Download or read book Nation branding written by Keith Dinnie and published by Routledge. This book was released on 2010-05-14 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nation Branding: Concepts, Issues, Practice is a comprehensive and exciting text that demonstrates why nations are embracing the principles of brand management. It clearly explains how the concepts and techniques of branding can be adapted to the context of nations- as opposed to the more usual context of products, services, or companies. Concepts grounded in the brand management literature such as brand identity, brand image, brand positioning, and brand equity, are transposed to the domain of nation branding and supported by country case insights that provide vivid illustrations of nation branding in practice. Nation branding is a means by which more and more nations are attempting to compete on the global stage. Current practice in nation branding is examined and future horizons traced. The book provides: * The first overview of its kind on nation branding * A blend of academic theory and real world practice in an accessible, readable fashion * A clear and detailed adaptation of existing brand theory to the emerging domain of nation branding * An original conceptual framework and models for nation branding * A rich range of international examples and over 20 contributions by leading experts from around the world Country case insights on nation branding strategies currently being utilized by nations such as Japan, Egypt, Brazil, Switzerland, Iceland, and Russia Clearly and coherently structured, the book is an essential introduction to nation branding for both students and policymakers and will be an essential text for those interested in this fast growing area.
Download or read book Cultural Conservatism written by and published by Institute for Cultural Conse ND Education Foundation. This book was released on 1987 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Heritage and Museums written by J.M. Fladmark and published by Routledge. This book was released on 2015-11-17 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Papers from the 1999 conference by the Museum of Scotland. Aims to generate international comparison and debate about interpretation and presentation of heritage assets, and to examine the role of museums in shaping national identity.
Download or read book Emerging China written by Sudhir T. Devare and published by Routledge. This book was released on 2014-03-21 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume seeks to examine the evolving contours of Asian multilateralism through emerging China and how it is likely to impact on the growth trajectories of Asian countries. From this perspective, it explores the prospects for ‘partnership’ in Asia, especially in terms of China’s engagement with its principal Asian neighbours, especially India. A substantial part of the volume is devoted to debating China–India relations, highlighting their mutual stakes through their economic and security cooperation as well as their engagement with other countries and regional forums. The book furthers the understanding of the rise of China from an Indian perspective while simultaneously locating China’s rise in the economic dynamics of an emerging Asia. The volume offers illuminating viewpoints, analyses and insights from multiple perspectives, mixed with academic rigour and up-to-date information. It will be of interest to those engaged in economics, politics, trade relations, Indo-China relations, foreign policy, area studies, public policy, and strategic studies.
Download or read book Towards a Newer World written by Binay Ranjan Sen and published by Tycooly Publishing U. S. A.. This book was released on 1982 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Proceedings of the 2022 4th International Conference on Literature Art and Human Development ICLAHD 2022 written by Bootheina Majoul and published by Springer Nature. This book was released on 2023-03-14 with total page 1614 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.The 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) was successfully held on October 28th-30th, 2022 in Xi’an, China (virtual conference). ICLAHD 2022 brought together academics and experts in the field of Literature, Art and Human Development research to a common forum, promoting research and developmental activities in related fields as well as scientific information interchange between researchers, developers, and engineers working all around the world.We were honored to have Assoc. Prof. Chew Fong Peng from University of Malaya, Malaysia to serve as our Conference Chair. The conference covered keynote speeches, oral presentations, and online Q&A discussion, attracting over 300 individuals. Firstly, keynote speakers were each allocated 30-45 minutes to hold their speeches. Then in the oral presentations, the excellent papers selected were presented by their authors in sequence.
Download or read book Cultural Studies and Political Economy written by Robert E. Babe and published by Lexington Books. This book was released on 2010-05-10 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the notorious split between the two fields of cultural studies and political economy. Drawing on the works of Harold Innis, Theodor Adorno, Raymond Williams, Richard Hoggart, E.P. Thompson, and other major theorists in the two fields, Robert E. Babe shows that political economy can be reconciled to certain aspects of cultural studies, particularly with regards to cultural materialism. Uniting the two fields has proven to be a complex undertaking though it makes practical sense, given the close interaction between political economy and cultural studies. Babe examines the evolution of cultural studies over time and its changing relationship with political economy. The intersections between the two fields center around three subjects: the cultural biases of money, the time/space dialectic, and the dialectic of information.
