Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

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Download or read book Merriam Webster s Rhyming Dictionary written by Merriam-Webster, Inc and published by Merriam-Webster. This book was released on 2002 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: New edition! Convenient listing of words arranged alphabetically by rhyming sounds. More than 55,000 entries. Includes one-, two-, and three-syllable rhymes. Fully cross-referenced for ease of use. Based on best-selling Merriam-Webster's Collegiate® Dictionary, Eleventh Edition.

Download or read book The Pond Doctor written by Helen Nash and published by Sterling Publishing Company Incorporated. This book was released on 1995 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers advice on creating a water garden, recommends suitable plants, and discusses safety considerations, pumps, filtration, water quality, and fish

Download or read book Electrocoating written by and published by Hanser Gardner Publications. This book was released on 2002 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: