Download or read book The Essential Guide to Digital Set top Boxes and Interactive TV written by Gerard O'Driscoll and published by Prentice Hall. This book was released on 2000 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author explores the various industry initiatives and standard bodies that are defining open set-top box technologies, describes the operating systems and middleware products available, and looks at the servers and technologies that are needed to support broadband Internet, intranet and TV-centric applications.
Download or read book The Essential Guide to Telecommunications written by Annabel Z. Dodd and published by Prentice Hall Professional. This book was released on 2002 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the latest trends and technology changes, this is the fully updated and revised bestselling guide to telecommunications for the nontechnical professional. Includes sections on convergence, globalization, speech recognition, and 3G cellular networks.
Download or read book The Essential Guide to Computer Data Storage written by Andrei Khurshudov and published by Prentice Hall Professional. This book was released on 2001 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers all data storage systems and latest technologies. It's a practical easy-to-use book on data storage. Extensive glossary of computer data storage-related terms. Aimed at a wide audience from beginner to advanced levels.
Download or read book The Essential Guide to RF and Wireless written by Carl J. Weisman and published by Pearson Education. This book was released on 2002-01-11 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only easy-to-understand guide to the wireless revolution! The easy-to-understand guide to the wireless revolution–fully updated for the latest technologies! New and expanded coverage: broadband fixed wireless, WLANs, wireless Internet, Bluetooth, smart antennas, and more Updated coverage of CDMA, GPS, LMDS, and WLL systems Concepts, terminology, components, and systems–plus new wireless glossary Perfect for marketers, investors, tech writers, PR specialists, and other non-engineers! There's a wireless revolution underway! With The Essential Guide to RF and Wireless, Second Edition, you can understand it, join it, and help drive it–even if you don't have a technical background. Leading consultant Carl J. Weisman has thoroughly updated this bestseller to reflect new market realities and breakthrough technologies–from wireless 802.11 LANs to broadband fixed wireless, and beyond. Mr. Weisman covers wireless at every level you need to understand: concepts, terminology, building blocks, and above all, how complete wireless systems actually work. Drawing on his extensive experience training sales professionals, he explains the essence of every key wireless/RF technology–clearly, comprehensibly, and with just the right touch of humor. Spread spectrum and CDMA: how they work and why they're important New! Detailed section on broadband fixed wireless: the new "last mile" solution for residential subscribers New! Satellite Internet delivery New! Smart antenna and superconducting filter technologies and their implications New! Wireless Internet, m-commerce, and Bluetooth Expanded! Global Positioning Systems: technologies and applications Updated! Preview the future of mobile telephony Updated! Wireless LANs and home networking From its all-new glossary to its extensive collection of charts, diagrams, and photographs, no other wireless/RF book is as accessible or as friendly! Whether you're a sales or marketing pro, customer, investor, tech writer, PR specialist, trade press writer, analyst, planner, or student, here's the up-to-the-minute briefing you've been searching for!
Download or read book The Essential Guide to Computing written by E. Garrison Walters and published by Prentice Hall Professional. This book was released on 2001 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perfect for anyone who needs a basic understanding of how computers work, this introductory guide gives friendly, accessible, up-to-date explanations of computer hardware, software, networks, and the Internet. Coverage also includes micro-processors, operating systems, programming languages, applications, and e-commerce.
Download or read book The Essential Guide to Optical Networks written by David Greenfield and published by . This book was released on 2002 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide explains every generation of optical infrastructure, from first generation optical nets to IP-over-optical, through all-optical networks, and beyond. Explores key business aspects of delivering optical networking services to homes and businesses, plus infrastructure, trends, applications, and the latest technical breakthroughs.
Download or read book The Essential Guide to Semiconductors written by James L. Turley and published by Prentice Hall Professional. This book was released on 2003 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Essential Guide to Semiconductorsis a complete guide to thebusiness and technology of semiconductor design and manufacturing.Conceptual enough for laypeople and nontechnical investors, yet detailedenough for technical professionals, Jim Turley explains exactly howsilicon chips are designed and built, illuminates key markets andopportunities, and shows how the entire industry "fits together."
Download or read book Interactive Television Production written by Mark Gawlinski and published by Taylor & Francis. This book was released on 2013-01-25 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interactive Television Production is essential reading for all broadcasting and new media professionals - whether in production, marketing, technology, business or management. It will also be of interest to media students and anyone looking to get an insight into the future of television production. It provides a practical, step-by-step guide to the processes and issues involved in taking an interactive television idea through to being an operational service - based on the knowledge and experience of leading interactive television producers. This book can be used as a quick-and-easy reference guide, with each chapter containing a 'Chapter in 30 seconds' summary for easy reference, or read from cover to cover. Using accessible language, the author provides detailed descriptions of iTV software technologies (OpenTV, MHEG-5, TV Navigator), delivery technologies (cable, satellite and terrestrial) and production tools. There are also entire chapters devoted to key issues like the commercial side of iTV and the latest work on usability and design. The accompanying web site www.InteractiveTelevisionProduction.com contains useful links designed to help with common iTV questions and issues. There are also entertaining quizzes for each chapter that let you test your knowledge of the concepts introduced in the book.
