Download or read book White Papers For Dummies written by Gordon Graham and published by John Wiley & Sons. This book was released on 2013-03-20 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world’s leading experts in the field. The fact-based documents known as white papers have been called the “king of content.” No other B2B marketing piece can do more to generate leads, nurture prospects, and build mindshare. Where white papers were once used only by technology firms, they are becoming “must-have” items in the marketing toolkit for almost any B2B firm. Practically every startup must produce a white paper as part of its business planning. But writing effective white papers is a big challenge. Now you can benefit from the experience of a white paper specialist who’s done more than 200 projects for clients from Silicon Valley to Finland, from mighty Google to tiny startups. Author Gordon Graham—also known as That White Paper Guy—provides dozens of tips and tricks to help your project come together faster and easier. White Papers For Dummies will help you to: Quickly determine if your B2B firm could benefit from a white paper Master the three phases of every white paper project: planning, production, and promotion Understand when and how to use the three main types of white paper Decide which elements to include and which to leave out Learn the best practices of seasoned white paper researchers and writers Choose from 40 different promotional tactics to get the word out Avoid common mistakes that many beginners make

Download or read book Brunhilda s Backwards Day written by and published by Simon and Schuster. This book was released on 2016-08-02 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brunhilda the witch loves making trouble. Each morning, she wakes up on the wrong side of the bed, puts on her ugliest dress, eats spider mush for breakfast, and brushes her teeth with candy. Then she looks in the mirror and happily observes, “You are utterly repulsive!” As soon as she leaves the house, she begins to spread her misery. No one is safe from her rainy-day spells or her wart-growing charms! But one night, Brunhilda’s cat makes trouble instead. When Brunhilda wakes up that next morning, she is on the right side of the bed. All she can find to wear is a fluffy pink ball gown. And her spider mush is replaced with oatmeal; her candy replaced by toothpaste! The day has gone completely backwards. What will happen when Brunhilda casts her all-time favorite misery-inducing spells? This is a silly story about how sometimes being nice can be more rewarding than being mean. Brunhilda may decide to keep some of her warts in the end, but she’s a changed witch. Waking up on the wrong side of the bed just doesn’t work for her anymore. A picture book for 3 to 6 year olds, this book teaches kids that being kind and nice to people actually makes you feel better than playing tricks and being mean. A good lesson for young children, teachers and parents will enjoy the message while kids will be enthralled with the bright, colorful illustrations and the silly, warty witch. Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers—picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

Download or read book Last Lecture written by Perfection Learning Corporation and published by Turtleback. This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book My Name is Not Dummy written by Elizabeth Crary and published by Parenting Press, Inc.. This book was released on 1996 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a story about two friends, Jenny and Eduardo, explores the various ways Jenny might react when Eduardo calls her a dummy, and the consequences of her possible reactions.

Download or read book Account Based Marketing For Dummies written by Sangram Vajre and published by John Wiley & Sons. This book was released on 2016-04-25 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential customers on their terms to meet their ever-changing demands. Packed with expert tips and step-by-step instructions, this book shows you how to analyze current data to identify the accounts with the biggest ROI opportunities and execute effective, account-specific techniques that get results. This practical guide takes the intimidation out of account-based marketing in today's highly digitized world. You'll be armed with the knowledge you need to increase your reach in real time, giving you greater exposure to other decision-makers and influencers within an account. You'll discover how, through a combination of marketing technology and online advertising, your messages can be displayed where and when your customers already engage online. Align your sales and marketing teams for greater success in your ABM efforts Analyze data to identify key accounts Target your messages for real-time interaction Integrate your campaign with marketing automation software If you're a member of a sales or marketing team already using a CRM tool who's looking to increase your reach, Account-Based Marketing For Dummies has you covered! "Account-Based Marketing For Dummies clears away the confusion surrounding this much-hyped topic. It offers simple, direct explanations of what account-based marketing is, why it's important, and how to do it. Any business marketing professional will benefit from a look at this book." —David Raab, Founder at Raab Associates "If you're reading this book and just getting started with ABM, welcome to the future of what b-to-b marketing can be: insight-led, technology-enabled and, above all, customer focused. Our clients are delighted with the business impact they deliver using account-based marketing, and you will be, too." —Megan Heuer, Vice President and Group Director, SiriusDecisions "Like a Hollywood agent, marketing's job is to get sales the 'audition,' not the part. Account-based marketing is the key to maximizing the number of the 'right' auditions for your sales team, and Account-Based Marketing For Dummies explains how." —Joe Chernov, VP of Marketing at InsightSquared "Ever-advancing marketing technology is enabling a new generation of sales and marketing strategies to thrive, changing the playing field for companies of all sizes. This modern wave of account-based marketing has tremendous potential to improve your business, and Sangram Vajre is an insightful and enthusiastic guide to show you how." —Scott Brinker, Author of Hacking Marketing "Account-based marketing is shifting how businesses use customer insights to capture more upmarket revenue. This book teaches a new wave of data-driven marketers how to embrace an enlightened quality-vs-quantity approach and execute a scalable ABM strategy that delivers real results." —Sean Zinsmeister, Senior Director of Product Marketing, Infer "The book may be titled '…for dummies', but ABM is proving to be a smart approach for B2B marketers charged with generating sales pipeline and acquiring and delighting customers. Use this book to help you get started and advance your account-based marketing strategies and tactics that will thrill your sales colleagues, executive team and customers alike." —Scott Vaughan, CMO, Integrate

