Download or read book Chrysler written by Vincent Curcio and published by Automotive History and Persona. This book was released on 2000 with total page 717 pages. Available in PDF, EPUB and Kindle. Book excerpt: This richly detailed account of one of the most important men in American automotive history is based on full access to both Chrysler Corporation and family historical records. Curcio traces Chrysler's rise through the industry and gives unique insight into this colorful and passionate man. 50 halftones.
Download or read book Riding the Roller Coaster written by Charles K. Hyde and published by Wayne State University Press. This book was released on 2003-02-01 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive history of the Chrysler Corporation, this book is intended for readers interested in the history of automobiles and of American business, and for fans and critics of Chrysler’s products. From the Chrysler Six of 1924 to the front-wheel-drive vehicles of the 70s and 80s to the minivan, Chrysler boasts an impressive list of technological "firsts." But even though the company has catered well to a variety of consumers, it has come to the brink of financial ruin more than once in its seventy-five-year history. How Chrysler has achieved monumental success and then managed colossal failure and sharp recovery is explained in Riding the Roller Coaster, a lively, unprecedented look at a major force in the American automobile industry since 1925. Charles Hyde tells the intriguing story behind Chrysler-its products, people, and performance over time-with particular focus on the company's management. He offers a lens through which the reader can view the U.S. auto industry from the perspective of the smallest of the automakers who, along with Ford and General Motors, make up the "Big Three." The book covers Walter P. Chrysler's life and automotive career before 1925, when he founded the Chrysler Corporation, to 1998, when it merged with Daimler-Benz. Chrysler made a late entrance into the industry in 1925 when it emerged from Chalmers and Maxwell, and further grew when it absorbed Dodge Brothers and American Motors Corporation. The author traces this journey, explaining the company's leadership in automotive engineering, its styling successes and failures, its changing management, and its activities from auto racing to defense production to real estate. Throughout, the colorful personalities of its leaders-including Chrysler himself and Lee Iacocca-emerge as strong forces in the company's development, imparting a risk-taking mentality that gave the company its verve.
Download or read book Chrysler Heritage written by Michael W. R. Davis and published by Arcadia Publishing. This book was released on 2001 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the history of the Chrysler Corporation through a collection of vintage photographs.
Download or read book The Dodge Story written by Thomas A. McPherson and published by Crestline Publishing Company. This book was released on 1975 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dodge Story Thomas A. McPherson. The most complete photographic history available on Dodge cars and trucks from 19 through 1975. More than 1,5 illustrations are backed by detailed, informative descriptions. McPherson traces the development of all Dodge vehicles throughout the early years. Trucks, cars, buses, and other special-bodied vehicles. An important reference work. Hdbd., 8 3/4"x 11 1/4", 32 pgs., 1,54 b&w ill.
Download or read book Life of an American Workman written by Walter P. Chrysler and published by DigiCat. This book was released on 2022-08-01 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: DigiCat Publishing presents to you this special edition of "Life of an American Workman" by Walter P. Chrysler, Boyden Sparkes. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.
Download or read book Chrysler written by Dennis Adler and published by . This book was released on with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, Chrysler has made waves with a series of dramatic new show cars, exciting production vehicles like the Prowler and Viper, and its mega-merger with German juggernaut Daimler-Benz. It is generally accepted that Chrysler is the most forward-thinking of the Big Three American automakers, yet the company also has a wonderfully compelling past. Just in time to mark Chrysler's 75th anniversary, this beautifully illustrated history takes readers on a journey that spans the company's genesis in the 1920s to present. Marvelous archival black-and-white photography is accompanied by nostalgic period color imagery, print ads, and new color photography of classics. The story includes model from Doge, Plymouth, Imperial, and DeSoto, while sidebars highlight key figures and stunning feats of engineering and styling.
Download or read book Life of an American Workman written by Boyden Sparkes and published by DigiCat. This book was released on 2022-07-21 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of Walter Chrysler, who established the Chrysler Corporation and founded Dodge Brothers Motor Co. It contains many delightful anecdotes about his childhood, his work on the railroads, and his turn-around of American Locomotive, Buick, and then Maxwell-Chambers.
