Download or read book The Effects of Mass Communication written by Joseph T. Klapper and published by . This book was released on 1960 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Effects and Society written by Elizabeth M. Perse and published by Routledge. This book was released on 2016-08-05 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and enhance the positive ones. The range of media effects addressed herein includes news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. The text examines relevant research done in these areas and discusses it in a thorough and accessible manner. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. The second edition includes a new chapter on effects of entertainment, as well as text boxes with examples for each chapter, discussion of new technology effects integrated throughout the chapters, expanded pedagogy, and updates to the theory and research in the text. These features enhance the already in-depth analysis Media Effects and Society provides.
Download or read book Mass Media Effects Research written by Raymond W. Preiss and published by Psychology Press. This book was released on 2007 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher description
Download or read book The Effects of Mass Communication written by Joseph T. Klapper and published by . This book was released on 1960 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Theory and Research in Mass Communication written by David K. Perry and published by Routledge. This book was released on 2001-11-01 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an implicit assumption that the human mind is an evolved part in the natural world, not a detached spectator as much traditional philosophy assumes. Thus, it has attempted to encourage journalists and members of their audiences to participate actively in civic life. Applying the same idea to mass communication academics, this book focuses on the empirical consequences of their work, especially its possible impact on human life. It argues that researchers need to connect with the broader communities in which they live and considers the impact of media research on society. Features of the second edition include: *detailed update of research evidence concerning the media violence issue; *additional material concerning media ownership structures and their possible relationship to media content and effects; *new material focusing on the impact of tobacco and alcohol advertising; *updated and expanded section concerning the history of media studies; and *an expanded discussion of philosophical issues pertaining to theory construction. This book is intended for graduate and advanced undergraduate students studying mass communication theory and related subjects, such as communication theory, media effects, media literacy, and media and society.
Download or read book What We Know About the Effects of Mass Communication The Brink of Hope written by Joseph T. Klapper and published by Ardent Media. This book was released on 1957 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Process and Effects of Mass Communication written by Wilbur Schramm and published by Urbana : University of Illinois Press. This book was released on 1971 with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media as communication institutions;Mass media as social systems; The structure and function of communication in society; The medium is the message; From news-gathering to news-making; A flood of pseudo-events; The negro and the news: A case study.
Download or read book The Effects of Mass Communication on Political Behavior written by Sidney Kraus and published by University Park : Pennsylvania State University Press. This book was released on 1976 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The work is based on a two-year analytic review of the literature followed by a one-year synthesis of the findings. The one-year synthesis of the findings. The result, in the words of a pre-publication reviewer, "is an attempt to redirect research in this whole area by examining the demonstrated utility of various approaches, urging that we discard some and adopt others as promising." The Effects of Mass Communication on Political Behavior will be indispensable for all students of communication, political behavior, speech, journalism, political sociology, and social psychology.
Download or read book The SAGE Handbook of Media Processes and Effects written by Robin L. Nabi and published by SAGE. This book was released on 2009-09-11 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.
Download or read book The Effects of Mass Media written by Joseph T. Klapper and published by . This book was released on 1949 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Effects written by W. James Potter and published by SAGE. This book was released on 2012-01-03 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher.
Download or read book The Process and the effects of mass communication written by Wilbur Lang Schramm and published by . This book was released on 1977 with total page 997 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mass Communication Theories written by Melvin L. DeFleur and published by Routledge. This book was released on 2016-01-08 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass Communication Theories: Explaining Origins, Processes, and Effects explores mass communication theories within the social and cultural context that influenced their origins. An intimate examination of the lives and times of prominent mass communication theorists both past and present bring the subject to life for the reader.
Download or read book Mass Media Effects written by Leo W. Jeffres and published by . This book was released on 1997 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive text examines the broad issues of media effects; the specific domains where media impact has generated the most study; & it focuses on long-term issues & systems approaches.
Download or read book An Introduction to the Effects of Mass Media written by Roger Haney and published by Cambridge Scholars Publishing. This book was released on 2024-02-06 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook covers the basics of media research, through which the reader will learn the advantages of scientific research over other types of knowing, and how to conduct experimental and survey research, including polling procedures. The book also presents the historical development of mass media, the nature of the audiences of each medium, the basics of various learning theories, research on children’s learning from Sesame Street and Mr. Rogers, and discussion of critical thinking techniques. Also included is extensive research on how the media socializes us, encompassing studies on stereotypes presented by the media and how to offset them, eating disorders, and the prosocial effects of the media.
Download or read book Origins of Mass Communications Research During the American Cold War written by Timothy Glander and published by Routledge. This book was released on 1999-12-01 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this critical examination of the beginnings of mass communications research in the United States, written from the perspective of an educational historian, Timothy Glander uses archival materials that have not been widely studied to document, contextualize, and interpret the dominant expressions of this field during the time in which it became rooted in American academic life, and tries to give articulation to the larger historical forces that gave the field its fundamental purposes. By mid-century, mass communications researchers had become recognized as experts in describing the effects of the mass media on learning and other social behavior. However, the conditions that promoted and sustained their authority as experts have not been adequately explored. This study analyzes the ideological and historical forces giving rise to, and shaping, their research. Until this study, the history of communications research has been written almost entirely from within the field of communications studies and, as a result, has tended to refrain from asking troubling foundational questions about the origins of the field or to entertain how its emergence shaped educational discourse during the post-World War II period. By examining the intersection between the individual biographies of key leaders in the communications field (Wilbur Schramm, Paul Lazarsfeld, Bernard Berelson, Hadley Cantril, Stuart Dodd, and others) and the larger historical context in which they lived and worked, this book aims to tell part of the story of how the field of communications became divorced from the field of education. The book also examines the work of significant voices on the rise of mass communications study (including C. Wright Mills, William W. Biddle, Paul Goodman, and others) who theorized about the emergence of a mass society. It concludes with a discussion of the contemporary relevance of the theory of a mass society to educational thought and practice.
Download or read book The Process and Effects of Mass Communication written by Wilbur Lang Schramm and published by . This book was released on 1954 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt:
