EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book The Effect of Source Credibility and Amount of Information on Opinion Change

Download or read book The Effect of Source Credibility and Amount of Information on Opinion Change written by Roland R. Bonato and published by . This book was released on 1961 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Journalism Quarterly

Download or read book Journalism Quarterly written by and published by . This book was released on 1967 with total page 862 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes section "Book reviews" and other bibliographical material.

Book The Psychology of Fake News

Download or read book The Psychology of Fake News written by Rainer Greifeneder and published by Routledge. This book was released on 2020-08-13 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines the phenomenon of fake news by bringing together leading experts from different fields within psychology and related areas, and explores what has become a prominent feature of public discourse since the first Brexit referendum and the 2016 US election campaign. Dealing with misinformation is important in many areas of daily life, including politics, the marketplace, health communication, journalism, education, and science. In a general climate where facts and misinformation blur, and are intentionally blurred, this book asks what determines whether people accept and share (mis)information, and what can be done to counter misinformation? All three of these aspects need to be understood in the context of online social networks, which have fundamentally changed the way information is produced, consumed, and transmitted. The contributions within this volume summarize the most up-to-date empirical findings, theories, and applications and discuss cutting-edge ideas and future directions of interventions to counter fake news. Also providing guidance on how to handle misinformation in an age of “alternative facts”, this is a fascinating and vital reading for students and academics in psychology, communication, and political science and for professionals including policy makers and journalists.

Book The Effect of Source Credibility and Amount of Information on Opinion Change

Download or read book The Effect of Source Credibility and Amount of Information on Opinion Change written by Roland Richard Bonato and published by . This book was released on 1961 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Effects of Impartiality Disclosure on Brand Objectives for No and Multiple Product Endorsements

Download or read book The Effects of Impartiality Disclosure on Brand Objectives for No and Multiple Product Endorsements written by Corina Oprea and published by Springer Nature. This book was released on 2023-05-27 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regulation stipulates that social media Influencers on Instagram need to disclose sponsorship information when a relationship exists between the brand and the influencer. While influencers may simply use the Instagram disclosure label “Paid partnership with brand X”, others add additional messages or hashtags which express that the opinions voiced in Instagram posts are honest. This study examines how emphasizing “honest opinions” in sponsored and not sponsored Instagram posts affects consumers’ responses. Second, it explores if the influencers endorsing multiple products moderates the relationship between impartiality disclosure and credibility or ad perception. The results found that compared to the no disclosure condition, “This is not a sponsored post” diminishes consumers’ purchase intention. Further, it can support that perceived source credibility relates positively to purchase intention and that the use of “#honestopinion” diminishes advertising perception. A central finding is the existence of an indirect positive mediation effect of the impartiality disclosure “#honestopinion”, advertising disclosure and trustworthiness on purchase intention. Lastly, this study can support that a consumer’s attachment to an influencer has a positive impact on that consumer’s purchase intention.

Book Research on the Communication Effects and Mass Media Credibility in China

Download or read book Research on the Communication Effects and Mass Media Credibility in China written by Guoming Yu and published by Springer Nature. This book was released on 2022-10-29 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book establishes a measurement index to quantify China’s mass media public credibility, based on extensive research and the encapsulation of measurement theories and approaches related to media public credibility, as well as numerous empirical case studies from the international academic community over the past hundred years. The investigation into the current state of Chinese mass media public credibility and discussion on practical approaches to enhancing such public credibility is highly significant in the context of research on media public credibility. The book focuses on two fundamental issues: i) investigating the basic factors the Chinese audience values as the yardstick for media credibility, and ii) formulating a media public credibility measurement scale. Relying on data from investigations, the authors analyze the importance of various assessment benchmarks for measuring media public credibility and the characteristics of public credibility assessment. Lastly, a measurement scale is created by screening and analyzing measurement indices with statistical methods such as exploratory and authenticated factor analyses and credibility and validity testing, which is of high theoretical and practical scientific value.

Book Belief  Attitude  Intention  and Behavior

Download or read book Belief Attitude Intention and Behavior written by Martin Fishbein and published by Addison Wesley Publishing Company. This book was released on 1975 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Origins of Containment

Download or read book Origins of Containment written by Deborah Welch Larson and published by Princeton University Press. This book was released on 2020-06-30 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The description for this book, Origins of Containment: A Psychological Explanation, will be forthcoming.

Book DHHS Publication No   PHS

Download or read book DHHS Publication No PHS written by and published by . This book was released on 1990 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Human Communication Theory and Research

Download or read book Human Communication Theory and Research written by Robert L. Heath and published by Routledge. This book was released on 2013-06-17 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of interpersonal, organizational, and mediated settings. This second edition builds from the foundation of the original volume to demonstrate the rich array of theories, theoretical connections, and research findings that drive the communication discipline. Robert L. Heath and Jennings Bryant have added a chapter on new communication technologies and have increased depth throughout the volume, particularly in the areas of social meaning, critical theory and cultural studies, and organizational communication. The chapters herein are arranged to provide insight into the breadth of studies unique to communication, acknowledging along the way the contributions of researchers from psychology, political science, and sociology. Heath and Bryant chart developments and linkages within and between ways of looking at communication. The volume establishes an orientation for the social scientific study of communication, discussing principles of research, and outlining the requirements for the development and evaluation of theories. Appropriate for use in communication theory courses at the advanced undergraduate and graduate level, this text offers students insights to understanding the issues and possible answers to the question of what communication is in all forms and contexts.

Book Theories of Attitude Change

Download or read book Theories of Attitude Change written by Chester A. Insko and published by . This book was released on 1967 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Research  Principles and Practices in Visual Communication

Download or read book Research Principles and Practices in Visual Communication written by Aect and published by IAP. This book was released on 2000-09-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a whole, the book is a working reference manual. Editorial decisions have been based on criteria which emphasized convenience and usefulness. The editors hope that the book will open to the reader the whole range of research pertinent to visual communication, and that the bibliography will direct readers to interesting and fruitful areas of knowledge.

Book The Soul of Care

Download or read book The Soul of Care written by Arthur Kleinman and published by Penguin. This book was released on 2019-09-17 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A moving memoir and an extraordinary love story that shows how an expert physician became a family caregiver and learned why care is so central to all our lives and yet is at risk in today's world. When Dr. Arthur Kleinman, an eminent Harvard psychiatrist and social anthropologist, began caring for his wife, Joan, after she was diagnosed with early-onset Alzheimer's disease, he found just how far the act of caregiving extended beyond the boundaries of medicine. In The Soul of Care: The Moral Education of a Husband and a Doctor, Kleinman delivers a deeply humane and inspiring story of his life in medicine and his marriage to Joan, and he describes the practical, emotional and moral aspects of caretaking. He also writes about the problems our society faces as medical technology advances and the cost of health care soars but caring for patients no longer seems important. Caregiving is long, hard, unglamorous work--at moments joyous, more often tedious, sometimes agonizing, but it is always rich in meaning. In the face of our current political indifference and the challenge to the health care system, he emphasizes how we must ask uncomfortable questions of ourselves, and of our doctors. To give care, to be "present" for someone who needs us, and to feel and show kindness are deep emotional and moral experiences, enactments of our core values. The practice of caregiving teaches us what is most important in life, and reveals the very heart of what it is to be human.

Book Social Psychology

    Book Details:
  • Author : Steven Penrod
  • Publisher : Prentice Hall
  • Release : 1933
  • ISBN : 9780138179243
  • Pages : 708 pages

Download or read book Social Psychology written by Steven Penrod and published by Prentice Hall. This book was released on 1933 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Establishing and Evaluating Digital Ethos and Online Credibility

Download or read book Establishing and Evaluating Digital Ethos and Online Credibility written by Folk, Moe and published by IGI Global. This book was released on 2016-11-09 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the wealth of information that you can find on the internet today, it is easy to find answers and details quickly by entering a simple query into a search engine. While this easy access to information is convenient, it is often difficult to separate fallacy from reality when dealing with digital sources. Establishing and Evaluating Digital Ethos and Online Credibility features strategies and insight on how to determine the reliability of internet sources. Highlighting case studies and best practices on establishing protocols when utilizing digital sources for research, this publication is a critical reference source for academics, students, information literacy specialists, journalists, researchers, web designers, and writing instructors.