Download or read book Once Upon a Car written by Bill Vlasic and published by Harper Collins. This book was released on 2011-10-04 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once Upon a Car is the brilliantly reported inside-the-boardrooms-and-factories story of Detroit’s fight for survival, going beyond the headlines to chronicle how the country’s Big Three auto companies—General Motors, Ford, and Chrysler—teetered on the brink of collapse during the 2008 financial crisis. In a tale that reads like a corporate thriller, Bill Vlasic, who has covered the auto industry for more than fifteen years, first for the Detroit News and now for the New York Times, takes readers into the executive offices, assembly plants, and union halls to introduce a cast of memorable characters, many of whom are speaking out for the first time, including the executives who struggled to save their companies but in the end had to seek a controversial, last-gasp rescue from the U.S. government. Vlasic goes behind the scenes to portray the men at the top during Detroit’s last stand. Rick Wagoner, the CEO of General Motors, tried to turn around a dying company, only to be forced to resign as a condition of the government bailout. Bill Ford, great-grandson of the legendary Henry Ford, had the will to keep Ford alive but needed the guts to hire an unknown outsider, Alan Mulally, to transform the company before it crashed. At Chrysler, leadership was constantly changing as new owners tried in vain to fix the smallest of the beleaguered Big Three. And through it all, the president of the United Auto Workers union, Ron Gettelfinger, fought to save the jobs of the men and women who build American-made cars and trucks. This tale of an iconic industry in crisis is more than a big business drama and provides a rich, unvarnished portrait of how Detroit’s decline affected tens of thousands of workers and dozens of communities nationwide. The story moves from the gleaming corporate skyscrapers and massive auto plants to the halls of the U.S. Congress and into the Oval Office, where President Obama and his aides wrestled with how to keep General Motors and Chrysler from going out of business. Vlasic shows why the bailout worked, and how Detroit can succeed under new leadership and build automobiles equal to any in the world. Once Upon a Car tells a uniquely American tale of success, failure, and redemption. It is an important and illuminating chapter in an astonishing story that is still unfolding. And no one is more qualified to write it than Bill Vlasic.
Download or read book Riding the Roller Coaster written by Charles K. Hyde and published by Wayne State University Press. This book was released on 2003 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive history of the Chrysler Corporation, this book is intended for readers interested in the history of automobiles and of American business, and for fans and critics of Chrysler's products.
Download or read book Mopar Minivans written by David Zatz and published by . This book was released on 2019-02-04 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1970s, Chrysler started working on a "magic wagon" -- a completely new passenger van that would fit into a normal garage. It was a daring project for a company that was strapped for cash. This book taps the people who created the minivans, with previously unpublished photos of the original clay models. It is not just a story of a vehicle, but of the people who pushed it through the development process, brought it to life, and refreshed it in the face of intense competition. Engineers, planners, and designers started arguing over alternatives ten years before the first van left the factory. This book dives into the reasons behind their decisions, and some of the ways minivans could have been very different; it also covers electric and CNG minivans, engines and transmissions, concept cars, and the assembly plants. The paperback is generously illustrated with full-color design studies and photos of the final product; the Kindle version has fewer photos, but still covers the original clay models and the concepts. "It's incredibly rare when the auto industry creates an entirely new class of vehicle, and rarer still when that innovation is an unqualified success story, but such was the case with Chrysler and the development of the minivan. "In Mopar Minivans, Zatz uses the people who were there to retell in vivid detail the largely forgotten story of how this innovative people mover evolved into a quintessential piece of American family life for two generations. It's a story that showcases not only how the automotive industry can work at its best, but also the ways that the industry's prevalent groupthink mentality can stifle innovation." -- Larry Vellequette, Automotive News "I am amazed how complete you are, having not been on-site in the front trenches during agreements, disagreements, and, yes, even skirmishes, at times." -- Chrysler employee David Zatz founded Chrysler-focused web site allpar.com; he also holds a Ph.D. in social and organizational psychology from Columbia University, and has been a business consultant for 20 years.
Download or read book Iacocca written by Lee Iacocca and published by Bantam. This book was released on 1986-06-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Vintage Iacocca . . . He is fast-talking, blunt, boastful, and unabashedly patriotic. Lee Iacocca is also a genuine folk hero. . . . His career is breathtaking.”—Business Week He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president. The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Company to become its president, only to be toppled eight years later in a power play that should have shattered him. But Lee Iacocca didn’t get mad, he got even. He led a battle for Chrysler’s survival that made his name a symbol of integrity, know-how, and guts for millions of Americans. In his classic hard-hitting style, he tells us how he changed the automobile industry in the 1960s by creating the phenomenal Mustang. He goes behind the scenes for a look at Henry Ford’s reign of intimidation and manipulation. He recounts the miraculous rebirth of Chrysler from near bankruptcy to repayment of its $1.2 billion government loan so early that Washington didn’t know how to cash the check.
Download or read book Chrysler Concept Cars 1940 1970 written by David Fetherston and published by Cartech. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chrysler Concept Cars 1940-1970 follows the design, development, and creation of almost 50 Dodge, Chrysler, and Plymouth concept cars during the automotive industrys golden postwar years, when Chrysler set the Detroit Style. Readers get an inside look not only at the styling of the cars, but also of the performance developments and engineers unique ideas. The book features interviews, profiles, and references to the work of famous Chrysler automotive designers and engineers including Virgil Exner, Chuck Mashigan, Dana Waterman, Elwood P. Engel, John Herlitz, and Jack Charipar.
Download or read book Behind the Wheel at Chrysler written by Doron P. Levin and published by Mariner Books. This book was released on 1996 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.
Download or read book The Rootes Story Vol II The Chrysler Years written by Geoff Carverhill and published by The Crowood Press. This book was released on 2023-10-24 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rootes Story – The Chrysler Years focuses on the Rootes Group during the 1960s and 70s, the vehicles produced by the company, the people that created them and the events that led to Rootes selling out to Chrysler Corporation of America and eventual acquisition by the French Peugeot company. A valuable backdrop to the events is provided throughout the book by ex- Rootes employees and management. Chronicles the Rootes Group's efforts to survive as a major car and truck manufacturer in Britain's turbulent 1960s and 1970s. From a position as a respected global name in manufacturing, the Rootes Group found itself struggling to compete in a new buyers' market, in which foreign competition was starting to overtake British manufacturers. Despite the challenges that confronted them, Rootes designed and built some of the most popular cars of the period: the Hillman Minx and Super Minx, the Singer Vogue and the Humber Sceptre, and the iconic but ill-fated Hillman Imp, as well as some of the most rugged and well-purposed vans and trucks, built by Commer, Karrier and Dodge. The book highlights the competition pedigree of the Sunbeam Rapier, the Alpine, the Imp and the Ford V8-engined Tiger. Famous names such as Paddy Hopkirk, Rosemary Smith and Peter Procter all give their stories as works drivers for Rootes, while engineers at 'comps' tell the background stories of how races and rallies were won and lost. Andrew Cowan, Rootes' works rally driver and winner of the 1968 London–Sydney Marathon in a Hillman Hunter, shares his story in what was a remarkable and unexpected victory for Rootes. This complex story is told through the eyes of ex-Rootes and Chrysler personnel, giving 'from the horse's mouth' accounts of the company and its exploits. Geoff Carverhill takes you inside the boardroom, into the drawing office and on to the production line to give the reader an insider's view of Rootes, Chrysler and Peugeot.
Download or read book Hemi written by Geoff Stunkard and published by Cartech, Incorporated. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Employing a talented team of engineers, Chrysler refined the hemispherical chamber design and created an engine that produced towering performance. Whether the Hemi was installed in a Charger, Super Bee, Barracuda, Superbird, or any number of other cars, the engine dominated in NHRA, NASCAR, and other forms of competition. And in a production car, the Hemi also became one of the most feared engines on the street. ... By the end of the 1964 Grand National Season, Hemi-powered cars amassed 26 race victories, and that was only the beginning. NASCAR stars, such as Richard Petty, Bobby Isaac, and David Pearson, piloted the 426 Hemi-equipped Dodge Charger 500, Charger Daytona, Plymouth Superbird, and other Chrysler stock cars to many victories and championships. In addition, Hemi-powered cars set speed run records at the Bonneville Salt Flats."--Jacket.
Download or read book Taken for a Ride written by Bill Vlasic and published by William Morrow. This book was released on 2000-05-30 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: It was the deal heard round the world. In May 1998, a stunning $36 billion merger was announced by Chrysler, the all-American automaker, and Daimler-Benz, the German manufacturer of Mercedes-Benz luxury sedans. The Wall Street Journal christened the deal "the biggest industrial merger of all time." The marriage of Daimler and Chrysler promised to rock the global auto industry and draw up a blueprint for international consolidation on an epic scale. But the union of Chrysler, the blue-collar maker of Jeeps and minivans, with Daimler, the crown jewel of German industry, didn't turn out to be a merger made in heaven. When the dust settled, Daimler had bought Chrysler, and the shock waves reverberated on both sides of the Atlantic. An American icon lost its independence, and a German giant grew in power and influence. The DiamlerChrysler deal brough together two automotive superpowers and triggered a chain reaction among competitors seeking partners around the world. In a gripping narrative ripped from the daily headlines, Bill Vlasic and Bradley A. Stertz of the Detroit News go behind the scenes of the defining corporate drama of the decade. With groundbreaking reporting, they reveal the untold story behind the unsuccessful attempt to take over Chrysler by its biggest shareholder, the reclusive billionaire Kirk Kerkorian, and its legendary retired CEO, Lee Iacocca. Their startling grab for the smallest of Detroit's Big Three automakers sparked secret talks between Chrysler and Daimler on a massive joint venture. The first deal collapsed, but it set the stage for the final, intense negotiations between Chrysler chairman Robert Eaton and Daimler chairman Jürgen Schrempp. It was hailed as a historic "merger of equals," but the euphoria evaporated amid a clash of cultures, identities, and personalities. The action moves feverishly around the world with larger-than-life characters in the high-stakes arena of international automaking. Taken for a Ride follows the twists and turns in the road to DaimlerChrysler and, in the end, emerges as a cautionary tale of the risks and rewards of going global.
Download or read book Proving Ground written by Jim Schild and published by Motorbooks International. This book was released on 2009-11-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the early decades of the Indy 500 to the modern superspeedways of NASCAR, from the 24 Hours of Le Mans sports car race to drag racing’s 4.5-second quarter-mile runs, this is the story of one company’s pursuit of performance and the glory that came with it. Full of hundreds of color and black and white photos, we hear tales of the Hemi, the Superbird, Don Garlits, Richard Petty, and many other legends. Noted author and Chrysler enthusiast Jim Schild tells the whole MOPAR story, from door-banging Trans Am racing, to land speed records on the salt flats of Bonneville, from the legendary C-300 to the road-shredding Dodge Viper. Full of fascinating history and excitement, this book is a must-have for all fans of Chrysler, Dodge, and Plymouth.
