Download or read book The Franchising Phenomenon written by Institute of Continuing Legal Education (Mich.) and published by . This book was released on 1969 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Franchising written by Frank Hoy and published by Routledge. This book was released on 2014-02-04 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Franchising is a unique collection of articles that offers a handpicked selection of the main outstanding 'classic' texts in franchising knowledge. Researchers, students, professional advisors and anyone with a serious interest in the development of this extremely topical subject can now have, at their fingertips, the key articles and papers that have contributed to the philosophy of cloning business success. Many researchers in the field have only heard of the names, 'Brickley and Dark', 'Rubin', 'Hunt' or 'Oxenfeldt and Kelly', but may never have seen their seminal works through the difficulty in locating the material. Their original articles are reproduced in full here, complete with supporting analysis from the editors.
Download or read book Introduction to Franchising written by Andrew C. Selden and published by . This book was released on 1990 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Handbook of Research on Franchising written by Frank Hoy and published by Edward Elgar Publishing. This book was released on 2017-10-27 with total page 639 pages. Available in PDF, EPUB and Kindle. Book excerpt: Franchising is one of the major engines of business expansion and job creation globally. The Handbook of Research on Franchising offers new insights into entrepreneurial behavior, organizational forms, regulation, internationalization, and other contemporary issues relating to this dynamic business strategy. The Handbook challenges both practitioners and scholars to give attention to the conclusions of scholarly research on this business model. Practitioners can benefit from the results of high quality scientific research, and scholars can find exciting opportunities for contributing to the body of knowledge of a subject that has not received sufficient attention in educational institutions.
Download or read book Franchise Organizations written by Jeffrey L. Bradach and published by Harvard Business Press. This book was released on 1998 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the key factors that shape a franchise's business success, including the addition of new outlets and the maintenance of standards, and shows how companies can blend franchise outlets with their corporate structure to gain a competitive advantage
Download or read book The Economic Effects of Franchising written by Urban B. Ozanne and published by . This book was released on 1971 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Franchising in America written by Thomas S. Dicke and published by UNC Press Books. This book was released on 1992 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise owner.A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
Download or read book Franchising in the U S Economy written by United States. Congress. House. Committee on Small Business and published by . This book was released on 1991 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Economic Effects of Franchising written by Urban B Ozanne and published by Marketing Classics Press. This book was released on 2011-04-30 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Economic Effects of Franchising is based on a report generated for United States Senate Small Business Committee in 1970 entitled, "Impact of Franchising on Small Business." This original report resulted in lengthy hearings of franchising issues and opportunities, focusing on the fast food industry. Ozanne and Hunt continued researching the focus of this work and completed their studies in 1971 to produce The Economic Effects of Franchising for Congress and the public. This work discusses, step by step, from researching the franchise and its characteristics, to signing a franchise agreement and training its employees, and the revenue generated to owning a franchise. URBAN B. OZANNE is Professor Emeritus at Florida State University in Tallahassee, Florida. Professor Ozanne wrote The Economic Effects of Franchising with Shelby D. Hunt in 1971. In 1968, Ozanne wrote the article entitled, "Adoption Research: Information Sources in the Industrial Purchasing Situation," with Gilbert A. Churchill, which was published in Marketing and the New Science of Planning by the American Marketing Association. SHELBY D. HUNT is the Jerry S. Rawls and P. W. Horn Professor of Marketing at Texas Tech University, Lubbock, Texas. He has written numerous articles on competitive theory, macromarketing, ethics, channels of distribution, philosophy of science, and marketing theory. For his contributions to theory and science in marketing, he received the 1986 Paul D. Converse Award from the American Marketing Association, the 1987 Outstanding Marketing Educator Award from the Academy of Marketing Science, the 1992 American Marketing Association/Richard D. Irwin Distinguished Marketing Educator Award, and the 2002 Society for Marketing Advances/Elsevier Science Distinguished Scholar Award.
Download or read book The Age of Access written by Jeremy Rifkin and published by Penguin. This book was released on 2001-03-05 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visionary activist and author Jeremy Rifkin exposes the real stakes of the new economy, delivering "the clearest summation yet of how the Internet is really changing our lives" (The Seattle Times). Imagine waking up one day to find that virtually every activity you engage in outside your immediate family has become a "paid-for" experience. It's all part of a fundamental change taking place in the nature of business, contends Jeremy Rifkin. After several hundred years as the dominant organizing paradigm of civilization, the traditional market system is beginning to deconstruct. On the horizon looms the Age of Access, an era radically different from any we have known.