Download or read book Paint Me written by Sarah Frances Hardy and published by Sky Pony. This book was released on 2014-05-20 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Red, blue, and yellow are just the tip of the iceberg when you have a good imagination. In this colorfully illustrated story, a young girl makes her way through the day—first painting a portrait of her dog, and then painting anything and everything she can find. With a simple, affectionate plot that teaches colors and embraces the “creative process” for many kids, Paint Me! offers a message of love and discovery. Featuring a heartwarming story and simple yet striking illustrations from author and illustrator Sarah Frances Hardy, Paint Me! encourages children to explore their creativity and express themselves while learning their primary and secondary colors. For parents who remember reading Harold and the Purple Crayon when they were young, or for those who love more recent books about art such as Beautiful Oops!, this is one sweet story you won’t want to have missing from your library. Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers—picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

Download or read book Giant Pants written by Mark Fearing and published by Candlewick Press. This book was released on 2017-10-10 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: After searching high and low for his missing pants, Belbum the giant asks his friends if he can borrow their trousers, but when none of the clothes fit him he realizes there is only one thing left for him to do--walk to the tailor in town with no pants on.

Download or read book I Want My Dummy written by Tony Ross and published by Random House. This book was released on 2012-06-07 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Where is my dummy? I WANT MY DUMMY!"shrieks the Little Princess when the royal dummy mysteriously disappears, yet again. Wherever the King, Queen and courtiers hide her dummy, she always finds it even in the strangest of places . . . Will she ever give it up?

Download or read book Puzzled by Pink written by Sarah Frances Hardy and published by Penguin. This book was released on 2012-04-12 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not every girl loves pink Izzie hates pink as much as her sister, Rose, loves it. So when Rose plans an all-pink birthday party with the guests dressed in fairy costumes, Izzie decides to give her own alternative party in the attic, where the guests will be monsters, spiders, ghosts, and the pet cat. But some powerful magic triggers the appearance of yet another guest - an unexpected one. This will be a party nobody forgets!

Download or read book Relationships For Dummies written by Kate M. Wachs and published by John Wiley & Sons. This book was released on 2011-04-18 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Follow the advice of the top romance specialist, and you can’t go wrong.” —Woman’s World “She’s interviewed with Oprah and Phil Donahue, Time, the New York Times, USA Today, the Washington Post, Redbook and Cosmopolitan. Clearly Dr. Kate engages in no false advertising—she’s a nationally acclaimed relationship expert.” —Chicago Tribune Let’s face it, making a relationship work takes patience, perseverance, energy, and an unflagging commitment to maintain a happy healthy relationship. And sometimes, it takes a little help from a wise and knowledgeable friend. Written by celebrated psychologist-matchmaker, Dr. Kate Wachs, Relationships For Dummies is a source of inspiration and ideas on how to find and keep a healthy relationship. Whether you’ve just started dating or have been together with that special someone for years, Dr. Kate can help you: Tell the difference between a healthy and an unhealthy relationship Have a more loving, fun-filled relationship Enjoy a more vibrant and satisfying sex life Work through most relationship problems Find the positive and the fun in every relationship stage Dr. Kate explodes common relationships and compatibility myths that cause people grief, and with the help of insightful quizzes, case studies, and real-life America Online letters Dr. Kate covers all the bases, including: Finding that special someone and knowing if it’s really Mr. or Ms. Right Pacing and nurturing intimacy in the early stages of a relationship When, where, how, and with whom to have sex when dating Knowing when and if it’s time to move in together When and if to get married Keeping psychological and emotional intimacy alive Keeping physical and sexual intimacy alive From compatibility to communication, commitment to connecting in the bedroom, Relationships For Dummies is your total guide to having the relationships you want and deserve.

