Download or read book The Silk Road Rediscovered written by Anil K. Gupta and published by John Wiley & Sons. This book was released on 2014-04-07 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A roadmap for understanding the business challenges and opportunities in China By 2025, China and India will be two of the world's four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. Their leaders are well aware of these emerging realities. In May 2013, just two months after taking charge, Premier Li Keqiang left for India on his first official trip outside China, a clear signal of China's foreign policy priorities. The Silk Road Rediscovered is the first book ever to analyze the growing corporate linkages between India and China. Did you know that: India's Mahindra is the fifth largest tractor manufacturer in China? Tata Motors' Jaguar Land Rover unit is the fastest growing luxury auto seller in China? India's NIIT is the most influential IT training brand in China? China's Huawei has its second largest R&D center in Bangalore and employs over 5000 people in India? Shanghai Electric earns its largest revenues outside China from India? As these developments illustrate, pioneering Indian and Chinese companies are rediscovering the fabled Silk Road which joined their nations in ancient times. Winning in each other's markets is also making them stronger and whetting their appetite for further global expansion. This book examines how Indian companies such as Tata Consultancy Services, Mahindra Tractors, NIIT, Tata Motors/Jaguar Land Rover and Sundaram Fasteners have figured out how to win in China. Their experiences may inspire and offer lessons to other Indian companies. The book also examines how Chinese pioneers such as Lenovo, Huawei, TBEA, Haier and Xinxing have made a strong commitment to India and are beginning to realize the fruits of this commitment. The key lessons that emerge from these analyses are: the odds of success go up dramatically when executives adopt a global rather than local-for-local perspective and are skillful at learning on the ground.
Download or read book The Silk Road written by Valerie Hansen and published by Oxford University Press. This book was released on 2015 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Silk Road is as iconic in world history as the Colossus of Rhodes or the Suez Canal. But what was it, exactly? It conjures up a hazy image of a caravan of camels laden with silk on a dusty desert track, reaching from China to Rome. The reality was different--and far more interesting--as revealed in this new history. In The Silk Road, Valerie Hansen describes the remarkable archeological finds that revolutionize our understanding of these trade routes. For centuries, key records remained hidden--sometimes deliberately buried by bureaucrats for safe keeping. But the sands of the Taklamakan Desert have revealed fascinating material, sometimes preserved by illiterate locals who recycled official documents to make insoles for shoes or garments for the dead. Hansen explores seven oases along the road, from Xi'an to Samarkand, where merchants, envoys, pilgrims, and travelers mixed in cosmopolitan communities, tolerant of religions from Buddhism to Zoroastrianism. There was no single, continuous road, but a chain of markets that traded between east and west. China and the Roman Empire had very little direct trade. China's main partners were the peoples of modern-day Iran, whose tombs in China reveal much about their Zoroastrian beliefs. Silk was not the most important good on the road; paper, invented in China before Julius Caesar was born, had a bigger impact in Europe, while metals, spices, and glass were just as important as silk. Perhaps most significant of all was the road's transmission of ideas, technologies, and artistic motifs. The Silk Road is a fascinating story of archeological discovery, cultural transmission, and the intricate chains across Central Asia and China.
Download or read book Foreign Devils on the Silk Road written by Peter Hopkirk and published by Oxford University Press, USA. This book was released on 2001 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Silk Road, which linked imperial Rome and distant China, was once the greatest thoroughfare on earth. Along it travelled precious cargoes of silk, gold, and ivory, as well as revolutionary new ideas. Its oasis towns blossomed into thriving centres of Buddhist art and learning. In time it began to decline. The traffic slowed, the merchants left, and finally its towns vanished beneath the desert sands to be forgotten for a thousand years. But legends grew up of lost cities filled with treasurees and guarded by demons. In the early years of the 20th century, foreign explorers began to investigate these legends, and very soon an international race began for the art treasures of the Silk Road. Huge wall paintings, sculptures, and priceless manuscripts were carried away, literally by the ton, and are today scattered through the museums of a dozen countries. Peter Hopkirk tells the story of the intrepid men who, at great personal risk, led these long-range archaeological raids, incurring the undying wrath of the Chinese.
Download or read book Life Along the Silk Road written by Susan Whitfield and published by Univ of California Press. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Silk Road was the most traveled trade route for over 1,000 years until it was eclipsed by maritime trade. Whitfield presents composite stories of merchants, soldiers, artists, and princesses who traveled the route, and presents its history through their personal experiences.
Download or read book The Silk Road A Very Short Introduction written by James A. Millward and published by Oxford University Press. This book was released on 2013-04-10 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The phrase "silk road" evokes vivid scenes of merchants leading camel caravans across vast stretches to trade exotic goods in glittering Oriental bazaars, of pilgrims braving bandits and frozen mountain passes to spread their faith across Asia. Looking at the reality behind these images, this Very Short Introduction illuminates the historical background against which the silk road flourished, shedding light on the importance of old-world cultural exchange to Eurasian and world history. On the one hand, historian James A. Millward treats the silk road broadly, to stand in for the cross-cultural communication between peoples across the Eurasian continent since at least the Neolithic era. On the other, he highlights specific examples of goods and ideas exchanged between the Mediterranean, Persia, India, and China, along with the significance of these exchanges. While including silks, spices, and travelers' tales of colorful locales, the book explains the dynamics of Central Eurasian history that promoted Silk Road interactions--especially the role of nomad empires--highlighting the importance of the biological, technological, artistic, intellectual, and religious interchanges across the continent. Millward shows that these exchanges had a profound effect on the old world that was akin to, if not on the scale of, modern globalization. He also disputes the idea that the silk road declined after the collapse of the Mongol empire or the opening of direct sea routes from Europe to Asia, showing how silk road phenomena continued through the early modern and modern expansion of the Russian and Chinese states across Central Asia. Millward concludes that the idea of the silk road has remained powerful, not only as a popular name for boutiques and restaurants, but also in modern politics and diplomacy, such as U.S. Secretary of State Hilary Clinton's "Silk Road Initiative" for India, Pakistan, and Afghanistan.
Download or read book The Silk Road key papers written by Valerie Hansen and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus is when the Silk Road trade was at its height. Content is organized chronologically and geographically, concentrating on the sites which flourished in the 3rd and 4th centuries, then Turfan and Samarkand (500-800), closing with the period after 800, when Tang China withdrew troops from the region and local peoples reverted to a barter economy.
Download or read book The Silk Roads written by Peter Frankopan and published by Vintage. This book was released on 2016-02-16 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: INTERNATIONAL BESTSELLER • Far more than a history of the Silk Roads, this book is truly a revelatory new history of the world, promising to destabilize notions of where we come from and where we are headed next. "A rare book that makes you question your assumptions about the world.” —The Wall Street Journal From the Middle East and its political instability to China and its economic rise, the vast region stretching eastward from the Balkans across the steppe and South Asia has been thrust into the global spotlight in recent years. Frankopan teaches us that to understand what is at stake for the cities and nations built on these intricate trade routes, we must first understand their astounding pasts. Frankopan realigns our understanding of the world, pointing us eastward. It was on the Silk Roads that East and West first encountered each other through trade and conquest, leading to the spread of ideas, cultures and religions. From the rise and fall of empires to the spread of Buddhism and the advent of Christianity and Islam, right up to the great wars of the twentieth century—this book shows how the fate of the West has always been inextricably linked to the East. Also available: The New Silk Roads, a timely exploration of the dramatic and profound changes our world is undergoing right now—as seen from the perspective of the rising powers of the East.
Download or read book The Silk Road in World History written by Xinru Liu and published by Oxford University Press. This book was released on 2010-07-09 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Silk Road was the contemporary name for a complex of ancient trade routes linking East Asia with Central Asia, South Asia, and the Mediterranean world. This network of exchange emerged along the borders between agricultural China and the steppe nomads during the Han Dynasty (206BCE-220CE), in consequence of the inter-dependence and the conflicts of these two distinctive societies. In their quest for horses, fragrances, spices, gems, glassware, and other exotics from the lands to their west, the Han Empire extended its dominion over the oases around the Takla Makan Desert and sent silk all the way to the Mediterranean, either through the land routes leading to the caravan city of Palmyra in Syria desert, or by way of northwest India, the Arabian Sea and the Red Sea, landing at Alexandria. The Silk Road survived the turmoil of the demise of the Han and Roman Empires, reached its golden age during the early middle age, when the Byzantine Empire and the Tang Empire became centers of silk culture and established the models for high culture of the Eurasian world. The coming of Islam extended silk culture to an even larger area and paved the way for an expanded market for textiles and other commodities. By the 11th century, however, the Silk Road was in decline because of intense competition from the sea routes of the Indian Ocean. Using supply and demand as the framework for analyzing the formation and development of the Silk Road, the book examines the dynamics of the interactions of the nomadic pastoralists with sedentary agriculturalists, and the spread of new ideas, religions, and values into the world of commerce, thus illustrating the cultural forces underlying material transactions. This effort at tracing the interconnections of the diverse participants in the transcontinental Silk Road exchange will demonstrate that the world had been linked through economic and ideological forces long before the modern era.
Download or read book The Silk Road written by Tim Winter and published by Oxford University Press. This book was released on 2022 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Evocative and enigmatic, the Silk Road occupies a unique place in contemporary culture and international affairs. Across the world, it has captured the imagination as a story of camel caravans crossing desert and mountain, of precious goods moving between East and West, and of ideas, religions and technologies migrating across land and sea. As China seeks to "revive" the Silk Roads for the twenty-first century, this compelling, yet poorly understood, narrative of history now serves as a platform for building trade, diplomatic, infrastructure and geopolitical connections. "The Silk Road: Connecting Histories and Futures" is the first book to critically investigate the merits and problems of this fabled geocultural narrative of history, and map out the role it plays in international affairs. Four thematic sections trace its rise to global fame as a domain of scholarship and foreign policy, a celebration of peace and internationalism, and how it created dreams of exploration and grand adventure. China's Health Silk Road and civilizational politics are among the themes discussed that open up the Silk Roads as a space for critical enquiry"--
Download or read book The Silk Road written by Jonathan Tucker and published by Philip Wilson Publishers, Limited. This book was released on 2003 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrating the cultural heritage of the countries along the Silk Route, this text explores the ancient trade route between Europe and the Far East, more specifically between Rome and the old Chinese capital of Xian. It examines the beautiful works of art discovered in each country, and sets them in their historical and geographical context. The author provides a comprehensive history of the Silk Road, drawing freely on anecdotes and literary and historical sources he examines the lives of the merchants and other travellers who used this route. Vignettes and poems from the heydey of the great trading route punctuate a lively and colourful text, which also features Antonia Tozer's evocative photographs.
Download or read book The Silk Road written by Frances Wood and published by Univ of California Press. This book was released on 2002 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This gorgeously illustrated oversized book brings the history and cultures of the Silk Road alive -- from its beginnings to the present day -- covering more than 5000 years.
Download or read book Shadow of the Silk Road written by Colin Thubron and published by Harper Collins. This book was released on 2007-07-03 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shadow of the Silk Road records a journey along the greatest land route on earth. Out of the heart of China into the mountains of Central Asia, across northern Afghanistan and the plains of Iran and into Kurdish Turkey, Colin Thubron covers some seven thousand miles in eight months. Making his way by local bus, truck, car, donkey cart and camel, he travels from the tomb of the Yellow Emperor, the mythic progenitor of the Chinese people, to the ancient port of Antioch—in perhaps the most difficult and ambitious journey he has undertaken in forty years of travel. The Silk Road is a huge network of arteries splitting and converging across the breadth of Asia. To travel it is to trace the passage not only of trade and armies but also of ideas, religions and inventions. But alongside this rich and astonishing past, Shadow of the Silk Road is also about Asia today: a continent of upheaval. One of the trademarks of Colin Thubron's travel writing is the beauty of his prose; another is his gift for talking to people and getting them to talk to him. Shadow of the Silk Road encounters Islamic countries in many forms. It is about changes in China, transformed since the Cultural Revolution. It is about false nationalisms and the world's discontented margins, where the true boundaries are not political borders but the frontiers of tribe, ethnicity, language and religion. It is a magnificent and important account of an ancient world in modern ferment.
Download or read book The Silk Road written by Jonathan Tucker and published by Art Media Resources Limited. This book was released on 2003 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: A celebration of the cultural heritage of the countries along the Silk Route, this book explores the ancient trade route between Europe and the Far East, more specifically between Rome and the old Chinese capital of Xian. It examines the beautiful works of art discovered in each country, and sets them in their historical and geographical context. The author provides a comprehensive history of the Silk Road. Drawing freely on anecdotes, and literary and historical sources, he examines the lives of the merchants and other travellers who used this route and the way in which their activities related to the works of art that were created. Vignettes and poems from the heyday of the great trading route punctuate a lively and colourful book, which also benefits from Antonia Tozer's exceptionally evocative photographs of landscapes and people. Chapters range from Precursors and The Manufacture of Silk, through China and Central Asia to Rediscovery in the Twentieth Century and Lost Art of the Silk Road. There is a glossary of foreign and technical terms, as well as chronologies for each period of history for the main sections of the Silk Road, and a bibliography and index. Jonathan Tucker and Antonia Tozer are partners in both business and marriage. They operate a gallery in St James, London, and are both former employees of Spink and Son, where Jonathan ran the Indian and Souhtheast Asian department and Antonia was a specialist in the Chinese department. They both share a passion for the culture and history of Asia and much of their recent travel has been to research The Silk Rood: Art and History.
Download or read book The Silk Roads written by Geordie Torr and published by Arcturus Publishing. This book was released on 2021-06-01 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take an intrepid journey through the history of the Silk Roads with this brilliant reference book. Traversing snowy mountain passes, vast, forbidding deserts and stormy seas, these ancient trade routes were about much more than the movement of goods, they paved the way for an unprecedented period of cultural exchange, diplomacy and conflict creating a legacy that continues to affect global geopolitics in the 21st century. Forged over millennia through a desire for enterprise, the Silk Roads have had an profound influence on Eurasia and beyond, connecting cultures, languages, customs and religions. And with China now working to reopen this ancient trade network, the time is right to shine a new light on its history and impact. This edition has been updated with an expanded chapter on China's efforts to reopen this ancient trade network through the Belt and Road Initiative and the many impacts it has had along the way, from its ambitious infrastructure projects to new cities emerging along its route to the growth of a digital silk road, Geordie Torr examines the profound impacts of the revival of the world's greatest trading route. With helpful timelines and useful information boxes, The Silk Roads gives you everything you need to master the history of this world-changing region.
Download or read book Foreign Devils on the Silk Road written by Peter Hopkirk and published by John Murray. This book was released on 2011-09-15 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Silk Road, which linked imperial Rome and distant China, was once the greatest thoroughfare on earth. Along it travelled precious cargoes of silk, gold and ivory, as well as revolutionary new ideas. Its oasis towns blossomed into thriving centres of Buddhist art and learning. In time it began to decline. The traffic slowed, the merchants left and finally its towns vanished beneath the desert sands to be forgotten for a thousand years. But legends grew up of lost cities filled with treasures and guarded by demons. In the early years of the last century foreign explorers began to investigate these legends, and very soon an international race began for the art treasures of the Silk Road. Huge wall paintings, sculptures and priceless manuscripts were carried away, literally by the ton, and are today scattered through the museums of a dozen countries. Peter Hopkirk tells the story of the intrepid men who, at great personal risk, led these long-range archaeological raids, incurring the undying wrath of the Chinese.
Download or read book The Silk Road written by Kathy Ceceri and published by Nomad Press. This book was released on 2011-01-01 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Roman times until the Age of Exploration, the Silk Road carried goods and ideas across Central Asia between two major centers of civilization, the Mediterranean Sea and China. In The Silk Road: Explore the World’s Most Famous Trade Route, readers ages 9–12 will learn about the history, geography, culture, and people of the Silk Road region. Marco Polo was just one of many who set out on the Silk Road in search of wealth, power, or knowledge. These adventurers braved vast deserts, towering mountain peaks, warring tribes, and marauding bandits. Silk garments, wool rugs, and fine glass were the prizes for those who survived the trip. Activities using everyday materials bring the Silk Road to life. Young readers will see how ideas in math, science, religion, and art were spread by travelers along with the treasures they found. The Silk Road takes readers on an exciting, interactive adventure to a faraway place and celebrates its important role in human history and development. .
Download or read book Getting China and India Right written by Anil K. Gupta and published by John Wiley & Sons. This book was released on 2009-03-30 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first strategic guide for multi-national corporations (MNCs)who are contemplating expanding into both China and India. Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are strategically crucial for the global enterprise: Both provide mega-markets for almost every product and service Both have platforms that will dramatically reduce the company's global cost structure Both have platforms that will significantly boost the company's global technology and innovation base Both are springboards for the mergence of new fearsome global competitors. This book aims to shed light on the brutal competition for markets and resources in China and India as well as lays out the strategic action implications for those companies who want to emerge as the global players of tomorrow.
