Download or read book Utopian Images and Narratives in Advertising written by Luigi Daniele Manca and published by Lexington Books. This book was released on 2012 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers' desires and the process by which these desires are reshaped and rechanneled through images and narratives created solely for the purpose of making a sale. Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which gather a host of academicians from a wide variety of disciplines including sociology, psychology, literature, fine arts, history, religious studies, communication, and media studies. Through their expansive disciplinary expertise, the contributors bring unique insights to the analysis of the advertising page. The collection's cross-disciplinary investigation also examines gender images and narratives which, in the advertising page, are frequently associated with utopian fantasies. The analyses offered in Utopian Images and Narratives in Advertising will appeal to any scholar or student engaged in mass media, communication, and the effect of advertising and consumerism on individuals and cultures.
Download or read book Utopian Images and Narratives in Advertising written by and published by . This book was released on 2012 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Utopian Images and Narratives in Advertising written by Luigi Manca and published by Lexington Books. This book was released on 2012-05-15 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers’ desires and the process by which these desires are reshaped and rechanneled through images and narratives created solely for the purpose of making a sale. Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which gather a host of academicians from a wide variety of disciplines including sociology, psychology, literature, fine arts, history, religious studies, communication, and media studies. Through their expansive disciplinary expertise, the contributors bring unique insights to the analysis of the advertising page. The collection’s cross-disciplinary investigation also examines gender images and narratives which, in the advertising page, are frequently associated with utopian fantasies. The analyses offered in Utopian Images and Narratives in Advertising will appeal to any scholar or student engaged in mass media, communication, and the effect of advertising and consumerism on individuals and cultures.
Download or read book Feminists Feminisms and Advertising written by Kim Golombisky and published by Lexington Books. This book was released on 2017-10-16 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Women and advertising are both globally ubiquitous. Yet advertising remains one of the most unabashedly misogynist, heterosexist, and racist industries. This edited volume of original unpublished chapters is the first ever to offer explicitly feminist views on advertising. Feminists, Feminisms, and Advertising provides feminist analyses of the historical relationships between the advertising industry and the women’s movement in the United States. Contributors consider the ways that advertisers encode race, ethnicity, gender, and heteronormativity into advertising practices and messages exported around the world. They further explore the ways that intersectional audiences such as women of color, Latinas, and lesbian and gay audiences decode, reinterpret, resist, and subvert advertising. With this book, the editors and contributors address the present lack of feminist scholarship, research, knowledge, or curriculum in advertising, and begin a more honest dialogue about diversity and intersectional gender in the advertising academy as well as the advertising industry.
Download or read book Gender Utopia in Advertising written by Luigi Manca and published by Syracuse University Press. This book was released on 1994 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work explores the connection between gender and utopian imagery in advertising. It argues that utopian visions reflect traditional and nontraditional gender roles and have shaped consumer's fantasies. Subjects include fashion magazine advertising and images of men in 1980s magazines.
Download or read book Urban Design Thinking written by Kim Dovey and published by Bloomsbury Publishing. This book was released on 2016-06-02 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Urban Design Thinking provides a conceptual toolkit for urban design. Bridging the gap between theory and practice, it shows how the design of our cities and urban spaces can be interpreted and informed through contemporary theories of urbanism, architecture and spatial analysis. Relating abstract ideas to real-world examples, and taking assemblage thinking as its critical framework, the book introduces an array of key theoretical principles and demonstrates how theory is central to urban design critique and practice. Thirty short chapters can be read alone or in sequence, each opening a different kind of conceptual window onto how cities work and how they are transformed through design practice. Chapters range from explorations of urban morphology, typology, meaning and place identity to particular issues such as urban design codes, informal settlements, globalization, transit and creative clusters. This book is essential reading for those engaged with the practice of urban design and planning, as well as for anyone interested in the theoretical side of urbanism, architecture, and related disciplines.
Download or read book Reading Ads Socially written by Robert Goldman and published by Routledge. This book was released on 2005-07-25 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: This systematic and authoritative book provides an unrivalled guide to understanding ad culture. It shows how the logic of commodities permeates the ways we think about ourselves, our relationships and our desires. Richly illustrated and written with great clarity, it will be essential reading for anyone interested in ad culture.
Download or read book Measuring Up written by Vickie Rutledge Shields and published by University of Pennsylvania Press. This book was released on 2013-03-01 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: The mute gestures of advertising images are frozen for posterity by photographers and illustrators, gestures that, for better or worse, perpetuate a certain aesthetic and eventually become emblematic of a period. The images of today display the values of a society that has more interest in the body than the mind. They are technoenhanced labyrinths of unattainable appearances that leave women and men feeling horrified, estranged, and restricted by unrealistic, silent mandates. Measuring Up looks at advertising as more than just a way to extract money from unsuspecting people but as a vehicle for conveying the larger views of a confining, body-obsessed culture. By weaving theoretical and textual insights from feminist and cultural studies with the voices of real women and men, Measuring Up offers a unique reception analysis of the effects of repetitious exposure to advertisements of perfect bodies in our everyday lives. Shields examines a particular, complex relationship between the idealized images of gender we see in advertising and our own thoughts, feelings, and behavior in relation to these images. The study is unique in presenting audience reception in terms of ethnographic data, not textual interpretations alone. Measuring Up engages with and informs current theoretical debates within these sometimes complementary and sometimes contradictory literatures: feminist media studies, feminist film theory, critical social theory, cultural studies, and critical ethnography. This is an important work that explores the forms and channels of power used in one of the most insidious and overt means of mass influence in popular culture.
Download or read book Unstable utopias written by Leanna Mei Humphrey and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The increasing speed and ubiquity of imaging technologies pose numerous challenges to traditional distinctions between representation and reality. Yet, the role of the digital image as a medium is largely unexplored despite the significance of media and representations in architectural design and practice. Architectural images simultaneously proliferate and disappear. This thesis seeks to explore the medium of the digital image, arguing that its prevailing invisibility is concomitant with techno-utopian narratives constructing technology as an objective and autonomous driver of progress. Design research methods are used to reveal and trouble narratives embedded in digital images while also seeking counter-narratives through alternative computation design practices. Roosevelt Island, and its latest development Cornell Tech, serves as the site of study through its extended history as a site of urban experimentation and utopian projects. Images of the campus and Roosevelt Island are deconstructed to trace their formation and consumption, then manipulated and re-constructed towards counter-narratives of visibility. This research culminates in the design of an experimental re-appropriation of these images into an installation of a video-program series evidencing these findings, revealing the hidden agency in the materiality of the digital image.
Download or read book Visual Persuasion written by Paul Messaris and published by SAGE Publications, Incorporated. This book was released on 1997 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: With 'Visual Persuasion', Paul Messaris explores the uniquely visual aspects of advertising, and the lack of social accountability which images enjoy in contrast to words, spoken or written.
Download or read book Perfect Worlds written by Douwe Wessel Fokkema and published by Amsterdam University Press. This book was released on 2011 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Perfect Worlds offers an extensive historical analysis of utopian narratives in the Chinese and Euro-American traditions. This comparative study discusses, among other things, More's criticism of Plato, the European orientalist search for utopia in China, Wells's Modern Utopia and his talk with Stalin, Chinese writers constructing their Confucianist utopia, traces of Daoism in Mao Zedong's utopianism and politics and finally the rise of dystopian writing - a negative expression of the utopian impulse - in Europe and America as well as in China"--P. 4 of cover.
Download or read book AI Narratives written by Stephen Cave and published by Oxford University Press, USA. This book was released on 2020-02-28 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first to examine the history of imaginative thinking about intelligent machines. As real Artificial Intelligence (AI) begins to touch on all aspects of our lives, this long narrative history shapes how the technology is developed, deployed and regulated. It is therefore a crucial social and ethical issue. Part I of this book provides a historical overview from ancient Greece to the start of modernity. These chapters explore the revealing pre-history of key concerns of contemporary AI discourse, from the nature of mind and creativity to issues of power and rights, from the tension between fascination and ambivalence to investigations into artificial voices and technophobia. Part II focuses on the twentieth and twenty-first-centuries in which a greater density of narratives emerge alongside rapid developments in AI technology. These chapters reveal not only how AI narratives have consistently been entangled with the emergence of real robotics and AI, but also how they offer a rich source of insight into how we might live with these revolutionary machines. Through their close textual engagements, these chapters explore the relationship between imaginative narratives and contemporary debates about AI's social, ethical and philosophical consequences, including questions of dehumanization, automation, anthropomorphisation, cybernetics, cyberpunk, immortality, slavery, and governance. The contributions, from leading humanities and social science scholars, show that narratives about AI offer a crucial epistemic site for exploring contemporary debates about these powerful new technologies.
Download or read book Metamodernism written by Jason Ananda Josephson Storm and published by University of Chicago Press. This book was released on 2021-07-20 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opening -- Part I. Metarealism. How the real world became a fable, or, The realities of social construction -- Part II. Process social ontology. Concepts in disintegration & strategies for demolition ; Process social ontology ; Social kinds -- Part III. Hylosemiotics. Hylosemiotics : the discourse of things -- Part IV. Knowledge and value. Zetetic knowledge ; The revaluation of values -- Conclusion : becoming metamodern.
Download or read book Feed written by M. T. Anderson and published by Candlewick Press. This book was released on 2010-05-11 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Identity crises, consumerism, and star-crossed teenage love in a futuristic society where people connect to the Internet via feeds implanted in their brains. Winner of the LA Times Book Prize. For Titus and his friends, it started out like any ordinary trip to the moon - a chance to party during spring break and play around with some stupid low-grav at the Ricochet Lounge. But that was before the crazy hacker caused all their feeds to malfunction, sending them to the hospital to lie around with nothing inside their heads for days. And it was before Titus met Violet, a beautiful, brainy teenage girl who knows something about what it’s like to live without the feed-and about resisting its omnipresent ability to categorize human thoughts and desires. Following in the footsteps of George Orwell, Anthony Burgess, and Kurt Vonnegut, Jr., M. T. Anderson has created a brave new world - and a hilarious new lingo - sure to appeal to anyone who appreciates smart satire, futuristic fiction laced with humor, or any story featuring skin lesions as a fashion statement.
Download or read book The Atlantic Literary Review written by and published by . This book was released on 2005 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Conquest of Cool written by Thomas Frank and published by University of Chicago Press. This book was released on 1997 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.
Download or read book Law and the Utopian Imagination written by Austin Sarat and published by Stanford University Press. This book was released on 2014-05-21 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Law and the Utopian Imagination seeks to explore and resuscitate the notion of utopianism within current legal discourse. The idea of utopia has fascinated the imaginations of important thinkers for ages. And yet—who writes seriously on the idea of utopia today? The mid-century critique appears to have carried the day, and a belief in the very possibility of utopian achievements appears to have flagged in the face of a world marked by political instability, social upheaval, and dreary market realities. Instead of mapping out the contours of a familiar terrain, this book seeks to explore the possibilities of a productive engagement between the utopian and the legal imagination. The book asks: is it possible to re-imagine or revitalize the concept of utopia such that it can survive the terms of the mid-century liberal critique? Alternatively, is it possible to re-imagine the concept of utopia and the theory of liberal legality so as to dissolve the apparent antagonism between the two? In charting possible answers to these questions, the present volume hopes to revive interest in a vital topic of inquiry too long neglected by both social thinkers and legal scholars.
