Download or read book The Social Trade Show written by Traci Browne and published by Que Publishing. This book was released on 2012-05-31 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's new social and virtual platforms and technologies can help you transform the way you market through tradeshows, exhibits, and events - helping you supercharge performance on every metric that matters to you. The Social Tradeshow is the first practical guide to using these new tools to reach more prospects, close more sales, and earn more profits. Renowned industry consultant and thought leader Traci Browne covers every step of the process, revealing what works (and what doesn't). She offers practical advice, realistic examples, and actionable ideas for companies of all sizes, in both B2B and B2C markets. Discover how to: * Create goals, measurable objectives, and strategies * Identify the tools and techniques most likely to work for you * Integrate social media and virtual events with existing pre-show, at-show and post-show tactics * Avoid older "virtual" techniques that have been proven to fail * Make the most of live streaming, video interviewing, mobile polling, and other innovations * Expand and enhance your community of customers and prospects year-round * Demonstrate the value of social media to key decision-makers

Download or read book The Trade Show Bible written by Manuel Garber - Esmond Frank and published by Lulu.com. This book was released on 2012-08-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides organisations with the full understanding on why, how and when to exhibit at Trade Shows. There are tens of thousands of Trade Shows every year, offering businesses a unique opportunity to market their products and services successfully. In today's world of electronic commerce and social media, a Trade Show has become a valuable opportunity to meet face to face with your customer. This book was written by experts in the field and it includes sections covering planning, promoting, generating leads, following up, and much more. An appendix with additional useful resources is also included. The latest updates and additional current information is made available through www.tradeshowbible.com

Download or read book Fair Trade and Social Justice written by Sarah Lyon and published by NYU Press. This book was released on 2010-06-28 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Heroic Desire performs its title--bold, challenging, seductive, and compelling--a vital and exciting addition to the discourse on lesbian identities, their dissolves and perpetual becomings. Sure to incite and inspire." —Lynda Hart, Author of Fatal Women: Lesbian Sexuality and the Mark of Aggression "Right on the edge of exciting and daring new writing on lesbian representation. Moving beyond post- modernism's rejection of identity politics, Munt draws on a wealth of scholarship and personal reflection to refigure the heroic narrative in the service of lesbian liberation strategies. A thoughtful and thought- provoking book." —Esther Newton , State University of New York, Purchase "In Heroic Desire Sally Munt revisits identity politics through the figure of the lesbian hero. The result is one of the most exciting works of lesbian theory to appear in years. Written in a strong and engaging personal voice, Heroic Desire will excite, provoke, enlighten, and entertain the reader with this original insights into questions of lesbian identity, culture, and community." —Bonnie Zimmerman, San Diego State University

Download or read book Social Trading For Beginners written by Jimmy Putnik and published by Silica Lyne. This book was released on 2017-11-14 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: social trading has grown by over 150% in the past two years with sites like eToro gaining over 2 million users. Y You can join in today and start making money just like the pros with no learning. In this guide book we will go though: - The best social trading platforms How to choose a social trading platform How to create your investors profile How to choose the best traders: - This is an interactive guide book designed for all social trading beginners, you will also learn other aspects like managing your portfolio how to deal with losing traders get your copy of social trading for dummies and learn how the end of day trading as we know it has come.

Download or read book Trade Shows in the Globalizing Knowledge Economy written by Harald Bathelt and published by Oxford University Press, USA. This book was released on 2014 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than mere consequences, of globalization. Traditionally seen as marketing tools, trade shows are conceptualised as temporary clusters that facilitate the creation and diffusion of knowledge across geographical distances, even in the age of social media. The book is organized in four parts. Part I lays out the conceptual foundations of the knowledge-based perspective, from the early development of trade fairs to modern-day events. Part II analyses specific global developments, focussing on the trade show ecologies of Europe, North America, and the Asia-Pacific region. Part III investigates differences in the nature of knowledge generation practices across international hub shows, exports shows, and import shows in different industries, and investigates competition between such events. Part IV discusses the implications of a knowledge-based conceptualisation of trade shows. The book will be of interest to scholars and students in economic geography, management, marketing, organization studies, political science, and sociology. It also has practical implications for trade show organisers on how to make their events more competitive through knowledge-based strategies; for industry associations and cities, on how to use these events for collective/place marketing purposes; and for policy makers, on how to use trade shows for export promotion and innovation policies.

Download or read book Introduction to Electronic Commerce and Social Commerce written by Efraim Turban and published by Springer. This book was released on 2017-04-23 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p

Download or read book Evaluation of social efficiency in trade written by A. Nikishin and published by Litres. This book was released on 2022-01-29 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: The manual considers methods for assessing the social efficiency of trade and is recommended for both undergraduate and graduate university students studying the areas directly related to the trade.

Download or read book Trade Shows in the 21st Century written by Béliard, Anne-Sophie and published by Edward Elgar Publishing. This book was released on 2022-09-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do professionals keep attending face-to-face industry gatherings when digitization offers cheap, fast and time-saving technological solutions for professional interactions? This book sets out to explain such a phenomenon by analysing the reasons why professionals go to professional events, the role of events on individual careers and the way events can be instrumental in structuring emerging professions and (re)affirming stable, shared professional identities.

Download or read book Fair Trade Organizations and Social Enterprise written by Benjamin Huybrechts and published by Routledge. This book was released on 2012-05-04 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: For several decades, social enterprises have been pioneers in the conception and implementation of a pathbreaking social innovation: Fair Trade (FT). Fair Trade Social Enterprises have created a movement which has challenged mainstream trading practices and offered development opportunities for disadvantaged producer groups in the South. Starting from a niche market aimed at convinced customers, FT has expanded and entered mainstream retailing outlets, growing in visibility and market share, while simultaneously experiencing diversification of its organization models. While pioneer Fair Trade Social Enterprises in the early years were largely nonprofit organizations relying on voluntary work, they have become increasingly diversified in terms of legal forms, governance models and organizational practices. These diversified models seem to reflect the hybrid nature of FT itself, through different ways of combining a commercial activity (trading of FT products), a social mission (support to producers), and an explicit or implicit political message (often expressed through education and advocacy). Based on the study of Fair Trade Social Enterprises across Europe, this book builds a typology of organization models for FT. Author Benjamin Huybrechts further examines how the different organization models combine the economic, social, and political dimensions of FT, and how they manage the possible tensions between these dimensions. Fair Trade Organizations and Social Enterprise proposes a range of theoretical approaches to interpret the diversity of Fair Trade Social Enterprises and offers concrete avenues for managing social enterprises and hybrid organizations in general.

Download or read book The Social Code written by and published by . This book was released on 1874 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Social Foundations of World Trade written by Sungjoon Cho and published by Cambridge University Press. This book was released on 2017-09-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As highlighted by Pascal Lamy, the former head of the WTO, world trade traditionally involves state-to-state contracts and is based on an anachronistic 'monolocation' production/trade model. It therefore struggles to handle new patterns of trade such as global value chains, which are based on a 'multilocation' model. Although it continues to provide world trade on a general level with a powerful heuristic, the traditional 'rationalist' approach inevitably leaves certain descriptive and normative blind spots. Descriptively, it fails to explain important ideational factors, such as culture and norms, which can effectively guide the behaviour of trading nations with or without material factors such as interests and utilities. Normatively, the innate positivism of the traditional model makes it oblivious to the moral imperatives of the current world trading system, such as development. This book emphatically redresses these blind spots by reconstructing the WTO as a world trade community from a social perspective.

Download or read book Fair Trade Sustainability and Social Change written by I. Hudson and published by Springer. This book was released on 2013-03-25 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors critically evaluate the fair trade movement's role in pursuing a more just and environmentally sustainable society. Using fair trade as a case study of the shift toward non-state forms of governance, they focus on its role not only as a regulatory tool, but as a catalyst for broader social and political transformation.

Download or read book Social Standards in EU and US Trade Agreements written by Evgeny Postnikov and published by Routledge. This book was released on 2020-04-02 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the causes and consequences of social standards in US and EU preferential trade agreements (PTAs). PTAs are the new reality of the global trading system. Pursued by both developed and developing countries, they increasingly incorporate labor and environmental issues to prevent a race to the bottom in social regulation and counter-protectionism. Using principal-agent theory to explore why US PTAs have stricter social standards than those signed by the EU, Postnikov argues that the level of institutional insulation of trade policy executives from interest groups and legislators determines the design of social standards. In the EU, where institutional insulation is high, social standards mirror the normative preferences of the European Commission leading to a softer approach. In the US, where such insulation is low, social standards are driven by interest groups and legislators they control, resulting in a stricter approach. This book shows that both approaches can be effective but work through different causal mechanisms. To test his argument, Postnikov draws on original data collected in Brussels, Washington, Santiago, Bogota, and Seoul. This book will be of interest to all scholars and students working in the fields of international political economy and EU and US trade policy.

Download or read book The Holy See Social Justice and International Trade Law written by Rev. Dr. Alphonsus Ihuoma and published by AuthorHouse. This book was released on 2018-06-30 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Holy See, Social Justice, and International Trade Law: Assessing the Social Mission of the Catholic Church in the GATT-WTO System highlights the uniqueness of the Catholic Church as the foremost institution in the world that can confront issues in world trade that affect the common good. The distinguished author Rev. Dr. Alphonsus Ihuoma provides a superbly broad and deep examination that is both scholarly and practical of the mission of the Catholic Church in the world as one that centers on the temporal and eternal needs of humanity. His discussion treats thoughtfully the mediatory role of the church in world affairs and argues persuasively that the church has been engaged in this role since its very beginning, even before nations embraced organized politics two thousand years ago. This remarkable book is a great tool for any reader seeking to know more about the unique position of the church in world affairs, especially in the GATT-WTO system. The book rightly lauds the churchs achievements in history. But it equally and rightly argues that the church must do more to address present challenges in the world trading system. Readers will be enlightened by the treatment of the failures of the GATT-WTO system in pursing the objectives for which it was established, the churchs efforts to pursue vital related objectives, and the need for her to do more.

Download or read book Framing the Subjects and Objects of Contemporary EU Law written by Samo Bardutzky and published by Edward Elgar Publishing. This book was released on 2017-06-30 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely book invites the reader to explore the lexicon of ‘subjects’ and ‘objects’ of EU law as a platform from which several dilemmas and omissions of EU law can be researched. It includes a number of case studies from different fields of law that deploy this lexicon, structuring the contributions around three principal elements of EU law: its transformations, crises, and external-internal dynamics.

Download or read book Columbia Studies in the Social Sciences written by and published by . This book was released on 1920 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Macroeconomics Trade and Social Welfare written by Michihiro Ohyama and published by Springer. This book was released on 2016-07-11 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops new, original methods of welfare comparison and comparative dynamics between distinct and discretely positioned (rather than continuously related) socioeconomic situations. These methods are not only realistic but also extremely relevant to serious economic problems. Using them, the book sheds illuminating new light on the theoretical analysis of Keynesian economics and other important issues of political economy. For instance, it shows that the principle of effective demand applies exactly as Keynes put it to the unemployment equilibrium in the short run. It also shows that the equilibrium may change along the expansion path as the government chooses to vary its expenditure to maximize national welfare. The same methods are effectively employed theoretically to investigate modern trade policy issues such as gains from trade, the theory of tariffs, free trade agreements, and the role of the WTO. Those methods are also used to study the welfare and efficiency of various socioeconomic situations.