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Book The Selfish Meme

    Book Details:
  • Author : Kate Distin
  • Publisher : Cambridge University Press
  • Release : 2005
  • ISBN : 9780521606271
  • Pages : 246 pages

Download or read book The Selfish Meme written by Kate Distin and published by Cambridge University Press. This book was released on 2005 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description

Book The Meme Machine

    Book Details:
  • Author : Susan Blackmore
  • Publisher : OUP Oxford
  • Release : 2000-03-16
  • ISBN : 0191574619
  • Pages : 288 pages

Download or read book The Meme Machine written by Susan Blackmore and published by OUP Oxford. This book was released on 2000-03-16 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Humans are extraordinary creatures, with the unique ability among animals to imitate and so copy from one another ideas, habits, skills, behaviours, inventions, songs, and stories. These are all memes, a term first coined by Richard Dawkins in 1976 in his book The Selfish Gene. Memes, like genes, are replicators, and this enthralling book is an investigation of whether this link between genes and memes can lead to important discoveries about the nature of the inner self. Confronting the deepest questions about our inner selves, with all our emotions, memories, beliefs, and decisions, Susan Blackmore makes a compelling case for the theory that the inner self is merely an illusion created by the memes for the sake of replication.

Book The Selfish Gene

    Book Details:
  • Author : Richard Dawkins
  • Publisher : Oxford University Press, USA
  • Release : 1989
  • ISBN : 9780192860927
  • Pages : 372 pages

Download or read book The Selfish Gene written by Richard Dawkins and published by Oxford University Press, USA. This book was released on 1989 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science need not be dull and bogged down by jargon, as Richard Dawkins proves in this entertaining look at evolution. The themes he takes up are the concepts of altruistic and selfish behaviour; the genetical definition of selfish interest; the evolution of aggressive behaviour; kinshiptheory; sex ratio theory; reciprocal altruism; deceit; and the natural selection of sex differences. 'Should be read, can be read by almost anyone. It describes with great skill a new face of the theory of evolution.' W.D. Hamilton, Science

Book The Electric Meme

    Book Details:
  • Author : Robert Aunger
  • Publisher : Simon and Schuster
  • Release : 2013-07-30
  • ISBN : 1476740569
  • Pages : 479 pages

Download or read book The Electric Meme written by Robert Aunger and published by Simon and Schuster. This book was released on 2013-07-30 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: From biology to culture to the new new economy, the buzzword on everyone's lips is "meme." How do animals learn things? How does human culture evolve? How does viral marketing work? The answer to these disparate questions and even to what is the nature of thought itself is, simply, the meme. For decades researchers have been convinced that memes were The Next Big Thing for the understanding of society and ourselves. But no one has so far been able to define what they are. Until now. Here, for the first time, Robert Aunger outlines what a meme physically is, how memes originated, how they developed, and how they have made our brains into their survival systems. They are thoughts. They are parasites. They are in control. A meme is a distinct pattern of electrical charges in a node in our brains that reproduces a thousand times faster than a bacterium. Memes have found ways to leap from one brain to another. A number of them are being replicated in your brain as you read this paragraph. In 1976 the biologist Richard Dawkins suggested that all animals -- including humans -- are puppets and that genes hold the strings. That is, we are robots serving as life support for the genes that control us. And all they want to do is replicate themselves. But then, we do lots of things that don't seem to help genes replicate. We decide not to have children, we waste our time doing dangerous things like mountain climbing, or boring things like reading, or stupid things like smoking that don't seem to help genes get copied into the next generation. We do all sorts of cultural things for reasons that don't seem to have anything to do with genes. Fashions in sports, books, clothes, ideas, politics, lifestyles come and go and give our lives meaning, so how can we be gene robots? Dawkins recognized that something else was going on. We communicate with one another and we get ideas, and these ideas seem to have a life of their own. Maybe there was something called memes that were like thought genes. Maybe our bodies were gene robots and our minds were meme robots. That would mean that what we think is not the result of our own creativity, but rather the result of the evolutionary flow of memes as they wash through us. What is the biological reality of an idea with a life of its own? What is a thought gene? It's a meme. And no one before Robert Aunger has established what it physically must be. This elegant, paradigm-shifting analysis identifies how memes replicate in our brains, how they evolved, and how they use artifacts like books and photographs and advertisements to get from one brain to another. Destined to inflame arguments about free will, open doors to new ways of sharing our thoughts, and provide a revolutionary explanation of consciousness, The Electric Meme will change the way each of us thinks about our minds, our cultures, and our daily choices.

Book The Memetics of Music

    Book Details:
  • Author : Steven B. Jan
  • Publisher : Ashgate Publishing, Ltd.
  • Release : 2007
  • ISBN : 9780754655947
  • Pages : 308 pages

Download or read book The Memetics of Music written by Steven B. Jan and published by Ashgate Publishing, Ltd.. This book was released on 2007 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Richard Dawkins's formulation of the meme concept in his 1976 classic The Selfish Gene has inspired three decades of work in what many see as the burgeoning science of memetics. This study is the first musicologically-orientated attempt systematically to apply the theory of memetics to music. In contrast to the two points of view normally adopted in music theory and analysis - namely those of the listener and the composer - the purpose of this book is to argue for a distinct and illuminating third perspective. The perspective is that of the (selfish) replicated musical pattern itself, and adopting it is central to memetics.

Book Memes in Digital Culture

Download or read book Memes in Digital Culture written by Limor Shifman and published by MIT Press. This book was released on 2013-10-04 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video—“Mitt Romney Style,” “NASA Johnson Style,” “Egyptian Style,” and many others. “Gangnam Style” (and its attendant parodies, imitations, and derivations) is one of the most famous examples of an Internet meme: a piece of digital content that spreads quickly around the web in various iterations and becomes a shared cultural experience. In this book, Limor Shifman investigates Internet memes and what they tell us about digital culture. Shifman discusses a series of well-known Internet memes—including “Leave Britney Alone,” the pepper-spraying cop, LOLCats, Scumbag Steve, and Occupy Wall Street's “We Are the 99 Percent.” She offers a novel definition of Internet memes: digital content units with common characteristics, created with awareness of each other, and circulated, imitated, and transformed via the Internet by many users. She differentiates memes from virals; analyzes what makes memes and virals successful; describes popular meme genres; discusses memes as new modes of political participation in democratic and nondemocratic regimes; and examines memes as agents of globalization. Memes, Shifman argues, encapsulate some of the most fundamental aspects of the Internet in general and of the participatory Web 2.0 culture in particular. Internet memes may be entertaining, but in this book Limor Shifman makes a compelling argument for taking them seriously.

Book On the Origin of Stories

Download or read book On the Origin of Stories written by Brian Boyd and published by Harvard University Press. This book was released on 2009-05-30 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: A century and a half after the publication of Origin of Species, evolutionary thinking has expanded beyond the field of biology to include virtually all human-related subjects—anthropology, archeology, psychology, economics, religion, morality, politics, culture, and art. Now a distinguished scholar offers the first comprehensive account of the evolutionary origins of art and storytelling. Brian Boyd explains why we tell stories, how our minds are shaped to understand them, and what difference an evolutionary understanding of human nature makes to stories we love. Art is a specifically human adaptation, Boyd argues. It offers tangible advantages for human survival, and it derives from play, itself an adaptation widespread among more intelligent animals. More particularly, our fondness for storytelling has sharpened social cognition, encouraged cooperation, and fostered creativity. After considering art as adaptation, Boyd examines Homer’s Odyssey and Dr. Seuss’s Horton Hears a Who! demonstrating how an evolutionary lens can offer new understanding and appreciation of specific works. What triggers our emotional engagement with these works? What patterns facilitate our responses? The need to hold an audience’s attention, Boyd underscores, is the fundamental problem facing all storytellers. Enduring artists arrive at solutions that appeal to cognitive universals: an insight out of step with contemporary criticism, which obscures both the individual and universal. Published for the bicentenary of Darwin’s birth and the 150th anniversary of the publication of Origin of Species, Boyd’s study embraces a Darwinian view of human nature and art, and offers a credo for a new humanism.

Book The Discursive Power of Memes in Digital Culture

Download or read book The Discursive Power of Memes in Digital Culture written by Bradley E. Wiggins and published by Routledge. This book was released on 2019-02-25 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understanding of their production, dissemination, and implications in the real world enables an improved ability to navigate digital culture. This book explores cases of cultural, economic, and political critique levied by the purposeful production and consumption of internet memes. Often images, animated GIFs, or videos are remixed in such a way to incorporate intertextual references, quite frequently to popular culture, alongside a joke or critique of some aspect of the human experience. Ideology, semiotics, and intertextuality coalesce in the book’s argument that internet memes represent a new form of meaning-making, and the rapidity by which they are produced and spread underscores their importance.

Book The Selfish Gene

    Book Details:
  • Author : Richard Dawkins
  • Publisher : Oxford University Press
  • Release : 2016-05-26
  • ISBN : 0191093068
  • Pages : 497 pages

Download or read book The Selfish Gene written by Richard Dawkins and published by Oxford University Press. This book was released on 2016-05-26 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: The million copy international bestseller, critically acclaimed and translated into over 25 languages. As influential today as when it was first published, The Selfish Gene has become a classic exposition of evolutionary thought. Professor Dawkins articulates a gene's eye view of evolution - a view giving centre stage to these persistent units of information, and in which organisms can be seen as vehicles for their replication. This imaginative, powerful, and stylistically brilliant work not only brought the insights of Neo-Darwinism to a wide audience, but galvanized the biology community, generating much debate and stimulating whole new areas of research. Forty years later, its insights remain as relevant today as on the day it was published. This 40th anniversary edition includes a new epilogue from the author discussing the continuing relevance of these ideas in evolutionary biology today, as well as the original prefaces and foreword, and extracts from early reviews. Oxford Landmark Science books are 'must-read' classics of modern science writing which have crystallized big ideas, and shaped the way we think.

Book Encyclopedia of Semiotics

Download or read book Encyclopedia of Semiotics written by Paul Bouissac and published by New York : Oxford University Press. This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three hundred entries by leading scholars in a variety of fields--from anthropology and literary theory to linguistics and philosophy--survey the study of signs and symbols in human culture in this new work. The articles cover key concepts, theories, theorists, schools, and issues in communications, cognition, and cultural theory. From introductions to Barthes and Bakhtin to analyses of gossip and myth, this is a valuable reference for students and scholars.

Book Dawkins  GOD

    Book Details:
  • Author : Alister E. McGrath
  • Publisher : John Wiley & Sons
  • Release : 2013-06-05
  • ISBN : 1118724917
  • Pages : 172 pages

Download or read book Dawkins GOD written by Alister E. McGrath and published by John Wiley & Sons. This book was released on 2013-06-05 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alister E. McGrath is one of the world’s leading theologians, with a doctorate in the sciences. Richard Dawkins is one of the bestselling popular science writers, with outspoken and controversial views on religion. This fascinating and provoking work is the first book-length response to Dawkins’ ideas, and offers an ideal introduction to the topical issues of science and religion. Addresses fundamental questions about Dawkins’ approach to science and religion: Is the gene actually selfish? Is the blind watchmaker a suitable analogy? Are there other ways of looking at things? Tackles Dawkins’ hostile and controversial views on religion, and examines the religious implications of his scientific ideas, making for a fascinating and provoking debate Written in a very engaging and accessible style, ideal to those approaching scientific and religious issues for the first time Alister McGrath is uniquely qualified to write this book. He is one of the world’s best known and most respected theologians, with a strong research background in molecular biophysics A superb book by one of the world’s leading theologians, which will attract wide interest in the growing popular science market, similar to Susan Blackmore’s The Meme Machine (1999).

Book The Solitary Self

Download or read book The Solitary Self written by Mary Midgley and published by Routledge. This book was released on 2010 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that simple, on-sided accounts of human motives, such as the "selfish gene" in neo-Darwinian thought, are always unrealistic and do not derive from Darwin's writings.