Download or read book Towards a New Vision written by Neville Kingsley Meaney and published by . This book was released on 1999 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Imperialism written by Oliver Boyd-Barrett and published by Rowman & Littlefield. This book was released on 2019-08-19 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Imperialism: Continuity and Change advances applied theoretical research on 21st century media imperialism. The volume includes established and emerging researchers in international communications who examine the geopolitical, economic, technological and cultural dimensions of 21st century media imperialism. The volume highlights and challenges how news, entertainment and social media uphold unequal power relations in the world. Written in an accessible style, this volume marries conceptual, theoretical sophistication, and concrete illustration with rich case studies and global examples. Chapters cover the complete media spectrum, from social media to Hollywood, to news and national propaganda in national and transnational analyses. Readers will find discussions that range from soft power and China to the USA’s empire of the internet to the rise of “Chindia” in a post-American media world. The volume is essential reading for upper level undergraduate, postgraduate and research communities across a wide range disciplines in the social science and the humanities.
Download or read book Oceans written by Andrew Dwyer and published by The Miegunyah Press. This book was released on 2010-03-30 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most satisfying culinary pursuits is to catch, prepare and eat absolutely fresh seafood. The recipes and stories in this book are a celebration of Australia, our maritime history, our oceans and the wonderful seafood they provide.
Download or read book Palestinian Literature and Film in Postcolonial Feminist Perspective written by Anna Ball and published by Routledge. This book was released on 2012-11-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Palestinian Literature and Film in Postcolonial Feminist Perspective is the first sustained study of gender-consciousness in the Palestinian creative imagination. Drawing on concepts from postcolonial feminist theory, Ball analyses a range of literary and filmic works by major creative practitioners including Michel Khleifi , Liana Badr, Annemarie Jacir, Elia Suleiman, Mona Hatoum and Suheir Hammad, and reveals a hitherto unrecognized trajectory in gender-consciousness under development in the Palestinian imagination from the start of the twentieth century. The book explores how these works resonate with questions of power, identity, nation, resistance, and self-representation in the Palestinian imagination more broadly, and asks how these gender-conscious narratives transform our understanding of Palestine's struggle for postcoloniality. Working at the cusp of postcolonial, feminist and cultural enquiry, Ball seeks to open up vital new directions in the interdisciplinary study of Palestine.
Download or read book The Dethronement of Gold Towards a New Image of Currencies written by Samuel Scheps and published by . This book was released on 1971 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Chinese Story in Global Order written by Chen Liu and published by Springer Nature. This book was released on 2023-06-29 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a historical review of the transformation of China’s image around the world since the 1978 Reform and Opening Up. Based on a synthetic model that the author constructs for evaluating national images, together with a historical review and quantitative analysis, it discusses the issues and challenges confronting China’s image around the world since the Opening Up. To help rectify the situation that most of the research on China’s reform efforts focuses on hard power (esp. economic power), this book, which mainly focuses on China’s soft power, reviews and assesses its global image from the three perspectives of politics, economy and culture. In the process, it sheds valuable new light on the presentation of China’s image and the world’s perceptions of China.
Download or read book Towards North American Monetary Union written by Eric Helleiner and published by McGill-Queen's Press - MQUP. This book was released on 2006 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many believe that Canada's deepening economic integration with the United States and the worldwide trend towards currency blocs will eventually lead to a North American monetary union. In the first detailed analysis of Canadian exchange rate politics, Eric Helleiner challenges this view.Helleiner finds little support in the US for the concessions that would be necessary to make a North American monetary union palatable in Canada. Comparing the US Federal Reserve and the European Monetary Union, he argues that Canada would exercise far less influence within a North American monetary union than individual countries do within the European community. He also analyses the seemingly paradoxical support of Quebec sovereignists for free trade and monetary union.Towards North American Monetary Union'explores Canada's unusually strong commitment throughout the twentieth century to a floating exchange rate for its national currency - a commitment that Heilleiner argues is likely to endure.
Download or read book Towards a New National Image written by Jean Marie Janecki and published by . This book was released on 2006 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Eastern Philosophies and Psychology Towards Psychology of Self Cultivation written by Yung-Jong Shiah and published by Frontiers Media SA. This book was released on 2017-11-29 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: The publication of this book, East Asian Philosophies and Psychology: Towards Psychology of Self-cultivation, signifies an important breakthrough for the indigenization movements of psychology which have happened in many non-Western countries since 1980s. Viewing from the perspective of scientific revolution (Kuhn, 1969), when Western paradigms of psychology are transplanted to non-Western countries and encounter anomalies which cannot be explained by the imported theories, the foreign theories are in a state of crisis waiting for scientific revolution.
