Download or read book Writing and Marketing Systems written by Elana M. Johnson and published by . This book was released on 2020-09-23 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to increase your productivity? Want to learn ways to work smarter, not harder? Need a practical, over-the-shoulder look at how successful authors plan and carry out marketing tactics, set goals, and then knock them out of the park? If you want to write more in less time, and learn the ins and outs of selling the books you have out now, as well as any future publications, you need a system to do both the writing and the marketing. It takes two halves of your brain to run your self-publishing business, and believe it or not, you can use both sides in the same day. Read to learn how to develop your own system for writing more books that will fit with your lifestyle. Then learn how to set up marketing systems to sell those books while you sleep, vacation, or simply while you work on your next great literary masterpiece. Get inspired in your Indie Author career with Elana Johnson, a three-time USA Today bestselling author and a Top 20 Kindle Unlimited All-Star Author!
Download or read book Writing and Marketing Systems written by Elana M Johnson and published by AEJ Creative Works. This book was released on 2020-10-15 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sit down first thing in the morning and write, everyone says. The best marketing is writing and releasing the next book, they say. Rapid release is the only way to make money, I've heard. Well...almost. Kind of? Maybe. Not everyone can write 10,000 words each day. Not everyone can release a book every month. Does that mean all is lost for self-publishers who only have a few books out and struggle to get more ready in today's rapid release culture? Nope. Are you ready to increase your productivity? Want to learn ways to work smarter, not harder? Need a practical, over-the-shoulder look at how successful authors plan and carry out marketing tactics, set goals, and then knock them out of the park? If you want to write more in less time, and learn the ins and outs of selling the books you have out now, as well as any future publications, you need a system to do both the writing and the marketing. It takes two halves of your brain to run your self-publishing business, and believe it or not, you can use both sides in the same day. Come find out how to develop your own system for writing more books that will fit with your lifestyle. Then learn how to set up marketing systems to sell those books while you sleep, vacation, or simply while you work on your next great literary masterpiece. Get inspired in your Indie Author career with Elana Johnson, a three-time USA Today bestselling author and a Top 20 Kindle Unlimited All-Star Author!
Download or read book Write to Market written by Chris Fox and published by Createspace Independent Publishing Platform. This book was released on 2016-02-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many authors write, then market. Successful authors write TO market Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write, then market. Successful authors write TO market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave. Don't leave the success of your novel up to chance. Deliver the kind of book that will have your fans hounding you for the next one.
Download or read book An Elegant Puzzle written by Will Larson and published by Stripe Press. This book was released on 2019-05-20 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: A human-centric guide to solving complex problems in engineering management, from sizing teams to handling technical debt. There’s a saying that people don’t leave companies, they leave managers. Management is a key part of any organization, yet the discipline is often self-taught and unstructured. Getting to the good solutions for complex management challenges can make the difference between fulfillment and frustration for teams—and, ultimately, between the success and failure of companies. Will Larson’s An Elegant Puzzle focuses on the particular challenges of engineering management—from sizing teams to handling technical debt to performing succession planning—and provides a path to the good solutions. Drawing from his experience at Digg, Uber, and Stripe, Larson has developed a thoughtful approach to engineering management for leaders of all levels at companies of all sizes. An Elegant Puzzle balances structured principles and human-centric thinking to help any leader create more effective and rewarding organizations for engineers to thrive in.
