Download or read book TYPOGRAPHY NOW written by Sendpoints Publishing Co. Ltd. and published by Sendpoints. This book was released on 2020-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Typography Now guides readers through everything they need to know to understand, create, and use Latin, Chinese, and Japanese typefaces in an increasingly interrelated world. The fundamentals, including typographic terms, character structures, style classifications, size, weight, text families, and more will provide readers with prerequisite knowledge to understand and identify different types. Typography Now introduces readers to esteemed type foundries and their design processes and techniques to demonstrate how type is created. The coverage of layout rules will help readers grasp how to effectively design with text on the page as well as combine text with mixed scripts (Chinese, Japanese, and Roman). In addition you will find some of the best examples of typographic choices, as well as talks with experts at type foundries about the present and future of type, and demonstrations of some of the hottest new typefaces." -- publisher website.
Download or read book American Typography Today written by Rob Carter and published by Wiley. This book was released on 1993-02-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Typography Now Two written by Edward Booth-Clibborn and published by Booth-Clibborn. This book was released on 2000-09 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This follow-up to Typography Now: The Next Wave updates the story of typography, focusing on the most innovative designers and projects in print, advertising and the moving image.
Download or read book Type Now written by Fred Smeijers and published by Hyphen Press. This book was released on 2003 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the mid-1980s - with the widespread adoption of the personal computer and small laser printers, with the introduction of cheap software packages for making pages and typefaces - a revolution in typography was set in train. Among several unforeseen consequences was an overthrow of the old way of making typefaces: the initiative passed from the old industrially-based companies to small, often one- or two-person outfits. Now we are far enough into this new era to begin to make an assessment." "The first part of this book is a personal statement. Fred Smeijers considers the gains and also the illusions and pitfalls of technical advance. Bringing a deep historical awareness to bear on the topic, he puts this brief recent phase into perspective. Along the way are sharp remarks on the place of the designer in the social world, on the question of copying and copyright. This realistic view brings high-flown pretensions down to earth, yet puts forward a more solid and enduring vision. Smeijers ends this modest manifesto with a new code of conduct for designers." "The second part of the book presents Smeijers's own work as a type designer and graphic designer, over twenty years. It shows all his types and fonts, including several that have until now been hidden from public view, and includes the designer's own narrative of his work so far." "The book has been made in connection with the award to Fred Smeijers of the Gorrit Noordzij Prize, in recognition of his contribution as a designer, teacher, and writer." --Book Jacket.
Download or read book Just My Type written by Simon Garfield and published by Profile Books. This book was released on 2010-10-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.
Download or read book Pioneers of Modern Typography written by Herbert Spencer and published by MIT Press (MA). This book was released on 1983-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since it was first published in 1969, it has served as the standard guide to the impact of twentieth century avant-garde movements on graphic design and typography.
Download or read book Typography Now written by Rick Poynor and published by Booth-Clibborn. This book was released on 2000-10-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Guide to the new experimental typography"--Back cover.
Download or read book Type Typography written by Phil Baines and published by Laurence King Publishing. This book was released on 2005 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing an essential grounding for both students and professionals, this text takes readers through every aspect of typography, from the history of language and writing systems to the invention of moveable type and the evolution of the digital systems of today.
Download or read book New Typographic Design written by Roger Fawcett-Tang and published by Laurence King Publishing. This book was released on 2007 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual guide to the best in contemporary typographic design, this book features examples and usages of modern typography from around the world.
Download or read book Typography written by Denise Gonzales Crisp and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A typography textbook for the digital age.
Download or read book Emigre Fonts written by Rudy VanderLans and published by Gingko Press Editions. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1985, Berkeley-based graphic design company Emigre, the publisher of the legendary design magazine of the same name, launched one of the first independent digital type foundries to explore the new design possibilities offered by the MacIntosh computer. To announce each of their new typeface releases, Emigre published small booklets displaying the virtues of the fonts and revealing the processes used to design them. By creating specific contexts, many of these so called "type specimens" went beyond being simple sales tools. In fact the Emigre booklets were meant to be enjoyed as much for the typefaces as for their esoteric content.
Download or read book Modern Typography written by Robin Kinross and published by Hyphen Press. This book was released on 2004 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern Typography, 2nd Edition is a completely updated and revised edition of Robin Kinross's classic survey of European and North American typography since 1700, first published in 1992. In addition to numerous new illustrations and revised text, Modern Typography has been re-scaled to a new, convenient pocket format. Kinross's overview breaks ground by focusing on the history of typography as an intricate web of social, technical, and material processes, rather than a parade of typeface styles. Eye magazine calls Modern Typography the book that tells "how modern typography got to be the way it is." Together, Kinross's clear, concise writing combined with his extensive knowledge of the history of typography create a gold standard for how design history ought to be written.
Download or read book Modern Typography Notecards written by Anonyme and published by . This book was released on 2017-08-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 6 different typography designs are issued on twelve notecards. This collection features typography coverying popular classics and unique hand-drawn type experiments from the 1920s to the 1960s. Each card is accopmanied by the story of its origin.
Download or read book Typography Now written by Rick Poynor and published by Writer's Digest Books. This book was released on 1994 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography Now: The Next Wave remains the most significant, most referenced, survey of typographic trends and thinking.
Download or read book The New Typography written by Jan Tschichold and published by Univ of California Press. This book was released on 2023-11-10 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its initial publication in Berlin in 1928, Jan Tschichold's The New Typography has been recognized as the definitive treatise on book and graphic design in the machine age. First published in English in 1995, with an excellent introduction by Robin Kinross, this new edition includes a foreword by Rich Hendel, who considers current thinking about Tschichold's life and work.
Download or read book The Graphic Design Idea Book written by Gail Anderson and published by Laurence King Publishing. This book was released on 2016-04-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Download or read book Never Use Futura written by Douglas Thomas and published by Chronicle Books. This book was released on 2017-10-31 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more so even than Helvetica. This fascinating book explores the cultural history and uses of a face that's so common you might not notice, until you start looking, and then you can't escape it. Douglas Thomas traces Futura from its Bauhaus-inspired origin in Paul Renner's 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements. Never Use Futura is illuminating, sometimes playful, reading, not just for type nerds, but for anyone interested in how typefaces are used, take on meaning, and become a language of their own.
