Download or read book Writing for Multimedia and the Web written by Timothy Garrand and published by CRC Press. This book was released on 2020-10-14 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers
Download or read book Strategic Writing written by Charles Marsh and published by Routledge. This book was released on 2015-07-17 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing is ideal for public relations writing classes that include documents from other disciplines.
Download or read book Writing for Digital Media written by Brian Carroll and published by Routledge. This book was released on 2010-06-01 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for Digital Media teaches students how to write effectively for online audiences—whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. Fundamentally, this book is about good writing—clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.
Download or read book Interactive Writing written by Andrea McCarrier and published by F&p Professional Books and Mul. This book was released on 2018-08-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interactive Writing is specifically focused on the early phases of writing, and has special relevance to prekindergarten, kindergarten, grade 1 and 2 teachers.
Download or read book The Multimedia Writing Toolkit written by Sean Ruday and published by Taylor & Francis. This book was released on 2016-11-25 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Multimedia Writing Toolkit demonstrates how, by drawing on students’ interest in and familiarity with technology, you can integrate multimedia to maximize the potential of writing instruction. In eight concise chapters, author Sean Ruday identifies and describes simple, common forms of multimedia that upper-elementary and middle school students can use to improve their argument, informational, and narrative writing and critical thinking. You’ll learn how to: Incorporate multimedia into argument, informational, and narrative writing through students’ use of video topic trailers, online discussion boards, webpages, and more. Evaluate students on effective use of multimedia through easy-to-follow rubrics and explicitly articulated learning goals. Understand more fully the key forms of multimedia through user-friendly overviews and explanations; you don’t need to be a "techie" teacher to use these strategies! Overcome possible obstacles to the integration of multimedia in the classroom by learning from the author’s concrete, first-hand examples and instructional recommendations. This book is complete with resources designed to provide you with extra support, including reproducible classroom-appropriate charts and forms, links to key web-based content discussed in the book, and a guide for teachers and administrators interested in using the book for group-based professional development. With The Multimedia Writing Toolkit, you’ll have a clear game plan for encouraging your students to become more engaged, technologically savvy learners. Bonus: Blank templates of the handouts are available as printable eResources on our website (www.routledge.com/9781138200111).
Download or read book The Basics of Media Writing written by Scott A. Kuehn and published by CQ Press. This book was released on 2016-12-08 with total page 729 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.
Download or read book Becoming a College Writer A Multimedia Text for Students Like You written by Todd Taylor and published by Macmillan Higher Education. This book was released on 2018-09-28 with total page 1350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on 100 interviews with students who had recently finished first-year writing, Todd Taylor’s groundbreaking multimedia text is shaped by student writers like no other textbook before. Their words and voices—in brief videos and example texts—create a conversation about writing that asks students to engage with other college writers personally, learning from their challenges and successes. Conceived as a multimedia text in LaunchPad from the outset, the brief, modular chapters are organized into four parts that support the best practices and content areas in the CWPA Outcomes Statement — Rhetoric, Context, Process, and Convention — so that you and your students have just what you need in one resource to support writing, working with sources, and multimodal composing.
Download or read book Multimedia Reporting written by Richard Scott Dunham and published by Springer. This book was released on 2019-08-02 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to apply multimedia tools to economic and business storytelling. By examining the journalism essentials as well as the advanced multimedia skills, it helps readers use the latest technological tools to integrate multimedia elements into traditional news coverage. It also explains how to tell stories solely through multimedia elements. The new language of online journalism includes writing for digital platforms, writing blogs and writing for social media and involves a wide range of multimedia skills, like video, audio, photography, graphics, data visualization and animation. Multimedia journalism allows a two-way communication with the audience that was not possible in traditional “legacy” media, and this textbook is replete with links to useful tutorials, examples of award-winning multimedia stories, and advanced digital resources, offering journalists a road map to the brave new world of digital reporting and editing.
Download or read book HTML5 Multimedia written by Ian Devlin and published by Peachpit Press. This book was released on 2012 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to building native HTML5 multimedia into a website, from the simplest addition to more advanced features.
Download or read book Aim for the Heart written by Al Tompkins and published by CQ Press. This book was released on 2017-01-12 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Al Tompkins teaches students about broadcast journalism using a disarmingly simple truth—if you aim for the heart with the copy you write and the sound and video you capture, you will compel your viewers to keep watching. With humor, honesty, and directness, award-winning journalist and author Al Tompkins bottles his years of experience and insight in a new Third Edition that offers students the fundamentals they need to master journalism in today’s constantly evolving media environment, with practical know-how they can immediately put to use in their careers. Aim for the Heart is as close as you can get to spending a week in one of Tompkins’s training sessions that he has delivered in newsrooms around the world, from which students: • Learn how to build compelling characters who connect with the audience • Write inviting leads • Get memorable soundbites • See how to light, crop, frame, and edit compelling videos • Learn how to leverage social media to engage audiences • Gain critical thinking skills that move your story from telling the “what” to telling the “why”
Download or read book Designing and Developing Multimedia written by Larry Elin and published by Allyn & Bacon. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new media industry needs the producer who manages, the director with creative vision, and the writer who documents the development process. This comprehensive book is a practical, skills-oriented book for the producer, director, and writer of multimedia. It provides readers with a sound grounding in the concepts of interactive design, and then takes them through the step-by-step process of developing the multimedia product. Written with a professional orientation, this book teaches readers how to create multimedia faster, better, and less expensively. It also can act as a procedure manual for the reader's company. Topics include: Interactive, non-linear, multimedia design; the development process; games and educational products. For any multimedia professional, in particular CD-ROM developers and publishers.
Download or read book Multimedia Journalism written by Andy Bull and published by Routledge. This book was released on 2015-10-05 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multimedia Journalism: A Practical Guide, Second edition builds on the first edition’s expert guidance on working across multiple media platforms, and continues to explore getting started, building proficiency and developing professional standards in multimedia journalism. The second edition features new chapters including: getting started with social media live reporting building proficiency with Wordpress building apps for smartphones and tablets building a personal brand and developing a specialism long-form video journalism, audio and video news bulletins and magazine programmes. The new edition also includes an extensive range of new and updated materials essential for all aspects multimedia journalism today. New areas explored include editing video and slideshows for mobile and tablet devices, the advanced use of mobile devices for reporting, location-specific content creation and delivery, the use of video and audio slideshows, and live blogging. Other updates include more material on photojournalism as a storytelling technique, using and transferring digital images and sound, the use of Google Analytics, and practical guides to storytelling through infographics, timelines, interactive graphics and maps. The book fully engages with multimedia journalism in relation to range of social media and web publishing platforms, including Wordpress, Blogger, Tumblr, Twitter, Facebook, Google+, YouTube, Instagram, Pinterest, SoundCloud, AudioBoom and iTunes. The book is also be supported by fully updated online masterclasses at www.multimedia-journalism.co.uk.
