EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book American Doctoral Dissertations

Download or read book American Doctoral Dissertations written by and published by . This book was released on 1990 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Dissertation Abstracts International

Download or read book Dissertation Abstracts International written by and published by . This book was released on 1991 with total page 1104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstracts of dissertations available on microfilm or as xerographic reproductions.

Book Leisure  Recreation  and Tourism Abstracts

Download or read book Leisure Recreation and Tourism Abstracts written by and published by . This book was released on 1981 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Research Reports

Download or read book Research Reports written by and published by . This book was released on 1993 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Sociological Abstracts

Download or read book Sociological Abstracts written by Leo P. Chall and published by . This book was released on 1990 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt: CSA Sociological Abstracts abstracts and indexes the international literature in sociology and related disciplines in the social and behavioral sciences. The database provides abstracts of journal articles and citations to book reviews drawn from over 1,800+ serials publications, and also provides abstracts of books, book chapters, dissertations, and conference papers.

Book Proceedings of the 1982 Academy of Marketing Science  AMS  Annual Conference

Download or read book Proceedings of the 1982 Academy of Marketing Science AMS Annual Conference written by Vinay Kothari and published by Springer. This book was released on 2015-05-13 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Book Vacation Decision Making

Download or read book Vacation Decision Making written by Alain Decrop and published by CABI. This book was released on 2006-01-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is on holiday planning and decision making, which is the cornerstone of tourist behaviour and tourism marketing. The first three chapters deal with the basics, including an overview of decision-making paradigms and variables (chapter 1), a critical review of existing tourist behaviour models (chapter 2) and a description of the methods that may be used for studying holiday decision making (chapter 3). The chapters that follow relate the findings of an in-depth qualitative and interpretative study that followed the decision making process of 25 Belgian households during a whole year. Chapter 4 discusses the context in which holiday decisions are made. In the next two chapters, the focus is on the decision-making process in itself both at the generic and holiday levels (chapter 5) and at the destination level (chapter 6). Post-experience processes are investigated in chapter 7, whereas group processes are the particular focus of chapter 8. Chapter 9 presents the integrative and conclusive part of the book where a new typology of holidaymakers is proposed. The book has a subject index.

Book Review of Marketing 1981

Download or read book Review of Marketing 1981 written by Ben M. Enis and published by Marketing Classics Press. This book was released on 2012-03-15 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Developments in Marketing Science

Download or read book Developments in Marketing Science written by and published by . This book was released on 1982 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vols. for 1978- are the proceedings of the 2nd- annual conference of the Academy of Marketing Science.

Book Consumer Behavior in Travel and Tourism

Download or read book Consumer Behavior in Travel and Tourism written by Kaye Sung Chon and published by Routledge. This book was released on 2012-10-12 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, professors, and researchers in the field up-to-date insight and information on trends, happenings, and findings in the international hospitality business arena. A great resource for educators, this book is complete with learning objectives, concept definitions, and even review questions at the end of each chapter. From this book, readers will understand and learn the needs and preferences of tourists and how to investigate the process of destination and product selection to help provide customers with products and services that will best meet their needs. In today's highly competitive business environment, understanding travel behavior is imperative to success. Consumer Behavior in Travel and Tourism brings together several studies in one volume, representing the first attempt to explore, define, analyze, and evaluate the consumption of tourist and travel products. This guide offers essential research strategies and methods that enables readers to determine the wants and needs of tourists, including: discussing and evaluating the main factors that affect consumer behavior in travel and tourism, such as travel motivation, destination choice, and the consequent travel behavior exploring the various decision-making processes of consumers that leads to consequent destination choices through case study analysis and marketing suggestions determining customer expectations of products through a variety of research techniques in order to find ways of improving satisfaction examining selected research tools, such as product positioning and repositioning and using perceptual maps, to evaluate the market implications of using qualitative and/or quantitative research techniques detecting and analyzing the relative roles individual, environmental, socioeconomic, and demographic factors play in choosing travel destinations Full of detailed charts and graphs, Consumer Behavior in Travel and Tourism illustrates key points to give you a better understanding of important facts and findings in the field.

Book Family Decision Making

Download or read book Family Decision Making written by John H. Scanzoni and published by . This book was released on 1980 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Review of Marketing

Download or read book Review of Marketing written by and published by . This book was released on 1981 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Career Decision Making

Download or read book Career Decision Making written by W. Bruce Walsh and published by Routledge. This book was released on 2014-01-09 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Keeping up with new developments in vocational psychology is important to both psychological practitioners and researchers. This volume is devoted to presenting and evaluating important advances in the field of career decision making, development, and maturity. More specifically, it identifies, reports, and evaluates significant contemporary developments in vocational psychology and provides both professional workers and students with an informed understanding of the progress taking place in the field. The history and theory of the assessment of career development and decison making are explored as well as advances in career planning systems. An expanded context for the study and evaluation of career development variables is also described.

Book Proceedings of the 1996 Multicultural Marketing Conference

Download or read book Proceedings of the 1996 Multicultural Marketing Conference written by Pravat K. Choudhury and published by Springer. This book was released on 2015-05-19 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both a US and global context. It presents papers on various multicultural issues across the entire spectrum of marketing activities and functions including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Book Cumulated Index Medicus

Download or read book Cumulated Index Medicus written by and published by . This book was released on 1987 with total page 1196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Models of Buyer Behavior  Chapter 2

Download or read book Models of Buyer Behavior Chapter 2 written by Jagdish Sheth and published by Marketing Classics Press. This book was released on 2011-03-31 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: