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Book Building a Market

    Book Details:
  • Author : Richard Harris
  • Publisher : University of Chicago Press
  • Release : 2012-08-21
  • ISBN : 0226317684
  • Pages : 446 pages

Download or read book Building a Market written by Richard Harris and published by University of Chicago Press. This book was released on 2012-08-21 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique study of how the American Dream came to be—and came to be constantly updated and renovated: ”A pleasure to read.”—American Historical Review Each year, North Americans spend as much money fixing up their homes as they do buying new ones. This obsession with improving our dwellings has given rise to a multibillion-dollar industry that includes countless books, magazines, cable shows, and home improvement stores. Building a Market charts the rise of the home improvement industry in the United States and Canada from the end of World War I into the late 1950s. Drawing on the insights of business, social, and urban historians, and making use of a wide range of documentary sources, Richard Harris shows how the middle-class preference for home ownership first emerged in the 1920s—and how manufacturers, retailers, and the federal government combined to establish the massive home improvement market and a pervasive culture of Do-It-Yourself. Deeply insightful, Building a Market is the carefully crafted history of the emergence and evolution of a home improvement revolution that changed not just American culture but the American landscape as well. “An important topic that deserves to be widely read by scholars of business history, urban history, and social history.”—Journal of American History

Book Construction Review

Download or read book Construction Review written by and published by . This book was released on 1995 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Business America

Download or read book Business America written by and published by . This book was released on 1990 with total page 912 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes articles on international business opportunities.

Book Findex

Download or read book Findex written by and published by . This book was released on 1998 with total page 1010 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Third Wave

    Book Details:
  • Author : Alvin Toffler
  • Publisher : Bantam
  • Release : 2022-01-04
  • ISBN : 0593159780
  • Pages : 745 pages

Download or read book The Third Wave written by Alvin Toffler and published by Bantam. This book was released on 2022-01-04 with total page 745 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Future Shock, a striking way out of today’s despair . . . a bracing, optimistic look at our new potentials. The Third Wave makes startling sense of the violent changes now battering our world. Its sweeping synthesis casts fresh light on our new forms of marriage and family, on today's dramatic changes in business and economics. It explains the role of cults, the new definitions of work, play, love, and success. It points toward new forms of twenty-first-century democracy. Praise for The Third Wave “Magnificent . . . an astonishing array of information.”—The Washington Post “Imperishably fresh.”—Business Week “Will mesmerize readers, and rightly so.”—Vogue “Alvin Toffler . . . has written another blockbuster . . . a powerful book.”—The Guardian “Fresh ideas, clearly explained. . . . Toffler has proven again that he is a master.”—United Press International “Toffler has imagination and an ability to think of various future possibilities by transcending prevailing values, assumptions and myths.”—Associated Press “Once you have walked into his version of the future, you may decide never again to whitewash some of the built-in frailties of the real present.”—Financial Post “Rich, stimulating and basically optimistic . . . will unquestionably aid many to a greater understanding of [today’s] puzzling social changes.”—The Globe & Mail “A detailed breathtakingly bold projection of the social changes required if we are to survive. . . . Toffler’s vision of a democratic, self-sustaining utopia is a brave alternative to recent grim warnings.”—Cosmopolitan

Book Statistical Reference Index

Download or read book Statistical Reference Index written by and published by . This book was released on 1980 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Brazil Business and Investment Opportunities Yearbook Volume 1 Strategic and Practical Information for Conducting Business

Download or read book Brazil Business and Investment Opportunities Yearbook Volume 1 Strategic and Practical Information for Conducting Business written by IBP USA and published by Lulu.com. This book was released on with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Commerce America

Download or read book Commerce America written by and published by . This book was released on 1978-06 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Advertising Agency Magazine

Download or read book Advertising Agency Magazine written by and published by . This book was released on 1955 with total page 1056 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Subject Catalog

    Book Details:
  • Author : Library of Congress
  • Publisher :
  • Release :
  • ISBN :
  • Pages : 1012 pages

Download or read book Subject Catalog written by Library of Congress and published by . This book was released on with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The 100 Best Stocks You Can Buy 2010

Download or read book The 100 Best Stocks You Can Buy 2010 written by Peter Sander and published by Simon and Schuster. This book was released on 2009-09-18 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Never invest in a company you don’t understand.”- Warren Buffett With Wall Street in shambles, investors need all the help they can get. There’s money to be made, but how? In this classic bestselling guide, Peter Sander and John Slatter offer informed, detailed advice about which stocks to buy in a time of financial chaos—and why. The 2010 edition of this classic guide features a new introduction discussing the current recession and how investors should cope with it as well as new stock picks and an updated listing of all recommended stocks by growth potential. Regardless of the economic climate, this guide remains the go-to guide for investors who want their money to work for them.

Book Vault Guide to the Top Consumer Products Employers

Download or read book Vault Guide to the Top Consumer Products Employers written by Tyya N. Turner and published by Vault Inc.. This book was released on 2005 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides business profiles, hiring and workplace culture information on more that 30 top employers, including 3M, Coca-Cola Company, Kraft, and more

Book Cambridge Business English Dictionary

Download or read book Cambridge Business English Dictionary written by Roz Combley and published by Cambridge University Press. This book was released on 2011-11-10 with total page 993 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most up-to-date business English dictionary created specially for learners of English.

Book BISNIS Bulletin

Download or read book BISNIS Bulletin written by and published by . This book was released on 2000 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Timber

    Book Details:
  • Author : Peter Dauvergne
  • Publisher : John Wiley & Sons
  • Release : 2013-04-25
  • ISBN : 0745673023
  • Pages : 210 pages

Download or read book Timber written by Peter Dauvergne and published by John Wiley & Sons. This book was released on 2013-04-25 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Timber is a vital resource that is all around us. It is the house that shelters us, the furniture we relax in, the books we read, the paper we print, the disposable diapers for our babies, and the boxes that contain our cereal, detergent, and new appliances. The way we produce and consume timber, however, is changing. With international timber companies and big box discount retailers increasingly controlling through global commodity chains where and how much timber is traded, the world's remaining old-growth forests, particularly in the developing world, are under threat of disappearing - all for the price of a consumer bargain. This trailblazing book is the first to expose what's happening inside corporate commodity chains with conclusions that fundamentally challenge our understanding of how and why deforestation persists. Authors Peter Dauvergne and Jane Lister reveal how timber now moves through long and complex supply chains from the forests of the global South through the factories of emerging economies like China to the big box retail shelves of Europe and North America. Well-off consumers are getting unprecedented deals. But the social and environmental costs are extraordinarily high as corporations mine the world's poorest regions and most vulnerable ecosystems. The growing power of big retail within these commodity chains is further increasing South-North inequities and unsustainable global consumption. Yet, as this book's highly original analysis uncovers, it is also creating some intriguing opportunities to promote more responsible business practices and better global forest governance.

Book TOP Bulletin

Download or read book TOP Bulletin written by and published by . This book was released on 1979 with total page 1146 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Marketing Mavens

Download or read book The Marketing Mavens written by Noel Capon and published by Crown Currency. This book was released on 2007-06-12 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way far too many people at far too many companies think about and execute marketing was born in an era when suppliers-the companies generating products and services-were in the catbird seat. That world is long dead, and customers now occupy that position. In this relentlessly globalizing economy, we live in a world of oversupply and underdemand, with too many suppliers chasing too few customers, offering more goods and services than the market can absorb. Noel Capon set out to discover what differentiates people who know how to succeed in this changed world-people who are able to create customers for the products and services of their business. The Marketing Mavens is based on a four-year-long research program that spanned twenty-five industries, identifying long-term winners and what they do differently. Put simply, Marketing Mavens place customers at the center of their business and make marketing everyone’s job. Using a wide variety of intriguing, in-depth examples, from ESPN to the Mayo Clinic, Dr. Capon shows how the mavens create customers. How by placing the sports fan at the center of its business, ESPN creates programming that meets the needs of fans that were never given a second thought by the networks; or how physicians at the Mayo Clinic, being both technical experts and skilled at creating a patient-centric ambience, motivate people to pay the extra travel and lodging expenses not covered by insurance. Marketing Mavens, though a rare breed, can be found up and down an organization-from the CEO to chief marketing officers to business unit managers. Noel Capon has talked to mavens from across the global economy and brings forth their uncanny insights behind the five imperatives of the true Marketing Maven: • Picking markets that matter • Selecting segments to dominate and finding the sweet spot in that segment • Designing the offer to create customer value and secure differential advantage • Integrating to serve the customer • And measuring what matters Noel Capon in The Marketing Mavens redefines marketing, moving it from a focus on selling and communication into a discipline that guides all the key decisions of a business. By seeing marketing as everyone’s business-not the domain of a few specialists-you’ll get your business in step with the way the world really works . . . and start creating customers. Next year’s profits don’t depend on next year’s numbers but on next year’s customers. The Marketing Mavens points the way to those customers, profits, and an increased stock price.