Download or read book Music Theory For Dummies written by Michael Pilhofer and published by John Wiley & Sons. This book was released on 2019-07-11 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tune in to how music really works Whether you’re a student, a performer, or simply a fan, this book makes music theory easy, providing you with a friendly guide to the concepts, artistry, and technical mastery that underlie the production of great music. You’ll quickly become fluent in the fundamentals of knocking out beats, reading scores, and anticipating where a piece should go, giving you a deeper perspective on the works of others — and bringing an extra dimension to your own. Tracking to a typical college-level course, Music Theory For Dummies breaks difficult concepts down to manageable chunks and takes into account every aspect of musical production and appreciation — from the fundamentals of notes and scales to the complexities of expression and instrument tone color. It also examines the latest teaching techniques — all the more important as the study of music, now shown to provide cognitive and learning benefits for both children and adults, becomes more prevalent at all levels. Master major and minor scales, intervals, pitches, and clefs Understand basic notation, time signals, tempo, dynamics, and navigation Employ melodies, chords, progressions, and phrases to form music Compose harmonies and accompanying melodies for voice and instruments Wherever you want to go musically — as a writer or performer, or just as someone who wants to enjoy music to its fullest — this approachable guide gives you everything you need to hear!

Download or read book Decision Making For Dummies written by Dawna Jones and published by John Wiley & Sons. This book was released on 2014-09-11 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the best approaches for making business decisions Today's business leaders have to face the facts—you can't separate leadership from decision making. The importance of making decisions, no matter how big or small, cannot be overstated. Decision Making For Dummies is a candid resource that helps leaders understand the impact of their choices, not only on business, but also on their credibility and reputation. Designed for managers, business owners, and anyone else who makes tough decisions on a daily basis, this guide helps you figure out if the decisions you're making are the right ones. In addition to helping you explore how to evaluate your choices, Decision Making For Dummies covers ways to receive support for decision making, delves into various decision-making styles, reviews the importance of sifting through data and information, and includes information on ways to engage others and make decisions collectively. Being in charge can be challenging, but with this guide, you don't have to go it alone. Discusses the effects of decision making and outlines the considerations that must be made to gain trust and confidence Demonstrates ways to communicate particularly sensitive decisions, and offers approaches for making bold decisions that challenge the status quo Delves into the risks and benefits of certain decisions, and shows readers the best ways to evaluate choices Outlines smart strategies for engaging others and drawing them into the decision-making process Crucial decisions need to be made every day in the business world, so there's no time to waste. Make Decision Making For Dummies your primary resource for learning to choose your actions wisely and confidently.

Download or read book Geography For Dummies written by Charles A. Heatwole and published by John Wiley & Sons. This book was released on 2011-05-12 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Geography is more than just trivia, it can help you understand why we import or export certain products, predict climate change, and even show you where to place fire and police stations when planning a city. If you’re curious about the world and want to know more about this fascinating place, Geography For Dummies is a great place to start. Whether you’re sixteen or sixty, this fun and easy guide will help you make more sense of the world you live in. Geography For Dummies gives you the tools to interpret the Earth’s grid, read and interpret maps, and to appreciate the importance and implications of geographical features such as volcanoes and fault lines. Plus, you’ll see how erosion and weathering have and will change the earth’s surface and how it impacts people. You’ll get a firm hold of everything from the physical features of the world to political divisions, population, culture, and economics. You’ll also discover: How you can have a rainforest on one side of a mountain range and a desert on the other How ocean currents help to determine the geography of climates How to choose a good location for a shopping mall How you can properly put the plant to good use in everything you do How climate affects humans and how humans have affected the climate How human population has spread and the impact it has had on our world If you’re mixed up by map symbols or mystified by Mercator projections Geography For Dummies can help you find your bearings. Filled with key insights, easy-to-read maps, and cool facts, this book will expand your understanding of geography and today’s world.

