Download or read book McDonalds written by and published by . This book was released on 2013 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Grinding It Out written by Ray Kroc and published by Macmillan. This book was released on 2016-08-02 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1977 by Contemporary Books.
Download or read book The Story of McDonald s written by Sara Gilbert and published by The Creative Company. This book was released on 2008-07 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Details the history of the company from its beginnings in Illinois to becoming a major, international corporation.
Download or read book Franchise The Golden Arches in Black America written by Marcia Chatelain and published by Liveright Publishing. This book was released on 2020-01-07 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.
Download or read book Ray Joan written by Lisa Napoli and published by Penguin. This book was released on 2016-11-15 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: The movie The Founder, starring Michael Keaton, focused the spotlight on Ray Kroc, the man who amassed a fortune as the chairman of McDonald’s. But what about his wife Joan, the woman who became famous for giving away his fortune? Lisa Napoli tells the fascinating story behind the historic couple. Ray & Joan is a quintessentially American tale of corporate intrigue and private passion: a struggling Mad Men–era salesman with a vision for a fast-food franchise that would become one of the world’s most enduring brands, and a beautiful woman willing to risk her marriage and her reputation to promote controversial causes that touched her deeply. Ray Kroc was peddling franchises around the country for a fledgling hamburger stand in the 1950s—McDonald’s, it was called—when he entered a St. Paul supper club and encountered a beautiful young piano player who would change his life forever. The attraction between Ray and Joan was instantaneous and instantly problematic. Yet even the fact that both were married to other people couldn’t derail their roller coaster of a romance. To the outside world, Ray and Joan were happy, enormously rich, and giving. But privately, Joan was growing troubled over Ray’s temper and dark secret, something she was reluctant to publicly reveal. Those close to them compared their relationship to that of Elizabeth Taylor and Richard Burton. And yet, this volatility paved the way for Joan’s transformation into one of the greatest philanthropists of our time. A force in the peace movement, she produced activist films, books, and music and ultimately gave away billions of dollars, including landmark gifts to the Salvation Army and NPR. Together, the two stories form a compelling portrait of the twentieth century: a story of big business, big love, and big giving.
Download or read book Big Mac written by Maxwell Boas and published by Signet Book. This book was released on 1977 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chronicles the rise and expansion of the nation's number-one fast-food chain and the Horatio Alger life of founder Ray Albert Kroc
Download or read book The History of McDonald s written by Heike Mieth and published by GRIN Verlag. This book was released on 2007-11 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 1999 in the subject American Studies - Culture and Applied Geography, grade: 1,3, Friedrich-Alexander University Erlangen-Nuremberg, 26 entries in the bibliography, language: English, abstract: Going for a walk through a deserted alley in the city at night, watching the stars shining above, it might not seldom happen that you notice a yellow glow from behind a corner. When having curiously turned around it, perceiving a creepy loud rumbling, you spot that the glow comes from a big shining "M" floating in the air. The symbol becomes bigger and bigger the nearer you walk towards it, your pulse rises and having finally reached the "M" you open the door of the McDonald's restaurant and enter to have a burger to stop the rumbling of your stomach. Meanwhile, there is a McDonald's in every big city at nearly every corner. But where does McDonald's originally come from? This thesis gives a summary of the history of McDonald's - one of the most widespread companies in the world.
Download or read book McDonald s written by Cath Senker and published by Lerner Publications. This book was released on 2016-01-01 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the incredible story behind the world's largest fast food brand. Find out how McDonald's grew from a single restaurant into a globe-dominating chain. This book reveals: ● The bright business minds behind McDonald's remarkable rise. ● How the company's famous products—from the Big Mac to the Happy Meal—came to be. ● Which marketing and public relations strategies turned McDonald's into a powerful brand. From marketing relationships to the company's attempts to counter its critics, this book provides a fascinating look at McDonald's and at the fast food industry as a whole.
Download or read book The Battle To Do Good written by Bob Langert and published by Emerald Group Publishing. This book was released on 2019-01-19 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Battle to Do Good, former McDonald’s Executive Bob Langert takes readers on a behind-the-scenes tour of the restaurant giant’s decades-long battle to do good, tackling tricky societal issues all while feeding 70 million people a day while attending to the bottom line.
Download or read book Murder at McDonald s written by Phonse Jessome and published by Open Road Media. This book was released on 2016-06-28 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The true story of the Sydney River McDonald’s massacre, a botched robbery that would become the most sensational murder case in Canadian history. It started with a broken conveyor belt. When the mechanical malfunction brought eighteen-year-old McDonald’s employee Derek Wood into the restaurant’s back room, he saw the safe and got a dangerous idea. It would be so easy to prop the back door open, allowing two friends to sneak inside and steal the money. Wood assumed there was at least $200,000 in the cashbox—an incredible haul for just a few minutes’ work—but things would not go according to plan. The robbery went wrong from the start, and within minutes, a fast-food restaurant in the wilds of Nova Scotia was turned into a bloodbath. Wood and his accomplices attacked the employees, killing three instantly and leaving the fourth for dead. In the safe, where they had expected to find a fortune, there was barely $2,000. They fled the scene, instigating a manhunt that would captivate the nation. In the tradition of In Cold Blood and The Onion Field, this stunning work of true crime tells the story of the small-town murder that shocked a nation. Phonse Jessome brings a trained journalist’s eye to the case, which remains one of the most horrifying incidents of suburban violence in recent history.
Download or read book Ray Kroc Biography written by Thomas Stewart and published by Independently Published. This book was released on 2020-07-14 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 1940s, an ice cream machine salesman from Chicago saw his sales decline across America. However, one restaurant in California was ordering more machines. He flew over to meet the customers and it changed his life. He helped the McDonald brothers to expand their business and later purchased it. Today, it is the largest fast-food restaurant chain by revenue. That man was Ray Kroc. The success story of McDonald's has not since been replicated. They are considered pioneers in how they market themselves and the efficiency with which they run the business. Yet, before reaching the zenith of this career, Ray Kroc faced colossal personal challenges. By the time he got the McDonald brother to allow him to franchise the chain, he was on the verge of bankruptcy and depressed. Instead of giving up, he fought back and created a company that everyone loves. Come face-to-face with the genius who revived the restaurant industry and paved the way for others to emulate. Here's a preview of what you'll discover in this book: Ray Kroc's early childhood, family life, and education A career in business and success as a paper cup salesman Change in business fortunes and traveling to California Meeting the McDonald brothers and having a revelation Pitching the franchise idea to the brothers and going national Purchasing the business and going global Constant innovation and staying ahead of the pack The legacy that he left behind ..... And much more! Ray Kroc created a fast-food empire that everyone from a child to a 90-year-old can relate to. It is one of the most popular family restaurants that keeps on growing. This insightful book will let you in on the secrets on how Ray Kroc developed McDonald's to now operate 37,855 restaurants, making it the envy of competitors, and a darling for everyone else. So, scroll up and click the "Buy now with 1-click" button to know more!
Download or read book The Stephen McDonald Story written by Steven McDonald and published by . This book was released on 1991-04 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book None of Us is As Good As All of Us written by Patricia Sowell Harris and published by John Wiley & Sons. This book was released on 2009-09-28 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inside account of how McDonald's turns diversity into success Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's internal philosophy of inclusion and diversity. One of the biggest employers in the world, McDonald's staff is one of the world's most racially, culturally, and religiously diverse. In None of Us Is As Good As All of Us, McDonald's Global Chief Diversity Officer, Patricia Sowell Harris, offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts, of franchisees, suppliers, and employees, reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement. • Written by Patricia Sowell Harris, McDonald's global chief diversity officer • Serves as a template for any business that wants to embrace wider diversity and use it to prosper • With a Foreword by Jim Skinner, McDonald's CEO since 2004 • A first look at the inner workings of McDonald's impressive diversity and inclusion philosophy For any business leader who wants to embrace diversity and encourage team unity, None of Us Is As Good As All of Us offers inspiration and guidance.
Download or read book Ray Kroc McDonald s Restaurants Builder written by Joanne Mattern and published by ABDO. This book was released on 2015-01-01 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this title, unwrap the life of talented McDonald's restaurants builder, Ray Kroc! Readers will enjoy getting the scoop on this Food Dude, beginning with his childhood in Oak Park, Illinois. Students can follow Kroc's success story from his education at Oak Park and River Forest High School to his careers with WGES radio station, the Lily-Tulip Cup Company, and the Malt-A-Mixer Company. Kroc's family and his retirement years are also highlighted. Engaging text familiarizes readers with topics of interest including the original McDonald's in San Bernardino, California, menu developments, and Ronald McDonald House Charities. An entertaining sidebar, a helpful timeline, a glossary, and an index, supplement the historical and color photos showcased in this inspiring biography. Aligned to Common Core Standards and correlated to state standards. Checkerboard Library is an imprint of Abdo Publishing, a division of ABDO.
