Download or read book The Art of the Obvious written by Bruno Bettelheim and published by Knopf. This book was released on 1993 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning in 1977, Bettelheim and Rosenfeld conducted a weekly seminar for psychotherapists in training at Stanford University. Here, the original sessions have been distilled into archetypical case presentation--providing a cogent teaching tool for psychotherapists and a riveting insider's view for laymen.

Download or read book Explaining the Obvious written by Sven Sandström and published by . This book was released on 2007 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Non Obvious 2017 written by Rohit Bhargava and published by IdeaPress Publishing. This book was released on 2016-12-06 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Latest Edition Of The #1 Bestselling Trend Series Shared Online More Than 1 Million Times! The Non-Obvious series of books is an annual trend report on the top 15 trends likely to affect business and consumer behaviour in the upcoming year. The book has been a Wall Street Journal bestseller, the research has been viewed and shared online more by more than a million readers and the report has been a multi-year #1 best seller online.

Download or read book Everything is Obvious written by Duncan J. Watts and published by Atlantic Books. This book was released on 2011-07-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? And does higher pay incentivize people to work harder? If you think the answers to these questions are a matter of common sense, think again. As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life-explanations that seem obvious once we know the answer-are less useful than they seem. Watts shows how commonsense reasoning and history conspire to mislead us into thinking that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry. Only by understanding how and when common sense fails can we improve how we plan for the future, as well as understand the present-an argument that has important implications in politics, business, marketing, and even everyday life.

Download or read book Willful Blindness written by Margaret Heffernan and published by Bloomsbury Publishing USA. This book was released on 2011-03-01 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With deft prose and page after page of keen insights, Heffernan shows why we close our eyes to facts that threaten our families, our livelihood, and our self-image--and, even better, she points the way out of the darkness.” --Daniel H. Pink In the tradition of Malcolm Gladwell and Nassim Nicholas Taleb, Margaret Heffernan's Willful Blindness is a tour de force on human behavior that will open your eyes. Why, after every major accident and blunder, do we look back and say, How could we have been so blind? Why do some people see what others don't? And how can we change? Drawing on studies by psychologists and neuroscientists, and from interviews with business leaders, whistleblowers, and white collar criminals, distinguished businesswoman and writer Margaret Heffernan examines the phenomenon of willful blindness, exploring the reasons that individuals and groups are blind to impending personal tragedies, corporate collapses, engineering failures-even crimes against humanity. We turn a blind eye in order to feel safe, to avoid conflict, to reduce anxiety, and to protect prestige. But greater understanding leads to solutions, and Heffernan shows how-by challenging our biases, encouraging debate, discouraging conformity, and not backing away from difficult or complicated problems-we can be more mindful of what's going on around us and be proactive instead of reactive.

Download or read book Designing the Obvious written by Robert Hoekman (Jr.) and published by Pearson Education. This book was released on 2011 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing the Obvious belongs in the toolbox of every person charged with the design and development of Web-based software, from the CEO to the programming team. Designing the Obvious explores the character traits of great Web applications and uses them as guiding principles of application design so the end result of every project instills customer satisfaction and loyalty. These principles include building only whats necessary, getting users up to speed quickly, preventing and handling errors, and designing for the activity. Designing the Obvious does not offer a one-size-fits-all development process--in fact, it lets you use whatever process you like. Instead, it offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them. This latest edition updates examples to show the guiding principles of application design in action on today's web, plus adds new chapters on strategy and persuasion. It offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them.

Download or read book Paris in Color written by Nichole Robertson and published by Chronicle Books. This book was released on 2012-04-18 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a journey through the world's most romantic city, traveling from color to magnificent color with this beguiling book. An orange café chair, bright blue bicycles against a fence, a weathered white door—Nichole Robertson's sumptuous photographs of the distinctive details of Paris, all arranged by color, evoke a sense of serendipitous discovery and celebrate the city as never before. At once a work of art and a window into the heart of the city, Paris in Color will surprise and delight those who love art, design, color, and, of course, Paris!

Download or read book Obvious Adams written by Robert R. Updegraff and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Alone sat a man at a table by a window in the Dickens Room of the Tip Top Inn, Chicago. He has finished his dinner and was apparently waiting his black coffee to be served. Two men entered and were shown to a table near by. Presently one of them glanced at the man by the window. 'See that man over there?' he whispered to his companion. 'Yes, ' said the latter, looking disinterestedly in the direction indicated. 'Well, that is Obvious Adams.' 'Is that so?' And he almost turned in his chair this time to get a good look at the most-talked-of man in the advertising business. 'Ordinary-looking man, isn't he?'"-So begins Robert R. Updegraff's "Obvious Adams".

Download or read book The Myths of Innovation written by Scott Berkun and published by "O'Reilly Media, Inc.". This book was released on 2010-08-13 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world. You'll have fun while you learn: Where ideas come from The true history of history Why most people don't like ideas How great managers make ideas thrive The importance of problem finding The simple plan (new for paperback) Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas. "Sets us free to try and change the world."--Guy Kawasaki, Author of Art of The Start "Small, simple, powerful: an innovative book about innovation."--Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read. It's totally great."--John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation."--Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own."--Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick."--Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation

Download or read book Let Us Go Then written by T. S. Eliot and published by Obvious State. This book was released on 2019-11-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: T. S. Eliot's timeless modernist masterpiece, visually reimagined This fully illustrated book explores Eliot's themes of indecision and isolation, as well the overwhelming desire for connection, an often overlooked element of the poem. Printed on beautiful matte paper, this petite gift book is perfect for poetry and art lovers alike. The Obvious State Classics Collection is an evolving series of visually reimagined beloved works that speaks to contemporary readers. The pocket-sized, collectable editions feature the selected works of celebrated authors such as T. S. Eliot, Edgar Allan Poe, Walt Whitman, Sara Teasdale and Henry David Thoreau.

Download or read book Yestermorrow written by Ray Bradbury and published by Rosetta Books. This book was released on 2017-05-02 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: The visionary science fiction author of Fahrenheit 451 shares his imaginative visions of the future in this collection of musings and memoirs. Combining a series of recollections alongside his personal contemplation about the future, protean master of storytelling Ray Bradbury outlines his thoughts on the state of the world—how the past and present are reflected in society, technology, art, literature, and popular culture—as well as the need for creative thinkers to be the architects of the future. In this extraordinary collection of essays, poetry, and philosophical reflection, readers glimpse inside the mind of one of the twentieth century’s most celebrated and prolific authors. Bradbury reveals the creative sparks that led to some of his most well-known and enthralling stories, along with the influences on his journey to becoming a prominent figure in modern literature. Part journal, part commentary, these writings are an exploration and celebration of a dreamer whose ideas had no bounds.

Download or read book The Art Of Seduction written by Robert Greene and published by Profile Books. This book was released on 2010-09-03 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.

Download or read book Beyond the Obvious written by Phil McKinney and published by Hachette Books. This book was released on 2012-02-07 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses--or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions--the ones all companies must ask to survive. Full of real-world examples, this book will change the way you operate, innovate, and create, and it all begins with battle-tested questions Phil has gathered on note cards throughout his career. Shared for the first time here, these "Killer Questions" include: What are the rules and assumptions my industry operates under? What if the opposite were true? What will be the buying criteria used by my customer in 5 years? What are my unshakable beliefs about what my customers want? Who uses my product in ways I never anticipated? These questions will reframe the way you see your products, your customers, and the way the two interact. Whether you're a company of thousands or a lean startup, Beyond the Obvious will give you the skills and easy-to-follow plan you need to make both the revolutionary changes and nuanced tweaks required for success. Praise for Beyond the Obvious "Human beings are creatures of habit, so getting ourselves and our teams to think beyond the obvious is a challenge we face all the time. Phil McKinney is an innovation expert, and his killer questions and hit-the-spot anecdotes provide a great way to get out in front of opportunities we otherwise won't see." -- Geoffrey Moore, author of Crossing the Chasm and Escape Velocity "I've always believed that asking the right questions is the essence of design. Phil McKinney proves that point with this wonderful set of killer questions that will jumpstart-or greatly enhance- your innovation efforts." -- B. Joseph Pine II, co-author, The Experience Economy & Infinite Possibility. "Product Innovation is a prerequisite to building great brands. Phil's questions are a prerequisite to building innovative products." -- Satjiv S. Chahil, former global marketing chief, Apple"

Download or read book Becoming the Obvious Choice written by Bryan Dodge and published by CornerStone Leadership Inst. This book was released on 2001-07 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Non Obvious Guide to Event Planning for Kick Ass Gatherings That Inspire People written by Andrea Driessen and published by Non-Obvious Guides. This book was released on 2019 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like having coffee with an expert, this book shares irreverent tips and secrets from Chief Boredom Buster and 25 year event planning expert Andrea Driessen on how to plan an event that will get people talking and participating. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your event planning approach within hours.

Download or read book Indispensable Becoming the Obvious Choice in Business and in Life written by David Cottrell and published by McGraw Hill Professional. This book was released on 2013-12-16 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: From international bestselling author and leadership expert Robert Cottrell comes the ultimate insiders guide for anyone who wants to break through and control their professional destiny.

Download or read book Court of Customs and Patent Appeals Reports written by United States. Court of Customs and Patent Appeals and published by . This book was released on 1963 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt: