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Download or read book Reports of Cases Argued and Decided in the Supreme Court of the State of Texas written by and published by . This book was released on 1853 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Reports of Cases Argued and Decided in the Supreme Court of the State of Texas written by Texas. Supreme Court and published by . This book was released on 1853 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Download or read book Proceedings of the 1984 Academy of Marketing Science AMS Annual Conference written by Jay D. Lindquist and published by Springer. This book was released on 2015-05-18 with total page 511 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
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Download or read book Marketing System Performance and Minority Consumers Public Policy Alternatives written by Thaddeus H. Spratlen and published by Marketing Classics Press. This book was released on 2011-08-15 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Market Driven Thinking written by Arch G. Woodside and published by Routledge. This book was released on 2012-06-25 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and customer think is recognized, a solution is usually implemented automatically, with no thought given to the relative worth of alternative methods to learn fill the need. Thus, the "dominant logics" (most often implemented methods) to learn about thinking are written surveys and focus group interviews--two research methods that that almost always fail to provide valid and useful answers on how and why executives and customers think the way they do. Through descriptive research, MDT examines the actual thinking and actions by executives and customers related to making marketplace decisions. The book aims to achieve three objectives: * Increase the reader's knowledge of the unconscious and conscious thinking processes of participants marketplace contexts * Provide research tools useful for revealing the unconscious and conscious thinking processes of executives and customers * Provide in-depth examples of these research tools in both business-to-business and business-to-consumer contexts This book asks how we actually go about thinking, examining this process and its influences within the context of B2B and B2C marketplaces in developed nations.