Download or read book Love Based Copywriting System written by Michele PW (Pariza Wacek) and published by Love-Based Publishing. This book was released on 2015-10-31 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Voted one of Small Business Forum's top 3 books every entrepreneur should read in 2015. If you're sick and tired of feeling like you need to use sales-y, slimy, inauthentic strategies to market your business, then today may be your lucky day. Yes, you ABSOLUTELY can sell more with love, and this book shows you how! In Michele's first book, "Love-Based Copywriting Method," she explains why traditional marketing and copy sells with fear (which is why it feels so awful) and how you can sell and market your business with love instead. In this book, "Love-Based Copywriting System," Michele rolls up her sleeves and walks you through her exact, proven system that she has used over the years to help her clients sell nearly $50 Million worth of products and services using love. You'll discover exercises, examples, templates and more -- in fact, it's designed to be a "copywriting course in a book." You'll get detailed, step-by-step teachings of everything from headlines to features and benefits to presenting your offer and more, so if you follow along and complete the exercises, by the end of the book, you've got your copy created. Also as a bonus, it includes a free workbook! "Love-Based Copywriting System" is a part of the Love-Based Business series, which is an award-winning series that has been featured on numerous media outlets, including CBS and NPR. I wish I had Michele's books when I started my first business! The heart, soul and wisdom she shares - along with a deep practical, tactical understanding of how 'Love Based' copywriting really works - is a rare and unique gift that any entrepreneur needs to succeed. Too many of today's marketing tactics feel inauthentic and manipulative. Michele, and her books provide another, much more aligned and authentic way to communicate your message, and your value, in a way that feels GREAT for everyone involved and produces results for you, and your clients. Christine Kloser, award-winning author If you not only want to love your copy and marketing but have your ideal clients love your copy and marketing, Michele's philosophy and system is just what the doctor ordered! Lisa Sasevich, best-selling author of "Boost Your Sales: How to Use Irresistible Offers... Without Being Salesy" As a heart-centered visionary who cares deeply about the people I'm here to serve, I know that marketing from a place of love is essential. Michele PW is the perfect guide & mentor to allow us all to fully embrace our heart while enrolling people. Amy Ahlers, Wake-Up Call Coach & Bestselling Author What readers are saying about the Love-Based Copy books: Love-Based Copywriting offers an alternative to the kind of fear-based marketing that often feels so icky for both those creating it and those on the receiving end. T.L. Cooper The message is excellent and will be a book I'll recommend to all my clients. Goodreads reader Very impressed with this book. Filled with golden nuggets, it provides an excellent process for doing what the cover says: Writing heart centered copy. Jessi Lohman I work in marketing and most of what I do involves copywriting. This method really helped me lose the generic message and become more specific. The writing exercises are helpful. Can’t wait to read the rest of the series! Goodreads reader Best copy about writing copy I have read. Christopher Sherrod
Download or read book Love Based Copywriting System written by MIchele PW (Pariza Wacek) and published by Creative Concepts and Copywriting LLC. This book was released on 2015-09-23 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready To Ditch Selling Using Fear, Hype, and Ick? And Instead Learn To Write Copy That Attracts, Inspires and Invites Your Ideal Clients Into Your Business? In Michele's first book, "Love-Based Copywriting Method," she walks you through why traditional marketing and copy sells with fear (which is why it feels so awful) and how you can sell and market your business with love instead. In this book, "Love-Based Copywriting System," Michele rolls up her sleeves and walks you through her exact system that she has used over the years to help her clients build successful businesses and get their work out into the world in a big, love-based way. You're going to get the nitty gritty on what you need to do to write love-based copy. It includes step-by-step exercises, templates for the different promotional pieces (such as the copy you would use on a website or an email), a love-based tips section to take the teachings deeper and even advanced copy training for those who have mastered the basics. This book is perfect if you're new to writing copy or are looking to improve your skills (and results) with your marketing pieces.
Download or read book Elite Online Publishing Strategic Writing System written by Jenn Foster and published by Elite Online Publishing. This book was released on 2023-07-31 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you feeling the pain of struggling to effectively write a book that can truly build your business? Do you find yourself agitated by the challenges of crafting a strategic writing system that converts readers into loyal customers? Look no further! Our comprehensive book, "Strategic Writing System: How to Write Your Book to Build Your Business," is the ultimate solution you've been searching for. In this powerful guide, we reveal the secrets of creating a book that not only showcases your expertise but also drives growth for your business. Say goodbye to the frustration of poorly written books that fail to resonate with your audience. This book is designed to transform your writing skills and elevate your brand to new heights. Benefits of Having This Book: Unleash Your Writing Potential: Learn the art of persuasive writing and captivate your readers from the first page to the last. Master the techniques that will make your book a must-read for your target audience. Boost Your Business: Discover how a well-crafted book can be a game-changer for your business. Use your writing as a powerful marketing tool to attract new clients and customers. Establish Your Authority: Position yourself as an expert in your industry by sharing your knowledge and insights in a compelling and engaging manner. Build Customer Loyalty: Create a loyal fan base that eagerly awaits your next book, product, or service. Transform readers into brand advocates who spread the word about your business. Increase Sales and Revenue: A successful book can lead to increased sales and revenue streams, setting you on a path to financial success. Learn the top 20 ways to monetize your book and maximize your revenue. Save Time and Energy: Avoid the common pitfalls of writing and publishing a book by following our proven strategies. Save time, energy, and resources while achieving exceptional results. What You'll Gain: An in-depth understanding of the key components that make a book successful. Step-by-step guidance on crafting a compelling storyline and engaging narrative. Strategies to identify and connect with your target audience on a profound level. Techniques to promote and market your book effectively for maximum impact. Get inspired with 21 motivational quotes to ignite your marketing genius. Developed by renowned publishing experts Jenn Foster and Melanie Johnson, this system brings together years of experience to empower aspiring authors like you. Take Action Now: Don't let the pain of struggling with writing and building your business continue. Embrace the solution that will turn your passion for writing into a lucrative endeavor. With "Strategic Writing System: How to Write Your Book to Build Your Business," you can transform your life and career.
Download or read book The B2B Social Media Book written by Kipp Bodnar and published by John Wiley & Sons. This book was released on 2011-12-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.
Download or read book How to Write a Novel Using the Snowflake Method written by Randy Ingermanson and published by Createspace Independent Publishing Platform. This book was released on 2014-07-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Snowflake Method-ten battle-tested steps that jump-start your creativity and help you quickly map out your story.
Download or read book The Mother of All Marketing Systems Volume 3 written by Brian Cassingena and published by Lulu.com. This book was released on 2009-01-07 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete your collection of money making information - the people who have this information and apply it will end up with YOUR money! Internet Marketing, website design and personal development, your arsenal is complete. Buy now.
Download or read book Junior written by Thomas Kemeny and published by Simon and Schuster. This book was released on 2019-11-26 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are a lot of great advertising books, but none that get down in the dirt with you quite like this one. Thomas Kemeny made a career at some of the best ad agencies in America. In this book he shows how he got in, how he's stayed in, and how you can do it too. He breaks apart how to write fun, smart, and effective copy-everything from headlines to scripts to experiential activations-giving readers a lesson on a language we all thought we already knew. This book is not a retrospective from some ad legend. It's a book that should be instantly useful for people starting out. A guide for the first few years at a place you'd actually want to work. Traditionally, advertising books have been written by people with established careers, big offices and letters like VP in their titles. They have stories from the old days when people could start in the mailroom. They are talented. That's been done. Who wants another book filled with seasoned wisdom? This is a book written by somebody still getting his bearings. Someone who has made an extraordinary number of errors in a still short career. Someone who has managed to hang onto his job despite these shortcomings.
Download or read book Love Based Copywriting Method written by Michele PW (Pariza Wacek) and published by Love-Based Publishing. This book was released on 2015-10-31 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book that started a movement! Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky? You're not alone ... and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear. But you don't have to use fear – you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business. Ahhh -- doesn't that sound wonderful? In this book, love-based copywriting and marketing expert Michele PW (Pariza Wacek) teaches you the philosophy and the foundational principles behind selling with love versus fear – the same proven principles she's used to help her clients sell nearly $50 Million worth of products and services over eight years. Plus, she includes dozens of exercises so you too can easily implement love-based copy into your own business. Whether you're a seasoned entrepreneur or business owner or just starting out, you'll discover valuable tips and strategies around selling and marketing with love. And not only will you feel great about it, so will your ideal clients. "Love-Based Copywriting Method" is a part of the Love-Based Business series, which is an award-winning series that has been featured on numerous media outlets, including CBS and NPR. You may also want to check out "Love-Based Copywriting System," the second book in the Love-Based Business series, which walks you through step-by-step exactly how to write copy that sells with love. I wish I had Michele's books when I started my first business! The heart, soul and wisdom she shares - along with a deep practical, tactical understanding of how 'Love Based' copywriting really works - is a rare and unique gift that any entrepreneur needs to succeed. Too many of today's marketing tactics feel inauthentic and manipulative. Michele, and her books provide another, much more aligned and authentic way to communicate your message, and your value, in a way that feels GREAT for everyone involved and produces results for you, and your clients. Christine Kloser, award-winning author If you not only want to love your copy and marketing but have your ideal clients love your copy and marketing, Michele's philosophy and system is just what the doctor ordered! Lisa Sasevich, best-selling author of "Boost Your Sales: How to Use Irresistible Offers... Without Being Salesy" As a heart-centered visionary who cares deeply about the people I'm here to serve, I know that marketing from a place of love is essential. Michele PW is the perfect guide & mentor to allow us all to fully embrace our heart while enrolling people. Amy Ahlers, Wake-Up Call Coach & Bestselling Author What readers are saying about the Love-Based Copy books: Love-Based Copywriting offers an alternative to the kind of fear-based marketing that often feels so icky for both those creating it and those on the receiving end. T.L. Cooper The message is excellent and will be a book I'll recommend to all my clients. Goodreads reader Very impressed with this book. Filled with golden nuggets, it provides an excellent process for doing what the cover says: Writing heart centered copy. Jessi Lohman I work in marketing and most of what I do involves copywriting. This method really helped me lose the generic message and become more specific. The writing exercises are helpful. Can’t wait to read the rest of the series! Goodreads reader Best copy about writing copy I have read. Christopher Sherrod
Download or read book How to Write Copy That Sells written by Ray Edwards and published by Morgan James Publishing. This book was released on 2016-02-16 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Download or read book 7 FIGURE FICTION written by T. Taylor and published by Theodora Taylor. This book was released on 2021-09-04 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are only, in my humble opinion, two kinds of readers. Readers who love your books. and… Readers who don’t know they love your books yet. But how do you reach those readers in the second category, no matter what kind of writer you are? The answer to that question is… Universal Fantasy Universal Fantasy is why my sales tripled when I “accidentally” wrote three books that landed in the Amazon Top 100. Universal Fantasy is why some authors get gobs of gushing reviews and some authors who write “way better” get crickets. Universal Fantasy is the answer to many of the questions you might have thought were unanswerable or simply up to luck, like… • Will this sell? • Why is that selling? • Why didn’t this sell? • Will readers like what I am writing? • Why do I love the TV shows/books/entertainments I do? • Why did I buy that thing I bought when I didn’t intend to buy it? BE WARNED…once known, Universal Fantasy cannot be undiscovered. Leave this book be if you’re truly satisfied with your current writing life. But if you’re not afraid—if you’re ready to know the secret hidden inside all bestselling stories, open this gift and find out how to use UNIVERSAL FANTASY to write and market books that SELL to ANYONE.
Download or read book Secrets of Online Entrepreneurs written by Bernadette Schwerdt and published by John Wiley & Sons. This book was released on 2015-05-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the secrets of success behind Australia's top online businesses and maximise your own online potential Secrets of Online Entrepreneurs is the ultimate ‘how to' guide for creating, building, and selling an online business. Packed with inspiring stories of how some of Australia's most successful online entrepreneurs built their businesses, these internet mavericks will reveal the secrets of their success and provide valuable insights into how anyone with a hobby, passion, or innovative business idea can take advantage of the vast opportunities that a global market now offers. Whether you want to build an online business from scratch or amplify your existing online presence, these hard-hitting interviews will give you the practical tools, tips, and strategies you need to fast-track your business idea and take it from concept to completion. You'll discover what industries are ready for disruption, how to spot a profitable niche, how to growth hack a database, why most online businesses fail, how to access a vast array of free tools to help you get your online idea off the ground, and much more. Most importantly, you'll discover why there's never been a better time to launch an online business. Discover the 7-step process for building an online business that will exponentially increase your likelihood of success Learn how to measure, test, and evaluate demand for an online product or service before you launch it Access the templates, cheat sheets, websites, and apps used by the entrepreneurs to build their businesses and learn how you can apply them to your business too. Don't miss this next wave of industry disruption. Get on board the internet express and snare a slice of the pie for what promises to be one of the most transformational times in business history.
Download or read book Content Inc How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses written by Joe Pulizzi and published by McGraw Hill Professional. This book was released on 2015-09-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The NEW Rulebook for Entrepreneurial Success What’s the surest way to startup failure? Follow old, outdated rules. In Content Inc., one of today’s most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it’s about developing valuable content, building an audience around that content, and then creating a product for that audience. Notice a shift? Author Joe Pulizzi flips the traditional entrepreneurial approach of first creating a product and then trying to find customers. It’s a brilliant reverse-engineering of a model that rarely succeeds. The radical six-step business-building process revealed in this book is smart, simple, practical, and cost-effective. And best of all, it works. It’s a strategy Pulizzi used to build his own successful company, Content Marketing Institute, which has landed on Inc. magazine’s list of fastest growing private companies for three years straight. It’s also a strategy countless other entrepreneurs use to build their own multi-million dollar companies. Build an audience and you’ll be able to sell pretty much anything you want. Today’s markets are more dynamic and customers are more fickle than ever before. Why would you put all your eggs in one basket before securing a loyal customer base? Content Inc. shows you how to get customers first and develop products later. It’s the best way to build a solid, long-lasting business positioned for today’s content-driven world. This is the simple but profoundly successful entrepreneurial approach of one of today’s most creative business minds. A pioneer of content marketing, Pulizzi has cracked to code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business. These steps are: • The “Sweet Spot”: Identify the intersection of your unique competency and your personal passion • Content Tilting: Determine how you can “tilt” your sweet spot to find a place where little or no competition exists • Building the Base: Establish your number-one channel for disseminating content (blog, podcast, YouTube, etc.) • Harvesting Audience: Use social-media and SEO to convert one-time visitors into long-term subscribers • Diversification: Grow your business by expanding into multiple delivery channels • Monetization: Now that your expertise is established, you can begin charging money for your products or services This model has worked wonders for Pulizzi and countless other examples detailed in the book. Connect these six pieces like a puzzle, and before you know it, you’ll be running your own profitable, scalable business. Pulizzi walks you step by step through the process, based on his own success (and failures) and real-world multi-million dollar examples from multiple industries and countries. Whether you’re seeking to start a brand-new business or drive innovation in an existing one, Content Inc. provides everything you need to reverse-engineer the traditional entrepreneurial model for better, more sustainable success. Joe Pulizzi is an entrepreneur, professional speaker, and podcaster. He is the founder of several startups, including the Content Marketing Institute (CMI), recognized as the fastest growing business media company by Inc. magazine in 2014. CMI produces Content Marketing World, the world’s largest content marketing event, and publishes the leading content marketing magazine, Chief Content Officer. Pulizzi’s book Epic Content Marketing was named one of Fortune magazine’s Five Must Read Business Books of the Year.
Download or read book Communications Writing and Design written by John DiMarco and published by John Wiley & Sons. This book was released on 2017-04-17 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communications Writing and Design is an integrated, project-based introduction to effective writing and design across the persuasive domains of communication. Build a strong foundation of core writing and design skills using professionally-designed examples that illustrate and reinforce key principles Readers learn and analyze techniques by creating 15 projects in marketing, advertising, PR, and social media with the help of strategy suggestions, practical tips, and professional production techniques Written by an experienced professional and teacher, with a focus on the cross-disciplinary nature of contemporary communication work Learning is reinforced through a variety of pedagogical features: learning objectives, helpful mnemonics, real-life projects and applications, chapter references for further study, and end-of-chapter summaries and exercises A companion website with multimedia slides, exam questions, learning videos, and design guides provides additional learning tools for students and instructors