Download or read book Magic For Dummies written by David Pogue and published by John Wiley & Sons. This book was released on 1998-08-14 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: You don’t need a white tiger, expensive props, or hours of preparation to do magic. With a little practice, some clever misdirection (which lays at the heart of all magic tricks), and showmanship, you can surprise family, friends, and coworkers using a few everyday items! If you’re looking to saw a beautiful women in half or make buildings disappear, we’re sorry, but this book isn’t you. But if you want to act out little miracles that you can perform on the spur of the moment with items that are usually within reach, then Magic For Dummies can show you how. Magic For Dummies features more than 90 easy-to-perform deceptions, illusions, and sleights of hand for any event or occasion. You’ll discover how to perform entertaining card tricks, coin tricks, disappearing acts, as well as the always-popular mind reading trick. You’ll even see how easy it is to make money disappear as well as melt a saltshaker! Chock-full of show-stopping tricks, Magic For Dummies will: Get you started with easy-to-learn magic tricks Let you turn a restaurant into a your stage with tricks that include utensils, mugs, and even food Show you how to use a deck of cards to perform endless magic tricks Make you the life of the party with tricks such as “Call This Number,” “The Strength Test,” and “The Phantom Photo” Get you out of tough situations by giving you ten things to say when things go wrong Filled with photos, patter, and presentation tips for every trick in the book, Magic For Dummies offers a great opportunity to become familiar with some of the coolest magic tricks ever performed. With the help of author David Pogue and the stunning tricks contributed by thirty-five of America’s top professional magicians, you’ll be leaving your friends, family, and coworkers spellbound at your mastery of the mystical arts.

Download or read book Babybliss written by Jo Ryan and published by HarperCollins Australia. This book was released on 2010-07-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-have Australian guide to sleeping settling establishing routines for your baby 'As an accomplished businesswoman, I thought: how hard can this baby thing be? When my world turned upside down, I felt almost embarrassed asking for help. If only I had met Jo Ryan sooner. Not only did she help me have a happier baby but I also became a blissfully happy mum.' - Donna Hay Is your household suffering sleep deprivation? Are you feeling daunted by the prospect of becoming a new parent? Jo Ryan - paediatric nurse, nanny extraordinaire and considered by many as 'the Baby Whisperer' - has spent her life, reassuring and empowering new and stressed-out parents and soothing their young babies. In her much anticipated book, Babybliss, she gives you practical and gentle advice on your baby's: . sleeping patterns . feeding routines . crawling, walking and playing . personality and development and how YOU can become a confident parent. Jo also answers new parents' frequently asked questions, and shares tips and techniques on all issues relating to your baby's health and happiness, so you can create a better experience for your young family.

Download or read book The Book of Revelation For Dummies written by Richard Wagner and published by John Wiley & Sons. This book was released on 2011-01-31 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you baffled by the Book of Revelation? Understand the purpose, key themes, and symbolism of the most fascinating book in the Bible with The Book of Revelation For Dummies, an easy-to-understand guide that will help you grasp the enduring messages of Revelation and apply them to your life. You will understand what Revelation says about the past, present, and future, and how it relates to the rest of the Bible. You will learn how this mysterious book of the Bible fits into a historical context. You’ll discover all kinds of interesting facts about the apostle John and learn about the details of his world. You will be able to choose a perspective for interpreting this book of the Bible and decipher the many haunting symbols. There is no need to read this reference guide from cover to cover; simply browse the table of contents or flip through the pages to find the answers and assistance that you need. Discover how to: Interpret the prophecy of the Revelation Place it in historical context Understand how it relates to other books in the Bible Unravel the details of the apostle John’s life and world Choose a perspective for understanding See the grander scheme of things Complete with lists of the ten most commonly asked questions about end times and the ten rules of thumb for interpreting scripture, The Book of Revelation For Dummies will help you understand and decode one of the most perplexing books in the Bible!

Download or read book Hearings written by United States. Congress. House. Committee on Merchant Marine and Fisheries and published by . This book was released on 1955 with total page 1800 pages. Available in PDF, EPUB and Kindle. Book excerpt: