Download or read book Tourism Management of Russian Behavioral Intention Toward Thailand written by Sinee Sankrusme and published by Anchor Academic Publishing. This book was released on 2017-07 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is identified as one of the major potential industries of Thai economy. It is considered to be a top priority for the following reasons; Firstly, it is an industry requiring much labor, thus it provides many jobs for city residents, by which it helps to solve unemployment for society. Secondly, it is an industry which brings with it many important benefits, improving the social-economic situation, and enhancing income for people. Thirdly, it can promote peace, enhancing common understanding and building a unified and sustainable country. In the last years, Thailand’s tourism industry has made significant progress and contributed largely to the economic development and social progress of the nation. In the context of international integration, the Thailand government has focused on developing the tourism industry even further, enhancing service quality, and expanding operations scale. As a result, the number of tourists coming to Thailand has increased significantly between 2009 and 2015. This study investigates the perceived value, satisfaction and revisit of Russian tourists who visit Thailand on the basis of selected tourism destinations in Bangkok, Thailand.
Download or read book Tourism Management of Russian Behavioral Intention toward Thailand written by Sinee Sankrusme and published by diplom.de. This book was released on 2017-06-06 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is identified as one of the major potential industries of Thai economy. Tourism is considered to be a top priority for the following reasons: Firstly, it is an industry requiring much labor, thus it provides many jobs for city residents, by which it helps to solve unemployment for society. Secondly, it is an industry which brings with it many important benefits, improving the social-economic situation, and enhancing income for people. Thirdly, it can promote peace, enhancing common understanding and building a unified and sustainable country. In the last years, Thailand’s tourism industry has made significant progress and contributed significantly to the economic development and social progress of the nation. In the context of international integration, the Thailand government has focused on developing the tourism industry even further, enhancing service quality, and expanding operations scale. As a result, the number of tourists coming to Thailand has increased significantly between 2009 and 2015. This study investigates the perceived value, satisfaction and revisit of Russian tourists who visit Thailand on the basis of selected tourism destinations in Bangkok, Thailand.
Download or read book Promoting Social and Cultural Equity in the Tourism Sector written by Cembranel, Priscila and published by IGI Global. This book was released on 2022-05-27 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: People venture into tourist activities to expand their worldviews and experiences, and as such, it is common for them to face realities totally different from those they are used to. Therefore, it is essential to discuss tourist experiences related to issues with discrimination and equality such as racism, inherent prejudice, gender equality, indigenous rights, and experiences of the LGBTQIA+ community to ensure the tourism industry is inclusive and safe. Promoting Social and Cultural Equity in the Tourism Sector provides relevant theoretical frameworks and the latest findings from empirical research on diversity and equity applied to tourism activity. The book also contributes to the discussion about the nuances inherent to tourism activities and experiences at tourist destinations. Covering a wide range of topics such as gender bias, employability, and diversity education, this reference work is crucial for hotel managers, activists, travel agencies, tour organizations, industry professionals, government officials, policymakers, researchers, scholars, practitioners, academicians, instructors, and students.
Download or read book Tourism Marketing in East and Southeast Asia written by Stylidis, Dimitrios and published by CABI. This book was released on 2022-12-19 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less well explored. Little is known about the marketing efforts and practices, along with the successes and challenges, countries in the East and Southeast Asia have been experiencing. This book aims to address this oversight by exploring the marketing approaches, techniques and tools used by various countries in the region both collectively and individually to manage their tourism offerings and position them in the global tourism market: China, Hong Kong, Indonesia, Japan, Korea, Macau, Mongolia, Myanmar, Vietnam. The book will be of interest to tourism marketing researchers, practitioners, academics, undergraduate and postgraduate students who will find these insightful contemporary case studies useful in the classroom.
Download or read book European Journal of Tourism Research written by and published by Varna University of Management. This book was released on 2018-07-30 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The European Journal of Tourism Research is an academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as tourism management, tourism marketing, sociology, psychology, tourism geography, political sciences, mathematics, tourism statistics, tourism anthropology, culture, information technologies in tourism and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism Complete CABI Leisure, Recreation and Tourism ProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Download or read book Handbook of Tourism Entrepreneurship written by Rob Hallak and published by Edward Elgar Publishing. This book was released on 2024-05-02 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Tourism Entrepreneurship outlines the foundations of success in the tourism sector, examining the ways in which small and medium sized enterprises (SMEs) can become economic engines for tourism destinations by boosting regional growth and prosperity.
Download or read book Social Psychology and Health written by Derek R. Rutter and published by . This book was released on 1994 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work, based upon a conference of the European Association of Experimental Social Psychology, examines the prevailing methods being used in social psychological research on health and safety. It compares the Health Belief Model with the Theory of Planned Behaviour.
Download or read book Consumer Behaviour in Tourism written by Susan Horner and published by Routledge. This book was released on 2016-04-28 with total page 667 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now fully revised and updated, the third edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourists behaviour in political, social and economic context and how this knowledge can be used to manage and market effectively in a variety of tourism sectors including: tourism operations, tourist destinations, hospitality, visitor attractions, retail travel and transport. This third edition has been updated to include: New material on the impacts of IT on research and marketing communications, the rise and influence of social media and virtual technology, the growth in the interest of sustainable tourism products including slow food, the experience economy and new consumer experiences including fulfilment. New international case studies throughout including growth regions such as the Middle East, Russia, Europe, China, India and Brazil. New companion website including Power point slides and a case archive. Each chapter features conclusions, discussion points and essay questions, and exercises, at the end, to help tutors direct student-centred learning and to allow the reader to check their understanding of what they have read. This book is an invaluable resource for students following tourism courses.
Download or read book Strategic Management in Tourism 3rd Edition CABI Tourism Texts written by Luiz Moutinho and published by CABI. This book was released on 2018-02-26 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
Download or read book Media Strategies for Marketing Places in Crisis written by Eli Avraham and published by Routledge. This book was released on 2012-05-31 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that today, a negative image is more harmful than ever. Whatever the cause of the negative image, places perceived as dangerous, frightening, or boring are at a distinct disadvantage. Many decision makers and marketers stand by helplessly, frustrated by their knowledge that in most cases, their city's negative image is not based on well-grounded facts. Given that stereotypes are not easily changed or dismissed, the challenge facing these decision makers is great. Analyses of many case studies show interesting examples of places that tried to change a negative image into a positive one, in order to bringing back tourists, investors and residents. Although a great deal of knowledge about crisis communications has accumulated in recent years, very little has been written about strategies to improve places' negative images. The aim of "Media Strategies for Marketing Places in Crisis" is to discuss the various dimensions of an image crisis and different strategies to overcome it, both in practice and theory. "Media Strategies for Marketing Places in Crisis" is based on the careful analysis of dozens of case studies, advertisements, public relations campaigns, press releases, academic articles, news articles, and the websites of cities, countries and tourist destinations.
Download or read book Tourist Behaviour written by Philip L. Pearce and published by Channel View Publications. This book was released on 2005-01-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is an inherently social phenomenon. Tourists travel with others and experience places and cultures through interacting with both familiar and unfamiliar others. This volume presents a thorough tour of the social psychological processes which underpin contemporary travel. The fascinating phenomenon of tourist behaviour deals with topics such as motivation, destination choice, travellers' on site experiences, satisfaction and learning. This book uses an array of developing and recently constructed conceptual frameworks to both synthesise what is established, and to create new insights and directions for further analysis and, ultimately, management action.
Download or read book Overbooked written by Elizabeth Becker and published by Simon and Schuster. This book was released on 2013-04-16 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism, fast becoming the largest global business, employs one out of twelve persons and produces $6.5 trillion of the world’s economy. In a groundbreaking book, Elizabeth Becker uncovers how what was once a hobby has become a colossal enterprise with profound impact on countries, the environment, and cultural heritage. This invisible industry exploded at the end of the Cold War. In 2012 the number of tourists traveling the world reached one billion. Now everything can be packaged as a tour: with the high cost of medical care in the U.S., Americans are booking a vacation and an operation in countries like Turkey for a fraction of the cost at home. Becker travels the world to take the measure of the business: France invented the travel business and is still its leader; Venice is expiring of over-tourism. In Cambodia, tourists crawl over the temples of Angkor, jeopardizing precious cultural sites. Costa Rica rejected raising cattle for American fast-food restaurants to protect their wilderness for the more lucrative field of eco-tourism. Dubai has transformed a patch of desert in the Arabian Gulf into a mammoth shopping mall. Africa’s safaris are thriving, even as its wildlife is threatened by foreign poachers. Large cruise ships are spoiling the oceans and ruining city ports as their American-based companies reap handsome profits through tax loopholes. China, the giant, is at last inviting tourists and sending its own out in droves. The United States, which invented some of the best of tourism, has lost its edge due to political battles. Becker reveals travel as product. Seeing the tourism industry from the inside out, through her eyes and ears, we experience a dizzying range of travel options though very few quiet getaways. Her investigation is a first examination of one of the largest and potentially most destructive enterprises in the world.
