Download or read book There s Only One Coke written by Berenice Lamson and published by . This book was released on 1981 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Citizen Coke The Making of Coca Cola Capitalism written by Bartow J. Elmore and published by W. W. Norton & Company. This book was released on 2014-11-03 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.
Download or read book Coke written by Roger Loison and published by Elsevier. This book was released on 2014-05-20 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coke: Quality and Production describes the scientific and technical basis of coke manufacture and provides a detailed account of the physical and chemical mechanisms occurring in coke oven chambers. Emphasis is on the influences of coal quality and production parameters. This book is comprised of 12 chapters and begins with an introduction to technical characteristics displayed by coals or cokes, followed by a discussion on the chemical, physicochemical, and mechanical phenomena that occur during carbonization. The following chapters focus on carbonization in a coke oven chamber and its relationship to coke quality; the criteria used to evaluate coke quality; and industrial and semi-industrial tests carried out at the Marienau Station in France. The formulation of coke oven blends is also considered, along with the production factors that affect the quality of coke; factors that affect the production capacity of a coke oven battery; and heat balances on industrial coking plants. The final chapter looks at the industrial applications of blast-furnace coke and foundry coke. This monograph is intended primarily for technical personnel at coking plants and will also be of interest to consumers concerned with the working properties of coke.
Download or read book You Are What You Say written by Matthew Budd, M.D. and published by Harmony. This book was released on 2001-08-14 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Why are you sick?" This question, posed in compassion by his grandmother Minnie after a childhood incident plunged him into illness, stayed with Dr. Matthew Budd throughout his lifetime in medicine. As a teacher and physician at Harvard for more than thirty years, he repeatedly asked his patients this question. He found, remarkably, that it often unlocked memories, secrets, anger, resentments, and fears that had played crucial roles in their illnesses. As he encouraged his patients to reflect on their lives and habitual behavior, they often shifted from being trapped in suffering to designing a life of wellness and profound personal change for themselves, no matter what their circumstances. Their experiences led Dr. Budd to develop the Ways to Wellness program, a nationally acclaimed workshop offered by numerous HMOs. In You Are What You Say, Dr. Budd presents the principles of this powerful, scientifically validated program that weaves ancient and modern insights into human behavior, neurophysiology, language, and spirituality. One of these fundamental principles is that you are what you say -- your words play a major role in determining, not just reflecting, your health and well-being. He explains how the body "learns" many of its reactions, consciously and unconsciously, through language. By following the principles in this book, you'll learn about the Ten Linguistic Viruses that damage health and how to combat the ravages of anger, perfectionism, depression, and anxiety by changing the script of what you say to yourself and to others.
Download or read book Soda Politics written by Marion Nestle and published by Oxford University Press. This book was released on 2015-09-07 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sodas are astonishing products. Little more than flavored sugar-water, these drinks cost practically nothing to produce or buy, yet have turned their makers--principally Coca-Cola and PepsiCo--into a multibillion-dollar industry with global recognition, distribution, and political power. Billed as "refreshing," "tasty," "crisp," and "the real thing," sodas also happen to be so well established to contribute to poor dental hygiene, higher calorie intake, obesity, and type-2 diabetes that the first line of defense against any of these conditions is to simply stop drinking them. Habitually drinking large volumes of soda not only harms individual health, but also burdens societies with runaway healthcare costs. So how did products containing absurdly inexpensive ingredients become multibillion dollar industries and international brand icons, while also having a devastating impact on public health? In Soda Politics, the 2016 James Beard Award for Writing & Literature Winner, Dr. Marion Nestle answers this question by detailing all of the ways that the soft drink industry works overtime to make drinking soda as common and accepted as drinking water, for adults and children. Dr. Nestle, a renowned food and nutrition policy expert and public health advocate, shows how sodas are principally miracles of advertising; Coca-Cola and PepsiCo spend billions of dollars each year to promote their sale to children, minorities, and low-income populations, in developing as well as industrialized nations. And once they have stimulated that demand, they leave no stone unturned to protect profits. That includes lobbying to prevent any measures that would discourage soda sales, strategically donating money to health organizations and researchers who can make the science about sodas appear confusing, and engaging in Corporate Social Responsibility (CSR) activities to create goodwill and silence critics. Soda Politics follows the money trail wherever it leads, revealing how hard Big Soda works to sell as much of their products as possible to an increasingly obese world. But Soda Politics does more than just diagnose a problem--it encourages readers to help find solutions. From Berkeley to Mexico City and beyond, advocates are successfully countering the relentless marketing, promotion, and political protection of sugary drinks. And their actions are having an impact--for all of the hardball and softball tactics the soft drink industry employs to maintain the status quo, soda consumption has been flat or falling for years. Health advocacy campaigns are now the single greatest threat to soda companies' profits. Soda Politics provides readers with the tools they need to keep up pressure on Big Soda in order to build healthier and more sustainable food systems.
Download or read book Inside Coca Cola written by Neville Isdell and published by Macmillan + ORM. This book was released on 2011-10-25 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey. Isdell helped put out huge public relations fires (India and Turkey), opened markets(Russia, Eastern Europe, Philippines and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility. Isdell's, and Coke's, story is newsy without being gossipy; principled without being preachy. Inside Coca-Cola is filled with stories and lessons appealing to anybody who has ever taken "the pause that refreshes." It's also a readable and important look at how companies can market and govern themselves more-ethically and to great success.
Download or read book The Real Coke the Real Story written by Thomas Oliver and published by Random House. This book was released on 2013-10-09 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Examines why the set-in-its-ways Coca Cola Company tampered with a drink that had become an American institution—and blundered into one of the greatest marketing triumphs of all time.”—New York On April 23, 1985, the top executives of the Coca-Cola Company held a press conference in New York City. News had leaked out that Coke, the king of soft drinks, would no longer be produced. In its place the Coca-Cola Company would offer a new drink with a new taste and would dare call it by the old name, Coca-Cola. The new Coke was launched—and the reaction of the American people was immediate and violent: three months of unrelenting protest against the loss of Coke. So fierce was the reaction across the country that it forced a response from the Coca-Cola Company. Stunned Coca-Cola executives stepped up to the microphone and publicly apologized to the American people. They announced that the company would reissue the original Coca-Cola formula under a new name, Coke Classic. The Real Coke, the Real Story is the behind-the-scenes account of what prompted Coca-Cola to change the taste of its flagship brand—and how consumers persuaded a corporate giant to bring back America’s old friend.
Download or read book An abridgement of the first part of my Lord Coke s Institutes By W Hawkins With some additions Third edition corrected written by Sir Thomas LITTLETON and published by . This book was released on 1822 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Notes on Lord Coke s First Institute Or Commentary Upon Littleton written by Francis Hargrave and published by . This book was released on 1809 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Steel and Metal Digest written by and published by . This book was released on 1921 with total page 778 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Systematic Arrangement of Lord Coke s First Institute of the Laws of England written by and published by . This book was released on 1818 with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Colliery Guardian and Journal of the Coal and Iron Trades written by and published by . This book was released on 1920 with total page 948 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Increased Price of Coal written by United States. Congress. Senate. Interstate Commerce Committee and published by . This book was released on 1920 with total page 1160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book I EC written by and published by . This book was released on 1913 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Journal of Industrial and Engineering Chemistry written by and published by . This book was released on 1913 with total page 1070 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Gas World written by and published by . This book was released on 1901 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:
