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Book The Storytelling Edge

Download or read book The Storytelling Edge written by Shane Snow and published by John Wiley & Sons. This book was released on 2018-01-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!" —Jay Baer, founder of Convince & Convert and author of Hug Your Haters "Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe are your narrators in a journey that will transform how you talk to other human beings to be more believable, relevant, compelling and unforgettable." —Brian Solis, experience architect, digital anthropologist, best-selling author "Shane Snow and Joe Lazauskas spend the overwhelming majority of their time thinking, writing, and theorizing about brand storytelling - so you don't have to. They're smart and they know this topic inside out (and sideways). Read their book. While I can't guarantee you'll rise to Shane and Joe's ridiculously obsessive level, you will be infinitely better prepared to tell your own brand's story. Promise!" —Rebecca Lieb, Analyst, Author & Advisor "The Contently team understands the power of story, and how to craft and spread a great narrative, like no other. In an era where brand, design, and mission are a competitive advantage for every business, Contently underscores the importance of stories and how they transform companies and industries." —Scott Belsky, Entrepreneur, Investor, & Author (Founder of Behance, bestselling author of Making Ideas Happen) "I can't think of a better way to illustrate the power of story telling than by telling great stories. This book should be required reading not just by those with content in their titles, but by anyone in Marketing AND Sales. Then, when you're done, give it to your CEO to read... but make sure you get it back, because I guarantee you'll refer to it more than once." —Shawna Dennis, Senior Marketing Leader "Neuroscience, algorithms, illustrations, personal anecdotes and good, old-fashioned empathy: This entertaining and informative tome journeys to the core of how we communicate and pushes us, as marketers and humans, to do it better, "speeding the reader through and leaving us wanting more." —Ann Hynek, VP of global content marketing at Morgan Stanley Transform your business through the power of storytelling. Content strategists Joe Lazauskas and Shane Snow offer an insider's guide to transforming your business—and all the relationships that matter to it—through the art and science of telling great stories. Smart businesses today understand the need to use stories to better connect with the people they care about. But few know how to do it well. In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content. With The Storytelling Edge you will discover how leaders and workers can craft the powerful stories that not only build brands and engage customers, but also build relationships and make people care—in work and in life.

Book Edge

    Book Details:
  • Author : M. E. Kerr
  • Publisher : Open Road Media
  • Release : 2015-09-15
  • ISBN : 1504009894
  • Pages : 163 pages

Download or read book Edge written by M. E. Kerr and published by Open Road Media. This book was released on 2015-09-15 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: These 15 short stories by a writer the New York Times Book Review has called “one of the grand masters of young adult fiction” capture our fears, yearnings, loneliness, self-doubts, and universal need for love and acceptance M. E. Kerr’s pioneering young adult literature has gained a devoted following for fearlessly breaking rules and confronting conformity. In Edge, her trademark gifts of pulling apart relationships, exposing real emotion, and conveying what it means to grow up are on full display. From handling a teenage girl’s coming out in “We Might as Well All Be Strangers” to asking philosophical questions about God, life, and death in “The Sweet Perfume of Goodbye” to parodying social norms in “Do You Want My Opinion?,” this is a funny, moving, and brave anthology about faith, friendship, family ties, prom night, an unusual act of heroism, and staying true to yourself.

Book Galactic Outlaws

    Book Details:
  • Author : Jason Anspach
  • Publisher : Galaxy's Edge
  • Release : 2019-08-20
  • ISBN : 9781949731125
  • Pages : 396 pages

Download or read book Galactic Outlaws written by Jason Anspach and published by Galaxy's Edge. This book was released on 2019-08-20 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: A threat looms at the edge of the galaxy... Years have passed since the battle of Kublar, and Wraith is in deep cover for Legion Dark Ops, living a second life on the edge as an irreverent smuggler and bounty hunter under the alias of Captain Keel. As he fights off pirates and double-crossing rebels, Keel comes to realize that the old lines between right and wrong have blurred as the Legion sinks further under the corrupting influence of the House of Reason and its points. When a lucrative night market contract is offered directly to Wraith to hunt down an enigmatic warlord, the former legionnaire winds up on a galactic-wide search that brings him face to face with the galaxy's most notorious bounty hunter, a living legend known as Tyrus Rechs. The pair soon discover that the man they both hunt is more powerful than either imagined... and is poised to overthrow the Republic. With a cloud of darkness growing and a planet pitched in war, Wraith must choose whether his true allegiances lie with himself... or with his brothers still in the Legion. Military sci-fi meets space opera in this world-spanning adventure. Start reading now to see how expansive Galaxy's Edge is with this brief interlude in the ongoing story of the legionnaires of Victory Company!

Book Legionnaire

    Book Details:
  • Author : Jason Anspach
  • Publisher :
  • Release : 2017-06-13
  • ISBN : 9781949731033
  • Pages : pages

Download or read book Legionnaire written by Jason Anspach and published by . This book was released on 2017-06-13 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A hostile force ambushes Victory Company during a diplomatic mission. Stranded behind enemy lines, a sergeant must lead a band of survivors against merciless insurgents on a deadly alien world. With no room for error, the Republic¿s elite fighting force must struggle to survive under siege while waiting on a rescue that might never come.

Book At the Edge of the Universe

Download or read book At the Edge of the Universe written by Shaun David Hutchinson and published by Simon and Schuster. This book was released on 2017-02-07 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of We Are the Ants comes “another winner” (Booklist, starred review) about a boy who believes the universe is slowly shrinking as the things he remembers are being erased from others’ memories. Tommy and Ozzie have been best friends since the second grade, and boyfriends since eighth. They spent countless days dreaming of escaping their small town—and then Tommy vanished. More accurately, he ceased to exist, erased from the minds and memories of everyone who knew him. Everyone except Ozzie. Ozzie doesn’t know how to navigate life without Tommy, and soon he suspects that something else is going on: that the universe is shrinking. When Ozzie is paired up with the reclusive and secretive Calvin for a physics project, it’s hard for him to deny the feelings developing between them, even if he still loves Tommy. But Ozzie knows there isn’t much time left to find Tommy—that once the door closes, it can’t be opened again. And he’s determined to keep it open as long as possible.

Book The Edge

    Book Details:
  • Author : Catherine Coulter
  • Publisher : Penguin
  • Release : 2000-08-01
  • ISBN : 9780515128604
  • Pages : 356 pages

Download or read book The Edge written by Catherine Coulter and published by Penguin. This book was released on 2000-08-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: FBI agent Ford "Mac" MacDougal is recovering from injuries he received in a terrorist car bombing when his sister, Jilly, a medical researcher, drives her Porsche off an Oregon cliff - on purpose, it seems. Curiously, even though he was in a hospital bed on the other side of the country, Mac feels as if he were in the car with her as she sails towards the sea. By the time Mac arrives in Portland, Jilly has come out of the coma she's been in for four days. But after only a few hours with her brother, she vanishes without a trace. In searching for her, Mac hears a different story from everyone he encounters. When the local sheriff enlist his aid in the puzzling murder of an elderly resident, Mac doesn't suspect that the case connects to his sister's disappearance. FBI agents Lace Sherlock and Dillon Savich (last seen in The Target) join Mac to ride shotgun. Not knowing whom to trust and whom to suspect, they must escape relentless pursuers before unearthing the tentacles of evil undermining The Edge.

Book Edge

    Book Details:
  • Author : Laura Huang
  • Publisher : National Geographic Books
  • Release : 2020-01-28
  • ISBN : 0525540814
  • Pages : 0 pages

Download or read book Edge written by Laura Huang and published by National Geographic Books. This book was released on 2020-01-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back, and turning them to work in our favor. How do you find a competitive edge when the obstacles feel insurmountable? How do you get people to take you seriously when they're predisposed not to, and perhaps have already written you off? Laura Huang has come up against that problem many times--and so has anyone who's ever felt out of place or underestimated. Many of us sit back quietly, hoping that our hard work and effort will speak for itself. Or we try to force ourselves into the mold of who we think is "successful," stifling the creativity and charm that makes us unique and memorable. In Edge, Huang offers a different approach. She argues that success is rarely just about the quality of our ideas, credentials, and skills, or our effort. Instead, achieving success hinges on how well we shape others' perceptions--of our strengths, certainly, but also our flaws. It's about creating our own edge by confronting the factors that seem like shortcomings and turning them into assets that make others take notice. Huang draws from her groundbreaking research on entrepreneurial intuition, persuasion, and implicit decision-making, to impart her profound findings and share stories of previously-overlooked Olympians, assistants-turned-executives, and flailing companies that made momentous turnarounds. Through her deeply-researched framework, Huang shows how we can turn weaknesses into strengths and create an edge in any situation. She explains how an entrepreneur scored a massive investment despite initially being disparaged for his foreign accent, and how a first-time political candidate overcame voters' doubts about his physical disabilities. Edge shows that success is about knowing who you are and using that knowledge unapologetically and strategically. This book will teach you how to find your unique edge and keep it sharp.

