Download or read book Typography Today written by Vivian Lei and published by Azur Corporation. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over recent decades, type has been contextualized. It is no longer at home in static, monotone print. It is now belongs in the domain of the image. Type is integrated into image as if it is a 'real' and tangible as any other subject or objects. It is treated as having physical presence with weight and depth. Among these pages we will see a return to the handmade. Hand-drawn scrawl has become increasingly popular over the past few years. We are currently entering a new typographic era, in which designers choose to focus on the form and substance of the individual letter more than on overall composition. Colour throughout
Download or read book American Typography Today written by Rob Carter and published by Wiley. This book was released on 1993-02-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Typography Today written by Rob Carter and published by New York : Van Nostrand Reinhold. This book was released on 1989 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the past two decades, the art of typography in America has been transformed by an unprecedented explosion of new electronic technology and new styles. All over the country, talented designers have been bringing to typography a creativity and vitality that is reshaping and reinvigorating the entire field. "American Typography Today" captures the range and excitement of these developments by providing profiles of 24 notable typographic designers, and by surveying major aspects of 20th century typography. The book as a whole reports on the current state of American typographic design, and is an invaluable source of ideas and inspiration.
Download or read book Culture Typography written by Nikki Villagomez and published by Simon and Schuster. This book was released on 2015-06-25 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inspire your type designs with the side-by-side travel photo comparisons in Culture+Typograhpy by Nikki Villagomez. Each image features examples of typography in culture and is accompanied by cultural and historical commentary. Explore how design choices can be informed by the language of the cultural surroundings, and learn more about type selection, color usage and more with this book.
Download or read book New Typographic Design written by Roger Fawcett-Tang and published by Laurence King Publishing. This book was released on 2007 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual guide to the best in contemporary typographic design, this book features examples and usages of modern typography from around the world.
Download or read book Making and Breaking the Grid Third Edition written by Timothy Samara and published by Rockport Publishers. This book was released on 2023-05-23 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your design work to the next level with Making and Breaking the Grid: A Graphic Design Layout Workshop (Third Edition), the essential easy-to-use guide for designers working in every medium. With over 150,000 copies in print, this new edition makes a classic text relevant to a new generation of designers. Updates include: A cross-cultural inclusive re-envisioning of design history related to the grid, including alternative approaches to layout Expanded discussion of grid use in interactive, UX/UI scenarios Greater equity in the representation of design work by women and BIPOC designers Grids are the most basic and essential forms in graphic design—and they can be the most rigid. This book shows you how to understand the rules of the grid to use them effectively, and then how to break them, resulting in phenomenal cohesive layouts. Timothy Samara explains the history of the grid and shows examples of grid basics, such as column, compound, and modular grids. He shows methods for building and using grids, and offers numerous examples of stunning design projects using a variety of imagery and typography. Pages are filled with hundreds of large, full-color layout concepts and diagrams that educate and inspire. After mastering the grid, discover how to break it using conceptual designs that deconstruct and flip the grid successfully. Split, splice, and shift; create spontaneous compositions; make narrative constructs; work on an axis; use intuitive design; and more to create unique layouts or other projects. See ideas in action with eye-catching layout examples. With this book you will: learn how grids work. be inspired to explore new concepts for using—or not using—grids. discover achievable alternatives for boring layouts. get the results you want using fresh design elements. learn designers’ processes via fascinating case studies. see numerous examples of successful layouts created with and without grids. communicate ideas effectively using visual language. This new, expanded edition presents the most comprehensive, accessible, in-depth exposition of layout concepts ever published.
Download or read book Typography Sketchbooks written by Steven Heller and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arranged by designer, it reveals how nearly 120 of the world's leading designers and typographers continually strive to find new and exciting ways of communicating through letters and words, and provides fascinating insights into their work.
Download or read book Typographic Design written by Rob Carter and published by John Wiley & Sons. This book was released on 2018-02-13 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed—but its impact on a project’s overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer’s arsenal, and Typographic Design is the complete, practical introduction.
Download or read book Typography written by Paul Luna and published by . This book was released on 2018 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography encompasses design for reading, whether in print or on screens, where a set of visual choices to do with font, layout, and print size are taken to enhance a written message. Paul Luna explores the fascinating history of our letters, considering why typographic decisions are taken, and their impact on our own words.
Download or read book The Graphic Design Idea Book written by Gail Anderson and published by Laurence King Publishing. This book was released on 2016-04-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Download or read book One Hundred Books Famous in Typography written by Jerry Kelly and published by . This book was released on 2021-12-06 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of a foundational aspect of publishing, from Gutenberg's press to today's digital type. It's common knowledge that the name Gutenberg and the words "moveable type" go together. What's far less known is that Garamond, Baskerville, and Bodoni aren't just font options in a word processing dropdown menu, but the names of some of the real punchcutters and type designers who raised the essential work of typography to the level of art. One Hundred Books Famous in Typography, the latest entry in the Grolier Club's prestigious Grolier Hundred series, is the story of art and technology working in harmony with each other, all the way from Johannes Gutenberg's ingenious development of a system for reproducing texts through the introduction of newer technologies like hot-metal line casting, phototype, and digital type. Featuring scholarly yet accessible context for the works discussed and their typographical significance, and illustrated with more than two hundred images, Jerry Kelly's book is the most comprehensive exploration yet of this essential facet of bookmaking and publishing.
Download or read book Designing with Type 5th Edition written by James Craig and published by Watson-Guptill. This book was released on 2006-05-01 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.
Download or read book The New Typography written by Jan Tschichold and published by Univ of California Press. This book was released on 2023-11-10 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its initial publication in Berlin in 1928, Jan Tschichold's The New Typography has been recognized as the definitive treatise on book and graphic design in the machine age. First published in English in 1995, with an excellent introduction by Robin Kinross, this new edition includes a foreword by Rich Hendel, who considers current thinking about Tschichold's life and work.
Download or read book Advanced Typography written by Richard Hunt and published by Bloomsbury Publishing. This book was released on 2020-07-23 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.
Download or read book Typography and Design written by United States. Government Printing Office and published by . This book was released on 1963 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Type Lore written by Julius Leroy Frazier and published by Chicago : [s.n.]. This book was released on 1925 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Type Lore is intended to supply the main facts regarding the development of types. It seeks to aid comprehension and remembrance by an ostensible discussion of the present day's most popular faces of type, which, considered in the order that their ancestors came upon the scene, serve as a background for relating the leading facts of typographical lore." -foreword.
Download or read book Detail in Typography written by Jost Hochuli and published by . This book was released on 2015-02-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: An attractive, interesting layout can certainly attract and please the reader; but when the readers are not good, reading requires extra effort and any pleasure is short-lived. 'Detail in Typography' is a concise and close-up view of the subject. It considers all the elements that constitute a column of text letters, words, the line, and the space around these elements - and it discusses what is essential for the legibility of text.