Download or read book Golden Opportunity written by Cody Teets and published by Cider Mill Press. This book was released on 2012-07-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Golden Opportunities is a collection of over two dozen profiles of people who launched their very successful careers with McDonalds. The book also includes 12 key “principles for success” that led to such remarkable careers as Katie Kouric’s, Jay Leno’s, and Jeff Bezos’. All of these individuals started their job path based on the foundations of their first job at their hometown McDonald’s. Author, Cody Teets, Vice President of McDonald’s and VP/general manager of the Rocky Mountain Region, also made her way up from crew member to corporate office. What do 20 million Americans have in common with Tonight Show host Jay Leno, Amazon.com founder Jeff Bezos, actress Andie MacDowell, and former White House chief of staff Andrew Card? They all started their working careers at a McDonald’s restaurant, learning some of the most important lessons of their lives. Golden Opportunity is a myth-busting collection of 44 profiles of people who went from flipping burgers to building remarkable careers in business, the arts, politics, science, the military, and sports. Over the past six decades, millions of teens have earned their first paychecks under the Golden Arches. Whether they stayed for a year or a career, they learned work habits, basic skills, and the business principles that have made McDonald’s one of the best-run companies in the world. Their journeys remind us that at the beginning of every success story there is the first paycheck from the first “real” job. That first job is not a dead end, it is a young person’s rite of passage into adult responsibility. The author’s compelling personal story—growing up in modest circumstances with a strong work ethic—gives a unique voice to the experiences of leading entrepreneurs, entertainment figures, and others who represent a cross section of American enterprise. They recall what they learned in their first jobs at McDonald’s and how those lessons helped them build their remarkable careers. Including a foreword by Willard Scott—the original Ronald McDonald—and the 10 Golden Opportunity Keys to Success, this collection of stories will leave you wondering what today’s burger flippers will achieve tomorrow. Visit GoldenOpportunityBook.com to learn more and share your own story.
Download or read book The Story of McDonald s written by Sara Gilbert and published by Jaico Publishing House. This book was released on 2015-08-01 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: McDonald’s opens a new outlet every 14.5 hours and their mascot, Ronald McDonald has an official title: Chief Happiness Officer. When they started their first restaurant in 1940, the McDonald brothers had no idea their enterprise would one day become synonymous with American pop culture. With a basic menu and an ordering system based around burgers and milkshakes, McDonald’s grew from one company to more than 31,000 in just 50 years. Seventy-five years on, the company continues to offer meals that are affordable and comforting, if not necessarily healthy, and their service is quick and efficient. They’ve had their share of battles and controversies but, as you will see in The Story of McDonald’s, the company is taking its original offerings around the globe by successfully finding new ways around local palates. McDonald’s is surging ahead leaving behind a trail of competitors and copies. JAICO’S CREATIVE COMPANIES SERIES explores how today’s great companies operate and inspires young readers to become the entrepreneurs and businessmen of tomorrow.
Download or read book Golden Arches East written by James L. Watson and published by Stanford University Press. This book was released on 2006-03-13 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read—and widely acclaimed—Golden Arches East argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Beijing, Taipei, Seoul, and Tokyo. In the second edition, James L. Watson also covers recent attacks on the fast-food chain as a symbol of American imperialism, and the company's role in the obesity controversy currently raging in the U.S. food industry, bringing the story of East Asian franchises into the twenty-first century. Praise for the First Edition: "Golden Arches East is a fascinating study that explores issues of globalization by focusing on the role of McDonald's in five Asian economies and [concludes] that in many countries McDonald's has been absorbed by local communities and become assimilated, so that it is no longer thought of as a foreign restaurant and in some ways no longer functions as one." —Nicholas Kristof, New York Times Book Review "This is an important book because it shows accurately and with subtlety how transnational culture emerges. It must be read by anyone interested in globalization. It is concise enough to be used for courses in anthropology and Asian studies." —Joseph Bosco, China Journal "The strength of this book is that the contributors contextualize not just the food side of McDonald's, but the social and cultural activity on which this culture is embedded. These are culturally rich stories from the anthropology of everyday life." —Paul Noguchi, Journal of Asian Studies "Here is the rare academic study that belongs in every library."—Library Journal
