Download or read book Visual Hammer Color written by Laura Ries and published by Ries' Pieces Publishing. This book was released on 2015-05-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Hammer written by Laura Ries and published by Ries' Pieces Publishing. This book was released on 2015-04-02 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paperback version of Visual Hammer by Laura Ries.
Download or read book Every Tool s a Hammer written by Adam Savage and published by Atria Books. This book was released on 2020-10-27 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this New York Times bestselling “imperative how-to for creativity” (Nick Offerman), Adam Savage—star of Discovery Channel’s Mythbusters—shares his golden rules of creativity, from finding inspiration to following through and successfully making your idea a reality. Every Tool’s a Hammer is a chronicle of my life as a maker. It’s an exploration of making, but it’s also a permission slip of sorts from me to you. Permission to grab hold of the things you’re interested in, that fascinate you, and to dive deeper into them to see where they lead you. Through stories from forty-plus years of making and molding, building and breaking, along with the lessons I learned along the way, this book is meant to be a toolbox of problem solving, complete with a shop’s worth of notes on the tools, techniques, and materials that I use most often. Things like: In Every Tool There Is a Hammer—don’t wait until everything is perfect to begin a project, and if you don’t have the exact right tool for a task, just use whatever’s handy; Increase Your Loose Tolerance—making is messy and filled with screwups, but that’s okay, as creativity is a path with twists and turns and not a straight line to be found; Use More Cooling Fluid—it prolongs the life of blades and bits, and it prevents tool failure, but beyond that it’s a reminder to slow down and reduce the friction in your work and relationships; Screw Before You Glue—mechanical fasteners allow you to change and modify a project while glue is forever but sometimes you just need the right glue, so I dig into which ones will do the job with the least harm and best effects. This toolbox also includes lessons from many other incredible makers and creators, including: Jamie Hyneman, Nick Offerman, Pixar director Andrew Stanton, Oscar-winner Guillermo del Toro, artist Tom Sachs, and chef Traci Des Jardins. And if everything goes well, we will hopefully save you a few mistakes (and maybe fingers) as well as help you turn your curiosities into creations. I hope this book serves as “creative rocket fuel” (Ed Helms) to build, make, invent, explore, and—most of all—enjoy the thrills of being a creator.
Download or read book Visual Thinking for Design written by Colin Ware and published by Elsevier. This book was released on 2010-07-27 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Thinking brings the science of perception to the art of design. Designers increasingly need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In this book, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition – extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. - Presents visual thinking as a complex process that can be supported in every stage using specific design techniques - Provides practical, task-oriented information for designers and software developers charged with design responsibilities - Includes hundreds of examples, many in the form of integrated text and full-color diagrams - Steeped in the principles of "active vision, which views graphic designs as cognitive tools
Download or read book You Are a Brand written by Catherine Kaputa and published by Nicholas Brealey. This book was released on 2012-09-16 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.
Download or read book Colour written by David Hornung and published by Laurence King Publishing. This book was released on 2005 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demystifying its subject for professionals and students alike, this title inspires confidence in colour's application to graphic design, illustration, painting, textile art, and textile design.
Download or read book The World According to Color written by James Fox and published by St. Martin's Press. This book was released on 2022-04-12 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: A kaleidoscopic exploration that traverses history, literature, art, and science to reveal humans' unique and vibrant relationship with color. We have an extraordinary connection to color—we give it meanings, associations, and properties that last millennia and span cultures, continents, and languages. In The World According to Color, James Fox takes seven elemental colors—black, red, yellow, blue, white, purple, and green—and uncovers behind each a root idea, based on visual resemblances and common symbolism throughout history. Through a series of stories and vignettes, the book then traces these meanings to show how they morphed and multiplied and, ultimately, how they reveal a great deal about the societies that produced them: reflecting and shaping their hopes, fears, prejudices, and preoccupations. Fox also examines the science of how our eyes and brains interpret light and color, and shows how this is inherently linked with the meanings we give to hue. And using his background as an art historian, he explores many of the milestones in the history of art—from Bronze Age gold-work to Turner, Titian to Yves Klein—in a fresh way. Fox also weaves in literature, philosophy, cinema, archaeology, and art—moving from Monet to Marco Polo, early Japanese ink artists to Shakespeare and Goethe to James Bond. By creating a new history of color, Fox reveals a new story about humans and our place in the universe: second only to language, color is the greatest carrier of cultural meaning in our world.
Download or read book Firefly Guide to the Human Body written by Richard Walker and published by Firefly Books. This book was released on 2004 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated handbook of human anatomy and physiology includes an alphabetical glossary defining more than six hundred medical terms.
Download or read book Decorating Basics written by Mary Ann Young and published by Penguin. This book was released on 2004 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovate while you renovate! It's Decorating 101! Here is a comprehensive guide to decorating styles and terms, design basics, inventive solutions, tips on working with a professional, and more-presented in the illustrated format that home improvement readers love. From a room at a time to a whole house, start-from-scratch to dazzling makeovers, this book offers everything aspiring decorators need to know. Photos and line drawings throughout plus a lush 32-page color insert A back-of-the-book decorating kit offers templates, graph paper, and a sketchbook so readers can get started on their projects right away Particularly timely as Trading Spaces hits the NYT bestseller list!
Download or read book The Visual Guide to Crazy Quilting Design written by Sharon Boggon and published by C&T Publishing Inc. This book was released on 2017-07-01 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: See it, stitch it! Thirty-five contemporary crazy-quilting stitches, photographed step by step. Rooted in the Victorian era, crazy quilting has a powerful allure for today's quilters, who use it to let loose and tell a unique story with fabric. Embrace crazy quilting with thirty-five must-know stitches and endless variations, shown in clear, step-by-step photographs for both right- and left-handed stitchers. Fine artist Sharon Boggon reveals design fundamentals to guide you in your process, so you can sew thoughtful, visually appealing blocks. Learn the theory and process behind this fascinating art: how to choose fabrics, piece stitch-and-flip blocks, and embellish seams with embroidery, beads, buttons, and charms. • Learn crazy-quilting techniques with colorful photos that show every detail • Combine fabric, embellishments, and thirty-five stitches, plus endless variations, into stunning crazy quilts as unique as you • Unpack savvy design principals to make order of the chaos and guide the viewer's eye around the block
Download or read book Visible Empire written by Daniela Bleichmar and published by University of Chicago Press. This book was released on 2012-10-08 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between 1777 and 1816, botanical expeditions crisscrossed the vast Spanish empire in an ambitious project to survey the flora of much of the Americas, the Caribbean, and the Philippines. While these voyages produced written texts and compiled collections of specimens, they dedicated an overwhelming proportion of their resources and energy to the creation of visual materials. European and American naturalists and artists collaborated to manufacture a staggering total of more than 12,000 botanical illustrations. Yet these images have remained largely overlooked—until now. In this lavishly illustrated volume, Daniela Bleichmar gives this archive its due, finding in these botanical images a window into the worlds of Enlightenment science, visual culture, and empire. Through innovative interdisciplinary scholarship that bridges the histories of science, visual culture, and the Hispanic world, Bleichmar uses these images to trace two related histories: the little-known history of scientific expeditions in the Hispanic Enlightenment and the history of visual evidence in both science and administration in the early modern Spanish empire. As Bleichmar shows, in the Spanish empire visual epistemology operated not only in scientific contexts but also as part of an imperial apparatus that had a long-established tradition of deploying visual evidence for administrative purposes.
Download or read book Modern Photoshop Color Workflow written by Dan Margulis and published by . This book was released on 2013-02-24 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Color authority Dan Margulis introduces a disciplined, automated method of obtaining quality images in minutes
Download or read book The Efficiency of Oregon School Children in the Tool Subjects as Shown by Standard Tests written by Chester Arthur Gregory and published by . This book was released on 1919 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Persuasion written by Paul Messaris and published by SAGE Publications. This book was released on 1996-12-05 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Paul Messaris is an extremely thoughtful commentator on the world of visuals. He has studied advertising visuals for many years and his insights are always stimulating and sometimes, even controversial. This book makes an important contribution to the literature in two fields: visual communication and advertising. I recommend it for faculty and students as well as professionals in the advertising field." --Sandra Moriarty, Professor University of Colorado "With an informal writing style and examples both thoughtful and illustrative, Paul Messaris in his Visual Persuasion leads the reader through the often complex field of visual literacy related to advertising images with high style and intellect. When so much information is conveyed through quickly edited and carefully controlled mass media images, Visual Persuasion is a vital book toward understanding the impact on individuals, cultures, and society of persuasive visual messages." --Paul Martin Lester, Ph.D, Author of Visual Communication with Messages "A smartly reasoned and elegantly written treatment of visual argumentation authored by one of America′s most respected authorities on visual communication. " --James Lull The pictures in TV commercials, magazine ads, and other forms of advertising often convey meanings that cannot be expressed as well, or at all, through words or music. Visual Persuasion is an exploration of these unique aspects of advertising. By virtue of their ability to simulate the appearance of the physical world, pictures can become surrogate objects of desire or other emotions which ads subsequently associate with products. By exploiting viewers′ assumptions of a direct, automatic connection between photography and reality, images can serve as proof of advertising claims. Because of the implicit nature of visual argumentation and the relative lack of social accountability that images enjoy in comparison with words, pictures can be used to make advertising claims that would be unacceptable if they were spelled out verbally. Using these characteristics of visual persuasion as a starting point, this important book analyzes a variety of commercial, political, and social-issue advertisements. A separate chapter examines the role of pictures in cross-cultural advertising. Visual Persuasion is recommended for upper-level undergraduate students and graduate students in communication and media studies. It also contains insights that will be valuable to students in courses in cultural studies, sociology, anthropology, and advertising.
Download or read book Coloring of Plastics written by Robert A. Charvat and published by John Wiley & Sons. This book was released on 2005-02-25 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This latest edition of Coloring of Plastics: Fundamentals offers an updated introduction to color as a science while also providing the foundation for many additional technological subjects. The basic families of colorants are described, along with their properties. The material examines how statistical analysis can improve the consistency of colored polymer production runs as well as the colorants used to match the color. Other important topics covered in Coloring of Plastics: Fundamentals, Second Edition include: * Environmental issues and the reuse of discarded material * Potential problems with the interaction between colorants and other additives * Measurement information and matching, visually and instrumentally * Techniques for incorporating colorants into polymers as compounds or concentrates * Special effect colorants Polymer and colorant manufacturers, plastics compounders, and coating and synthetic fiber industries will acquire an enhanced appreciation of the complex technological issues a colorist must consider if a plastics coloring project is to succeed.
Download or read book Visual Thinking for Information Design written by Colin Ware and published by Morgan Kaufmann. This book was released on 2021-03-26 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images. - Presents visual thinking as a complex process that can be supported in every stage using specific design techniques - Provides practical, task-oriented information for designers and software developers charged with design responsibilities - Includes hundreds of examples, many in the form of integrated text and full-color diagrams - Steeped in the principles of "active vision, which views graphic designs as cognitive tools - Features a new chapter titled Communicating Ideas with Images that focuses on a new emerging theory of human cognition and how that theory, which deals with the construction and refinement of predictive mental models in the mind, provides a solid foundation for reasoning about what should go into a presentation
Download or read book Vision written by David Marr and published by MIT Press. This book was released on 2010-07-09 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Available again, an influential book that offers a framework for understanding visual perception and considers fundamental questions about the brain and its functions. David Marr's posthumously published Vision (1982) influenced a generation of brain and cognitive scientists, inspiring many to enter the field. In Vision, Marr describes a general framework for understanding visual perception and touches on broader questions about how the brain and its functions can be studied and understood. Researchers from a range of brain and cognitive sciences have long valued Marr's creativity, intellectual power, and ability to integrate insights and data from neuroscience, psychology, and computation. This MIT Press edition makes Marr's influential work available to a new generation of students and scientists. In Marr's framework, the process of vision constructs a set of representations, starting from a description of the input image and culminating with a description of three-dimensional objects in the surrounding environment. A central theme, and one that has had far-reaching influence in both neuroscience and cognitive science, is the notion of different levels of analysis—in Marr's framework, the computational level, the algorithmic level, and the hardware implementation level. Now, thirty years later, the main problems that occupied Marr remain fundamental open problems in the study of perception. Vision provides inspiration for the continuing efforts to integrate knowledge from cognition and computation to understand vision and the brain.