Book Thought Contagion

Download or read book Thought Contagion written by Aaron Lynch and published by . This book was released on 2008-08-06 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fans of Douglas Hofstadter, Daniel Bennet, and Richard Dawkins (as well as science buffs and readers of Wired Magazine) will revel in Aaron Lynch’s groundbreaking examination of memetics--the new study of how ideas and beliefs spread. What characterizes a meme is its capacity for displacing rival ideas and beliefs in an evolutionary drama that determines and changes the way people think. Exactly how do ideas spread, and what are the factors that make them genuine thought contagions? Why, for instance, do some beliefs spread throughout society, while others dwindle to extinction? What drives those intensely held beliefs that spawn ideological and political debates such as views on abortion and opinions about sex and sexuality?By drawing on examples from everyday life, Lynch develops a conceptual basis for understanding memetics. Memes evolve by natural selection in a process similar to that of Genes in evolutionary biology. What makes an idea a potent meme is how effectively it out-propagates other ideas. In memetic evolution, the "fittest ideas” are not always the truest or the most helpful, but the ones best at self replication.Thus, crash diets spread not because of lasting benefit, but by alternating episodes of dramatic weight loss and slow regain. Each sudden thinning provokes onlookers to ask, "How did you do it?” thereby manipulating them to experiment with the diet and in turn, spread it again. The faster the pounds return, the more often these people enter that disseminating phase, all of which favors outbreaks of the most pathogenic diets. Like a software virus traveling on the Internet or a flu strain passing through a city, thought contagions proliferate by programming for their own propagation. Lynch argues that certain beliefs spread like viruses and evolve like microbes, as mutant strains vie for more adherents and more hosts. In its most revolutionary aspect, memetics asks not how people accumulate ideas, but how ideas accumulate people. Readers of this intriguing theory will be amazed to discover that many popular beliefs about family, sex, politics, religion, health, and war have succeeded by their "fitness” as thought contagions.

Book A Concise Companion to Visual Culture

Download or read book A Concise Companion to Visual Culture written by A. Joan Saab and published by John Wiley & Sons. This book was released on 2021-03-08 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an up-to-date overview of the present state Visual Cultural Studies, featuring new original content, topics, and methods The Wiley Blackwell Concise Companion to Visual Culture brings together original research by both established scholars and new voices in the dynamic field, exploring the history, current state, and possible future directions of visual cultural studies. Organized as a series of non-traditional keyword essays, this innovative volume engages readers with a diversity of ideas and perspectives to broaden and enrich their understanding of visual culture and its operations. This accessible, reader-friendly volume begins with a brief introduction to the history and practices of visual studies, featuring interviews and conversations with key figures such as W.J.T. Mitchell and Douglas Crimp. The majority of the text explores key concepts within a broad framework of history, ecologies, mediations, agencies, and politics while placing particular emphasis on interdisciplinarity and intersectionality. Essays cover keyword topics including Identities, Representation, Institutions, Architectures, Memes, Environment, Temporality, and many more. Offering a unique approach to the subject, this timely resource: Presents new work from a diverse group of scholars with a broad range of social, cultural, and generational perspectives Emphasizes the importance of activism and political urgency in humanities scholarship Discusses engaging objects and discourses beyond film and art, such as architecture, video games, political activism, and the nonhuman Highlights the diverse and interconnecting elements of visual culture scholarship Includes case studies and short introductions that provide context and reinforce core concepts The Wiley Blackwell Concise Companion to Visual Culture is essential reading for advanced undergraduate students, graduate students, and scholars in the fields of visual studies, art history, film studies, and media studies.

Book The World Made Meme

    Book Details:
  • Author : Ryan M. Milner
  • Publisher : MIT Press
  • Release : 2018-04-13
  • ISBN : 026253522X
  • Pages : 272 pages

Download or read book The World Made Meme written by Ryan M. Milner and published by MIT Press. This book was released on 2018-04-13 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: How memetic media—aggregate texts that are collectively created, circulated, and transformed—become a part of public conversations that shape broader cultural debates. Internet memes—digital snippets that can make a joke, make a point, or make a connection—are now a lingua franca of online life. They are collectively created, circulated, and transformed by countless users across vast networks. Most of us have seen the cat playing the piano, Kanye interrupting, Kanye interrupting the cat playing the piano. In The World Made Meme, Ryan Milner argues that memes, and the memetic process, are shaping public conversation. It's hard to imagine a major pop cultural or political moment that doesn't generate a constellation of memetic texts. Memetic media, Milner writes, offer participation by reappropriation, balancing the familiar and the foreign as new iterations intertwine with established ideas. New commentary is crafted by the mediated circulation and transformation of old ideas. Through memetic media, small strands weave together big conversations. Milner considers the formal and social dimensions of memetic media, and outlines five basic logics that structure them: multimodality, reappropriation, resonance, collectivism, and spread. He examines how memetic media both empower and exclude during public conversations, exploring the potential for public voice despite everyday antagonisms. Milner argues that memetic media enable the participation of many voices even in the midst of persistent inequality. This new kind of participatory conversation, he contends, complicates the traditional culture industries. When age-old gatekeepers intertwine with new ways of sharing information, the relationship between collective participation and individual expression becomes ambivalent. For better or worse—and Milner offers examples of both—memetic media have changed the nature of public conversations.

Book The Society of Genes

    Book Details:
  • Author : Itai Yanai
  • Publisher : Harvard University Press
  • Release : 2016-01-11
  • ISBN : 0674425022
  • Pages : 295 pages

Download or read book The Society of Genes written by Itai Yanai and published by Harvard University Press. This book was released on 2016-01-11 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nearly four decades ago Richard Dawkins published The Selfish Gene, famously reducing humans to “survival machines” whose sole purpose was to preserve “the selfish molecules known as genes.” How these selfish genes work together to construct the organism, however, remained a mystery. Standing atop a wealth of new research, The Society of Genes now provides a vision of how genes cooperate and compete in the struggle for life. Pioneers in the nascent field of systems biology, Itai Yanai and Martin Lercher present a compelling new framework to understand how the human genome evolved and why understanding the interactions among our genes shifts the basic paradigm of modern biology. Contrary to what Dawkins’s popular metaphor seems to imply, the genome is not made of individual genes that focus solely on their own survival. Instead, our genomes comprise a society of genes which, like human societies, is composed of members that form alliances and rivalries. In language accessible to lay readers, The Society of Genes uncovers genetic strategies of cooperation and competition at biological scales ranging from individual cells to entire species. It captures the way the genome works in cancer cells and Neanderthals, in sexual reproduction and the origin of life, always underscoring one critical point: that only by putting the interactions among genes at center stage can we appreciate the logic of life.

Book Memes to Movements

Download or read book Memes to Movements written by An Xiao Mina and published by Beacon Press. This book was released on 2019-01-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A global exploration of internet memes as agents of pop culture, politics, protest, and propaganda on- and offline, and how they will save or destroy us all. Memes are the street art of the social web. Using social media–driven movements as her guide, technologist and digital media scholar An Xiao Mina unpacks the mechanics of memes and how they operate to reinforce, amplify, and shape today’s politics. She finds that the “silly” stuff of meme culture—the photo remixes, the selfies, the YouTube songs, and the pun-tastic hashtags—are fundamentally intertwined with how we find and affirm one another, direct attention to human rights and social justice issues, build narratives, and make culture. Mina finds parallels, for example, between a photo of Black Lives Matter protestors in Ferguson, Missouri, raising their hands in a gesture of resistance and one from eight thousand miles away, in Hong Kong, of Umbrella Movement activists raising yellow umbrellas as they fight for voting rights. She shows how a viral video of then presidential nominee Donald Trump laid the groundwork for pink pussyhats, a meme come to life as the widely recognized symbol for the international Women’s March. Crucially, Mina reveals how, in parts of the world where public dissent is downright dangerous, memes can belie contentious political opinions that would incur drastic consequences if expressed outright. Activists in China evade censorship by critiquing their government with grass mud horse pictures online. Meanwhile, governments and hate groups are also beginning to utilize memes to spread propaganda, xenophobia, and misinformation. Botnets and state-sponsored agents spread them to confuse and distract internet communities. On the long, winding road from innocuous cat photos, internet memes have become a central practice for political contention and civic engagement. Memes to Movements unveils the transformative power of memes, for better and for worse. At a time when our movements are growing more complex and open-ended—when governments are learning to wield the internet as effectively as protestors—Mina brings a fresh and sharply innovative take to the media discourse.