Download or read book Contemporary Microenterprise written by Joseph Mark S. Munoz and published by Edward Elgar Publishing. This book was released on 2010-01-01 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: While there have been numerous books and articles written on the popular topic of microfinance , few books have been written on the business model behind it: the microenterprise . Due to its diversity of thought and high quality of chapter contributions, this book is poised to be the book on microenterprises . Contemporary Microenterprise is a collage of the latest research and viewpoints on the subject by recognized academics and experts from around the globe. Through the confluence of diverse and profound voices from around the world, very small (micro) businesses have proven to be the most prevalent and fastest-growing business form, and a suitable model for enterprise survival and success in a challenging global economy. Joseph Mark Munoz has brought together an international cast of contributors, and draws insights from concepts and cases from locations such as Vietnam, the United States, Latin America and Africa. The chapters include conceptual frameworks and research that yield valuable lessons and practical business solutions. The broad scope of this compendium, coupled with its careful attention to detail, will be of critical value to business students and their professors, industry executives, government officials, policymakers, consultants and entrepreneurs.
Download or read book The Franchise Chicago Cubs written by Bruce Miles and published by Triumph Books. This book was released on 2023-06-20 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Franchise: Chicago Cubs, take a more profound and unique journey into the history of an iconic team. This thoughtful and engaging collection of essays captures the astute fans' history of the franchise, going beyond well-worn narratives of yesteryear to uncover the less-discussed moments, decisions, people, and settings that fostered the Cubs' one-of-a-kind identity. Through wheeling and dealing, mythmaking and community building, explore where the organization has been, how it got to prominence in the modern major league landscape, and how it'll continue to evolve and stay in contention for generations to come.Cubs fans in the know will enjoy this personal, local, in-depth look at baseball history.
Download or read book Adaptations in the Franchise Era written by Kyle Meikle and published by Bloomsbury Publishing USA. This book was released on 2019-01-24 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adaptations in the Franchise Era re-evaluates adaptation's place in a popular culture marked by the movement of content and audiences across more media borders than ever before. While adaptation has historically been understood as the transfer of stories from one medium to another-more often than not, from novel to film-the growing interconnectedness of media and media industries in the early twenty-first century raises new questions about the form and function of adaptation as both a product and a process. Where does adaptation fit within massive franchises that span pages, stages, screens, and theme parks? Rising scholar Kyle Meikle illuminates adaptation's enduring and essential role in the rise of franchises in the 2000s and 2010s. During that decade-and-a-half, adaptations set the foundation for multiplexed, multiplied film series, piloted streaming television's forays into original programming, found their way into audiences' hands in apps and video games, and went live in theatrical experiences on Broadway and beyond. The proliferation of adaptations was matched only by a proliferation of adaptation, as fans remixed and remade their favourite franchises online and off-. This volume considers how producers and consumers defined adaptations-and how adaptations defined themselves-through the endless intertextual play of the franchise era.
Download or read book Key Concepts in Hospitality Management written by Roy C Wood and published by SAGE. This book was released on 2013-02-01 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Accessibly written and thoughtfully edited, making it essential reading for those studying hospitality and embarking on a career in the industry." - Peter Lugosi, Oxford School of Hospitality Management "This text is a fascinating read... Roy Wood has spent 25 years teaching, researching and writing on the hospitality industry - much of that learning is here in this book." - Erwin Losekoot, Auckland University of Technology "All different aspects of the hospitality industry are elaborated on... All in all a wonderful course book for for our students!" - Claudia Rothwangl, ITM College This book covers the major concepts students are likely to encounter throughout their study within the hospitality management, giving a comprehensive and up-to-date overview as well as providing engaging everyday examples from around the world. A leading figure in the field, Roy Wood has successfully gathered international contributors with direct experience of hospitality management and the hospitality industry as a whole, ensuring the academic, geographical and practical integrity of the book. Key Concepts in Hospitality Management is written for undergraduate students and those studying short postgraduate or executive education courses in hospitality management, events management, tourism management and leisure management.
Download or read book Low Risk High Reward written by Bob Reiss and published by Simon and Schuster. This book was released on 2001-02-21 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contrary to popular belief, most entrepreneurs don't like risk. While they are not afraid to take chances, the most successful entrepreneurs do what they can to anticipate, minimize, and offset risk at every opportunity, insists Bob Reiss, who in his own flourishing entrepreneurial career has managed to turn risk reduction into a science. Now this successful self-starter, whose exploits have been featured in The Wall Street Journal and have become case studies for Harvard Business School classes, shares the lessons of a lifetime. By following his own prescription for managing risk, and using real-life success stories from experienced entrepreneurs, Reiss covers every obstacle the entrepreneur is likely to encounter. Where do ideas come from and how do you get started? Where can you find money and expert advice? How do you hire the best people and build credibility? How do you get orders and reorders? How do you develop and introduce successful products? Should you go public? Through every step in the process, Reiss emphasizes how risk can be anticipated, managed, and significantly reduced. Full of practical suggestions and insights, this easy-to-read book is an indispensable guide for anyone thinking about starting a business and particularly for those would-be entrepreneurs without experience or much capital. It is equally valuable to entrepreneurs looking for ways to make their businesses more successful.
Download or read book Media Franchising written by Derek Johnson and published by NYU Press. This book was released on 2013-03-22 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Johnson astutely reveals that franchises are not Borg-like assimilation machines, but, rather, complicated ecosystems within which creative workers strive to create compelling 'shared worlds.' This finely researched, breakthrough book is a must-read for anyone seeking a sophisticated understanding of the contemporary media industry." —Heather Hendershot, author of What's Fair on the Air?: Cold War Right-Wing Broadcasting and the Public Interest While immediately recognizable throughout the U.S. and many other countries, media mainstays like X-Men, Star Trek, and Transformers achieved such familiarity through constant reincarnation. In each case, the initial success of a single product led to a long-term embrace of media franchising—a dynamic process in which media workers from different industrial positions shared in and reproduced familiar cultureacross television, film, comics, games, and merchandising. In Media Franchising, Derek Johnson examines the corporate culture behind these production practices, as well as the collaborative and creative efforts involved in conceiving, sustaining, and sharing intellectual properties in media work worlds. Challenging connotations of homogeneity, Johnson shows how the cultural and industrial logic of franchising has encouraged media industries to reimagine creativity as an opportunity for exchange among producers, licensees, and evenconsumers. Drawing on case studies and interviews with media producers, he reveals the meaningful identities, cultural hierarchies, and struggles for distinction that accompany collaboration within these production networks. Media Franchising provides a nuanced portrait of the collaborative cultural production embedded in both the media industries and our own daily lives.
Download or read book Fan Phenomena Game of Thrones written by Kavita Mudan Finn and published by Intellect Books. This book was released on 2017-05-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winter is coming. Every Sunday night, millions of fans gather around their televisions to take in the spectacle that is a new episode of Game of Thrones. Much is made of who will be gruesomely murdered each week on the hit show, though sometimes the question really is who won’t die a fiery death. The show, based on the Song of Ice and Fire series written by George R. R. Martin, is a truly global phenomenon. With the seventh season of the HBO series in production, Game of Thrones has been nominated for multiple awards, its cast has been catapulted to celebrity and references to it proliferate throughout popular culture. Often positioned as the grittier antithesis to J. R. R. Tolkien’s Lord of the Rings, Martin’s narrative focuses on the darker side of chivalry and heroism, stripping away these higher ideals to reveal the greed, amorality and lust for power underpinning them. Fan Phenomena: Game of Thrones is an exciting new addition to the Intellect series, bringing together academics and fans of Martin’s universe to consider not just the content of the books and HBO series, but fan responses to both. From trivia nights dedicated to minutiae to forums speculating on plot twists to academics trying to make sense of the bizarre climate of Westeros, everyone is talking about Game of Thrones. Edited by Kavita Mudan Finn, the book focuses on the communities created by the books and television series and how these communities envision themselves as consumers, critics, and even creators of fanworks in a wide variety of media, including fiction, art, fancasting and cosplay.