Download or read book Interactive TV in the UK written by Barbara Katz and published by diplom.de. This book was released on 2001-07-30 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: Interactive Television (iTV) has been around for several decades. Most people have probably heard the term before. Having started in the USA with some trials it is now conquering the UK. The first interactive services on Digital TV (DTV) have been broadcasted 18 months ago and are continuously growing in number. The four platform providers Sky, NTL, ONdigital and Telewest are trying to make their interactive services as appealing as possible and are, of course, offering new advertising opportunities for advertisers on that new medium. The aims of this project are to analyse those new advertising opportunities and compare them to advertising on traditional TV and the Internet and find out whether advertising on iTV combines their strengths and overcomes some of their weaknesses. In order to achieve this, the literature review focuses on the identification of the strengths and weaknesses of advertising on traditional TV and the Internet and also provides a good overview over the iTV market in the UK and the current developments. The UK is leading the way in the development of iTV and is even supposed to be 12 to 18 months ahead of the USA. The market is highly competitive and fragmented with the four different platform providers offering three different forms of receiving DTV, of which satellite is leading in the numbers of subscribers. The predictions of the DTV uptake are very positive and the spendings for advertising on iTV are supposed to be tremendous within the next couple of years. The results of the interviews carried out with iTV experts from the platform providers, media and advertising agencies show that advertising on iTV indeed combines the strengths and overvomes some weaknesses and has the potential to be more successful than its two closest relatives. Due to the fact that it is still in its infancy and companies are just starting to test this new medium and no success stories have been published so far, advertising on iTV in its current form is not yet the killer application it was supposed to be and the uptake of T-commerce is quite questionnabel as well. It also becomes clear though that iTV does have a great potential and when the technology is creatively used to make ads more involving and engaging it will be big. Inhaltsverzeichnis:Table of Contents: 1.INTRODUCTION6 2.SETTING THE SCENE - LITERATURE REVIEW8 2.1TRADITIONAL TV ADVERTISING8 2.1.1Strengths of traditional TV [...]
Download or read book Interactive TV Standards written by Steven Morris and published by CRC Press. This book was released on 2012-08-06 with total page 611 pages. Available in PDF, EPUB and Kindle. Book excerpt: For any digital TV developer or manager, the maze of standards and specifications related to MHP and OCAP is daunting-you have to patch together pieces from several standards to gather all the necessary knowledge you need to compete worldwide. The standards themselves can be confusing, and contain many inconsistencies and missing pieces. Interactive TV Standards provides a guide for actually deploying these technologies for a broadcaster or product and application developer. Understanding what the APIs do is essential for your job, but understanding how the APIs work and how they relate to each other at a deeper level helps you do it better, faster and easier. Learn how to spot when something that looks like a good solution to a problem really isn't. Understand how the many standards that make up MHP fit together, and implement them effectively and quickly. Two DVB insiders teach you which elements of the standards that are needed for digital TV, highlight those elements that are not needed, and explain the special requirements that MHP places on implementations of these standards. Once you've mastered the basics, you will learn how to develop products for US, European, and Asian markets--saving time and money. By detailing how a team can develop products for both the OCAP and MHP markets, Interactive TV Standards teaches you how to to leverage your experience with one of these standards into the skills and knowledge needed to work with the critical, related standards. Does the team developing a receiver have all the knowledge they need to succeed, or have they missed important information in an apparently unrelated standard? Does an application developer really know how to write a reliable piece of software that runs on any MHP or OCAP receiver? Does the broadcaster understand the business and technical issues well enough to deploy MHP successfully, or will their project fail? Increase your chances of success the first time with Interactive TV Standards.
Download or read book Understanding New Media written by Kim H. Veltman and published by University of Calgary Press. This book was released on 2006 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines the development currently underway in the technology of new media and looks further to examine the unforeseen effects of this phenomenon on our culture, our philosophies, and our spiritual outlook.
Download or read book Head s Broadcasting in America written by Michael McGregor and published by Routledge. This book was released on 2016-01-08 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in broadcasting from analog to digital transmission and the changing business models of electronic media.
Download or read book The Digital Consumer Technology Handbook written by Amit Dhir and published by Elsevier. This book was released on 2004-04-30 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: The consumer electronics market has never been as awash with new consumer products as it has over the last couple of years. The devices that have emerged on the scene have led to major changes in the way consumers listen to music, access the Internet, communicate, watch videos, play games, take photos, operate their automobiles—even live. Digital electronics has led to these leaps in product development, enabling easier exchange of media, cheaper and more reliable products, and convenient services. This handbook is a much-needed, comprehensive engineering guide to the dynamic world of today's digital consumer electronics. It provides complete details on key enabling technologies, standards, delivery and reception systems, products, appliances and networking systems. Each chapter follows a logical progression from a general overview of each device, to market dynamics, to the core technologies and components that make up that particular product. The book thoroughly covers all of the key digital consumer product categories: digital TV, digital audio, mobile communications devices, gaming consoles, DVD players, PCs and peripherals, display devices, digital imaging devices, web terminals and pads, PDAs and other handhelds, screenphones/videophones, telematics devices, eBooks and readers, and many other current and future products.To receive a FREE daily newsletter on displays and consumer electronics, go to: http://www.displaydaily.com/·Surveys crucial engineering information for every digital consumer product category, including cell phones, digital TVs, digital cameras, PDAs and many more—the only reference available to do so·Has extremely broad market appeal to embedded systems professionals, including engineers, programmers, engineering managers, marketing and sales personnel—1,000,000+ potential readers·Helps engineers and managers make the correct design decisions based on real-world data
Download or read book DigiMarketing written by Kent Wertime and published by John Wiley & Sons. This book was released on 2011-12-19 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: "We are all DigiMarketers now - or we should be. The authors have for the first time provided a lucid, hype-free, business-based and practical guide to the new age of marketing: it is a kind of digital Baedeker, which should be on every businessman's book-shelf." —Miles Young, Chairman, Ogilvy & Mather Asia Pacific "The digital frontier is now the center of our universe. As Kent Wertime and Ian Fenwick show, marketers must seize this digital opportunity to accelerate their market growth." —John A. Quelch, Senior Associate Dean and Lincoln Filene Professor of Business Administration, Harvard Business School "Too many advertisers are stuck in the primordial soup when it comes to their digital marketing strategy. However, they need to evolve fast if they are to survive in a multi-channel landscape. This timely book acts like an Origin of the Species, steering hesitant brand owners through the complexities of the digital ecosystem. An impressive blend of academic theory, professional insight and practical advice." —Paul Kemp-Robertson, Co-founder & Editorial Director, Contagious www.contagiousmagazine.com "DigiMarketing: The Essential Guide to New Marketing & Digital Media is a clear call for companies to evolve their marketing practice. This book is essential reading for anyone seeking a roadmap to the future of business." —Dipak C. Jain, Dean, Kellogg School of Management "The rise of conversational media new forms of distribution - from blogs to mobile platforms - challenge traditional approaches to marketing, and require every business to have a transition plan. Kent Wertime and Ian Fenwick have written a book that is required reading for any marketers interested in successfully making that transition." —John Battelle, CEO and Founder, Federated Media Publishing and Author, The Search "Kent Wertime and Ian Fenwick have written the definitive guide to marketing in the digital age. But Digimarketing does more than educate marketing professionals. It describes the new media landscape brilliantly, making it an essential read for anyone who hopes to understand the most important technological revolution of the past fifty years. I wore out three yellow highlighters before realizing that every sentence and every paragraph is worth committing to memory." —Norman Pearlstine, Former Editor-in-Chief, Time Inc. and Managing Editor, The Wall Street Journal, Senior Advisor, Telecommunications & Media, The Carlyle Group
Download or read book Entertainment Computing ICEC 2004 written by Matthias Rauterberg and published by Springer Science & Business Media. This book was released on 2004-08-23 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advancement of information and communication technologies (ICT) has enabled broad use of ICT and facilitated the use of ICT in the private and personal domain. ICT-related industries are directing their business targets to home applications. Among these applications, entertainment will differentiate ICT applications in the private and personal market from the of?ce. Comprehensive research and development on ICT - plications for entertainment will be different for the promotion of ICT use in the home and other places for leisure. So far engineering research and development on enterta- ment has never been really established in the academic communities. On the other hand entertainment-related industries such as the video and computer game industries have been growing rapidly in the last 10 years, and today the entertainment computing bu- ness outperforms the turnover of the movie industry. Entertainment robots are drawing theattentionofyoungpeople. TheeventcalledRoboCuphasbeenincreasingthenumber of participants year by year. Entertainment technologies cover a broad range of pr- ucts and services: movies, music, TV (including upcoming interactive TV), VCR, VoD (including music on demand), computer games, game consoles, video arcades, g- bling machines, the Internet (e. g. , chat rooms, board and card games, MUD), intelligent toys, edutainment, simulations, sport, theme parks, virtual reality, and upcoming service robots. The?eldofentertainmentcomputingfocusesonusers’growinguseofentertainment technologies at work, in school and at home, and the impact of this technology on their behavior. Nearly every working and living place has computers, and over two-thirds of childreninindustrializedcountrieshavecomputersintheirhomesaswell.
Download or read book Mass Media and Public Issues written by and published by Gyan Publishing House. This book was released on with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