Download or read book Tourism in Russia written by Frederic Dimanche and published by Emerald Group Publishing. This book was released on 2015-09-09 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses tourism as a system, provides essentials of tourism management and marketing, discusses planning and impact management, and proposes strategies and recommendations to improve Russia as an international destination.
Download or read book Handbook of Tourism and Quality of Life Research written by Muzaffer Uysal and published by Springer Science & Business Media. This book was released on 2012-01-07 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quality of life (QOL) research in tourism has gained much momentum over the last two decades. Academics working in this area research issues related to tourists and host communities. Practitioners are becoming increasingly interested in understanding the science that allows them to develop better marketing and managerial programs designed to enhance the quality of life of tourists. Tourism bureaus and government agencies are increasingly interested in issues of sustainable tourism, specifically in understanding and measuring the impact of tourism on the quality of life of the residents of the host communities. This handbook covers all relevant topics and is divided into two parts: research relating to travelers/tourists, and research relating to the residents of host communities. It is the only state-of-the-art reference book in its field and will prove invaluable to academics interested in QOL research, as well as tourism practitioners interested in applying the science of QOL in the tourism industry.
Download or read book Tourism Religion and Spiritual Journeys written by Dallen Timothy and published by Routledge. This book was released on 2006-09-27 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Religion and spirituality are still among the most common motivations for travel - many major tourism destinations have developed largely as a result of their connections to sacred people, places and events. Providing a comprehensive assessment of the primary issues and concepts related to this intersection of tourism and religion, this revealing book gives a balanced discussion of both the theoretical and applied subjects that destination planners, religious organizations, scholars, and tourism service providers must deal with on a daily basis. Bringing together a distinguished list of contributors, this volume takes a global approach and incorporates substantial empirical cases from Hinduism, Islam, Judaism, Roman Catholicism, Mormonism, New Ageism, Sikhism, Buddhism, and the spiritual philosophies of East Asia. On a conceptual level, it considers, amongst other topics: contested heritage the pilgrim-tourist dichotomy secularization of pilgrimage experiences religious humanism educational aspects of religious tourism commodification of religious icons and services. A vibrant collection of essays, this outstanding book discusses many important practices, paradigms, and problems that are currently being examined and debated. It raises an array of significant and interesting questions and as such is a valuable resource for students, scholars and researchers of tourism, religion and cultural studies.
Download or read book Tourism Business Frontiers written by Dimitrios Buhalis and published by Routledge. This book was released on 2006 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a brief historical overview of tourism, but delves deeper to discuss emerging trends, consumer types, and looks at the way the industry is itself changing and developing. Companion text: Tourism Dynamics.
Download or read book Japanese Popular Culture and Contents Tourism written by Philip Seaton and published by Routledge. This book was released on 2018-02-02 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contents tourism is tourism induced by the contents (narratives, characters, locations and other creative elements) of films, novels, games, manga, anime, television dramas and other forms of popular culture. Amidst the boom in global interest in Japanese popular culture, the utilization of popular culture to induce tourism domestically and internationally has been central to the "Cool Japan" strategy and, since 2005, government policy for local community revitalization. This book presents four main case studies of contents tourism: the phenomenon of "anime pilgrimage" to sites appearing in animated film; the travel behaviours and "pop-spiritualism" of female history fans to heritage sites; the collaboration between local community, fans and copyright holders that underpinned an anime-induced tourism boom in a small town north of Tokyo; and the large-scale economic impacts of tourism induced by NHK’s annual samurai period drama (Taiga Drama). It is the first major collection of articles published in English about media-induced tourism in Japan using the "contents tourism" approach. This book will be of particular interest to students and researchers of media and tourism studies in Asia. This book was previously published as a special issue of Japan Forum.
