Yoga Teacher s Guide How to Build and Grow Your Private Yoga Business written by Brittany Payne and published by Brittany Payne. This book was released on 2020-05-08 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are an aspiring business owner and completed your yoga teacher training, or currently want to expand your private yoga business, this eBook will give you the blueprint on how to build and grow your private yoga business. Laying a foundation and building step by step includes finding your niche, pricing, marketing and advertisement, class structure, and expanding your business with clients. How to Build and Grow Your Private Yoga Business includes tips that I have learned over the years which has been vital in the growth and success of my own yoga business.

Download or read book Your Yoga Bizz written by Rie Franklin and published by Createspace Independent Publishing Platform. This book was released on 2015-06-06 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource to help yoga teachers consider the business aspects of establishing a yoga school.