Download or read book A History of Writing written by Anne-Marie Christin and published by Flammarion-Pere Castor. This book was released on 2002 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Art does not produce the visible but makes visible," wrote Paul Klee. This work examines and reinterprets this important principle-- writing does not reproduce speech, it makes it visible-- through an in-depth history of writing across the globe, from ancient civilization to the modern day. "A History of Writing" analyzes the role of the image in writing from three perspectives: * Part one is devoted to the oldest, non-alphabetic methods of writing, and to the ingenious developments devised by civilizations that chose to adapt them to their language and culture: from the ancient development of cuneiform script in southern Mesopotamia, to the intricate ideographic scripts of China and Japan, or the still-to-be-deciphered rongo-rongo script of Easter Island. * Part two focuses on the history and dissemination of alphabets, examining the origins of the Western semitic alphabet and its "sister" Arabic alphabet script, through to the lesser-known scripts of the Caucasus or of sub-Saharan Africa. * Part three, finally, examines the reincorporation of imagery into the Western alphabet, looking at various hand-written and printed forms, from the sumptuous illuminations of the "Book of Kells" to the rise of printing and of typographic forms in modern times, leading to questions over how different writing systems are now adapting in a world that is increasingly dominated by computer technology. In total, fifty-eight lavishly illustrated chapters present detailed yet accessible commentaries from a team of leading specialists in the study of writing. Together they explain and clarify the birth, evolution, and dissemination of over thirty key scripts and alphabets and theirnumerous derivatives. The breadth and scope of material covered, along with the detailed sources of documentation provided, make "A History of Writing" an essential and exciting new contribution to existing scholarship on this fascinating subject. With contributions from: Michel Amandry, Jacques André , Pierre-Marc de Biasi, Catherine Bizot, Franç ois Bizot, Daniel Bouchez, Jean Boulè gue, Dominique Briquel, Claire Bustarret, Nina Catach, Dominique Charpin, Roger Chartier, Anne-Marie Christin, Cé cile Dauphin, Michel Davoust, Franç ois Dé roche, Franç ois-Xavier Dillmann, Catherine Dobias-Lalou, Jean-Piere Drè ge, Jean-Marie Durand, Bé atrice Fraenkel, Pascal Griolet, Michaë l Guichard, Bertrand Hirsch, Yves Jeanneret, Pierre-Yves Lambert, Daniè le Lavallé e, André Lemaire, Sé golè ne Le Men, Franç ois Lissarrague, Jean-Pierre Mahé , Henri-Jean Martin, Charles Mopsik, Nguyen Phu Phong, Jean-Pierre Olivier, Jennifer O'Reilly, Michel Parisse, Armando Petrucci, Jacqueline Pigeot, Georges-Jean Pinault, René Ponot, Annie Renonciat, Daniel Roche, Cé cile Sakai, Marianne Simon-Oikawa, Martine Simonin, Darwin Smith, Emmanuel Souchier, Jacqueline Sublet, Marc Thouvenot, Lé on Vandermeersch, Pascal Vernus, Vladimir Vodoff
Download or read book Multimedia Foundations written by Vic Costello and published by Taylor & Francis. This book was released on 2012 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Key words, chapter highlights, and chapter summaries make it easy to identify core concepts of each chapter --
Download or read book Writing for Multimedia and the Web written by Timothy Garrand and published by CRC Press. This book was released on 2020-10-14 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers
Download or read book An Introduction to Digital Multimedia written by T. M. Savage and published by Jones & Bartlett Publishers. This book was released on 2009-09-29 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital multimedia is a new form of literacy and a powerful tool of creative expression available to nearly everyone. Introduction to Digital Multimedia presents the concepts needed to fully understand multimedia as well as create it. Throughout the text, the authors encourage readers to think critically about the nature of the tools and media they use in order to be more effective, efficient, and creative in their own project development. The text also provides a clear introduction to all the basic concepts and tools of digital multimedia, including the fundamentals of digital data and computer hardware and software, making it appropriate for a first course in computing as well as courses in specific multimedia topics. A multimedia timeline as well as a historical overview of the evolution of multimedia thought and technologies provide background on early visions and possible future innovations. Introduction to Digital Multimedia is the ideal text for those interested in delving into the vast world of multimedia computing.
Download or read book Mobile and Social Media Journalism written by Anthony Adornato and published by CQ Press. This book was released on 2017-07-13 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book Winner of the 2017-2018 Park Writing Award A Practical Guide for Multimedia Journalism Mobile and Social Media Journalism is the go-to guide for understanding how today’s journalists and news organizations use mobile and social media to gather news, distribute content, and create audience engagement. Checklists and practical activities in every chapter enable readers to immediately build the mobile and social media skills that today’s journalists need and news organizations expect. In addition to providing the fundamentals of mobile and social media journalism, award-winning communications professional and author Anthony Adornato discusses how mobile devices and social media have changed the way our audiences consume news and what that means for journalists. The book addresses a changing media landscape by emphasizing the application of the core values of journalism—such as authentication, verification, and credibility—to emerging media tools and strategies.