Book Edge

    Book Details:
  • Author : Michael Cadnum
  • Publisher : Open Road Media
  • Release : 2015-09-29
  • ISBN : 150401975X
  • Pages : 139 pages

Download or read book Edge written by Michael Cadnum and published by Open Road Media. This book was released on 2015-09-29 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: A teenage boy searches for revenge on the streets of Oakland The battle is nearly over. The outsiders—who came to Oakland looking for excitement—are about to get back on the highway and go home. But they hurt 1 of Zach’s friends, and he can’t let that stand. He hurls a chunk of concrete at their car, starting a fight that turns into a riot. The police flood the streets with teargas, and Zach gets lost in the chaos. In the melee, he finds something someone left behind—something that will poison his life. It’s a .38 pistol, and once he picks it up, he can’t let it go. Zach hates violence, but since he quit high school, he feels its power creeping into his life every day. When his father is shot during a robbery, Zach’s newly found pistol gives him the power to take revenge—if his heart will let him pull the trigger.

Book Edge

    Book Details:
  • Author : Bea Fields
  • Publisher : Writers of the Round Table
  • Release : 2008-06
  • ISBN : 9780981454535
  • Pages : 0 pages

Download or read book Edge written by Bea Fields and published by Writers of the Round Table. This book was released on 2008-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edge! sharpens your management vision and cuts right to the heart of a leader's challenges. When Global Trade Management Corporation's shining star, CEO Mitchell James, begins to lose his luster, key members of the executive team head for the door. With a not-so-subtle nudge from the company's Board Chairman, Mitch reluctantly accepts the help of executive coach Kate Nelson. The diminutive dynamo strikes at the core of Mitch's obstacles and navigates him through a step-by-step process to lead more dynamically. Faced with a crisis, his leadership rebirth is put to the test. Can he regain his "Edge" and become the leader his company needs? Chapter by chapter, the authors guide you through Mitch's journey. At the end of each chapter, real-life leadership coach Bea Fields provides her insight with thought-provoking questions and a summary to engage you in finding your own edge, as well.

Book Ana on the Edge

    Book Details:
  • Author : A. J. Sass
  • Publisher : Little, Brown Books for Young Readers
  • Release : 2020-10-20
  • ISBN : 0316458635
  • Pages : 252 pages

Download or read book Ana on the Edge written by A. J. Sass and published by Little, Brown Books for Young Readers. This book was released on 2020-10-20 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perfect for fans of George and Ivy Aberdeen's Letter to the World: a heartfelt coming of age story about a nonbinary character navigating a binary world. Twelve-year-old Ana-Marie Jin, the reigning US Juvenile figure skating champion, is not a frilly dress kind of kid. So, when Ana learns that next season's program will be princess themed, doubt forms fast. Still, Ana tries to focus on training and putting together a stellar routine worthy of national success. Once Ana meets Hayden, a transgender boy new to the rink, thoughts about the princess program and gender identity begin to take center stage. And when Hayden mistakes Ana for a boy, Ana doesn't correct him and finds comfort in this boyish identity when he's around. As their friendship develops, Ana realizes that it's tricky juggling two different identities on one slippery sheet of ice. And with a major competition approaching, Ana must decide whether telling everyone the truth is worth risking years of hard work and sacrifice.

Book A Second Chance at Eden

    Book Details:
  • Author : Peter F. Hamilton
  • Publisher : Pan Macmillan
  • Release : 2008-09-04
  • ISBN : 0330468944
  • Pages : 426 pages

Download or read book A Second Chance at Eden written by Peter F. Hamilton and published by Pan Macmillan. This book was released on 2008-09-04 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Six short stories and a novella from a master of science fiction, Peter F. Hamilton. This collection includes Sonnie's Edge, as seen in the award-winning Netflix anthology series Love, Death & Robots. Set in the same universe as the Night’s Dawn trilogy, Peter F. Hamilton presents a compelling mix of human dilemmas, imagined technologies and extraordinary new cultures. Among others, this collection includes Sonnie’s Edge, a story of contests to the death between constructed monsters. But one has a special advantage . . . We also visit an abandoned alien spacecraft in Escape Route. Abandoned, but is it really as empty as it seems? In the title novella, A Second Chance at Eden, the co-creator of a genetically-engineered habitat is found murdered. But nobody can identify the perpetrator – or the motive. Featuring a diverse selection of stories set far in the future and beyond the stars, A Second Chance at Eden is a must-have collection from a writer at the top of his game.

Book On the Edge

    Book Details:
  • Author : Ilona Andrews
  • Publisher : National Geographic Books
  • Release : 2009-09-29
  • ISBN : 0441017800
  • Pages : 0 pages

Download or read book On the Edge written by Ilona Andrews and published by National Geographic Books. This book was released on 2009-09-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step into a whole new world in the first Novel of the Edge from the #1 New York Times bestselling author of the Kate Daniels series. The Edge lies between worlds, on the border between the Broken, where people shop at Wal-Mart and magic is a fairy tale—and the Weird, where blueblood aristocrats rule, changelings roam, and the strength of your magic can change your destiny... Rose Drayton thought if she practiced her magic, she could build a better life for herself. But things didn’t turn out the way she’d planned, and now she works an off-the-books job in the Broken just to survive. Then Declan Camarine, a blueblood noble straight out of the deepest part of the Weird, comes into her life, determined to have Rose (and her power). But when a flood of creatures hungry for magic invade the Edge, Declan and Rose must overcome their differences and work together to destroy them—or the beasts will devour the Edge and everyone in it...

Book Black Edge

Download or read book Black Edge written by Sheelah Kolhatkar and published by . This book was released on 2017 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The rise over the last two decades of a powerful new class of billionaire financiers marks a singular shift in the American economic and political landscape. Their vast reserves of concentrated wealth have allowed a small group of big winners to write their own rules of capitalism and public policy. How did we get here? ... Kolhatkar shows how Steve Cohen became one of the richest and most influential figures in finance--and what happened when the Justice Department put him in its crosshairs"--Amazon.com.

Book Rivers  Edge

    Book Details:
  • Author : John D. Luerssen
  • Publisher :
  • Release : 2004
  • ISBN : 9781550226195
  • Pages : 0 pages

Download or read book Rivers Edge written by John D. Luerssen and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: infighting, power struggles, membership firings and resignations, lawsuits, settlements, non-disclosure agreements, oddball behaviour and fabulous rock music. Welcome to the weird world of Weezer, steerd by brainhild Rivers Cuomo - a hair metal failure turned oddball rocker who has steered the ship of Weezer into uncharted territory with their bonkers sound, strange hiatuses and legendary comeback. Come feel the noise!

Book The Edge

    Book Details:
  • Author : Roland Smith
  • Publisher : Houghton Mifflin Harcourt
  • Release : 2015
  • ISBN : 0544341228
  • Pages : 245 pages

Download or read book The Edge written by Roland Smith and published by Houghton Mifflin Harcourt. This book was released on 2015 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifteen-year-old Peak Marcello is invited to participate in an "International Peace Ascent" in the Hindu Kush, with a team made up of under-eighteen-year-old climbers from around the world--but from the first something seems wrong, so when the group is attacked, and most of the climbers are either killed or kidnapped, Peak finds himself caught up in a struggle to survive, shadowed by the Shen, a mysterious snow leopard.

Book Running to the Edge

Download or read book Running to the Edge written by Matthew Futterman and published by Anchor. This book was released on 2020-04-14 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of visionary American running coach Bob Larsen's mismatched team of elite California runners who would win championships and Olympic glory in a decades-long pursuit of "the epic run." In the dusty hills above San Diego, Bob Larsen became America's greatest running coach. Running to the Edge is a riveting account of Larsen's journey, and his quest to discover the unorthodox training secrets that would lead American runners to breakthroughs never imagined. Futterman interweaves the dramatic stories of Larsen's runners with a fascinating discourse on the science behind human running, as well as a personal running narrative that follows Futterman's own checkered love-affair with the sport. The result is a narrative that will speak to every runner, a story of Larsen's triumphs--from high school cross-country meets to the founding of the cult-favorite, 70's running group, the Jamul Toads; from his long tenure as head coach at UCLA to the secret training regimen of world champion athletes like Larsen's protégé, Meb Keflezighi. Running to the Edge is a page-turner . . . a relentless crusade to run faster, farther.

Book Fate s Edge

    Book Details:
  • Author : Ilona Andrews
  • Publisher : Penguin
  • Release : 2011-11-29
  • ISBN : 1101545968
  • Pages : 384 pages

Download or read book Fate s Edge written by Ilona Andrews and published by Penguin. This book was released on 2011-11-29 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audrey Callahan left behind her life in the Edge, and she's determined to stay on the straight and narrow. But when her brother gets into hot water, the former thief takes on one last heist and finds herself matching wits with a jack of all trades... Kaldar Mar-a gambler, lawyer, thief, and spy-expects his latest assignment tracking down a stolen item to be a piece of cake, until Audrey shows up. But when the item falls into the hands of a lethal criminal, Kaldar realizes that in order to finish the job, he's going to need Audrey's help...